SÃO PAULO, Brazil, July 24, 2009 - Honda Automoveis do Brasil Ltda. (HAB), Honda’s automobile production and sales subsidiary in Brazil, began sales of theCity FFV (Fuel Flexible Vehicle) in Brazil. The production of the model is underway at HAB’s plant. The company is planning to begin export of this model to Mexico and other countries of South America starting from September 2009.
City became the third model produced by HAB locally in Brazil followingCivic andFitwhose production began in 1997 and 2003, respectively. The price of theCity FFV starts from R$56,210 (approximately 2.75 million yen at an exchange rate of R$1=49 yen), and the company plans to sell 17,000 units in 2009.
The City FFV was developed based on the third-generationCity, which is currently being sold in Thailand and other countries, adapting some specifications to accommodate specific needs in the Brazilian market. The design of theCity is based on the total pursuit of a vehicle with road presence within a compact, yet dynamic form. In addition, class-leading* interior space was achieved to create a cabin that surrounds the occupants with an open and secure feeling. The Cityis equipped with a 1.5-liter i-VTEC engine, which is further advanced in every direction including engine output, fuel economy and environmental performance. Furthermore, with its advanced safety and environmental performance, theCity offers values in every area at a high level, setting a new benchmark in the subcompact sedan category.
HondaCity was first introduced in Thailand in 1996. Cumulative sales of theCitynow exceed 1.2 million units in over 45 countries around the world.
[ About City FFV ]
| Engine | Drive | Transmission | Size
(length × width × height) | Sales Price
(R$) | | 1.5-liter i-VTEC | FF | 5AT, 5MT | 4,400×1,695×1,480 | 56,210~71,095 |
*Exchange rate: R$1=approximately 49 yen |
[ About Honda Automoveis do Brasil Ltda. ]| Establishment | May 1996 | | Business | Production and sales of automobiles and repair parts | | Capitalization Ratio | 100% Honda South America Ltda.
(A wholly owned subsidiary of Honda Motor Co., Ltd.) | | Capital Investment | R$882.78 million | | Representative | Sho Minekawa, President |
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