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We deliver strategic insights and thought leadership so you can accelerate reinvention

Reinvention insights

Man and woman in a lab

Break through to build the business model of tomorrow

The business landscape is shifting fast, and staying competitive requires more than just optimization—it demands reinvention. True reinvention isn’t about tweaking operations. It’s about rethinking how you create, capture and deliver value. Unlock new revenue streams, redefine customer experiences and launch groundbreaking digital products and services.

Watch Matthew Duffey, PwC's Global Reinvention Leader, explore some of the takeaways from the recent Milken Institute Global Conference.

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PwC's business model reinvention learnings from Milken

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We look a decade ahead so you can  create value today

AI, climate change and geopolitical shifts are reconfiguring the global economy. There’s US$7 trillion to be won in 2025 alone by those who reinvent. We’ve mapped the value in motion from now to 2035, so you can build a future-ready business to capture it.

See the shifts. Seize the value. Stay ahead. 
Discover how 

Explore the domains of growth 

Industries are reshaping around fundamental human needs, creating value through collaboration across interconnected domains that now replace traditional value chains.

Reinvention services

Disrupt to accelerate

Industry Edge

Stay ahead with sector-specific business models, AI, data and ecosystem partnerships.

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Contact us

Matthew Duffey

Matthew Duffey

Global Reinvention Leader, Principal, PwC US

Veronique Roos-Emonds

Veronique Roos-Emonds

EMEA Reinvention Leader, Partner, PwC Netherlands

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© 2017 - 2025 PwC. All rights reserved. PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity. Please seewww.pwc.com/structure for further details. This content is for general information purposes only, and should not be used as a substitute for consultation with professional advisors.


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