Provenance is key to the success of monetization of digital media because it helps to establish trust and credibility in the online space, without which it can be difficult to determine the reliability of the information or the value of digital assets. In a decentralized, user-owned and controlled internet, individuals and organizations need to be able to verify the authenticity of the information and assets they encounter.

Numbers Protocol secures digital media provenance through a decentralized ecosystem and blockchain technology, akin to a version control system like Git. Numbers tracks changes made to digital assets, allowing for collaboration and management. The Numbers Mainnet functions as a decentralized Github, storing data related to assets, such as provenance, ownership, and historical records, securely and transparently.