Joseph Kubon embarked on his Salesforce journey in 2012 while serving as a business analyst at iHeartRadio. Researching CRM solutions, he recognized the potential of customized solutions with Salesforce, prompting him to consider a career in software development. Moving from a business analyst to a vital member of the Salesforce implementation team, Joseph seamlessly transitioned from learning Salesforce Administrator skills to mastering platform development. In his first implementation, he made substantial contributions to iHeartRadio’s Salesforce CRM, advocating for intelligent solutions that prioritized configuration over coding.

Joseph’s ambition and willingness to explore new horizons led him to new professional challenges, including a role at SWBC where he scaled the company’s Salesforce user base from 150 to more than 600 across multiple companies. In 2019, he felt ready for a new challenge and began his Salesforce Architect journey, continuing to expand his expertise. Today, Joseph holds more than 40 Salesforce certifications and is a respected leader in the Salesforce Architect community.

Joseph’s enthusiasm for Salesforce extends to the latest AI innovations. An early adopter and AI champion, he has even authored a book to share his knowledge and insights on leveraging AI to drive business forward. Currently Global VP of Salesforce Platform Architecture at Astound Digital, his goal to integrate GPT AI into business processes is more than an endeavor to refine efficiency; it’s a mission to foster a deeper connection between technology and the people it serves. His foresight in recognizing the potential of AI to offer personalized customer experiences heralds a future where technology acts as a bridge between innovation and human connection, redefining the approach to digital interaction and customer service. 

Driven by unwavering hope, inclusivity, and belief in the untapped potential within each of us, Joseph has poured his heart into mentorship. His mission as a Salesforce MVP is to show a path not only to professional growth and technical excellence, but also to a reinvigorated sense of purpose. His commitment to mentorship is a testament to his broader dedication to enriching the Salesforce ecosystem, which he sees not just as a network of professionals but as an extended family.

Joseph’s influence extends beyond his immediate network. He spearheaded Meals Over Texas, a nonprofit initiative that unites Salesforce user groups from Dallas, Houston, Austin, and San Antonio to volunteer at food banks. This project powerfully exemplifies Joseph’s firm belief in paying it forward and the transformative power of collective action and community service, amplifying his impact from personal mentorship to significant societal contribution.