The As Promised store at the National Library of Israel explores aesthetics of the Middle East (levant) in all capacities. With a shared vision of love for the written word, and the depictions that accompany it, we are invested in the study of people, places and culture.

As Promised is a magazine that goes beyond the borders of Israel to explore architecture, design, fashion, art and culinary arts in our neighboring countries presenting a duality of ancient and modern nomadism — a collection of adventures, a gateway connecting East and West. Our writers, creators and designers of the magazine are multidisciplinary, with distinct local identity and roots, expressing their journey and unique point of view through personal interpretation.