.amazon is abrandtop-level domain operated by the e-commerce companyAmazon, granted to them in May 2019.[1]
Amazon.com applied for the domain name extension in 2012, which was granted.[2][3] That application was overturned afterPeru andBrazil objected to it, the objection was supported by the Governmental Advisory Committee (a group which represents governments withinICANN)[4] which recommended in 2013 against allowing Amazon.com's application to proceed.[3][5][6]
Bolivia,Brazil,Colombia,Ecuador,Guyana,Peru,Suriname andVenezuela (which are members of theAmazon Cooperation Treaty Organization) were against the proposal as it could harm their countries' interests, and proposed that together the nations and the company would share some governance of the domain.[4]
ICANN directed the disputing parties to negotiate a resolution.[7] The nations wished to receive specific domains under the top-level domain, while Amazon proposed that each nation be given asecond-level domain based on their country code.[2] According to ICANN meeting notes, “the name Amazon, in any language, is part of the cultural heritage and identity of the Amazon countries, and that its use as a first level domain name unless otherwise agreed by the Amazon countries, shall be reserved for the promotion of the interests and rights of the Amazon peoples and their inclusion in the information society.”[8]
In 2017, an Independent Review Process was found in favor of Amazon.com.[1] Negotiations have stalled since, and in December 2019ICANN signed an agreement with Amazon.com.[9]
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