Discover how advanced audience targeting enables person-level insights across diverse viewing platforms.

Learn how Nielsen simplifies full-funnel measurement to understand the complete performance of a campaign with…

Learn how big data measurement can help you navigate tailwinds in addressable advertising.

Learn how Nielsen is helping agencies crack media fragmentation measurement challenges and spot tomorrow’s…

Understand the changing landscape of outcomes-based marketing, brand building and how AI could help measure…

Rose Yan discusses the influential role of AAPIHM

Bob Pittman on the role audio plays in marketing strategies

Nielsen’s video series distills the key themes from Cannes Lions 2024 and insights from how global leaders…

At this year’s Cannes Lion, the 4A’s EVP of Media, Technology and Data Ashwini Karandikar and Nielsen’s…