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5/22/2024

Nemo’s ‘The Code’ Translates Eurovision Win Into Global Chart Debuts

Six songs from the international competition appear on this week's Billboard Global Excl. U.S. tally.

Nemo
Nemo representing Switzerland with the song "The Code" celebrates on stage after winning the final of the 68th Eurovision Song Contest (ESC) 2024 on May 11, 2024 at the Malmo Arena in Malmo, Sweden.Tobias SCHWARZ / AFP) (Photo by TOBIAS SCHWARZ/AFP via Getty Images
Another edition ofEurovision Song Contest – the pan-European Olympics of pop songwriting – has come and gone, but the competition’s impact lingers, with six songs appearing on the May 25-datedBillboard Global Excl. U.S. chart. Nemo’s “The Code” won for Switzerland and leads all charting songs, debuting at No. 21, while also cracking theBillboard Global 200 at No. 52.

“The Code” arrives with 21.6 million streams worldwide, 20.8 million of which, or 96%, were from outside the U.S., May 10-16, according to Luminate. It crownsBillboard’sSwitzerland Songs, while placing in the top 10 on rankings reflecting activity inAustria,Belgium,Croatia,Finland,Greece,Iceland,Luxembourg andSweden.

Eurovision runner-up Baby Lasanga’s “Rim Tim Tagi Dim”, representing Croatia, and fourth-place finisher Slimane’s “Mon Amour” (France) also debut on both global charts. The former is new at No. 64 on Global Excl. U.S. and No. 139 on the Global 200, and the latter starts at Nos. 61 and 144, respectively.

Plus, third-place finalist “Teresa & Maria” by Alyona Alyona and Jerry (Ukraine) hits Global Excl. U.S. at No. 130 and seventh-place finisher “La Noia” by Angelina Mango (Italy) arrives one spot higher at No. 129.

One other Eurovision song appears on both global charts, but you won’t find it on the competition’s leaderboard. Joost’s “Europapa,” representing the Netherlands, was disqualified from competing after the singer threatened Eurovision’s production crew. The ban may have helped spur global consumption, as its No. 24 re-entry on Global Excl. U.S. comes just below the winning track’s debut, and it leads the Eurovision pack on the Global 200, one spot above “The Code,” at No. 51.

The global success of Joost’s entry, particularly on the Global 200, were U.S. sales and streams are part of the chart’s equation, is unique. On average, this year’s six Eurovision tracks drew 3.65% of their worldwide streams from the U.S. in the frame following the competition’s close, in line with last year’s 3.58%. But “Europapa” is an outlier, more than doubling that average. Of 23 million streams worldwide in the tracking week, 7.44% come from the U.S., marking the highest domestic share of any Eurovision song to have hit the global charts since 2021. The song’s spiked American activity is notable since its lyrics are in Dutch (while “The Code” is performed in English).

The total tally of six Global Excl. U.S.-charting songs improves upon the four from Eurovision’s 2023 haul and matches 2022’s six. Still, 2021’s competition remains unmatched with seven, includingMåneskin, which won for Italy with “Zitti E Buoni.” That song got as high as No. 10 but proved an appetizer for the group’s “I Wanna Be Your Slave” and “Beggin,” which climbed to Nos. 8 and 2, respectively, later that year.

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