TRAVEL & TOURISM
A VITAL ECONOMIC DRIVER FOR CALIFORNIA
California Travel Association (CalTravel) proactively protects and advances the interests and investments of California’s travel industry through advocacy, collaboration, and education. Through advocacy to the state Legislature, we address issues that directly and indirectly affect our industry—ensuring it continues to thrive.
$157.3 BILLION
in visitor spending
1.2 MILLION
travel & tourism jobs
$26.3 BILLION
in international spending
$12.6 BILLION
generated in state & local taxes
WHO WE ARE & WHAT WE DO
UPCOMING EVENTS
CalTravel hosts events year round, including our annual CalTravel Summit, Tourism Advocacy Day, and quarterly board meetings.
Attend our events to gain insights, build connections, exchange ideas, and—as always—have a little fun!
ADVOCACY RESOURCES
CalTravel’s experienced lobbyists have compiled several resources that members can use to become more effective advocates.
Use these tools to track the status of bills, find out who your legislators are, learn tips for legislative meetings, get district-specific tourism stats, and more.
INDUSTRY NEWS
CalTravel is committed to keeping members informed on important tourism news, issues, insights, and opportunities.
Check back frequently to ensure you stay in-the-know and are equipped with the information needed to tackle any challenge.
“The hospitality industry ranks in the top industries driving the California economy. We need a voice at the table with our elected officials. CalTravel provides the opportunity to make our voices heard.”