Transform product discovery into a dynamic conversation. Steer shoppers to the perfect item faster with AI-guided discovery questions generated from your product catalog and attributes. Agentforce preserves context and shopper intent, adapting responses to deliver the most relevant recommendations.

Capture every opportunity to engage shoppers with new entry points for your shopper agent. Launch your shopper agent at opportune moments throughout the shopping journey, like when a shopper is using the search bar or viewing a PDP, to boost customer satisfaction and drive conversion.

Prove ROI and fully understand how your shopper agent drives business growth. Go beyond basic attribution with comprehensive analytics in B2C Commerce to measure the agent's influence across the entire conversion funnel — from product discovery to cart additions and final order revenue.

Traditional checkouts are not the only way to get a good deal. Shoppers can apply discounts and coupons and check out with digital wallets like Apple Pay and Google Pay directly in the Agentforce chat.

Enhance product discovery and improve search relevance with intuitive understanding of shopper queries. Contextual search interprets the meaning and context of a shopper’s questions, moving beyond basic keywords. Natively built into B2C Commerce, it saves you the additional cost, complexity, and maintenance overhead of messy external integrations.

Turn campaigns into conversations into conversions with unified data and a simple set up for connected Commerce and Marketing flows. Drive customer loyalty with out-of-the-box templates for abandoned cart notifications, post-order notifications, and a unified consent model to expand your subscriber base.

Accelerate productivity with personalized workflows and intelligent automation across the product lifecycle. Offload manual tasks and gain contextual insights — starting with boost & bury, sorting rule creation, and dynamic product recommendations — enabling your merchandisers to focus on high-impact strategy.

Empower authenticated buyers to request a quote directly from the cart without leaving the storefront, and let your sellers share quotes as carts. Drive conversion on high-value complex purchases by enabling buyers to initiate negotiations or approvals without leaving the storefront.

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B2B dealers and distributors can now sell self-service complex goods within a dynamic attribute-powered configurator.

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Leveraging B2B Commerce and Agentforce Revenue Management, seamlessly sell digital subscription bundles to increase basket size and buyer ease of use. Bundle frequently purchased together digital services to drive recurring revenue.

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Customize pricing rules by integrating custom fields into your pricing procedure. Extend the standard Commerce context definition to add your custom account and product attributes, such as loyalty status or product capacity. Map these attributes to the pricing context so they’re available for use in your pricing procedure.

Use intelligent, agentic skills to dynamically resolve order fulfillment exceptions. Empower operations managers with automated decision-making tools that optimize fulfillment paths and ensure every order meets customer delivery promise.

Drive service center efficiency and cut costs with agentic Order Support skills embedded directly into your Agentforce Commerce Innovation experience. Offer self-service order status, cancellation, and returns on any channel.

Increase conversions with personalized delivery promises based on inventory availability, sourcing locations, and carrier transit times. Cut costs by automatically identifying the closest fulfillment location to minimize splits and delivery time. Increase revenue and conversion rates by displaying estimates on the product page and at checkout.

Brands can now run inventory management on Android devices, using existing back-of-house hardware to reduce training costs and speed up deployment.

New RFID-powered cycle counts in Point of Sale make inventory management faster, more accurate, and less labor-intensive.

Achieve a single, unified product catalog experience where all data is managed in Business Manager. Reduce product inconsistencies by accurately syncing product data between ecommerce and stores.

Point of Sale now supports fiscalization in new markets, ensuring compliance with local tax regulations and enabling secure, efficient operations.