Movatterモバイル変換


[0]ホーム

URL:


Wayback Machine
28 captures
02 Oct 2012 - 29 Jan 2025
SepOCTNov
02
201120122013
success
fail
COLLECTED BY
Organization:Alexa Crawls
Starting in 1996,Alexa Internet has been donating their crawl data to the Internet Archive. Flowing in every day, these data are added to theWayback Machine after an embargo period.
Collection:Alexa Crawls
Starting in 1996,Alexa Internet has been donating their crawl data to the Internet Archive. Flowing in every day, these data are added to theWayback Machine after an embargo period.
TIMESTAMPS
loading
The Wayback Machine - https://web.archive.org/web/20121002024536/http://www.japantimes.co.jp:80/text/nn20121001a5.html
The Japan Times Online
 
Advertising|Jobs転職|Shukan ST|JT Weekly|Book Club|JT Women|Study in Japan|Times Coupon|Subscribe新聞購読申込
Home >News
 print buttonemail button

Monday, Oct. 1, 2012

Merged Nippon Steel, Sumitomo Metal face a rocky market

AFP-Jiji

Two of the nation's biggest steelmakers were set to formally merge Monday and form the world's second-largest mill as they look to outpace their Chinese and South Korean rivals.

News photo

Nippon Steel, Japan's No. 1 steel company, and No. 3 Sumitomo Metal Industries will combine to form a giant second only to India's ArcelorMittal.

Global competition in the steel industry has intensified in recent years even as demand has been spurred by emerging economies such as China that are undertaking massive construction, infrastructure and manufacturing projects.

But economic fears have weighed on steel demand and Japanese producers have struggled with an unfavorable exchange rate, which saw the yen hit record highs against the dollar late last year.

Even with its economy of scale, Nippon Steel & Sumitomo Metal Corp. will still be a distant second to behemoth ArcelorMittal, with less than half of its annual production.

In 2011, ArcelorMittal produced 97.2 million tons of crude steel, while Nippon Steel, which was the world's sixth-largest mill, and Sumitomo Metal, ranked 27th, produced a combined 46.1 million tons, according to the World Steel Association.

The launch comes at a difficult time for the Japanese steel industry.

It is "not a very good environment," said Sumitomo Metal President Hiroshi Tomono, who will become the new company's No. 2.

"We have an overwhelming advantage in terms of quality, but (production) costs are our problem," Tomono said.

A senior Nippon Steel official said the firm will do well at the top end of the market but will face difficulties competing with the lower cost bases of Asian steelmakers.

"We have a significant competitive edge in terms of highly functional steel products, but Chinese and South Korean steelmakers are catching up with us in terms of middle-level steel products," the Nikkei business newspaper quoted the unnamed official as saying.

Nippon Steel and Sumitomo Metal reportedly filed 908 international patent applications between 2006 and 2010, nearly four times that of South Korea's Posco and nine times the number ArcelorMittal submitted.

The merged company will aim to realign and strengthen a global network "in response to increasing worldwide demand for steel and the local procurement needs of Japanese steel consumers operating overseas," they said in a statement.

It will focus on reorganizing and expanding manufacturing, processing and sales bases in emerging countries, namely China, Brazil, India and Southeast Asian countries.

The new company "will aim to achieve 60 to 70 million tons in terms of global production capacity by further accelerating its overseas business development," the statement said.

In doing so, it will follow a path trodden by Japanese automakers, electronics makers and other companies seeking to expand production in foreign markets in search of growth, stronger consumer demand and a hedge against foreign exchange risks.

Keiju Kurosaka, an analyst at Mitsubishi UFJ Morgan Stanley Securities, said it is too early to tell if the new company will be a good bet for investors.

"The biggest advantage the merged company will gain is its size," he said. "Because of the size it will be able to cut costs further, and because of the size it'll get enough cash flow to survive a period of economic downturn.

"To survive in the global market, it needs to invest actively in foreign markets where demand is expected to grow in the longer term," Kurosaka said. "But we have to wait until a more concrete business plan is announced to see if it will really be a promising investment target or not."

The merger, under the ratio of 0.735 Nippon Steel shares to one Sumitomo Metal share, will be the first in the Japanese steel industry since the creation of the country's No. 2 firm, JFE Holdings, around a decade ago.

Nippon Steel said in August it expected to book a ¥155 billion shortfall for the six months through September, nearly doubling its previous loss forecast of ¥85 billion for the period.

It said most of the red ink was tied to a ¥120 billion writedown on two money-losing plants.

Nippon Steel continued to forecast revenue of ¥1.95 trillion for the first half of the fiscal year through September 2012.

Sumitomo Metal has said it expects to book an ¥8 billion net loss for the six months to September, due to one-off stocks valuation losses.

Nippon Steel's writedown is "an important step toward V-shaped recovery by (the) merged company", Credit Suisse analyst Shinya Yamada said in a note to clients.


print button
email button

We welcome your opinions. Click to send a message to the editor.

The Japan Times
(C) All rights reserved

Article 5 of 8 in National news

Previous Next



Back to Top

About us | Work for us | Contact us | Privacy policy | Link policy | Registration FAQ
Advertise in japantimes.co.jp.
This site has been optimized for modern browsers. Please make sure that Javascript is enabled in your browser's preferences.
The Japan Times Ltd. All rights reserved.


[8]ページ先頭

©2009-2025 Movatter.jp