Most Visited Websites in Estonia, Updated January 2026

Key Insights on Top Websites in Estonia on January 2026

As of January 2026, google.com leads in Estonia with 39.38M monthly visits. Its audience skews desktop-first (78.67% desktop / 78.67% mobile), and traffic is up month over month 2% and down year over year -7.5%. youtube.com holds second with 25.09M visits and a desktop-leaning mix (72.12% desktop / 27.88% mobile), while facebook.com ranks third with 11.22M visits.

Across the leaders, weather.com is the most mobile-first (92.96% of visits), whereas atlassian.net is the most desktop-reliant (99.52%). Momentum favors edupage.org in the latest month (62.91%), while msn.com shows the steepest pullback. On a yearly view, go3.ee posts the strongest expansion (14,790.31%), contrasted with dzen.ru (-46.27%).

Acquisition patterns also differ: google.com is driven primarily by search, google.com by direct, and google.com by referral; overall, 90 of the top 100 sites are direct-led, 8 are search-led, and 2 lean on social.

These insights come from theTraffic & Market Toolkit, enriched with extensiveclickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information pagehere.

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