
Automotive Brand Reports
Here we have market level reports showing total DA brand sales in key global automotive markets. DS Automobiles, commonly referred to as DS, is a premium automotive brand that originated as a luxury sub-brand of Citroën. It was established in 2009 and became a standalone brand within the Stellantis (formerly Groupe PSA) group in 2014. DS focuses on producing stylish, upscale vehicles with advanced technology and sophisticated design elements. DS positions itself as a premium brand that combines French elegance, craftsmanship, and avant-garde design. The vehicles are known for their distinctive and eye-catching aesthetics, with attention to detail and high-quality finishes. DS models often incorporate luxurious materials, unique styling elements, and advanced lighting technology. DS operates globally, with vehicles sold in numerous countries. The brand has established DS Stores and DS Salons, dedicated sales and service outlets that provide a premium customer experience, personalized services, and a showcase for the brand's design philosophy.
The DS lineup includes sedans, SUVs, and hatchbacks, offering a range of options for different market segments. Notable models produced by DS include the DS 3 Crossback (compact SUV), DS 7 Crossback (midsize SUV), and DS 9 (luxury sedan). These vehicles showcase the brand's commitment to delivering refinement, comfort, and cutting-edge technology. DS places a strong emphasis on innovation and electrification. The brand has been actively involved in the development of electric and hybrid powertrains, with models like the DS 3 Crossback E-Tense and DS 7 Crossback E-Tense offering electric and plug-in hybrid variants. DS aims to contribute to sustainability and the reduction of emissions in the automotive industry.

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