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Noo Trybe Records | |
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Parent company | EMI |
Founded | 1994 (1994) |
Founder | Eric L. Brooks |
Status | Inactive |
Distributor(s) | Virgin Records |
Genre | Hip hop |
Country of origin | United States |
Noo Trybe Records is an American hip hoprecord label established in 1994 by Eric L. Brooks and operated as a sublabel ofVirgin Records. It worked with several independent hip hop labels includingRap-A-Lot Records and AWOL.
The label was founded in 1994 by Eric L. Brooks with a manufacturing, funding and distribution deal from Virgin Records under EMI.
A portion of Noo Trybe's roster came from several artists who were absorbed from EMI when it was disbanded, which includedGang Starr andAZ. Other Virgin acts such asShyheim, who signed with the label in 1993, were transferred to the new label.
In 1995, Noo Trybe releasedOakland, California based duoLuniz's debut studio album,Operation Stackola, on July 4, 1995. With the success of the singlePlaya Hata, the album debuted and peaked in the top 20 on theBillboard 200, and ultimately achieved Platinum status in America.
Rap-A-Lot's distribution was absorbed by Virgin proper in 1998, and in 1999, the label was absorbed by its parent. In 2013, the trademark was acquired byUniversal Music as a result of its purchase of EMI's recorded-music business.
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