Sustainability
Real change in the advertising industry is necessary. OpenX is leading the way.
TheVoluntary Carbon Market Disclosures Act (VCMDA), also known as AB 1305, requires all companies operating within the state of California to publicly disclose their carbon offset purchases and verify any Net-Zero claims through third-party audits. As part of OpenX’s ongoing commitment to sustainability, we’ve made our disclosure publiclyavailable here.
OpenX is the first and only sell-side platform to achieveCarbonNeutral® certification.
This was the first step. We know that digital advertising is responsible for a significant amount of carbon emissions in the atmosphere. Since this certification, we've reduced our carbon emissions by more than 90% from a 2018 base year — and our journey is not over.
Dig Deeper into WhySustainability Is So Important
Carbon Neutral Status
OpenX is the first sell-side platform to achieve CarbonNeutral® company certification from Natural Capital Partners, global-leading specialists in carbon market solutions for climate action. There are less than an estimated 1,000 companies in the world with formal carbon neutral certifications.Learn More
Net-Zero Achievement
OpenX signed theScience Based Target initiative (SBTi) pledge, which requires reducing our carbon emissions by more than 90% from our 2018 base year. In February 2023 we announced that they reduced emissions by 96% and that our Net-Zero achievement was verified. Learn more about our pathhere.


