We start by building a strong SEO foundation for your website. This step addresses site health, speed, and on-page elements to maximize crawlability and performance.

• Conduct comprehensive technical SEO audits (site speed, mobile-friendliness, crawlability)
• Optimize on-page elements like meta tags, headers, and internal linking
• Resolve site errors and improve Core Web Vitals
• Implement schema markup for enhanced search visibility

Next, we identify the most valuable search queries and themes for your business to claim ownership in. This ensures your SEO strategy positions your business in front of the right users looking for your most valuable products or services.

• Uncover high-value keywords and search themes with AI-driven research
• Analyze competitor keyword strategies and identify gaps
• Prioritize queries based on search intent, volume, and relevance
• Build a targeted keyword and content roadmap to target key themes identified

We organize your content into strategic clusters around core topics, building authority and improving site structure. This approach ensures comprehensive coverage and supports higher rankings for competitive terms.

• Map out content clusters and pillar pages for key themes
• Develop a strategic content roadmap aligned with business goals
• Interlink related content to boost topical authority
• Ensure thorough coverage of priority topics

Our team creates foundational, high-quality content dedicated to those pillars identified for your brand. This content serves as the backbone for your SEO success as well as acts as an asset for linking opportunities and LLM citations.

• Develop pillar and supporting content for priority clusters
• Align content with user intent and SEO best practices
• Incorporate E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness)
• Optimize for engagement, readability, and conversions

We promote your content across relevant channels to expand your reach and build authority. This step focuses on earning high-quality mentions and links, boosting your site’s credibility and visibility.

• Distribute content through digital PR and outreach
• Secure high-quality backlinks from reputable sources
• Leverage partnerships and industry relationships for amplification
• Enhance brand visibility without traditional “link building” tactics

Unlike other agencies, WebFX has invested in LLM tracking so that you can monitor your visibility across 10 different LLMs and compare visibility against top competitors. Transparent reporting keeps you informed and allows your team to uncover new opportunities for growth.

• Track keyword rankings and organic visibility for target queries
• Benchmark performance against top competitors
• Use real-time dashboards and clear, actionable reporting
• Identify new opportunities and areas for improvement

In addition to monitoring competitor visibility in LLMs, we leverage our CompetitorSpyFX suite to monitor competitor’s comprehensive marketing strategy. Your dedicated account manager will stay proactive in staying ahead of competitors in the mediums that matter most for your business.

• Regularly analyze competitor strategies and market trends
• Refine and iterate your strategies for sustained advantage
• Capitalize on emerging opportunities and gaps
• Maintain a proactive, leadership position in your industry