The email landscape is evolving rapidly. Inbox volume has increased 94% in the last year alone, and our research shows “competition for the inbox” is ...
View resourceIn the last five years, the cost of acquiring new customers has increased by over 50%. As competition saturates direct channels and advertising costs ...
View resourceThis content experience toolkit can help map out your 2021 digital strategies, prioritise the most important developments and excel in the digital age...
View resourceSmartly io explores how retail organizations are spending their marketing dollars on social media advertising and how they can help your organization ...
View resourceLeadership, the exciting yet volatile future of marketing, and sector-specific challenges Read More...
View resourceAcquiring new customers is a crucial marketing task for any company– but it’s especially difficult for the financeindustry, where customers tend to ...
View resourceData Axle presents this guide to help retailers build or improve their data-centric acquisition program – one that eliminates wasteful spending, attra...
View resourceMarketing leaders can use this guide to understand the customer data platform marketplace before making further investments to improve their first-par...
View resourceDelivering tailored experiences at the right time is the key difference between simple personalization and enterprise personalization at scale—and con...
View resourceDigital content is booming and companies are struggling to keep up with all the new content being created. As media storage needs increase, companies ...
View resourceThe tumultuous past year has brought on market changes that forced many companies to pivot and reinvent theirlead generation strategies. Read More...
View resourceThis content experience toolkit can help map out your 2021 digital strategies, prioritise the most important developments and excel in the digital age...
View resourceSmartly io explores how retail organizations are spending their marketing dollars on social media advertising and how they can help your organization ...
View resourceA Digital Experience Platform (DXP) is a software platform that enables businesses to optimize the user experience across all digital channels through...
View resourceThere have been widespread changes in customer behavior due to the pandemic and the event has made digital channels the main way customers interact wi...
View resourceSharpSpring is passionate about making sales and marketing automation accessible for agencies so that organizations are better equipped to meet all cl...
View resourceIf in 2021 you don’t have a website with a strong online presence, you’re going to lose out on significant sales revenue. And after the year we’ve jus...
View resourceCollecting data has become an existential competitive need for organizations that are experiencing digital transformations, but because of new laws an...
View resourceWondering if export might accelerate your growth? Global Topology can help you with international market research, a digital market entree strategy an...
View resourceThere has never been a better time to become a data-led marketer. Websites that use data are certainly more successful in terms of marketing. Read Mor...
View resourceThe COVID-19 pandemic has changed the world as we know it, and businesses have had to reexamine their present work structures, budgets, and strategies...
View resourceOne of the very commonly faced problems within a lot of companies is that SEOs and developers do not always see eye to eye. Read More...
View resourceMarketing organizations are making major moves into analytics technology – many of them for the first time. Read More...
View resource“81% of marketers say they expect to be competing mostly or completely on the basis of customer experience.” However, there is a disconnec...
View resourceExperience-driven commerce is the new way people shop. It is no longer about how great your product is, it’s about the personalized experience t...
View resource50% of customers in the US prefer a personalized customer experience. And yet companies still struggle just to respond to every qualified lead. In fac...
View resourceIs your marketing stack stitched together from multiple different tools that don't communicate with each other? If so, you may have a real monster on ...
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