Oakland Unified School District Drives Holistic Student Success with Salesforce
Oakland Unified School District’s (OUSD) mission and vision is to build a Full Service Community District focused on serving more than 36,000 students across 83 schools. In most school systems, there are a plethora of individuals who touch student lives. Coordinating those relationships to visualize and illuminate who each child is holistically is key to OUSD’s success.
The district needed a technology solution to connect OUSD staff members in real-time to match students with critical services—from counseling to mental health, nutritional support, and more. OUSD worked hand in hand with Salesforce.org to build a student support solution that allows staff to improve the lives of students by: collaboratively triaging individual student needs; tracking student outcomes; and reducing the amount of time it takes to connect students with services.
OUSD’s trailblazing work has been an invaluable partnership for Salesforce.org, informing its own product development forStudent Success Hub for K-12 — an exciting new product designed to help schools deliver equitable and holistic support by connecting students with services they need to thrive.
Solution: Expanding Usage of a Proven Platform, Salesforce
For several years, OUSD has been using the Salesforce platform as an asset management solution to track the location of nearly 5,000 valuable science kits within the district. It was only natural to build on that foundation and expand its usage of the platform.
“I think that school districts really are in need of modern, best-of-breed applications to manage procedures and information,” notes Susan Beltz, CTO. “In this respect, the Salesforce platform is pretty much everything you could ask for.It provides a secure, reliable, and up-to-date way for a variety of stakeholders to manage information. We definitely thought it would be a great fit for other strategic projects and use cases across the district.”
Using a combination of Salesforce products—including Salesforce.orgEducation Cloud for K-12,K-12 Architecture Kit, Salesforce CRM Licenses, and Salesforce Communities—OUSD worked hand in hand with Salesforce to start building solutions around driving student success.
How OUSD Implemented a Solution that Connects Students with the Services They Need to Thrive
One important piece of the overall student success solution has been agrants management and program management tool. OUSD manages a large after-school “Expanded Learning” program comprising 76 individual programs, managed by 17 independent agencies, and operated by over 300 partners. These programs are funded by federal, state, and local grants.
Salesforce enables OUSD staff to better manage all aspects of the service provider relationship.
“We now have one place to see which providers are offering specific programs and services, what contract they’re being paid under, and other crucial information,” says Andrea Bustamante, Executive Director of Community Schools Student Services.“This used to be a very paper-heavy process, and Salesforce has allowed us to almost entirely digitize it.We’re able to systematically track data points around our interactions with the service providers in a way that we weren’t easily able to before.”
After successfully developing this first piece, OUSD then focused its efforts on creating a solution that could more efficiently link these providers to students, to ensure no student falls through the cracks. The result has been a student support solution built on the Salesforce platform that’s used by the Coordination of Services Team (COST)—the individuals who coordinate school-wide efforts focused on making sure students are successful in school and life.
The student support solution allows OUSD staff to improve the lives of students by:
- Collaboratively triaging individual student needs
- Providing support services
- Tracking student outcomes
- Reducing the amount of time it takes to connect students with services
“Salesforce helps us move students through that referral process faster and facilitate more effective matches with the services they need,” says Bustamante. “Teachers can use the student support solution to enable referrals in just a few clicks and quickly get updates on where students are in the process.”
Having this capability streamlines the entire COST process by reducing paper and automating much of the previous manual tracking and follow up. Ultimately, this efficiency saves time, which means teachers can spend more time teaching and working directly with students.
Looking to the Future: Salesforce.org Student Success Hub for K-12
OUSD’s trailblazing work with Salesforce isn’t just an inspiration to other schools that want to follow a community schools model; it has also been an invaluable partnership, informing Salesforce.org’s own product development forStudent Success Hub for K-12 — an exciting new product designed to help schools deliver equitable and holistic support by connecting students with services they need to thrive.
