Automate

Optimize workflows and scale growth with automation

Streamline campaigns, maximize budgets, and boost team efficiency with Pulse, a powerful, time-saving automation suite.

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Measure success with Adjust

Campaign Automation

Gain the competitive edge

Agile, automated, real-time updates that ensure budgets are directed to the right campaigns at the right time.

Maximize campaign performance

Set automation rules to optimize bids and budget based on campaign performance, keeping you ahead of the competition.

Maximize your team’s time

Apply optimization changes to several campaigns, all from a central place, with the help of bulk edits and KPIs readily available in a single dashboard.

The sky’s the limit with endless optimization possibilities

Meet your strategic goals faster with precision, flexibility, and minimal effort. Our extensive list of customizable metrics empower you to set the rules you need to succeed, including:

Stop campaign A if daily installs are less than 50
Increase campaign B budget by X% if day 3 retention is greater than Y%
If ROAS is less than 50% and ad spend is under $1000, increase bid by 10%
If daily registrations are greater than 30 and CPI is less than $1 then increase budget for campaign D by 20%

ANOMALY DETECTION

Spot red flags before it’s too late

Safeguard ad spend budget and ensure campaign performance with live detection of warning signs in your data.

Real-time, smart monitoring

Protect your budget by monitoring your most important metrics. Receive notifications immediately when any unusual activity in your app or campaigns is detected.

Clean data, always

Don’t waste time analyzing anomalous data sets that lead to false conclusions. Extract reliable, actionable insights with confidence and benefit from next-generation analytics solutions, including incrementality and marketing mix modeling.

Enhance your marketing agility. Automate now.

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SMART ALERTS

We bring you the insights that matter

Automate your campaign workflow with customizable performance alerts and reports.

Boost ad spend at the perfect time

Easily monitor essential spend metrics to quickly spot opportunities and reallocate budget to the best performing campaigns.

Assure your best performance

Receive alerts when key targets are hit, powering efficiency and agility in your workflows and eliminating unnecessary noise and data filtering from your analysis.

Keep your team in the loop

Deliver campaign and app insights directly via Slack and email, ensuring effortless transparency and consistency across your organization.

40%

increased campaign efficiency

“Automating workflows has been critical in us being able to scale campaigns the way we have. Since integrating with Automate we’ve been able to test hundreds more creatives than we could in the past, without having to spend additional time or money.”

Alexander Shilyaev

COO / CMO

View case study

Frequently asked questions

What level of frequency do you offer for smart alerts?

You can set your Pulse smart alert frequency to hourly, daily, or weekly.

What level of information will I receive with each alert?

You’ll receive comprehensive insights about each alert including a detailed record of the alert's behavior over time, and a historical perspective on changes, incidents, or trends in data, allowing you to spot patterns over different time periods.

How can I ensure my campaigns are automatically updated exactly the way I want?

Adjust allows you to easily include both approval and alerting workflows into your campaign automation rules so you're always in the know. Clients can select to manually review and approve any automation before it takes place, or be alerted when an action is taken, giving you full visibility of all changes.

How are data anomalies detected?

Pulse uses a statistical tool to define a confidence interval based on historical data and standard deviation. With that, it establishes a range where data points within are considered expected and points outside the range are considered anomalies.