In addition, the Showtimebrand has been licensed for use by a number of channels and platforms worldwide includingShowtime Arabia (it has been merged intoOSN) in the Middle East andNorth Africa, and the now defunctShowtime Movie Channels inAustralia. As of September 2018[update], Showtime's programming was available to approximately 28.567 million American households which subscribed to a multichannel television provider (28.318 million of which receive Showtime's primary channel at a minimum).[3]
Showtime was launched on July 1, 1976, on Times-Mirror Cable systems inEscondido,Long Beach, andPalos Verdes, California through the conversion of 10,000 subscribers of the previous Channel One franchise. Exactly a week later Showtime launched on Viacom Cablevision's system inDublin, California;[4] the channel was originally owned byViacom.[5] The first program to be broadcast on Showtime wasCelebration, a concert special featuring performances byRod Stewart,Pink Floyd, andABBA. By the end of its first year on the air, Showtime had 55,000 subscribers nationwide.[4] On March 7, 1978, Showtime became a nationally distributed service when it was uplinked tosatellite, becoming a competitor withTime Inc.'sHBO and otherpay cable networks.[6]
In 1979, Viacom sold 50% of Showtime to theTelePrompTer Corporation.[4] On July 4, 1981, Showtime began a 24-hour programming schedule (rival HBO followed suit in December of the same year).[7] In 1982,Group W Cable, a subsidiary ofWestinghouse Electric Corporation (which acquired TelePrompTer the previous year), sold its 50% stake in Showtime back to Viacom for $75 million.[4] The sale of Group W's stake in the channel happened shortly after the company began a partnership with Walt Disney Productions (nowThe Walt Disney Company) to develop a competing premium service,The Disney Channel. Group W left thejoint venture in September, due to disagreements over creative control and financial obligations.[8] In 1982 Showtime broadcast its firstmade-for-cable movieFalcon's Gold and its first original series and children's programFaerie Tale Theatre.
Formation of Showtime Networks and ownership by Viacom (1982–2005)
In August 1982,MCA Inc. (then the owner ofUniversal Pictures),Gulf+Western (then the owner ofParamount Pictures) and Warner Communications agreed to acquireThe Movie Channel (TMC). The three companies combined acquired a controlling 75% interest in the service (with each holding a 25% ownership stake) from Warner-Amex Satellite Entertainment.[9] The deal was spurred by the studios wanting to increase their share of revenue for licensing rights to their films to premium television services, as well as concerns that HBO's dominance of that market and its pre-buying of pay cable rights to films prior to their theatrical release would result in that service holding undue negotiating power for the television rights, resulting in a lower than suitable licensing fee rate the studios would be paid for individual films. The three companies announced an agreement in to acquire interests in TMC on November 11, 1982.[10][11][12] In late December of the same year, theU.S. Department of Justice launched a routine preliminary inquiry into the proposed partnership. The Department of Justice had blocked a similar attempt by MCA, Gulf+Western,20th Century Fox, andColumbia Pictures to create a competing pay service, Premiere, in anantitrust case ruling two years earlier in January 1981.[13]
On January 7, 1983, Viacom International (adding itself as a partner) drafted an amendment to the proposal to consolidate The Movie Channel with Showtime. Under the revised proposal, the four studios would each own a 22.58% stake in the two networks, with American Express owning a 9.68% minority interest. In addition, the consortium would appoint a management team separate from those employed by the two channels–which continued to operate as separate services–to operate the joint venture. However the deal ran into regulatory hurdles because Warner, Universal, and Paramount received 50% of their respective total revenue from film releases and licensing fees from premium services. Also Showtime and TMC combined would control about 30% of the pay cable marketplace, creating anoligopoly with HBO (which in conjunction with Cinemax controlled 60% of the market).[11][12][14]
After a four-month investigation resulted in the Department of Justice filing a civil antitrust lawsuit against the five parties to block the Showtime-TMC merger on June 10, 1983, the Department asked Warner and American Express to restructure the deal during hearings for the case.[15] The Department's decision–citing concerns, including some expressed by HBO management, that combining the assets of Showtime and TMC would stifle competition in the sale of their programming and that of other pay cable services to cable providers–was despite the fact that under the original proposal, MCA, Gulf+Western and Warner had each agreed to continue licensing films released by their respective movie studios to competing pay television networks.[11][12]
The partners involved in the merger would also set standard prices for films that were acquired for broadcast on The Movie Channel and Showtime, either those produced by the studio partners or by unassociated film studios. To address the Justice Department's concerns over the deal, the four partners submitted a revised proposal for consideration on July 19 which included guarantees of conduct agreeing that Paramount, Universal, and Warner Bros. would not receive higher residual licensing payments for films acquired by Showtime and The Movie Channel than those paid by other studios, and that all four partners would not permit the two channels in the venture to pay lower fees for films produced by three studio partners than those paid by smaller pay television services for the same films.[16]
After the revised proposal was rejected on July 28, Warner Communications and American Express restructured the purchase to include only Viacom as a partner, bowing Gulf+Western and MCA out from the partnership. The changes – which Justice Department officials acknowledged would "prevent any anti-competitive effect from arising" following the merger, by allowing other premium services to enter the market should the venture significantly raise licensing fee prices for films–led the Justice Department to drop its challenge to the merger agreement on August 12; the department formally approved the deal the following day on August 13.[11][12][17][18] When the deal was completed on September 6, 1983, the operations of The Movie Channel and Showtime were folded into a newholding company, Showtime/The Movie Channel, Inc., which was majority owned by Viacom (controlling 50% of the venture's common stock as well as investing $40 million in cash), with Warner Communications (which owned 31%), and Warner-Amex (which owned the remaining 19% interest) as minority partners.[19][20]
As the consolidation of its operations with The Movie Channel was ongoing, in 1983, Showtime increased its national distribution on cable providers when competing premium serviceSpotlight ceased operations, effectively absorbing that channel's subscriber base.[4]
In 1984 the network's first major promotional campaign, "We Make Excitement" (also referred to, particularly in bumpers and program introductions, as "Showtime Excitement") was created by the J. Walter Thompson company and utilizing an adapted version of thePointer Sisters song "I'm So Excited". The campaign lasted into 1986 and coincided with both the exclusivity deal signed with Paramount for films (see below) and a graphical upgrade to the network's presentation to include computer-generated graphics.[21]
Showtime logo, used from 1981 to 1997; a 3D circle containing a TV screen (which was originally used as the channel's primary logo dating back to 1979) was used alongside this logo from 1984 to 1990. The logo was also used on Showtime Australia until 2009. It was also in use for nostalgia purposes for the marketing of the 2019 seriesBlack Monday.
On August 10, 1985, afterTime Inc. and cable providerTele-Communications Inc. (TCI) jointly submitted a bid to buy the company for $900 million and the assumption of $500 million in debt as well as an earlier offer by American Express the previous month to buy out Warner's share of the company (under a clause in the agreement that allowed either company the option of buying out their partner's stake in Warner-Amex), Warner Communications exercised an option to acquire American Express' 50% share of Warner-Amex Cable Communications for $450 million. Among the options, barring that it chose to sell Viacom a 50% interest in the company for $450 million, the deal originally excluded Warner-Amex's 19% interest in Showtime-The Movie Channel, Inc.; that interest would have reverted to Warner, which intended to operate Warner-Amex as a wholly owned subsidiary.[22][23][24]
Two weeks later on August 26, Viacom acquired Warner Communications and Warner-Amex's combined 50% ownership interest in Showtime/The Movie Channel, Inc. as well as full ownership of the Warner-Amex and public shareholder interests inMTV Networks for $671.7 million, giving Viacom exclusive ownership of both networks and once again making it the sole owner of Showtime through its $500 million cash payment and acquisition of 1.625 million shares from Warner for the latter's 31% stake in Showtime/The Movie Channel and Warner-Amex's 19% interest in the unit and its 60% interest in MTV Networks (Viacom owned Showtime alone or jointly with other companies–TelePrompTer Corporation, and later briefly, its successor Group W Cable–from the time it launched in July 1976). The buyout, part of an option given by Warner in its purchase of American Express' interest in MTV, was exercised in part to finance much of the buyout of Showtime/The Movie Channel without borrowing any money (ironically, Warner Communications would eventually acquire rivals HBO andCinemax, when the company merged withTime Inc. in 1990 to formTime Warner, which is now known asWarner Bros. Discovery).[25][26][27][28] The subsidiary was renamedShowtime Networks, Inc. in 1988.
On March 1, 1994, Showtime and The Movie Channel in conjunction with rivals HBO and Cinemax implemented a cooperativecontent advisory system to provide to parents specific information about pay-cable programming content that may be unsuitable for their children; the development of the system—inspired by the advisory ratings featured in program guides distributed by the major premium cable services—was in response to concerns from parents and advocacy groups about violent content on television, allowing Showtime Networks and other premium services discretionary authority to assign individual ratings corresponding to the objectionable content depicted in specific programs (and categorized based on violence, profanity, sexuality or miscellaneous mature material).[29] A revised system—centered around ten content codes of two to three letters in length—was implemented by Showtime and the other participating premium services on June 10, 1994.[30]
In 1997, the channel's first major rebrand since the 1980s was introduced, with a new logo emphasizing the "SHO" part of the network's name within a circle (intended to be a spotlight), playing into the channel's common acronym in listings services likeTV Guide. A new slogan, "No Limits" (in reference to the fact that as a premium channel, Showtime could push the boundaries of programming without censorship, as well as offer the type of exciting programming that appealed to subscribers), and a bold red-and-black color scheme was instituted, with promotions and bumpers feature surrealistic imagery; the campaign was created by the newly formed in-house marketing and advertising agency, "Red Group".[31]
In 2000, Showtime launched "Showtime Interactive 24.7", a service that providedDVD-style interaction of its entertainment offerings. The following year in 2001, Showtime became one of the first cable networks to launch ahigh definition simulcast feed (withStar Trek: Insurrection becoming the first film on the network to be broadcast in HD); Showtime also began to provideDolby Digital 5.1surround sound on select programs.[32][33]
On August 13, 2019, the announcement was made that CBS and Viacom wouldmerge into a new entity known asViacomCBS (now known as Paramount Global). Viacom CEOBob Bakish would be president and CEO of the new company, while Ianniello would become chairman and CEO of CBS and oversee CBS-branded assets.Shari Redstone would also serve as chairperson of ViacomCBS.[36][37] On October 29, 2019, National Amusements approved the re-merger deal. It closed on December 4, 2019. As part of the new structure the Showtime Networks unit and its assets—Showtime, The Movie Channel andFlix—became part of the Premium Network Group division ofViacomCBS Domestic Media Networks, along withBET and temporarilyPop TV (which was transferred to the Youth & Entertainment Group division the following month, later named MTV Entertainment Group), to be overseen by SNI CEODavid Nevins.[38] ViacomCBS renamed itself as Paramount Global on February 16, 2022; the company's domestic networks division became Paramount Media Networks on the same day.[39][40]
Paramount+ with Showtime logo, used since January 8, 2024.
On January 30, 2023, Paramount Global announced plans to fully integrate the Showtimedirect-to-consumer service (which was sold directly to streaming-only consumers) with the premium tier of theParamount+ streaming service; the combined service would be branded asParamount+ with Showtime, replacing a streaming bundle of the same name that launched in August 2022.[41] The merger commenced on June 27, 2023,[42] with the cable-specific Showtime AnytimeTV Everywhere app (which was offered to subscribers of the linear Showtime television service) ceasing operations on December 14, and the standalone Showtime app being discontinued on April 30, 2024;[43][44][45] the primary Showtime channel was rebranded as Paramount+ with Showtime on January 8, 2024, although the former name remains in use as a standalone brand for its multiplex channels and for marketing of the network's original programs.[46]
In 1991, afterHBO andCinemax debuted the first premium television multiplex service in the United States, Showtime followed with the testing of its own secondary service–Showtime 2–on October 1 of that year.[47] In April 1994, Showtime announced the creation of a new themed multiplex service, consisting of five channels: Spanish service Showtime En Espanol; family-oriented Showtime Family Television; action-oriented service Showtime Action Television; a service featuring comedy films and series called Showtime Comedy Television; and an all-movie channel called Showtime Film Festival.[48] This planned extension to the multiplex did not come to fruition–although a third multiplex service, Showtime 3, would make its debut in 1996.[49]
The multiplex would eventually expand over time with the launch of the action film channel Showtime Extreme on March 10, 1998, followed by the debut of thescience fiction channel Showtime Beyond in September 1999; theShowtime Unlimited name for the Showtime multiplex, TMC and Flix came into use around this time.[50] Three additional themed channels made their debut in March 2001: Showtime Family Zone (which carries films intended for family audiences), Showtime Next (a channel featuring films and series that appeal toward adults between the ages of 18 and 34 years old) and Showtime Women (a channel featuring movies, specials,and Showtime original programs that appeal toward a female audience).[51][50] The programming format of Showtime 3 was overhauled five months later on July 1, 2001, to focus on theatrical movie releases and Showtime's original made-for-cable films, that under the new name Showcase.
Showtime Family Zone, Showtime Next and Showtime Women do not have distribution by most pay television providers as extensive as the other Showtime multiplex channels. The availability of either of the three channels on cable providers varies depending on the market;Dish Network only carries Showtime Family Zone, andDirecTV carries Showtime Next and Showtime Family Zone, but not Showtime Women.
Depending on the service provider, Paramount+ with Showtime provides up to sixteenmultiplex channels–eight 24-hour multiplex channels, all of which are simulcast in bothstandard definition andhigh definition–as well as avideo on demand service (Paramount+ with Showtime On Demand).[52] Paramount+ with Showtime broadcasts its primary and multiplex channels on both Eastern andPacific Time Zone schedules. The respective coastal feeds of each channel are usually packaged together (though most cable providers only offer the east and west coast feeds of the main Paramount+ with Showtime channel), resulting in thedifference in local airtimes for a particular movie or program between two geographic locations being three hours at most.
Subscribers to the separate premium film service The Movie Channel, which is also owned by Paramount, do not necessarily have to subscribe to the linear Paramount+ with Showtime service in order to receive TMC; both The Movie Channel and co-owned fellow movie service Flix are typically sold together in a package (although in the case of Flix, this depends on the channel's provider availability), though DirecTV and Dish Network alternately sell TMC through a separate film tier. For unexplained reasons, live feeds of The Movie Channel and Flix have not been included alongside the other Showtime multiplex channels on its proprietary streaming services (including the Paramount+ premium tier) or its add-on tiers that are sold through live-TV streaming providers (such asHulu,YouTube TV andDirecTV Stream), restricting their distribution to traditional cable, satellite and telco/fiber optic television providers. From 1999 to 2005, the package encompassing Showtime and its sister networks was marketed as "Showtime Unlimited"; the broader tier sometimes included the Sundance Channel (nowSundance TV) during this period, by way of the stake Showtime Networks held in the network from its 1996 inception until Sundance's 2008 purchase byRainbow Media (now AMC Networks).
Channel
Description and programming
Showtime
Showtime is the flagship channel and features blockbuster movies, first-run feature films, stand-up comedy specials and documentaries. The channel also carries original series, with newer episodes primarily being shown on Sunday and Monday evenings, and since November 2023, offers original programming from the Paramount+ library. The channel was renamed Paramount+ with Showtime in 2024.
Showtime 2
A secondary channel that offers a separate schedule of movies, original series and specials. Launched on October 1, 1991,[47] the channel was previously namedShowtime Too from 2001 to 2006.
Showtime Showcase
Similar to Showtime 2, Showcase features movies, first-run feature films and original made-for-cable films originally produced for Showtime. Launched in 1996, the channel was previously named "Showtime 3" until July 1, 2001.[51] (This channel is not affiliated in any way with other channels using the "Showcase" name that exist in other countries, particularly those inCanada,Australia orMalaysia.)
SHO×BET
Launched in September 1999,[50] it was formerly known as Showtime Beyond and featured a mix of science fiction, fantasy and horror films, as well as made-for-cable science fiction series produced for Showtime. It was discontinued on July 15, 2020, and replaced with SHO×BET.
SHO×BET now focuses on programming aimed at African American audiences and incorporating original scripted content targeted at that demographic from Showtime andBET's respective libraries, in addition toBET+ programming to drive viewers to that streaming service.
Showtime Extreme
Launched on March 10, 1998, Showtime Extreme airs action and adventure films, thriller films, gangster films and sporting events (including mixed martial arts and boxing matches). The channel carries over 60 movies each month, along with a Sunday double feature spotlighting a different action star.
Showtime Family Zone
Launched in March 2001,[51] Showtime Family Zone features family-oriented programming, including movies and specials aimed at a younger audience. All movies are rated G, PG, or PG-13 (or theequivalent TV-Y, TV-Y7, TV-G, TV-PG, or TV-14); no content rated R, NC-17, TV-MA, or above are seen.
Showtime Next
Launched in March 2001,[50] Showtime Next features movies geared towards adults between 18 and 34 years old. The channel features over 50 films each month, including original made-for-cable movies, and live action and animatedshort films; it also broadcasts documentaries and concert specials.
Showtime Women
Launched in March 2001,[51] Showtime Women features movies, Showtime original series and specials aimed at a female audience.
Showtime HD is ahigh definition simulcast feed of Showtime that broadcasts in the1080iresolution format. In addition to its main channel, all of Showtime's multiplex channels also broadcast in the format, though availability of all of the HD feeds varies by provider. Showtime HD is available through virtually all providers which carry Showtime, along with Showtime's streaming services. Films shown on Showtime's HD simulcast feeds are broadcast in their domesticaspect ratio if that version is provided by the studios that maintain pay television distribution rights with the channel.[53]
Showtime operates asubscription video-on-demand television service calledShowtime on Demand, which is available at no additional charge to Showtime subscribers. Showtime on Demand offers feature films, episodes of Showtime's original series, adult programming and sports events. Showtime on Demand's rotating program selection incorporates select new titles that are added each Friday, alongside existing program titles held over from the previous one to two weeks. The service began to be test marketed in 2001 and was officially launched in July 2002.[54]
This article needs to beupdated. Please help update this article to reflect recent events or newly available information.(February 2024)
On October 27, 2010, Showtime launchedShowtime Anytime, a website that featured around 400 hours of streaming program content available instandard orhigh definition that was accessible to subscribers of the Showtime television service withTV Everywhere login. Content available on the service included Showtime original programming, feature films, comedy specials, documentaries and sports programming.[55] It was available nationally to Showtime subscribers of satellite providerAT&T DirecTV, and regionally by Comcast Xfinity;Spectrum; Optimum; Cox Communications;CenturyLink Prism;Grande Communications;Mediacom;[56]AT&T U-verse;[57] andVerizon FIOS.[58] The Showtime Anytimeapp (which was offered as a free download) was initially released on theiOSApp Store for theiPad andiPhone on October 3, 2011.[59] On October 1, 2012, anAndroid app became available through theGoogle Play platform for Android devices.[60]
In September 2017, it was discovered that the Showtime Anytime website was injected with code that mined the cryptocurrencyMonero using the viewer's CPU, which would potentially cause degraded performance for other websites and applications. The code was removed as soon as it was discovered.[61][62]
The Anytime app and website viewing were shut down in December 2023.[63]
On September 22, 2011, Showtime launchedShowtime Social, asecond screen interactive app providing interactivity with Showtime programs including viewer-participant polls and trivia questions as well as real-time aggregation ofTwitter,Facebook and blog comments about particular Showtime programs; the app utilizes Automated Content Recognition technology to generate interactive content regardless of whether it is being watched live, on-demand or byDVR; the app also displaysheat maps depicting viewer reactions throughout the duration of an episode at the conclusion of the program. The app–which was renamedSHO Sync on September 13, 2012–was originally released for Apple iOS devices (iPad and iPhone), with an app forLG-manufacturedSmart TVs being released on August 15, 2013.[64][65][66][67]
On July 9, 2015, Showtime announced it would discontinue SHO Sync, immediately discontinuing support of the iPad app with the iPhone and LG apps to be discontinued at a later date. However, the channel hinted that the core interactive functions of SHO Sync may be restored in a different form, with the possibility of being incorporated into Showtime Anytime and the Showtime over-the-top streaming service.[68]
On June 3, 2015, then-Showtime parentCBS Corporation announced that it would launch anover-the-top subscription video on demand service that would be distributed as a standalone offering without the requirement of having an existing television subscription to use (in the manner of competitor HBO's OTT offering,HBO Now).[69][70] The service, which used the same branding as the linear television channel, was officially launched on July 7, 2015 (coinciding with the season premieres ofRay Donovan andMasters of Sex on July 12).[71][72][73][74] The service was initially available for purchase throughApple Inc. (toApple TV andiOS devices),Hulu,Roku,PlayStation Vue, andAmazon Prime as well as through Showtime's website (SHO.com).[75][76][77][78]
The Showtime streaming service was identical to Showtime Anytime; it offered a back catalog of episodes of various past and present Showtime original series (with new episodes of Showtime original series being made available for streaming the same day as their original broadcast on the main linear Showtime channel), feature films and documentaries, and sports events and analysis programs. Subscriptions were also available over Amazon Prime (Amazon Channels), Hulu, The Roku Channel, and Apple TV (Apple TV Channels) as add-ons. Unlike HBO Now, Showtime also provided live streams of the East and West Coast television feeds of the linear Showtime channel (live streams of Showtime's multiplex services, and sister networks The Movie Channel, The Movie Channel Xtra, and Flix were not available on the service; live streams of Showtime's multiplex channels were available for Amazon Prime users as part of the Showtime add-on subscription).[79][80][81]
The Showtime streaming service co-existed with Paramount Global's flagship streaming serviceParamount+,[82] and became part of a bundle offer with the service.[83] In August 2022, the Paramount+ apps were updated with the ability to upgrade a subscription to the "Paramount+ with Showtime" bundle, and for subscribers to the bundle to access Showtime content from within the Paramount+ apps. Showtime would continue to be offered as a standalone service and application.[84][85][86] However, in September, the company was in talks of moving the entire Showtime content within Paramount+.[87][88] By December 2022, Paramount CEOBob Bakish said that it "didn't make sense to run Showtime as a 100% stand-alone organization".[89]
On January 30, 2023, Paramount Global confirmed the two services would be fully merged in the near future in the United States, with both the Showtime service and the current Paramount+ Premium tier to be rebranded "Paramount+ with Showtime", echoing similar integrations in other international markets. The "Showtime" brand will remain active as a distinct programming imprint.[41][90] On May 20, 2023, Paramount Global announced that the merger of both services would take place on June 27, with the standalone Showtime app being shut down on April 30, 2024.[91][45] The primary Showtime channel was rebranded as Paramount+ with Showtime on January 8, 2024, although the former name remains in use as a standalone brand for its multiplex channels.[46]
On June 23, 2025, "Paramount+ with Showtime" was rebranded back to "Paramount+ Premium", similar to how "Max" would rebrand back into "HBO Max" on July 1, 2025.[92]
Paramount+ with Showtime's programming schedule currently consists largely of theatrically released feature films—which occupy much of the service's daily schedule, varying in quantity depending on channel—and original series targeted at adult audiences (including, as of June 2020[update], dramas likeShameless,Homeland,Yellowjackets,Billions,The Chi,The L Word: Generation Q, andPenny Dreadful: City of Angels; comedies such asBlack Monday,Our Cartoon President andKidding; and docuseries includingThe Circus andVice). In addition, Showtime has documentary films, boxing matches, sports-centric magazine series, occasional originalstand-up comedy specials, and short-form behind-the-scenes specials centered mainly on theatrical films (either running in their initial theatrical or Showtime Networks broadcast window).[citation needed]
Since the early 1980s, Showtime has run an adult-oriented late nightprogramming block on its main channel called "Showtime After Hours" (which was briefly branded as "Showtime Late Night" during the mid-1990s) each night after 12:00 a.m. Eastern Time; programs featured within the block include feature films, series produced specifically for broadcast during the block and occasional stand-up comedy specials.[citation needed]Softcore erotica programming has previously aired during the "After Hours" block, though adult films have been absent from Showtime's primary channel since the mid-2000s; the network began broadcasting a limited amount of original erotica series (such asBeach Heat: Miami) on its main channel in 2010, after having been removed for most of the previous decade.[citation needed] The network's multiplex channels Showtime 2 and Showtime Extreme also occasionally feature adult films during the overnight hours, though this has become less commonplace since late 2011.[citation needed]
Until the formation of Showtime Family Zone in 2001, Showtime heavily incorporated programming (both American and foreign) aimed at children and teenagers as part of its daytime schedule; in particular, the main channel ran a late afternoon block of teen-oriented series on Sundays (such asReady or Not,Chris Cross andDegrassi High), as well as a morning block of shows aimed at younger children (such asOWL/TV,A Bunch of Munsch andThe Busy World of Richard Scarry) during the early and mid-1990s, and a weekday mid-afternoon and Sunday morning film block called "Showtime Familytime" that ran during the 1980s and 1990s.[citation needed]
The main Showtime network also carried, unusually for a premium channel, news programming; the now-defunctAll News Channel (partially owned by Viacom) produced 90-second long news updates that aired during Showtime's primetime promotional breaks in the early 1990s (ANC also produced news updates for fellow Viacom network VH1), in part as a response to the firstGulf War.[93]
Showtime formerly produced its own originalmade-for-cable movies, originally branded as "Showtime Original Movies" until 1994 and "Showtime Original Pictures" thereafter until the channel discontinued producing television films in 2007. Showtime is also one of only two premium cable services (alongside Disney Channel during its existence as a premium channel prior to 1997) that has produced original movies aimed at family audiences; these films were originally broadcast under the separate banner "Showtime Original Pictures for Kids" from 1995 to 1997 and "Showtime Original Pictures for All Ages" from 1997 to 2005.
A signature feature of Showtime was alate-night block known asShowtime After Hours, which featuredsoftcore pornographic films and original series. Showtime did not have set start or end times for the block, as they varied depending on the mainstream feature films–and original series on certain nights–that aired prior to and following it, and also depended on the number of programs and programs in particular that were scheduled to air within the block. Programs that aired under the Showtime After Hours banner carried either a TV-MA or R rating (usually the former), primarily forstrong sexual content andnudity. The block had often been the subject of both scrutiny in the media and a source of humor inpopular culture, with references to Showtime's late night programming being featured in various films and television shows.
Despite being corporately reunited with Paramount Pictures in 2019 as a result of the ViacomCBS merger, Paramount maintains an existing output deal withMGM+ (formerly Epix, which Paramount co-owned with Lionsgate and MGM from its 2009 launch until 2018) until the end of 2025. New films from Paramount Pictures will not be able to air on Showtime until 2026 unless further negotiations are made.[99] Showtime subscribers though certain providers are able to stream certain recent Paramount Pictures films through included Paramount+ subscriptions.
The window between a film's initial release in theaters and its initial screening on Showtime and sister channels The Movie Channel and Flix is wider than the grace period leading to a film's initial broadcast on HBO/Cinemax,Starz/Encore, andEpix. Films that Showtime has pay cable rights to will usually run on The Movie Channel and Flix during the period of its term of licensing.
Within years of its launch, Showtime entered into licensing agreements with several movie studios. Following Viacom's 1983 acquisition of a joint stake in The Movie Channel,Paramount Pictures (then owned byGulf+Western) signed a five-year exclusive first-run distribution agreement with Showtime and The Movie Channel to carry the studio's films through 1989.[100] On July 15, 1987, HBO signed a five-year deal with Paramount Pictures to broadcast 85 of their films released from May 1988 onward;[101][102] in May 1989, after it signed a licensing deal with HBO, Paramount Pictures filed a lawsuit against Showtime Networks, Viacom and its parent National Amusements over Showtime's alleged refusal to pay a total of $88 million in fees for five films (that underperformed in their theatrical release) to reduce the minimum liability for its 75-film package from Paramount.[100] After Paramount Pictures was purchased by Viacom in 1994, Showtime (which was also owned by Viacom at the time) signed a seven-year distribution deal with Paramount which took effect in January 1998, following the expiration of Paramount Pictures' contract with HBO.[103]
On April 13, 1990, Showtime signed an exclusive first-run film output deal withNew Line Cinema; the deal expired after 1995. In July 1993, Encore signed an output deal with New Line Cinema, broadcasting its films released between 1994 and 2004.[112][113] On November 22, 1993, Showtime signed exclusive first-run premium cable rights with Metro-Goldwyn-Mayer (renewing an existing pact with the studio) andUnited Artists,[114] which were renewed for nine additional years in 2000.[115][116] On March 5, 1996, Showtime announced a seven-year output deal withPhoenix Pictures (as part of an agreement that also included the purchase of an 11% equity interest), broadcasting titles from that studio released between 1996 and 2002.[117] During that time, Showtime also maintained output deals withTriStar Pictures (between 1994 and 1999),[118]Dimension Films (between 1997 and 2003),[119]Castle Rock Entertainment (which expired after 1999),PolyGram Filmed Entertainment (which expired after 2001), andArtisan Entertainment.[120][121] In 2006, Showtime entered into a partial deal withRogue Pictures to broadcast select films released by the studio (especially those originally produced for home video release).
On December 4, 2008, Showtime signed a four-year exclusive first-run distribution deal with Summit Entertainment, broadcasting 42 films that were released by that studio between 2009 and 2012.[122] On May 27, 2011, rival premium channel HBO had signed an output deal with Summit Entertainment, allowing films that were released between 2013 and 2017 to be broadcast on HBO.[123] Showtime formerly had a deal withThe Weinstein Company (since 2009, including releases byDimension Films).Netflix assumed the rights to The Weinstein Company's films starting in 2016.[124][125]
The future of Showtime was put into question after negotiations to renew film output deals with Paramount Pictures (which was separated from Showtime following the December 2005split of Viacom and CBS into two separate companies, with CBS Corporation taking ownership of Showtime; the companies would however re-merge 14 years later), Metro-Goldwyn-Mayer, and Lions Gate Entertainment broke down, due to the failure between the studios and Showtime to agree on licensing fees for movies from the channel's three largest film distributors.[126] All three studios then entered into ajoint venture, Studio 3 Partners, to formEpix as a competitor to Showtime, HBO and Starz; Epix debuted in May 2009 as abroadband Internet service, with the television channel launching on October 30 of that year.[127][128]
From November 13, 2019 to December 31, 2023, Showtime was the exclusive premium cable broadcaster for films distributed byA24 (excluding titles part of A24's already-existing partnership withApple Inc.) through an output deal made between the two entities.[129]
Showtime has broadcast a limited amount of sports programming, which is produced by the channel's Showtime Sports division. Showtime also operates Showtime Sports PPV (formerly Showtime Event Television or SET), which formerly broadcast boxing matches and has broadcast other select event programming forpay-per-view. Beginning in March 1986, Showtime's sports programming consisted largely ofboxing matches produced under the bannerShowtime Championship Boxing; in 2001, the network launchedShoBox: The New Generation, focusing primarily on up-and-coming boxers. In 2004, Showtime began broadcasting all domestic fights telecast on the channel in high definition.[130]
In December 2006, Showtime announced a deal to broadcastmixed martial arts matches from the then-newly formedElite Xtreme Combat (or EliteXC), an MMA organization formed by Showtime Networks and ProElite, Inc., with all events broadcast under the bannerShoXC; the league folded two years later in 2008.[131]
In 2008, Showtime acquiredInside the NFL, the longest-running program in the history of HBO, from HBO after it had cancelled the seasonal analysis and interview program in February of that year;Inside the NFL moved to Showtime that September. In 2021,Inside the NFL moved toParamount+.[132]
In February 2009, mixed martial arts promotionStrikeforce announced a three-year broadcast agreement with Showtime, allowing it to broadcast up to 16 events per year, as well as a deal with sister network CBS for an option to produce up to four events for that network;[133] Strikeforce ended its run on Showtime when the league folded in January 2013.[134] In addition to broadcasting big-ticket Strikeforce events on Showtime, the promotion also announced it would produceShoMMA: Strikeforce Challengers, an event series highlighting up-and-coming fighters.[135]
In 2010, Showtime debuted another original sports insider program,Inside NASCAR, focusing on interviews and analysis from around theNASCAR circuit. In 2011, Showtime expanded its MMA programming by televising events produced byM-1 Global,[136] the Russian PTC company of popular Strikeforce fighterFedor Emelianenko. In November 2012, Showtime debuted a sports-themedspinoff of CBS' long-running newsmagazine60 Minutes, titled60 Minutes Sports.[137]
From 2012 to 2015, Showtime also aired an hour-long program calledJim Rome on Showtime, featuring theCBS Sports Radio host's commentary and interviews with personalities in the sports world.[138]
On February 9, 2021, it was announced that Showtime would be the exclusive home ofBellator MMA beginning withBellator 255 on April 2 (the ViacomCBS merger made Bellator and Showtime corporate siblings). It was the first time mixed martial arts aired on Showtime since Strikeforce was absorbed by theUFC.[139]
Showtime Sports ceased operations on December 31, 2023, and sports programming has been moved to theCBS Sports branding.[140]
Outside of the United States, several pay television networks have used the Showtime name and former logo through licensing agreements with Showtime Networks for a while such asShowtime Australia,Showtime Arabia,Showtime Scandinavia and Spain'sShowtime Extreme (now XTRM). Showtime launched a South African version as part of the newTopTV satellite provider's package on May 1, 2010.[141]
In January 2015, CBS announced an exclusive Canadian brand and content licensing agreement with domestic broadcasterBell Media, under which Showtime programming would air exclusively on Bell's services includingThe Movie Network andCraveTV (later consolidated under the Crave name); prior to this, The Movie Network and now-defunct counterpartMovie Central had been licensing Canadian rights to current Showtime programming.[142] Later that year, Chinese streamer PPTV agreed to a multiyear license to stream CBS and Showtime series in the country, giving 400 million users access to select Showtime series from CBS.[143]
Showtime programming is also distributed in selected countries/territories through localized versions ofParamount+, includingAustralia,Latin America, the United Kingdom, and Ireland.
SkyShowtime is a joint-venture betweenParamount Global's Showtime andComcast'sSky which combines programming from the corporations'Paramount+ andPeacock services. SkyShowtime launched in European markets where Sky does not operate their satellite and cable services.
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1 Indicates the channel is still in existence, but currently operates as a basic cable channel. 2 Star Channel was part ofWarner Communications'QUBE interactive cable service, and was the precursor to present-dayThe Movie Channel.