Black Friday and Cyber Monday are two of the biggest days in retail.
As Black Friday spending hits a record $6.8 billion, new research reveals how bad experiences impact sales and erode shopper loyalty
Black Friday has become Australia’s biggest shopping event of the year - a pre-Christmas institution where retailers slash prices and consumers justify buying gadgets they absolutely need (or at least need to believe they need). What started as a US post-Thanksgiving tradition is now a global long-weekend of online chaos, impulse buys and surprisingly good tech bargains.
As a teenager, my favourite sitcom was WKRP in Cincinnati, a show about the well-meaning but befuddled staff of a struggling radio station. One episode stands out: the Thanksgiving special. In a misguided promotion, Station Manager Mr. Carlson launches live turkeys from a helicopter, genuinely believing they could fly. His famous line, "As God is my witness, I thought turkeys could fly," always made me laugh. I used to think no one in real life could be that naive.
GUEST RESEARCH:
You wait for Black Friday to roll around every year, eager to see the deep discounts that will nab you those expensive products at a fraction of the normal price. On Black Friday, you can useKeysfan Black Friday Deals to take advantage of the shopping bonanza to score yourself the latestWin 11 Pro license for $14.61! Win 11 Pro features a redesigned interface that, although you may need to adjust to it, is now even more conducive to productivity. Not only is the new layout visually pleasing, but it’s also easy to navigate. The sooner you upgrade, the sooner you’ll be using it like a pro. Plus, the AI-powered assistant Copilot can help you get up to speed and over the learning curve in no time. The incredible price of $14.61 seems great, but the offer can get even better! The price depends on the quantity you buy - Win 11 Pro digital key for five PC is as low as $12 each! You know you’ll have to finish upgrading eventually, or risk your computer being compromised, so you might as well do it when the upgrade costs as little as $12!
Yubico deals drop in time to BlockeEvery hacker’s Christmas wish list
Yubico , the creator of secure passkeys and provider of hardware authentication security keys, has shared essential tips to help consumers secure their accounts during “some of the year’s riskiest months for online shopping”.
Shopify’s Holiday Retail Report finds growing confidence among retailers and shoppers, but success will belong to brands that act early, deliver value, and make every experience effortless
Confidence in Australian retail is rising, with nearly eight in ten (78%) businesses feeling more optimistic than last year and 76% expecting higher sales this holiday season, according to Shopify’s Holiday Retail Report.
Three major retailers have paid penalties for allegedly making false and misleading representations about their Black Friday sales.
GUEST OPINION: Consumers spend billions during the end-of-year shopping season, with businesses on Stripe processing overAUD 47 billion globally over the Black Friday/Cyber Monday weekend. Pre-Christmas sales in Australia are expected to grow by2.7% from last year. With increased activity meaning the potential for more fraud, one important way retailers can make the most of this time of year is to ensure they have measures in place to prevent fraudulent activity while also not deterring customers.
Black Friday is coming, and iTWire has a roundup of some of the great deals you can look forward to.
With retailers vying for attention, competition is fierce, and significant discounts are up for grabs. Aussies keen to save should avoid impulse purchases and take the time to research multiple retailers.
BLACK FRIDAY DEALS: With discounts of more-than 60%, it's the best time of year to buy a laptop. Nick from High Performance Laptops has collated the best deals and will be adding to this as more appear...
BLACK FRIDAY DEALS: With discounts of more-than 60%, it's the best time of year to buy a laptop. Nick from High Performance Laptops has collated the best deals and will be adding to this as more appear...
Tomorrow’s Black Friday sales may be the spark which Australian businesses “desperately need” after a flat year of sales, the National Retail Association has predicted.
Now here's a Black Friday deal for you! 100% cash back on an Amazon Echo Pop, courtesy of TopCashBack.
Chinese smartphone manufacturer Oppo MVNO amaysim, TPG and iiNet have unveiled deals for Black Friday.
Over half (60%) of Australians shop online weekly and the majority (67%) are concerned about the prevalence of online scams, yet one-quarter admit they are likely to click on a link via Facebook or other social media to get a good deal, according to recent research from digital security and privacy company Avast.
Consumers are being warned to watch out for scam websites impersonating high-profile Australian retailers when shopping online this Black Friday, Cyber Monday sale weekend on 24 to 27 November.
Black Friday is almost upon us, next Friday 24 November 2023. And that means Black Friday sales! Here isiTWire's roundup of the best tech deals.
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