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By Sara Butchart – Strategy Director – Kaelo Engage Oh how I love my PVR!! After years of being in the advertising and communications business, my husband and I delight in zapping the rubbish ads and moving on to what we really want to watch – the programme! It’s a global trend which is [...]
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By Nicole Smalberger – associate – Trade Marks – Adam and Adams Verified by Kelly Thompson – partner – Trade Marks In 2004, Cadbury applied to register the colour purple as a trade mark for chocolate in the United Kingdom. The examiner at the UK Intellectual Property Office objected to the application on [...]
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he ground-breaking Branding for Growth Conference is taking place in 3 weeks on 11 – 13 June 2013 in Johannesburg! The programme includes an inspiring line-up of forward-thinking marketers, brand experts, innovative companies and top brands!WHY YOU SHOULD INVEST TIME TO ATTEND: Hear from McDonald’s, P&G, MTN & Momentum as they share what they are doing within their companies Update yourself [...]
Primedia Out of Home executive chairman, , today announced the integration of ComutaNet’s media platforms into Primedia Outdoor’s out-of-home solutions offering. The ComutaNet business will relocate to Primedia Outdoor’s Johannesburg headquarters in Constantia Office Park, Weltevreden Park, under the leadership of Primedia Outdoor CEO, Dave Roberts. Ratlou says the integration is “a natural, yet sound [...]
South African born and bred Habari Media recently earned its global stripes with the announcement that it had not only won LinkedIn Champion 2013, an international award that recognises the best of the best sales partners on the massive LinkedIn platform, but also the right to sell global advertising space on this incredibly popular [...]
FirstRand [JSE:FSR] has announced that Michael Jordaan will step down as Chief Executive Officer of its FNB Division at the end of 2013 and that Jacques Celliers has been appointed to succeed him. Jordaan first indicated to the FirstRand Board in 2010 his intention to step down at the end of 2013 to spend more [...]
Ever heard of the terms preserver or asset stripping? If you haven’t, you are among a high number of South Africans who have no idea that these are just some of the many terms used in the investment world. Statistics have shown that even affluent investors in South Africa don’t quite understand these terms themselves. [...]
Sandra Burger, Business unit Manager at The MediaShop takes a look at the Black Middle Class in South Africa A strong Black Middle Class (BMC) is arguably one of the most crucial segments to the wellbeing of our country as this group has significant impact on boosting our economy, encouraging job creation and contributing to [...]
Apple remains the BrandZTM Top 100 Most Valuable Global Brand for 2013, worth $185 billion. Apple grew just +1% in the last year compared to a +51% growth for its closest competitor, Samsung, which is now no.30 in the global ranking with a brand value of $21 billion. Google is also a serious challenger for [...]
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