Attract new buyers & keep them coming back
Shoppers have endless options—so standing out is more important than ever. Epsilon will help your business sustain efficient growth by expanding your universe of potential consumers, taking control of each individual's experience, and creating more effective conversations harmonized across channels. That’s how you'll drive incremental sales and eliminate waste.
Epsilon Retail Media
Epsilon Retail Media is the first retail marketing platform to couple artificial intelligence with person-first identity. This single view of each shopper means better outcomes for advertisers and more sales and shopper loyalty for retailers.
Learn from other CPG brands
How Unilever improved customer identity recognition five-fold in six weeks
Kimberly-Clark doubles down on consumer-centric experiences
AB InBev looks to Epsilon as a partner
How CPGs generate big marketing returns with limited data
How you’ll overcome challenges with our support
Connect with more people
Accurately match to 2–3x more verified shoppers, online and offline—including those from third-party data sets.
Activate media more efficiently
Through our innovative partnership with Circana, our in-flight Verified Purchase Optimization delivers digital media aligned to every individual’s purchase cycle—so you’ll only advertise to people who are ready to buy now. And you’ll learn even more about your shoppers over time, so you can evolve your messages as people change.
Deliver more relevant messages
When you know shoppers as individuals, you’ll deliver tailored creative featuring the most relevant brands and products at the moment they're likely to buy.
