Here's what sets Salesforce for Education apart.
See what's new in the education industry.
Recruitment and Admissions with AI
Drive prospective student engagement and exceed enrollment goals. Respond 24/7 to student inquiries with agentic AI, freeing recruiters for strategic outreach. Maximize applicant success throughout the admissions funnel and optimize your enrollment strategies in real-time with data-driven insights.
Student Success with AI
Advisors and support staff need a holistic view to build deeper connections and engagement, streamline services, and increase student success. Visualize data quickly and access AI-powered insights on a single platform.
Advancement and Alumni Relations with AI
Alumni engagement teams and gift officers need to deepen alumni engagement and exceed fundraising goals. Enhance relationships through personalization, comprehensive data, and intelligent reporting.
Academic Operations with AI
Faculty can easily define course and program details throughout the learner lifecycle, create learning program plans, and use trusted AI to generate relevant skills.
Stream the best moments from Dreamforce 2025 on Salesforce+
Discover how to create your AI-powered connected campus with inspiring customer sessions, innovative demos, and impactful conversations.
Explore the top sessions from Education Summit 2025
Dream big in education and see how Trailblazing institutions are connecting with their constituents in a whole new way.
Explore Education CRM solutions for the entire learner lifecycle.
Leverage the full power of the Agentforce 360 Platform across campus with tailored Education solutions that support your students, faculty, and staff.
Recruitment and Admissions
Exceed enrollment goals with marketing automation and AI built directly into your CRM. Create more meaningful relationships with holistic data and tailored applicant experiences that spark action. Save time with automated application reviews and a single platform to connect with students, families, and counselors.
Academic Operations
Modernize the entire education experience with a deeply unified platform. With CRM and next-gen SIS capabilities in one place, activate learner data through AI-powered insights. Create intelligent experiences from catalog management to registration that empower students, faculty, and staff now and into the future.
Student Success
Seamlessly connect the student experience and increase retention with a flexible, integrated platform. Power holistic advising, strengthen student engagement, and streamline services to help students reach their goals. Scale your impact with automation and AI built directly into your CRM.
Advancement and Alumni Relations
Advance the mission of the entire institution with an innovative and connected platform. Engage alumni, streamline fundraising, and optimize operations to drive an institution-wide strategy. Meet the goals of your institution and communities with trusted AI and intelligence.
Communications, Marketing, and Engagement
Deliver more efficient and personalized marketing and communications across your institution. Get to know your students and supporters, personalize engagement across any channel, build lifelong relationships, and optimize your impact with AI and unified data.
Lifelong Learning
Accelerate growth with AI-powered engagement that helps you attract and retain lifelong learners. Deliver a modern storefront experience that surfaces relevant course, program, and degree offerings to students. Easily manage corporate partnerships and measure program performance.
Explore how institutions of all sizes are using Salesforce for Education.
Extend the power of Salesforce for Education with these related products.
Agentforce for Education
Build and customize autonomous AI agents to support your staff and students 24/7.
Marketing Cloud
Make every moment count with data-driven communications delivered throughout the learner lifecycle.
Tableau
Boost productivity and decision-making institution-wide with AI-powered analytics.
MuleSoft
Integrate all your data, systems, or AI models to transform your institution and drive lifelong value.
Data 360
Connect, harmonize, and activate data from any system into a complete view of every constituent.
Slack
Bring students, faculty, and staff together to collaborate and engage from anywhere.
We're very passionate about enhancing our students' experience, and Salesforce has helped us meet our goals. Reflecting over the past decade, this decision has yielded substantial benefits to advance our mission of delivering world-class Education at our top research university.
Kivanc OnerVice President for Digital Transformation and Chief Information Officer, UNLV
Keep up with the latest Education trends, insights, and conversations.
Ready to take the next step with Salesforce for Education?
Salesforce Education CRM FAQ
CRM stands for customer relationship management.CRM in Education enables institutions to manage relationships with all of their customers (including prospective students, current students, alumni, and corporate partners) and connect insights from those interactions into a unified view.
CRM stands for customer relationship management. CRM in Education enables institutions to manage relationships with all of their customers (including prospective students, current students, alumni, and corporate partners) and connect insights from those interactions into a unified view.
CRM is a technology for managing your institution's relationships and interactions with students. Salesforce for Education is a CRM. An LMS is a learning management system for the administration and delivery of courses. LMS data can easily be brought into a CRM for a unified view of every student.
Unlike individual point solutions, which only address a single-use case or challenge, CRM for Education eliminates the pain of having disparate data across a variety of systems. Institutions can deliver personalized experiences throughout the entire Education journey on one, integrated platform.
Institutions of all sizes trust Salesforce for Education to not only deliver exceptional constituent experiences but also to increase staff productivity at scale. In fact, Forrester Consulting highlighted the benefits and ROI of Salesforce for Education for a variety of institutions in thisresearch.
When comparing CRMs, consider whether the solution has the integrations and customizations you're looking for, a reputable user experience and ROI, trusted customer support, and if the solution can grow with your needs. Outline your pain points, compare features, and explore key references.
Salesforce supports Education through technology and philanthropic giving. We help institutions of all sizes thrive via our grants program, Trailhead, and community resources. We're also focused on reducing barriers to learning and the workforce. Learn more about our commitment to Educationhere.
