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Solutions

For App Developers

Disposable Cup, Cup, Head app monetization

Monetize your app inventory without compromising your user experience

Index Exchange connects you to global demand from top brands through our efficient and transparent exchange. With our superior technology and deep ad tech expertise, we’ll help you increase competition for your app inventory and maximize yield through unified auctions, so you can manage your app monetization strategy with ease no matter where you are.  

The Index Exchange Platform

Exchange efficiency

Our exchange is built for efficiency to ensure you maximize revenue for each bid request. We remove all time costs from auctions, providing every qualified buyer with equal and efficient access to your app inventory.

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Premium demand

As a preferred supply partner of industry-leading DSPs and holding companies, we connect you with a diverse spectrum of premium global demand so you can increase competition for your inventory.

Exchange quality

Our dedicated quality team inspects each ad that flows through our platform against our uncompromising quality standards. We helped write the standards for transparency in programmatic advertising, including ads.txt and app-ads.txt, ads.cert, and sellers.json, and continue to drive the industry toward new levels of accountability.

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Addressability

Improve bid density and drive more revenue to your inventory by helping marketers reach more of their relevant audiences. With support for a range of addressability solutions, our real-time identity framework connects your inventory and data to the graphs and DMPs that buyers trust.

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Data and analytics

Gain clarity into the true value of your mobile inventory and make smarter monetization decisions. Detailed analytics as well as aggregate data reporting make it quick and easy to evaluate performance. Our Client Audit Logs provide a receipt for every transaction, offering unparalleled price transparency and accountability.

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Integration and support

Access a full set of tools to make programmatic monetization easy. Our expert team will partner with you to ensure brand safety, control pricing and create deals, and manage privacy and auditability. We also offer flexible integration options for more effective auctions, including Prebid Mobile.

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Index Explains

While digital advertising is sophisticated, it doesn’t need to be confusing. Tune in to our educational video series where we break down all the complexities of ad tech to help you unlock its full potential.

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Related products

All products

Channels and Formats

Power your advertising and monetization across every format on any screen, all through a single platform.

Exchange Quality

With our direct relationships with premium media owners, dedicated teams that monitor every ad creative and placement, and strict policies prohibiting made-for-advertising sites, you can buy and sell with confidence across channels.

Exchange Efficiency

Our modernized platform and advanced predictive intelligence engine allow for ever-increasing scale at industry-leading levels of efficiency, ensuring you make the most of every transaction.

Addressability Portfolio

Choose from a range of solutions to reach the right audience with the right strategy for your business.

Data and Analytics

Boost performance with fully transparent data, insights, and reporting.

Latest insights for app developers

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