2929 Entertainment, LLC

Company type	Private
Industry	Movies,television,home entertainment,home video,movie theaters
Founded	2002; 23 years ago (2002)
Founder	Todd Wagner Mark Cuban
Headquarters	Dallas,Texas
Key people	Todd Wagner (CEO) Schuyler Hansen (Managing Director)
Divisions	2929 Productions Magnolia Pictures Spotlight Cinema Networks Truly Indie AXS TV (co-owner) Rysher Entertainment HDNet Films HDNet Movies
Website	2929entertainment.com

2929 Entertainment, LLC. is an American integrated media and entertainment company co-founded by billionaire entrepreneursTodd Wagner andMark Cuban. 2929 maintains companies and interests across several industries including entertainment development and packaging, film and television production and distribution, digital and broadcast syndication, theatrical exhibition, and home entertainment.

2929 Entertainment has offices in Los Angeles, New York, and Dallas. Wagner and Cuban co-own 2929 with Sky Hansen serving as managing director.

2929 Entertainment made several strategic acquisitions to assure that releases could be made available to any audience across a variety of platforms simultaneously. Wagner says that "ready availability of such infrastructure would be an operating advantage to both the circuit and the production company."^[1] Some titles would even see DVD releases alongside theatrical openings as early as 2007, through an early partnership with Netflix.^{[2][needs update]}

An extensive catalogue of television and film rights were acquired withRysher Entertainment in 2001, and 2929 would co-produce a newer version ofStar Search which premiered in January 2003 onCBS (the originalStar Search aired from 1983 to 1995).

Variety praised 2929 as a "pioneer" for its simultaneous theatrical and cable television release ofSteven Soderbergh'sBubble in 2006.^[2]Bubble was the first of several films with concurrent releases in theaters and through 2929's cable channelHDNet. At the time, this move was controversial as most films are released in different formats on a staggered schedule, giving each channel an exclusive window. Exhibitors were especially timorous, as many feared that they would eventually lose their exclusive release windows for more mainstream films.^{[citation needed]}

2929 Entertainment develops original feature and series through itsproduction company 2929 Productions, and formerly through HDNet Films.

2929 Productions, LLC. was co-founded by Wagner and Cuban in 2002. The film and television studio selectively finances and develops feature films and series, often through partnerships with industry creators or entertainment companies.^[3]

2929 Productions is headed by Haley Jones.^[4] Previous studio leadership has included Ben Cosgrove (formerly ofParamount andSection Eight)^[5] andMarc Butan (MadRiver Pictures and formerlyLionsgate).

Godsend,Criminal andThe Jacket were among of the studio's first projects, with the latter two being co-produced and co-financed withSteven Soderbergh andGeorge Clooney'sSection Eight Productions. After his work onGodsend, Marc Butan was offered studio head at 2929 leading him to exit an EVP role atLionsgate.^[6]

In 2005, 2929 Productions releasedGood Night, And Good Luck. withWarner Independent. The film uses a mix of archival footage and contemporary production to tell the story of the famed wartime reporterEdward Murrow (David Strathairn) and his historic "See it Now" broadcast criticizingSenator Joseph McCarthy and theRed Scare. To mitigate risks that could arise with a black-and-white feature film, Wagner engagedJeff Skoll and his companyParticipant Media to produceGood Night, And Good Luck, which grossed over $30 million (USA) and was nominated for sixAcademy Awards, includingBest Picture.

HDNet Films, the motion picture division of theHDNet network (now AXS TV), produced lower budget movies inhigh definition.

Originally formed in 2001 by Bill Banowsky and Eamonn Bowles,Magnolia Pictures is the home entertainment and theatrical distribution subsidiary of 2929. In November 2005 the company created Magnolia Home Entertainment to release its films overhome video, with its first release beingAlex Gibney's acclaimed doc,Enron: The Smartest Guys in the Room.^[7] It is headed by entertainment industry vet and former head of home entertainment forMiramax, Randy Wells. Magnolia Pictures also provides its content through a curated streaming service, Magnolia Selects.

2929 also launchedTruly Indie, an "innovative distribution program" for independent filmmakers.

2929 holds a significant interest inAXS TV, which Cuban originally co-founded in 2001 as the all-high definition cable channel HDNet (through AXS TV LLC, formerly HDNet, LLC).HDNet Movies, a companion channel, shows movies in high definition. 2929 also ownedRysher Entertainment, a television syndication distributor with an extensive library of titles and syndication rights to TV shows likeHogan's Heroes,Sex and the City andStar Search.^[6] Rysher was later acquired by an investment company throughLakeshore Entertainment.

2929 acquiredLandmark Theatres September 24, 2003. The chain was originally founded byKim Jorgensen in 1974 and specialized in independent and foreign films.^[8]On December 4, 2018 the announcement was made that Landmark Theatres was sold to the Cohen Media Group, "a buyer who is passionate about independent cinema and who truly understands this market."^[9]

2929 maintains an interest in Spotlight Cinema Networks, a cinema advertising company.

• Official website

• 2929 Entertainment holdings
• 2002 establishments in Texas
• Mass media companies established in 2002
• Companies based in Dallas
• Companies based in Santa Monica, California
• Film production companies of the United States
• Television production companies of the United States

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