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Transformers (abbreviated on this wiki as "movie") is the first franchise built around thelive-action film series. It was released in 2007 and accompanied by a marketing and merchandise blitz. This franchise is considered the start of a newmoviecontinuity family, partly because of several points of differentiation fromGeneration 1 and partly as a practical bookkeeping matter: the 2007 franchise encompasses at least a dozenmicro-continuities.
The 2007 franchise covers the first film and all related media, including:
And an enormous swath of additional licensed material.
This franchise precedes theRevenge of the Fallen franchise.