Agentforce, the agentic layer on theAgentforce 360 Platform, provides trusted, 24/7 support for employers onboarding to the Indeed platform for the first time, as well as those already using it. Agentforce autonomously answers verification questions, resolves issues, and handles administrative tasks — drastically improving efficiency and productivity.

Because Agentforce can reason across Indeed’s comprehensive data, it’s more powerful than Indeed’s traditional chatbot. With unified data inData Cloud, Agentforce can pull information from all of Indeed’s different systems and formats ‌— including unstructured data like articles on updating a job posting, and structured data, like an employer’s job posting history or account status. 

“Our data has been captive, unusable in our go-to-market strategies because it's been too cost prohibitive to move data around,” said Chief Information Officer Anthony Moisant. “Data Cloud is a game changer.”

Agentforce can go further thanks toMuleSoft, which securely connects  Indeed’s third-party data sources, systems, and applications. MuleSoft acts as the integration layer between the Agentforce 360 Platform and other third-party systems, such as Workday, ensuring all data flows seamlessly to and from Data Cloud. This real-time data exchange allows Agentforce to instantly access the most relevant information, making it even more effective at providing timely answers and reducing the administrative burden on Indeed’s team.

“We’re looking at 100 different use cases for applying Agentforce to automate the things that can accelerate and remove from the day-to-day responsibilities of our folks, so they can have more impact,” said West. 

With Agentforce inMarketing Cloud Next, AI agents are built right into the flow of work for Indeed’s marketers. And because Marketing Cloud Next is deeply integrated with Data Cloud, marketers and Agentforce have all the customer data they need in one place, ready to turn into captivating campaigns and high-impact messaging. Agentforce automates the repetitive, behind-the-scenes work that once took marketers days or weeks in seconds.

For example, a marketer planning a campaign might ask Agentforce to build a segment of job seekers interested in entry-level sales roles, and Agentforce can instantly surface the right audience using Data Cloud. Agentforce can also help with writing copy, scheduling sends, or other campaign tasks that once slowed teams down. 

“In this new agentic world, you can now use plain language to pull together a segment of target customers who might be interested in the product you're promoting, instead of having to understand every nuance of your data,” said West. This speed and simplicity frees employees to focus on creativity, problem-solving, and deeper customer understanding.

This same technology also transforms the nature of marketing itself. Historically, Indeed’s email campaigns were static, one-way communications meant to educate recipients on a topic. Now, with Agentforce in Marketing Cloud, Indeed’s campaigns can be two-way conversations. Agentforce can respond intelligently to questions, book meetings, or guide someone to the right resources — all within marketing channels. For employers, that could mean instant help posting a job, while job seekers might get personalized opportunities delivered right when they need them. 

“You can get a response from Agentforce and immediately be connected with the right resources,” West said. “We’re actually building a relationship in real time with customers in a way that was impossible before. It feels a bit like magic.”

At Indeed, data is more than numbers on a screen — it’s the foundation for how the business runs.Tableau is a centralized analytics platform at Indeed, keeping teams like sales, HR, finance, and marketing aligned on a single source of truth. Having standardized analytics means decisions are faster and more trusted. Years ago, leaders debated over defining revenue. Today, they can drill into revenue by market or customer with confidence, knowing everyone is looking at the same data.

For Indeed’s marketing team, that shared context is essential. They invest heavily to connect job seekers with opportunities and help employers find the right talent. For companies like Indeed, Tableau can complement Marketing Cloud Next by showing how campaigns are performing — what job seekers are engaging with, what employers are asking for, and where budgets will have the most impact. “When you're looking at data, it has to tell a story,” said West. “Tableau helps us understand what's happening with our customers so we can make smarter, more informed decisions about campaigns and spend.”

Dashboards track everything from site speed to SEO performance, helping teams spot issues quickly and keep the job seeker web experience smooth.

Indeed frequently tests new ideas — whether it’s how to improve the employer experience or what features resonate most with job seekers — and Tableau makes it possible to measure those tests in a meaningful way.

“The data actually tells you what they need,” said Moisant. “Having instinct and the ability to see around corners coupled with supporting data is incredibly valuable in ensuring we're making the best decisions possible.”

Indeed’s vision with Tableau extends to the future withTableau Next, where it will work alongsideSlack and Data Cloud as part of their movement toward becoming an agentic enterprise. Powered by consistent, trusted definitions, the three tools in tandem will deliver insights right where employees work. “There's a foundational throughline I've come to realize which is providing value where our people are,” Moisant said. “It’s transparent, it’s simple, and it’s connected. I think that's the value.”