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Dive into Executive Insights: CEO priorities for 2025

Gain clarity on CEO priorities for business and technology.

CEO Insights

Hear directly from leading CEOs whoparticipated in IDC’s study, sharing personal insights, strategic perspectives, and firsthand experiences on critical topics shaping the global business landscape. 

Carlos Gazaffi, CEO at Sem Parar, discusses the impact of Agentic AI

Luke Petherbridge, CEO at Link Logistics, shares key AI use cases

Isla Ramos Chaves, CEO of Save the Children Foundation Spain, discusses driving user adoption.

Key insights from the CEO report

Slide titled 'Innovation is the 2025 Word of the Year,' highlighting CEO focus areas with 'Innovation' ranked first, overtaking 'Growth' (second place), and 'Trust' consistently remaining in third place year over year, based on IDC's Worldwide CEO Survey from March 2025.

56% of CEOs say their organization needs to focus on innovation to thrive this year.

Bar chart highlighting top business benefits CEOs have achieved from GenAI initiatives, with increased operational efficiency (31%), improved customer satisfaction (30%), improved business resilience and employee productivity (both at 27%), and reduced business risk (26%). Includes a quote from Luke Petherbridge, CEO at Link Logistics, discussing practical productivity gains from GenAI tools like Microsoft Copilot.

66% of CEOs report measurable business benefits from generative AI initiatives, particularly in enhancing operational efficiency and customer satisfaction. 

Bar chart from IDC's 2025 CEO Survey illustrating the top three risks CEOs anticipate: Economic pressures including inflation and recession rank highest, followed closely by changing ESG targets/regulations and talent and skills gaps. Economic pressures have consistently ranked as the primary concern from 2023 through 2025.

Economic volatility ranked as the top concern for CEOs for three consecutive years (2023-2025). 

Survey findings

Overarching Insights, Business Priorities, and Risks

Gain critical insights into CEO priorities including customer experience, innovation, and foundational business strategies to address ongoing economic pressures. 

Approach to AI 

Discover how CEOs are implementing and operationalizing AI initiatives to reinvent their businesses, drive transformation, and achieve measurable benefits.

Technology Priorities & Leadership Roles

Understand the evolving technology priorities of CEOs and how the role of technology leadership, including the CIO, is transforming in response to new strategic imperatives. 

Technology Vendor Value and Perceptions

Learn about the crucial attributes CEOs value in technology vendors, including data governance, security, and fast time-to-value, and how vendors can better align with CEO expectations. 

Meet the analysts

Image of Teodora Siman

Teodora Siman

Research Manager

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Image of Tony Olvet

Tony Olvet

Group VP

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Image of Lawrence Cheok

Lawrence Cheok

Associate Research Director

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Image of Giulia Carosella

Giulia Carosella

Senior Research Manager

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Ready to lead through the shift?

Your role has changed. Your strategy can, too. Connect with us to speak to an advisor about how IDC helps marketing leaders turn pressure into performance. 

IDG Environmental Policy

International Data Group is committed to protecting the environment, the health and safety of our employees, and the community in which we conduct our business. It is our policy to seek continual improvement throughout our business operations to lessen our impact on the local and global environment. We are committed to environmental excellence, pollution prevention and to purchasing products that reduce the use of natural resources.

We fulfill this mission by a commitment to:

  • Encouraging all partners to share in our mission
  • Understanding environmental issues and sharing information with our partners
  • Recognizing that fiscal responsibility is essential to our environmental future
  • Instilling environmental responsibility as a corporate value
  • Developing innovative and flexible solutions to bring about change
  • Using our platforms and position in the IT industry to promote sustainability
  • Minimize air travel to help reduce our impact on the environment
  • Minimize use of materials and energy consumption in our offices
  • Create a working environment that efficiently uses our office space
  • Develop and maintain a hybrid working model that benefits both our employees and business partners
  • Encourage employees to measure, minimize and collaborate on reducing energy consumption at home and in the office
  • Engaging employees and promoting active participation in environmental and sustainability initiatives

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