Inadvertising, aninsert orblow-in card is a separateadvertisement put in amagazine,newspaper, or otherpublication. They are usually the main source ofincome for non-subscription local newspapers and other publications. Sundays typically bring numerous large inserts innewspapers, because mostweeklysales begin on that day, and it also has the highestcirculation of any day of the week.[citation needed]
Abuckslip orbuck slip is a slip of paper, often the size of aU.S. dollar bill (a buck), which includes additional information about a product.[1]
Bind-in cards are cards that are bound into the bindings of the publication, and will therefore not drop out.[2]
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