PulsePoint, a division of Internet Brands, is an award-winning, leading technology company that uses real-world data in real-time to optimize campaign performance and revolutionize health decision-making. Leveraging proprietary datasets and methodology, PulsePoint targets healthcare professionals and consumer populations with an unprecedented level of accuracy—delivering unparalleled results to the clients we serve. For more information, visit www.pulsepoint.com.

Website

http://www.pulsepoint.com

External link for PulsePoint

Industry

Advertising Services

Company size

201-500 employees

Headquarters

New York, New York

Type

Privately Held

Founded

2011

Specialties

Programmatic Advertising, Programmatic Video, Content Marketing, Programmatic Mobile, Data management, Native Advertising, Content Targeting, Ad Exchange, Audience Targeting, Data Transparency, RTB (Real Time Bidding), Advertising Technology, Health, Clinical Trials, Health Tech, Ad Tech, Healthcare Marekting, Patient Recruitment, population health management, and Programmatic Health

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• Jay Irwin

  Ad Tech Product and Go-to-Market Expert

• Ezra Suveyke

  CPO/CTO @ PulsePoint

• Azar Hafizi

  Publisher Development Manager at PulsePoint acquired by WebMD in June 2021- Strategic Partner, devoted to help publishers boosting their ad…

• Leonid Litvin

• PulsePoint reposted this

  Riley Peng

  Leading PulsePoint's global recruiting efforts - finding and hiring extraordinary talent

  2d

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  🎉 Big welcome to 6 new hires who are joiningPulsePoint today!2 Account Managers (Tom Kutilek &Yasmine Resnick) and 1 Associate Account Manager (Audrey Cunningham) are joining our Life Account Management team. Shout out toRachel Sudberg,Michael Cortese,Grace Zhu,Gina (DiRusso) Nannariello,Samantha Ricca, andMichaela Fisher for the excellent teamwork.Maggie Kuo is joining our Client Strategy team as an Associate Client Strategist. High five toBecky Hallam,Eric Juran,Andrew Portener,Latidra Washington, andJuliana Hausser for providing a wonderful interviewing experience.Isabelle Javier is joining our IBIQ team as a Business Analyst. Kudos toEzra Suveyke,Ben Dalgliesh, andJayesh Gupta for a fast and smooth process.Sinmi Afolabi is joining our Marketing team as a Marketing Intern. High five toSanwari Gupta andLourdemya J. for the lightning speed.🚀 Excited to see them have amazing careers here!#newhire#welcome#adtech#pharma#programmatic#health

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• PulsePoint

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  PulsePoint’s Curated Markets Product Guide is now available.Discover how Curated Markets simplifies premium supply activation in the Life platform by removing manual PMP management and providing turnkey access to pre-negotiated, goal-aligned supply packages.Learn how to:1. Close media plan gaps with premium inventory across multiple publishers and exchanges.2. Build confidence in supply quality through bidirectional feedback loops.3. Enable faster, smarter buying with one-click activation in the Life platform.🔗 Read the full Curated Markets Product Guide to understand how to activate premium publisher inventory at scale, continuously optimized to meet your brand goals:https://lnkd.in/e2hZQusa

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• PulsePoint

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  Hear ye, hear ye, this spooky scene,PulsePoint’s Milkshake haunts Halloween.May your night be full of cheer,Tricks, treats, and a touch of fear! Happy Halloween from our team to yours!

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• PulsePoint reposted this

  DHC Group

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  How Unified EHR Inventory Scaled HCP Reach and Cut Costs by PulsePointUnifying Health System and Ambulatory EHR inventory enabled several brands to reach 25x more HCPs, reduce cost per NPI by 18x, and achieve 10x higher match rates—demonstrating the impact of connected EHR strategy across care settings. Learn more.https://lnkd.in/euaWCMms

  PulsePoint’s Unified EHR Inventory Drives 25x HCP Reach & Lowers Cost Per NPI by 18x go.pulsepoint.com

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• PulsePoint

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  6d

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  Please join us in congratulatingPulsePoint’s latest Trader Hall of Fame inductee:Christian C. Palmeri. In his role as a programmatic specialist atButler/Till, Christian analyzes granular data to support winning campaigns and drive exceptional results.We spoke to Christian to learn more about his path to programmatic, advice for newcomers, and favorite parts of the job. Read the blog to learn more:https://lnkd.in/e8wYSCN2#PulsePointHallofFame#HealthcareMarketing#ProgrammaticAdvertising

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• PulsePoint

  56,774 followers

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  Endemic media has long been one of the most effective ways to reach healthcare professionals (HCPs), placing brand messages in trusted, contextually relevant environments such as EHRs and email newsletters.A newer evolution in this space is the ability to activate endemic email newsletter (eNL) advertising programmatically, bringing scale, measurement, and precision to a traditionally manual channel.Our latest blog explores how this advancement works, why endemic media complements non-endemic campaigns, and how health marketers can now:1. Reach HCPs with email ads at scale.2. Execute campaigns end-to-end with greater efficiency.3. Gain NPI-level insights for better performance measurement.Read the full article to learn more:https://lnkd.in/ewg8Kphu#HCPMarketing#HealthcareMarketing#ProgrammaticAdvertising

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• PulsePoint

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  PulsePoint will be celebrating the best of the best at our 2025 Festive Fête and User Awards!From rising stars to lifelong pros, our first-ever PulsePoint User Awards is honoring the individuals and teams driving healthcare marketing forward.With that, we're thrilled to announce the inaugural award winners. These exceptionally talented recipients delivered impressive results using PulsePoint or shared valuable feedback that helped us improve the product. 🏆 Meet the winners:https://lnkd.in/esqDusmY#HealthcareMarketing#PharmaMarketing

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• PulsePoint

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  Great to see our work withCMI Media Group featured again! Together, we leveragedPulsePoint’s Omnichannel Audiences to supercharge HCP targeting on LinkedIn, driving 2x engagement for a top pharmaceutical brand.The team combined real-time physician-level data withLinkedIn’s professional insights to reach verified HCPs with greater precision and scale. Highlights: • 31% lower CPC • 97% more clicks • 35% lower CPM • 108% more impressions

  solli

  2,186 followers

  3w

  PARTNER CONTENT: “PulsePoint ensures we’re reaching a highly relevant and engaged HCP audience.” That’s howWilliam Royal fromCMI Media Group described their recent pharma campaign - powered byPulsePoint’s Omnichannel Audiences and LinkedIn’s professional data. Read the full piece here:https://lnkd.in/dzbrrmC6#HCPtargeting#PharmaMedia#LinkedInAds 

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• PulsePoint

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  Congratulations to all of the teams that worked on this throughoutPulsePoint,dentsu health, andKyowa Kirin, Inc.- U.S..Winning silver for a second year in a row is a great accomplishment, and thank you toMM+M for putting on such a great event.

  dentsu

  1,645,837 followers

  3w

  We’re thrilled to take home the Silver Award from theMM+M Awards for 'Best Use of Data and Analytics' withKyowa Kirin, Inc.- U.S. andPulsePoint! Huge kudos to our incredible team atdentsu X for their hard work and dedication on this campaign. We’re proud to be making a real impact by leveraging AI to drive campaign effectiveness. 🔗 Learn more about the work:https://lnkd.in/eQFh2wqh

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• PulsePoint

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  PulsePoint is heading to the2025 Pharma CX Marketing Summit in Philadelphia.🗓 October 20 | 11:30 AM – 12:00 PM EDTOur ownEric Juran (Director/Team Lead, Client Strategy & Partnerships) will join experts fromPfizer,Regeneron,GSK,Biogen, andPharmaForceIQ in the panel "Harnessing Personalized AI Journeys to Enhance HCP Experiences."Together, they’ll explore how AI is reshaping HCP engagement, from real-time personalization and responsible targeting to balancing compliance and measuring true impact.🔗 Want to meet at the event? Emailevents@pulsepoint.com#PharmaCX#PharmaMarketing#HealthcareMarketing

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