| I for India | |
|---|---|
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| Also known as | I For India: The Concert for our Times |
| Created by | Karan Johar Zoya Akhtar[1] |
| Country of origin | India |
| Original languages | English Hindi |
| Production | |
| Production location | Virtual |
| Running time | 4 hours |
| Production company | Fountainhead MKTG |
| Original release | |
| Network | |
| Release | 3 May 2020 (2020-05-03) |
I For India: The Concert for our Times, or simplyI for India, was a fundraiser concert created by filmmakersKaran Johar andZoya Akhtar[1] to help raise funds for the India COVID Response Fund (ICRF) managed byGiveIndia. The concert featured some of the biggest actors, musicians, singers, sportspeople and industrialists in India and around the world, coming together to supportCOVID-19 relief work inIndia.[2] Produced by Fountainhead MKTG, the concert was live-streamed onFacebook on 3 May 2020 at 7.30pmIST.
The event generated over₹52crore (US$6.1 million).[3]
The concert was announced online by Johar and some of the participating artists on 1 May 2020 on their social media platforms.[4]
The four-hour long concert was streamed live globally onFacebook on Sunday, 3 May 2020 at 7:30pm IST and featured performances and personal messages from 85+ Indian and global stars.[5][6][7][8][9]
The following personalities appearing during the show:[10][11]
The day after the concert went live, it generated over₹52crore (US$6.1 million) in funds from online, corporate and philanthropist sources.[3]
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