Lob automates and personalizes direct mail at any scale, bringing the speed and features you expect from your digital channels to direct mail for the first time. From creation to carbon neutral printing and delivery, Lob makes it easy to integrate, send, and measure every piece. Over 12,000 businesses trust Lob to transform their direct mail. Learn more at lob.com

Website

https://www.lob.com

External link for Lob

Industry

Software Development

Company size

201-500 employees

Headquarters

San Francisco, CA

Type

Privately Held

Founded

2013

Specialties

APIs, address verification, printing, direct mail, automation, direct mail marketing, and direct mail

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• Kurt Gellert, MBA

  Tech Partner Leader at Lob | Building Partnership GTM Motions that Drive Pipeline | Husband & Father of 2

• Sachin Kumar

• Adam Lambright

  Senior Supplier and Inventory Manager at Lob

• Courtney Leviste

  Accounting Coordinator

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  CASE STUDY: Digital-only billing? It’s not enough.Pearly, a leading dental RCM platform, found that digital billing methods were leaving money on the table. With Lob’s automated direct mail, they built a smarter omnichannel strategy – and the results speak for themselves:9% increase in overall collections27% boost in recovering write-offs18% faster payment timesBy integrating direct mail, Pearly helped dental practices collect more, faster. See how they did it. Read the case study ➡️https://lnkd.in/g2ibvqqP

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  Just like your home, your direct mail program needs a refresh each year, too. Here’s how to clean up data, dust off processes, and get sparkling results this year.

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  FinServ marketers: Are you struggling to find high-intent prospects?The right customers are out there. You just need the right strategy.✅ Find new leads who match your best customers✅ Enrich your database with verified names and addresses✅ Retarget website visitors with direct mailWant the full playbook? Get it here:https://lnkd.in/gQj6njhu

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  It’s like…

  …more

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  Hey healthcare marketers and operators! Are you using direct mail to its full potential?The State of Direct Mail 2025: Healthcare report reveals how leading brands are optimizing direct mail to improve patient engagement, speed up payments, and drive better outcomes.Swipe through the key takeaways, then get the full report for even more insights ➡️https://lnkd.in/gUMYv93w

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  Is your direct mail program ready for whatever comes its way?Keeping your direct mail program stable means staying ahead of USPS service updates, postage increases, and shifting regulations. The good news? With the right approach, you can keep your campaigns running smoothly no matter what.Want to future-proof your direct mail program? Read our latest blog post to learn how to keep your campaigns stable and cost-effective:https://lnkd.in/gmMZuftJ

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  For financial services pros, the power of direct mail is a no-brainer. 𝟴𝟭% 𝘀𝗮𝘆 𝗱𝗶𝗿𝗲𝗰𝘁 𝗺𝗮𝗶𝗹 𝗶𝘀 𝘁𝗵𝗲𝗶𝗿 𝘀𝘁𝗿𝗼𝗻𝗴𝗲𝘀𝘁 𝗰𝗵𝗮𝗻𝗻𝗲𝗹. But the high-ROI teams aren’t just sending more – they’re optimizing their strategy with better data, automation, and omnichannel integration.Take a look at the 𝗦𝘁𝗮𝘁𝗲 𝗼𝗳 𝗗𝗶𝗿𝗲𝗰𝘁 𝗠𝗮𝗶𝗹 𝟮𝟬𝟮𝟱: 𝗙𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀 report to see how the most successful financial brands are scaling direct mail while controlling costs and increasing ROI.Swipe through the key takeaways, then get the full report for even more insights ➡️https://lnkd.in/g9gY-viA

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  Traditional matchback analysis has been the go-to for measuring direct mail impact, but it’s full of guesswork, delays, and manual effort. It’s time for an upgrade.Lob’s next-gen attribution tools bring real-time tracking, automated matchback, and integrated reporting to direct mail – so you can finally measure mail like digital.No more assumptions. Learn more here:https://lnkd.in/gFb3Fyt9

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  𝟳 𝗱𝗶𝗿𝗲𝗰𝘁 𝗺𝗮𝗶𝗹 𝗾𝘂𝗲𝘀𝘁𝗶𝗼𝗻𝘀 𝘆𝗼𝘂 𝗱𝗶𝗱𝗻’𝘁 𝗸𝗻𝗼𝘄 𝘆𝗼𝘂 𝗻𝗲𝗲𝗱𝗲𝗱 𝘁𝗼 𝗮𝘀𝗸From smarter personalization to cleaning up data, our latest webinar tackled some big questions. We’ve rounded up 7 key takeaways to help refine your strategy in 2025.Check out the insights:https://lnkd.in/g-iDEd-6

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  𝟰 𝗥𝗘𝗔𝗖𝗧𝗜𝗩𝗔𝗧𝗜𝗢𝗡 𝗖𝗔𝗠𝗣𝗔𝗜𝗚𝗡𝗦 𝗬𝗢𝗨 𝗖𝗔𝗡 𝗦𝗧𝗔𝗥𝗧 𝗦𝗘𝗡𝗗𝗜𝗡𝗚 𝗧𝗢𝗗𝗔𝗬One key takeaway from our 2025 State of Direct Mail report: 𝗠𝗮𝗿𝗸𝗲𝘁𝗲𝗿𝘀 𝘀𝗮𝘆 𝗗𝗶𝗿𝗲𝗰𝘁 𝗠𝗮𝗶𝗹 𝗶𝘀 𝗮 𝗽𝗼𝘄𝗲𝗿𝗳𝘂𝗹 𝘁𝗼𝗼𝗹 𝗳𝗼𝗿 𝗿𝗲𝘁𝗲𝗻𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗿𝗲𝗮𝗰𝘁𝗶𝘃𝗮𝘁𝗶𝗼𝗻 𝗮𝗰𝗿𝗼𝘀𝘀 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝗶𝗲𝘀.Why does it work? According to one Lob Customer...“Direct mail serves as a valuable tool for nurturing existing customer relationships by offering exclusive discounts and personalized messages. 𝗔𝘀 𝗮 𝗽𝗵𝘆𝘀𝗶𝗰𝗮𝗹 𝗽𝗶𝗲𝗰𝗲, 𝗶𝘁 𝗰𝗮𝗽𝘁𝘂𝗿𝗲𝘀 𝗮𝘁𝘁𝗲𝗻𝘁𝗶𝗼𝗻 𝗺𝗼𝗿𝗲 𝗲𝗳𝗳𝗲𝗰𝘁𝗶𝘃𝗲𝗹𝘆 𝘁𝗵𝗮𝗻 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗰𝗵𝗮𝗻𝗻𝗲𝗹𝘀 𝗮𝗹𝗼𝗻𝗲, 𝗲𝘃𝗲𝗻 𝘄𝗵𝗲𝗻 𝘁𝗵𝗼𝘀𝗲 𝗰𝗵𝗮𝗻𝗻𝗲𝗹𝘀 𝗮𝗿𝗲 𝗮𝗹𝘀𝗼 𝘂𝘁𝗶𝗹𝗶𝘇𝗲𝗱."𝗔𝗰𝗾𝘂𝗶𝗿𝗶𝗻𝗴 𝗻𝗲𝘄 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝗰𝗼𝘀𝘁𝘀 𝟱 𝘁𝗼 𝟮𝟱 𝘁𝗶𝗺𝗲𝘀 𝗺𝗼𝗿𝗲 𝘁𝗵𝗮𝗻 𝗿𝗲𝘁𝗮𝗶𝗻𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗰𝘂𝗿𝗿𝗲𝗻𝘁 𝗼𝗻𝗲𝘀. That's why there's no better target audience than your lapsed customers. And no more cost-effective way to accelerate growth and improve LTV than a winback campaign.𝗚𝗲𝘁 𝘁𝗵𝗲 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀 💡https://lnkd.in/gXJaegEd

  What Are the 4 Direct Mail Winback Strategies Every Retailer

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