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NBCUniversal Entertainment Japan

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(Redirected fromGeneon Universal Entertainment)
Japanese entertainment company

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NBCUniversal Entertainment Japan LLC
Logo used as of 2021
Native name
NBCユニバーサル・エンターテイメントジャパン合同会社
EnubīshīYunibāsaru Entāteimento Japan gōdō gaisha
FormerlyLaserDisc Corporation (1981–1989)
Pioneer LDC, Inc. (1989–2003)
Geneon Entertainment Inc. (2003–2009)
Geneon Universal Entertainment Japan, LLC. (2009–2013)
Company typeSubsidiary
IndustryMass media
FoundedMarch 1981; 44 years ago (1981-03)
FounderPioneer Corporation
HeadquartersAtago,,
Japan
Area served
Japan
Key people
Shoji Doyama (CEO andpresident)
Products
Services
Parent
Websitewww.nbcuni.co.jp

NBCUniversal Entertainment Japan LLC (Japanese:NBCユニバーサル・エンターテイメントジャパン合同会社,Hepburn:Enubīshī Yunibāsaru Entāteimento JapanGōdō gaisha) (abbreviated asNBCUEJ) is a Japanese music,anime, and home entertainment production and distribution enterprise that is a subsidiary ofNBCUniversal, owned by American telecommunications/media companyComcast headquartered inAkasaka,Minato, Tokyo. It is primarily involved in the production and distribution ofanime within Japan.

The company was founded in March 1981 byPioneer Corporation asLaserDisc Corporation, aLaserDisc player production company. In 1989, the company was renamedPioneer LDC, Inc. as it branched into the anime, music, and film industries, and laterGeneon Entertainment Inc. (after being acquired byDentsu in 2003). In 2008, Geneon merged withUniversal Pictures Japan to formGeneon Universal Entertainment Japan, LLC; in 2013, the company changed its name to the current NBCUniversal Entertainment Japan. Some of the well-known anime series the company has produced areA Certain Magical Index,The Heroic Legend of Arslan,Danganronpa: The Animation,Golden Kamuy,Seraph of the End, andIs the Order a Rabbit? among many others.

Despite the name, NBCUniversal Entertainment Japan does not distributeUniversal Pictures films theatrically in Japan;Toho (through Toho-Towa) exclusively distributes them for Japanese theaters.

History

[edit]
Evolution of Comcast NBCUniversal
1912Universal Pictures is founded
1926NBC is founded
1928Walter Lantz Productions is established
1943MCA Inc. establishes Revue Studios (laterUniversal Television)
1963American Cable Systems is founded
1964Universal Studios Hollywood opens
1968American Cable Systems rebrands toComcast
1975Filmworks is founded
1976Filmworks becomes Casablanca Record & Filmworks
1980PolyGram renames Casablanca Record & Filmworks to PolyGram Pictures
MCA Videocassette‚ Inc. (laterUniversal Pictures Home Entertainment) is established
1983PolyGram Pictures closes
1984Walter Lantz Productions' assets are sold to Universal
Telemundo is founded
1986General Electric re-purchases its former subsidiaryRCA for $6.4 billion, including NBC and a stake inA&E
1987PolyGram Movies is founded
1989NBC relaunchesTempo Television asCNBC
1990Universal Studios Florida opens
PolyGram Movies is renamedPolyGram Filmed Entertainment
Sky Television andBritish Satellite Broadcasting merge to form British Sky Broadcasting
Universal Cartoon Studios (laterUniversal Animation Studios) is established
1994DreamWorks Animation is founded
1995Seagram acquires Universal through its acquisition of MCA
NBC andMicrosoft replaceAmerica's Talking withMSNBC
1998Seagram acquires PolyGram Filmed Entertainment
Barry Diller purchases Universal's domestic television assets
Universal Television is renamed Studios USA Television
1999PolyGram Filmed Entertainment is folded into Universal Pictures
Universal Studios Florida expands to becomeUniversal Orlando Resort
2000Seagram is sold toVivendi and merged withStudioCanal to become Vivendi Universal Entertainment
2001Grand opening ofUniversal Studios Japan
Vivendi purchases Studios USA
2002NBC acquiresTelemundo andBravo
Studios USA assets are folded into Universal
Focus Features is formed
Comcast acquiresAT&T Broadband for $44.5 billion
2004GE and Vivendi merge NBC and Universal intoNBCUniversal
2005Comcast sets up a joint-venture withPBS,Sesame Workshop &HIT Entertainment to form PBS Kids Sprout
Comcast &Time Warner Cable jointly acquireAdelphia Cable assets for $17.6 billion
2007Illumination is founded
2011Vivendi divests interest in NBCU; Comcast buys 51% of NBCU from GE, turning it into a limited liability company
NBCUniversal Archives is founded
2012NBCUniversal divests itsA&E Networks minority stake
2013Comcast buys GE's remaining 49% of NBCU
Comcast/NBCU assumes full ownership of Sprout
2016NBCU acquiresDreamWorks Animation
2017Sprout relaunches asUniversal Kids
2018Comcast acquires Sky from21st Century Fox
2020NBCU launchesPeacock
2025NBCUniversal annouces the closure of Universal Kids

Founding

[edit]

Pioneer Corporation founded the LaserDisc Corporation (レーザーディスク株式会社,RēzāDisuku Kabushiki-gaisha) in March 1981 to produce LaserDisc players in Japan.[1] The LaserDisc Corporation changed its name to Pioneer LDC, Inc. (パイオニア エル・ディー・シー株式会社,Paionia Eru Dī Shī Kabushiki-gaisha) in 1989 as part of an attempt to branch off into the anime,film, andmusic industries.[1] As Pioneer LDC, they developed and published severalvideo games for theSega Saturn andPlayStation, such as games based onMagical Girl Pretty Sammy,Tenchi Muyo!, andSerial Experiments Lain.[2][3][4]

In December 1985, Pioneer LDC made an effort to expand into the North American business, by establishing a subsidiary in the region namedLaserDisc Corporation of America in an effort to consolidate the Pioneer Video and Pioneer Audio units, who maintained the Pioneer Artists label, which was initially based near New Jersey, following the introduction of a combined CD/laserdisc player.[5]

In late 1991, Pioneer LDC established a European division, Pioneer LDCE (short for LaserDisc Corporation of Europe), hoping to revive interest of Laserdiscs in the European market afterPhilips' Laserdisc players flopped in Europe.[6] Around the same time, the company begin licensing titles fromGuild Film Distribution to release 140 films to Laserdisc for theUnited Kingdom market, and additionally licensed titles from VCL Communications/Carolco Pictures to release 20 titles to theGerman market.[7]

In 1992, LaserDisc released their first anime titleTenchi Muyo! Ryo-Ohki.[1]

Former logo for Geneon Entertainment from October 2003 to February 1, 2009

On July 21, 2003, the company was acquired by Japanese advertising and marketing company firmDentsu and renamed to Geneon Entertainment Inc. (ジェネオン エンタテインメント株式会社,Jeneon Entateinmento Kabushiki-gaisha), while its North American division, Pioneer Entertainment, was renamed Geneon USA.[8][9]

Sale to NBC Universal

[edit]
Logo of Geneon Universal Entertainment Japan, featuring theUniversal Pictures logo (used from 1996 to 2011), used from 2009 to 2013

On November 12, 2008, Dentsu announced that it was selling 80.1% of its ownership in the company toNBC Universal's Universal Pictures International Entertainment (UPIE), who planned to merge the company with its Universal Pictures Japan division—which had no longer theatrically distributed Universal Pictures films in Japan, having delegated its theatrical distribution tasks toToho subsidiary Toho-Towa since the dissolution ofUnited International Pictures Japan in 2007—to form a new company.[10][11] The merger later closed, with the new company known as Geneon Universal Entertainment Japan, LLC. (ジェネオン・ユニバーサル・エンターテイメントジャパン合同会社,Jeneon Yunibāsaru Entāteimento Japan Gōdō-kaisha).[12] On December 9, 2013, the company once again changed its name to NBCUniversal Entertainment Japan LLC.[13]

Universal Pictures logo of NBCUniversal Entertainment Japan, used alongside the wordmark

On February 17, 2013, they made a partnership withUniversal Sony Pictures Home Entertainment to distribute their anime titles directly in Australia and New Zealand.[14]

Purchase of Paramount Japan

[edit]

On January 1, 2016, Paramount Japan was purchased by NBCUniversal and dissolved shortly afterwards.[15] This was due toParamount Pictures establishing a joint-venture with Toho-Towa named Towa Pictures Company Limited, which would distribute Paramount's films in Japan.[16]

On July 12, 2017, they announced a partnership withCrunchyroll to co-produce anime with "international appeal".[17]

References

[edit]
  1. ^abc"Pioneer Stops Making Laserdisc Players After 27 Years". Anime News Network. January 14, 2009. RetrievedMay 29, 2019.
  2. ^"Magical Girl Pretty Samy Part 2: In the Julyhelm [Japan Import]".Amazon.com. RetrievedFebruary 20, 2021.
  3. ^"Tenchi Muyou! Rensa Hitsuyou [Japan Import]".Amazon.com. RetrievedFebruary 20, 2021.
  4. ^"serial experiments lain [Japan Import]".Amazon.com. RetrievedFebruary 20, 2021.
  5. ^Seideman, Tony (January 11, 1986)."Laser Players, Disks Carve Market Niche"(PDF).Billboard. p. 47. RetrievedOctober 16, 2023.
  6. ^Clark-Meads, Jeff (February 22, 1992)."Pioneer Pushing Laserdiscs In Europe"(PDF).Billboard. p. 45. RetrievedOctober 16, 2023.
  7. ^Dean, Peter (March 7, 1992)."Pioneer Laserdisc Europe Filling Film Void"(PDF).Billboard. p. 35. RetrievedOctober 18, 2023.
  8. ^"Dentsu acquires Pioneer - News". Anime News Network. July 21, 2003. RetrievedNovember 5, 2013.
  9. ^"Pioneer Entertainment Inc. to Become Geneon".Anime News Network. September 26, 2003. RetrievedFebruary 18, 2021.
  10. ^"ジェネオン エンタテインメント㈱一部株式のUPIEへの譲渡とジェネオン エンタテインメント㈱とUPIE子会社との合併について"(PDF). Dentsu. November 12, 2008.Archived(PDF) from the original on July 14, 2014. RetrievedMay 29, 2019.
  11. ^"Geneon to Merge with Universal Pictures Japan - News". Anime News Network. November 12, 2008. RetrievedNovember 5, 2013.
  12. ^"Geneon Universal Entertainment". Geneonuniversal.jp. Archived fromthe original on May 21, 2013. RetrievedNovember 5, 2013.
  13. ^"Geneon Universal Ent. Japan is Now Known as NBCUniversal Entertainment Japan"(PDF) (in Japanese). NBCUniversal Entertainment Japan. December 9, 2013.Archived(PDF) from the original on August 24, 2014. RetrievedDecember 9, 2013.
  14. ^"Universal Sony Home Pictures to Release Anime in Australia".Anime News Network. February 17, 2013. RetrievedFebruary 20, 2021.
  15. ^サイト閉鎖のお知らせ [Site Closure Notification] (in Japanese). Paramount Japan. January 1, 2016.Archived from the original on March 4, 2016. RetrievedMay 22, 2016.
  16. ^"Paramount Titles to Distribute Through Toho-Towa in Japan".Variety. October 7, 2015. RetrievedApril 29, 2020.
  17. ^"Crunchyroll Partners With NBCUniversal Entertainment Japan to Co-Develop Anime".Anime News Network. July 12, 2017. RetrievedFebruary 18, 2021.

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