Salesforce delivers tangible results for media and entertainment companies.
* FY26 Customer Success Metrics.
Revolutionize your media and entertainment sales with Agentforce.
Enhance your competitive edge with a digital media solution that has advanced sales intelligence and automation, driving higher seller productivity. Utilize agents to access relevant account information, including ad inventory, campaign performance metrics, and spot availability.
Empower your advertising sellers with simplified account, opportunity, and partner management. Guide your sales teams with intelligent tools designed to grow revenue via direct, indirect, and programmatic channels.
Improve cross-channel media planning and simplify processes to shorten sales cycles on a deeply unified platform. Gain visibility into advertising inventory across all channels.
Optimizing campaign performance is easier with the ability to harmonize disparate data sources and use the power of a trusted AI to give you real-time pacing updates and automated alerts.
Save time and increase accuracy with automated campaign reporting. Deliver valuable insights to your advertisers and keep them coming back. Share and collaborate around campaign data. Minimize revenue leakage with a unified analytics toolset that spans all channels and formats.
Discover a platform for media automation and monetization.
Media Cloud
Media Cloud leverages the deeply unified Agentforce 360 Platform to deliver fully customizable solutions for the media and entertainment industry. With an industry-specific data model, applications, and workflows that make it easier to sell smarter, deliver personalized service and optimize media operations.
Create robust media solutions when combining these products with Media Cloud.
Marketing Cloud
Get to know your audience faster through unified profiles and analytics. Deploy smarter campaigns across the entire lifecycle with Agentforce. Build lasting relationships that drive business growth.
Data 360
Activate all your customer data across Salesforce applications. Empower media and entertainment teams to engage customers at every touchpoint, with relevant insights and contextual data in the flow of work.
Service Cloud
Transform how humans with AI drive limitless service at every touchpoint — including customer experience, engagement, processes, automation, and service operations.
MuleSoft
Seamlessly integrate any system, orchestrate complex workflows, and secure mission critical APIs to extend the power of Agentforce across your IT environment.
Digital advertising solutions FAQ
Salesforce for media and entertainment helps companies solve various industry challenges with the Agentforce 360 Platform and powerful digital media and advertising solutions. With Salesforce, teams have access to shared customer data, built-in intelligence, and automation, which helps every team in the media and entertainment industry lower costs, increase productivity, and drive efficient growth.
Salesforce for media and entertainment offers a complete suite of digital media and advertising solutions where AI and automation is built-in, and is designed to easily scale as you grow. By helping companies sell faster, provide a world-class subscriber experience, increase fan engagement, and automate advertising management, Salesforce offers a winning formula for media and entertainment success.
To start, think about your main challenges. Then get to know our digital media and entertainment solutions:Accelerate Advertising Sales,Grow Subscriber Relationships,Maximize Audience Engagement,Automate Media and Entertaiment Processes, andStreamline Production and Automation. This will help guide you to right solution and how Salesforce can help.
Digital advertising solutionsrefer to strategies and tools used to promote products, services, or brands through online channels. At Salesforce, we have various solutions directed to advertising. Salesforce for media and entertainment helps companies to monetize those channels to potential advertisers with our Accelerate Advertising Sales solution.
If you have channels that can be monetized through advertising, you can grow revenue. Learn more on our Accelerate Advertising Sales solution page.
Digital advertising solutions offer many benefits, including targeted outreach, cost-effectiveness, real-time analytics, and agility.