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Results for 'Parul Kumar'

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  1.  28
    Mediation Effect of Reputation on the Stakeholders’ Centric CSR and Financial Performance Relationship.Devesh Nigam,NehaKumar &ParulKumar -2020 -International Journal of Business Governance and Ethics 1 (1):1.
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  2.  24
    Assessing the influence of organisational citizenship behaviour towards environment on economic cost performance in UAE hotels.Rekha Pillai,Aminul Islam,ParulKumar &Hamza Almustafa -forthcoming -Business Ethics, the Environment and Responsibility.
    Organisational citizenship behaviour towards the environment (OCBE) aids in both environmental protection and in harnessing sustainable competitive organisational advantage. This study proposed a conceptual research model which investigated managerial perceptions of the relationship between OCBE and economic cost performance (ECP) in the UAE hospitality sector, with green innovative behaviour (GIB) mediating and green training moderating the relationship. Drawing on the theory of planned behaviour and abilities motivation opportunity theory, the study administered 479 structured questionnaires to hotel managers in the UAE (...) using purposive and snowball sampling techniques. Partial least squares structural equation modelling was applied to test the hypotheses in SmartPLS3.3. Findings showed that OCBE had a direct and significant impact on ECP, with GIB emerging both as a direct and mediating predictor. Additionally, green training directly and significantly moderated the OCBE–cost performance relationship. These results evince the integration of sustainable philosophies with innovative mindsets to encourage green innovative endeavours among hotel managers. (shrink)
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  3. Mental Health Legislation: Comparison of South Asian and Western Countries.SujitKumar Kar,Adarsh Triapthi &JitendraKumar Trivedi -2014 - In Adarsh Tripathi & Jitendra Kumar Trivedi,Mental Health in South Asia: Ethics, Resources, Programs and Legislation. Dordrecht: Springer.
     
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  4.  9
    Respect for Culture.Maria Kett &Karen Trollope-Kumar -2008 - In Neil Arya & Joanna Santa Barbara,Peace through health: how health professionals can work for a less violent world. Sterling, VA: Kumarian Press. pp. 1101.
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  5.  28
    Small polaron hopping conduction mechanism in Ni-doped LaFeO3.M. Wasi Khan,Shahid Husain,M. A. Majeed Khan,Maneesha Gupta,RaviKumar &J. P. Srivastava -2010 -Philosophical Magazine 90 (22):3069-3079.
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  6.  24
    Teachers' Value Consonance and Employee-Based Brand Equity: The Mediating Role of Belongingness and Self-Efficacy.Xianbi Yang,Abrar Hussain Qureshi,Yenku Kuo,Nguyen Ngoc Quynh,TribhuwanKumar &Worakamol Wisetsri -2022 -Frontiers in Psychology 13.
    This study investigated the impact of value consonance on employee-based brand equity through the mediating role of teachers' self-efficacy and belongingness. For this purpose, a deductive approach was followed, and data were collected under a cross-sectional research design from academia through a questionnaire. Prior approval from the administration was sought before administrating the questionnaire on a large scale and a sample of 520 teachers was approached in the first phase. At this stage, 418 answered questionnaires were received, while in the (...) second wave, questions related to the teacher's self-efficacy and employee-based brand equity were asked from the respondents. Out of these 418 re-distributed questionnaires, 387 were received back and after discarding the partially filled and incomplete questionnaires, the useable sample size was left as 372. Data have been analyzed by using the structural equation modeling technique, which was assessed through measurement and structural model. Results indicate that value consonance can promote positive behaviors in the workplace. Moreover, teachers with high self-efficacy can develop based on brand equity. Similarly, employees with high-value consonance develop a sense of belongingness with their academic institutes. Limitations and future directions are also discussed. (shrink)
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  7.  35
    Transforming hermeneutics.ArunKumar Tripathi -2023 -AI and Society 38 (6):2133-2139.
  8.  30
    Disgusting desire: The Windup Girl as both object of desire and abject body.Mahesh Krishna &NagendraKumar -2023 -Technoetic Arts 21 (1):117-124.
    The primary question this article deals with is one of ontology. In a dystopian world populated with genetically engineered windups and hybrids, what constitutes ‘the human’? This article looks at how the posthuman body in a dystopian novel like The Windup Girl, set in a world where geographical, political, social, economic and religious norms and boundaries are erased and reconfigured, can in no way simply remain a mere body, but transmutes into a highly complex political and social site from whence (...) multiple relations of power originate, travel and culminate in. The titular character in the novel, Emiko, is a genetically engineered windup created in a laboratory, with obedience and the need to please etched right into her DNA. This makes her a prized possession for a brothel owner in Bangkok, once her Japanese master abandons her. She is both desirable and revolting to her customers at the same time – her perfect body is too perfect, her genetic urge to please at any cost draws them in, but her involuntary shaking and robot-like jerking disgusts them. The windup can thus be seen as both the Lacanian object cause of desire and Kristeva’s abject body. (shrink)
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  9.  31
    Adult day case tonsillectomy: an audit cycle.Priya Achar,Indu Mitra,Steve Izzat &B. N.Kumar -2011 -Journal of Evaluation in Clinical Practice 17 (2):319-321.
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  10.  30
    On characterizing solution for multi-objective fractional two-stage solid transportation problem under fuzzy environment.Hamiden Abd El-Wahed Khalifa,PavanKumar &Majed G. Alharbi -2021 -Journal of Intelligent Systems 30 (1):620-635.
    This article attempts to study cost minimizing multi-objective fractional solid transportation problem with fuzzy cost coefficients c ˜ i j k r {\tilde{c}}_{ijk}^{r}, fuzzy supply quantities a ˜ i {\tilde{a}}_{i}, fuzzy demands b ˜ j {\tilde{b}}_{j}, and/or fuzzy conveyances e ˜ k {\tilde{e}}_{k}. The fuzzy efficient concept is introduced in which the crisp efficient solution is extended. A necessary and sufficient condition for the solution is established. Fuzzy geometric programming approach is applied to solve the crisp problem by defining membership (...) function so as to obtain the optimal compromise solution of a multi-objective two-stage problem. A linear membership function for the objective function is defined. The stability set of the first kind is defined and determined. A numerical example is given for illustration and to check the validity of the proposed approach. (shrink)
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  11.  13
    (1 other version)Knowledge, attitude and practice of healthcare ethics among resident doctors and ward nurses from a resource poor setting, Nepal.Kumar Paudel Samaj Adhikari,R. Aro Arja,Bipin Adhikari Tara Ballav Adhikari &Shiva Raj Mishra -forthcoming -Most Recent Articles: Bmc Medical Ethics.
    Healthcare ethics is neglected in clinical practice in LMICs such as Nepal. The main objective of this study was to assess the current status of knowledge, attitude and practi...
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  12. A discourse on the real nature of self.DebKumar Sankaracarya & Das -1970 - [Calcutta: Writers Workshop. Edited by Deb Kumar Das.
     
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  13.  33
    Standing in patients′ shoes — survey on empathy among dental students in India.S. Prabhu,SSam Prasanth,Shreya Kishore &VShivaKumar -2014 -Journal of Education and Ethics in Dentistry 4 (2):69.
  14.  18
    Logic, induction, and ontology: essays in philosophical analysis.PranabKumar Sen -1980 - Delhi: Macmillan.
  15.  30
    (1 other version)Volatility spillover from institutional equity investments to Indian volatility index.Vaibhav Aggarwal,Adesh Doifode &MrityunjayKumar Tiwary -2020 -International Journal of Management Concepts and Philosophy 13 (3):173.
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  16.  39
    A potential Co36Fe36Si4B20Nb4nanocrystalline alloy for high temperature soft magnetic applications.A. K. Panda,O. Mohanta,A.Kumar,M. Ghosh &A. Mitra -2007 -Philosophical Magazine 87 (11):1671-1682.
  17.  23
    Core Competencies of a Veterinary Graduate.Subhash Verma,Yashpal Singh Malik,Geetanjali Singh,Prasenjit Dhar &AmitKumar Singla -2024 - Springer Nature Singapore.
    This book is an essential guide for veterinarians, veterinary faculty and policymakers for understanding the core competencies of a fresh veterinarian. The book briefly covers competencies in preclinical, paraclinical, and clinical subjects including anatomy, physiology, biochemistry, veterinary jurisprudence, animal management & welfare including nutrition and breeding, infectious and non-infectious diseases, disease epidemiology, diagnosis, and treatment, prevention, control and zoonoses, surgical and other clinical interventions. The book further includes other competencies, including biologicals, anti-mortem, and post-mortem inspection, certifications, applied one health aspects, (...) review and analysis of scientific evidence, international trade and regulations, and organization of veterinary services. It also highlights the importance of effective communication, interpersonal skills, record keeping and management of a small veterinary hospital, health informatics, etc. The book breakdowns the must-have competencies of a global veterinarian into different topics and subtopics for easy comprehension and further learning. It enables the professional standard-setting & regulatory bodies and academicians in improved curricula designing and implementation and more importantly tries to bring uniformity in day one veterinary graduates’ competencies globally, enhancing the movement and employability of veterinarians across the world. (shrink)
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  18.  51
    Synthesis and characterization of nanostructured TiO3thin films by a modified chemical route.Kuldeep Chand Verma,AmitKumar Sharma,S. S. Bhatt,R. K. Kotnala &N. S. Negi -2009 -Philosophical Magazine 89 (27):2321-2332.
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  19.  31
    A Critical Analysis of Dignāga’s Refutation of Non-Buddhist Schools Theory of Perception.BhimaKumar Kukkamalla -2024 -Journal of the Indian Council of Philosophical Research 41 (1):1-16.
    Among the means of valid cognition, the one which appears first in every enumeration, which was considered as being the basis of all other means of knowledge and which was considered as a legitimate method of knowledge by all schools of Indian thought is perception (pratyakṣa). With regard to perception, we can naturally expect such questions as ‘what is it to perceive’ or ‘what do we mean when we say that something is perceived’. It is generally believed that the philosophical (...) theories of perceptions are really theories about what we mean by ordinary perceptual statements. In considering our knowledge about the external world, the philosopher tends to consider the way in which perception can and does provide us with the knowledge and the nature, extent and certainty of knowledge it provides us with. It is a well acknowledged fact that perception is the fundamental source of knowledge. In Buddhist epistemology, a systematic discussion on perception is found in the writings of Dignāga’s Pramāṇasamuccaya with vṛitti, who belongs to Yogācāra school of Buddhism of Mahayana tradition. An attempt has been made in this paper to explain and examine critically the first chapter of Pramāṇasamuccaya with vṛitti, i.e., perception with special reference to Non-Buddhist schools, namely Nyāyayikas, Vaiśeṣikas, Sāṁkhyans and Mīmāṁsakas. To explain it, the paper has been divided into three sections. Section I deals with Dignāga’s theory of perception and examination of non-Buddhist school's theory of perception, section II deals with Dignāga’s examination of nature of Perception with reference to non-Buddhists schools and section III deals with conclusion. (shrink)
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  20.  57
    Existential Beliefs and Values.Niranjan Narasimhan,Kumar Bhaskar &Srinivas Prakhya -2010 -Journal of Business Ethics 96 (3):369 - 382.
    Research on values is extensive. Values and value systems are concepts that have interested researchers across domains such as psychology, sociology, and anthropology. However, antecedents of values have not received sufficient attention. In this study, we develop and assess a personal value system from the ancient texts of India. The texts describe a system of existential beliefs and values or prescriptive beliefs. Existential beliefs are concerned with the nature of reality. Prescriptive beliefs or values follow from these existential beliefs, and (...) behavior is influenced by values. The content of existential beliefs and the implied values or prescriptive beliefs are extracted from the texts and a conceptual model of the belief system is developed. Scales are constructed and administered to a sample of subjects. Responses from the survey are analyzed using a structural equation modeling framework. Confirmatory factor analysis is used to assess the scales and establish their adequacy. The nomological net of existential beliefs and values is empirically assessed, and construct validity is examined. Results support the belief system described in the texts. (shrink)
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  21.  26
    Climate change and women's voices from india.Biju Negi,Reetu Sogani &VijayKumar Pandey -2010 - In Irene Dankelman,Gender and Climate Change: An Introduction. Earthscan.
  22.  19
    Dhammadesanā, a Buddhist perspective: Prof. Mahesh Tiwary commemoration volume.Maheśa Tivārī,Hari Śaṅkara Śukla &BimlendraKumar (eds.) -2008 - Varanasi: Publication Cell, Banaras Hindu University.
    Contributed articles on various aspects of Buddhist philosophy, literature and doctrines.
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  23.  33
    You Don't Have to be a Vegan to Save the Earth.Joshua May &VictorKumar -2022 -Wbur Cognoscenti.
    Reducing your consumption of animal products (even if you don't completely abstain) — and doing so in a public, unabashed way — is key to eliminating factory farming, according to a wealth of research in our fields of cognitive science and ethics. Your personal dietary choices can inspire others to follow suit, thereby transforming the industrial food system.
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  24.  25
    Buddhist theory of meaning and literary analysis.RajnishKumar Mishra -1999 - New Delhi: D.K. Printworld.
    This Book Offers A Fresh Exposition Of The Buddhist Theory Of Meaning (Apohavada) Against The Backdrop Of Indian Linguistic Thought And Shows How This Theory Is Positioned Vis-A-Vis Current Issues And Assumptions In Language. Consists A Very Useful Glossary.
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  25.  28
    Nietzsche Contra Manu: Ambedkar’s Nietzsche Moment and the Politics of Dalit Rage.KalyanKumar Das -2023 -Critical Philosophy of Race 11 (1):68-93.
    Echoing bell hooks’s discussions on “black rage,” this article explores the politics of “Dalit rage” by juxtaposing some instances of projections of Dalits as an “angry,” “illiberal,” and “intolerant” constituency with examples of anger from Dalit literature. While these projections in “mainstream” media and caste Hindu–dominated civil society narratives often represent them as engulfed in the emotive states marked by anger, intolerance, and impatience, the instances from Dalit literature archive a “Dalit rage” that demands to be dissociated from the Nietzschean (...) category of ressentiment. Through B. R. Ambedkar’s readings of Nietzsche in Philosophy of Hinduism and Nietzsche’s readings of Manu’s Manavadharmashastra in Twilight of the Idols, this article draws a fine line of differentiation between Nietzsche’s contempt for ressentiment and Manu’s disdain for anger. “Dalit rage” occupies a distinctly different thymotic space and articulates a Dalit predicament that exploits rage as a marker of protest, resistance, and caste-ridden social conflicts. This article shows why we cannot bracket Nietzsche’s contempt for ressentiment with Manu’s demands of the sudras (and, in extension, other “lower castes”/Dalits) to be “meek” by exploring Manu’s perpetuation and legitimization of the varna order through a “morality of breeding” and Nietzsche’s more wholesale rejection of morality as he deems it a pia fraus (moral fraud). Thus this “Dalit rage” offers us a repository of the limits of a liberal democracy and enables an Ambedkarite reading of Nietzsche whose project of constructing ubermensch is markedly different from Manu’s “morality of taming” through a “morality of breeding.”. (shrink)
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  26.  18
    Developing safer AI–concepts from economics to the rescue.PankajKumar Maskara -forthcoming -AI and Society:1-13.
    With the rapid advancement of AI, there exists a possibility of rogue human actor(s) taking control of a potent AI system or an AI system redefining its objective function such that it presents an existential threat to mankind or severely curtails its freedom. Therefore, some suggest an outright ban on AI development while others profess international agreement on constraining specific types of AI. These approaches are untenable because countries will continue developing AI for national defense, regardless. Some suggest having an (...) all-powerful benevolent one-AI that will act as an AI nanny. However, such an approach relies on the everlasting benevolence of one-AI, an untenable proposition. Furthermore, such an AI is itself subject to capture by a rogue actor. We present an alternative approach that uses existing mechanisms and time-tested economic concepts of competition and marginal analysis to limit centralization and integration of AI, rather than AI itself. Instead of depending on international consensus it relies on countries working in their best interests. We recommend that through regulation and subsidies countries promote independent development of competing AI technologies, especially those with decentralized architecture. The Sherman Antitrust Act can be used to limit the domain of an AI system, training module, or any of its components. This will increase the segmentation of potent AI systems and force technological incompatibility across systems. Finally, cross-border communication between AI-enabled systems should be restricted, something countries like China and the US are already inclined to do to serve their national interests. Our approach can ensure the availability of numerous sufficiently powerful AI systems largely disconnected from each other that can be called upon to identify and neutralize rogue systems when needed. This setup can provide sufficient deterrence to any rational human or AI system from attempting to exert undue control. (shrink)
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  27.  17
    An Ode to the Future Supermen: Understanding the Spiritual Experiment at Auroville.PrashantKumar Singh ‘Martand’ -2023 -Journal of the Indian Council of Philosophical Research 40 (3):223-239.
    Societies are always gathered around a particular object or an idea that serves as its totem and its driving principle. This conscious arrangement of society, especially around an ideal, has been termed in history as utopias, which consciously moulds an individual’s behaviour inhabiting it for the desired future goal. However, in the hyper-humanistic period, called by James Scott as High-modernism, we can see a drastic truncation in the scope and range of those desired future forms, limited only to economic and (...) material wellbeing. The aim of this paper therefore is to look into an example of the utopian experiment that substantially differs from a high-modernist worldview. The paper will analyse one such futuristic spiritual experiment at Auroville and try to trace its similarities as well as its difference from the hyper-humanistic ideals of modernity. (shrink)
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  28.  20
    Living with Barren Truths: A Tale of Triumphalism and Tribulations of a Technology.Sital Mohanty,Subhasis Sahoo &PranayKumar Swain -2021 -Journal of Human Values 27 (3):234-246.
    Science, technology and human values have been the subject of enquiry in the last few years for social scientists and eventually the relationship between science and gender is the subject of an ong...
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  29.  28
    Synthesis, characterization and photoluminescence properties of CaSiO3: Dy3+nanophosphors.H. Nagabhushana,B. M. Nagabhushana,MadeshKumar,H. B. Premkumar,C. Shivakumara &R. P. S. Chakradhar -2010 -Philosophical Magazine 90 (26):3567-3579.
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  30.  51
    Spectroscopic investigations on PbO–As2O3glasses crystallized with TiO2.G. Nagarjuna,T. Satyanarayana,V. RaviKumar,N. Venkatramaiah,P. V. V. Satyanarayana &N. Veeraiah -2009 -Philosophical Magazine 89 (26):2255-2270.
  31.  33
    Do gynaecology outpatients use the Internet to seek health information? A questionnaire survey.Padmaja Neelapala,S. K. Duvvi,G.Kumar &B. N.Kumar -2008 -Journal of Evaluation in Clinical Practice 14 (2):300-304.
  32. Variational iteration method for solving differential equations in various science and engineering applications : a review.AjayKumar Agrawal &Yogesh Gupta -2022 - In Bhagwati Prasad Chamola, Pato Kumari & Lakhveer Kaur,Emerging advancements in mathematical sciences. New York: Nova Science Publishers.
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  33. Rāshtra-bijñāna.ArunKumar Banerjee -1955
     
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  34.  2
    Analytical solution to the problem of finding ultimate reality.AshokKumar Bhattacharya -1981 - Calcutta: Firma KLM.
    Study in the context of Hindu philosophy.
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  35. A union catalogue of philosophical periodicals.BikashKumar Bhattacharya -1989 - New Delhi: Indian Council of Philosophical Research in association with Munshiram Manoharlal Publishers. Edited by Subhas C. Biswas.
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  36.  14
    Inference in Indian and Western logic.BirendraKumar Bhattacharya -1976 - Calcutta: Sanskrit Pustak Bhandar.
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  37.  8
    Madhva logic: being an English translation of the Pramāṇacandrikā with an introductory outline of Madhva philosophy and the text in Sanskrit. Chalāriśeṣācārya &SusilKumar Maitra -1936 - Calcutta: Calcutta University. Edited by Susil Kumar Maitra & Jayatīrtha.
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  38.  16
    Advaitamrtam: commemorating the birth centenary celebrations of Gurudev Swami Chinmayananda.Sandhya Sundar &DilipKumar Rana (eds.) -2015 - Ernakulam, Kerala, India: Chinmaya International Foundation.
    Contributed papers presented at International Conference on The Contribution of Advaita Vedanta to Humanity organized by Chinmaya International Foundation Shodha Sansthan in 2015.
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  39.  13
    Swami Vivekananda on Indian philosophy and literature.RabindraKumar Dasgupta -1996 - Calcutta: Ramakrishna Mission Institute of Culture.
  40.  9
    What is Buddhist studies?SanjibKumar Das (ed.) -2017 - Santiniketan, [India]: Department of Indo-Tibetan Studies, Visva-Bharati, in association with Buddhist World Press, Delhi.
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  41. A political ecology of forest management : Gender and silvicultural knowledge in the jharkhand, india.Sarah Jewitt &SanjayKumar -2000 - In Philip Anthony Stott & Sian Sullivan,Political ecology: science, myth and power. New York: Oxford University Press.
     
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  42. The real and the negative.BasantaKumar Mallik -1940 - London,: G. Allen & Unwin.
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  43.  19
    Śikshyā samḷāpa: Pāulo Phrāẏareṅka śikshyābicāra.MahendraKumar Mishra -2003 - Bhubaneśvara: Śikshyāsandhāna.
    On the views of Paulo Freire, Brazilian educator on education; a study.
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  44.  19
    The Nyāya theory of linguistic performance: a new interpretation of Tattvacintāmaṇi.PradyotKumar Mukhopadhyay -1992 - Calcutta: Published for Jadavpur University, Calcutta by K.P. Bagchi & Co..
    Commentary on a portion of Tattvacintāmaṇi, basic work of the neo-Nyaya school in Hindu philosophy.
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  45. Numerical solution of boundary layer flow past a stretching sheet with zero flux saturated by a nanofluid.Mahendra Pratap Pal &LokendraKumar -2022 - In Bhagwati Prasad Chamola, Pato Kumari & Lakhveer Kaur,Emerging advancements in mathematical sciences. New York: Nova Science Publishers.
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  46.  41
    Aesthetical essays: studies in aesthetic theory, Hindustani music, and Kathak dance.SushilKumar Saxena -1981 - Delhi: Chanakya Publications.
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  47.  9
    The nature of metaphysics.SamarendraKumar Verma -1976 - Varanasi: Bharat-Bharati.
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  48.  47
    Changes in transition: technology adoption and rice farming in two Indian villages. [REVIEW]Arindam Samaddar &PrabirKumar Das -2008 -Agriculture and Human Values 25 (4):541-553.
    The economic impacts of the Green Revolution have been studied widely, but not its social-cultural effects on different farming communities. The adoption of high yielding varieties (HYVs) of rice changed the nature of rice farming in the two West Bengal villages of Padulara and Naigachi. The villages present an interesting contrast of socio-economic and cultural change due to the differences in the level of adoption of agricultural technologies. This study documents the social and cultural impacts of agricultural technology adoption, specifically (...) the effect on rituals which guided the stages of traditional rice farming and communal life. Agricultural rituals are being modified to suit the processes of modern rice farming, while family rituals are holding strong. The study also shows the evolving nature of rituals as it reflects new found wealth, gender roles, and economic class in these villages. (shrink)
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  49.  32
    Ethical considerations in an online community: the balancing act. [REVIEW]Cecile Paris,Nathalie Colineau,Surya Nepal,SanatKumar Bista &Gina Beschorner -2013 -Ethics and Information Technology 15 (4):301-316.
    With the emergence and rapid growth of Social Media, a number of government departments in several countries have embraced Social Media as a privilege channel to interact with their constituency. We are exploring, in collaboration with the Australian Department of Human Services, the possibility to exploit the potential of social networks to support specific groups of citizens. To this end, we have developed Next Step, an online community to help people currently receiving welfare payments find a job and become financially (...) self-sufficient. In this paper, we explore some ethical issues that arise when governments engage directly with citizens, in particular with communities in difficult situations, and when researchers are involved. We describe some of the challenges we faced and how we addressed them. Our work highlights the complexity of the problem, when an online community involves a government department and a welfare recipient group with a dependency relationship with that department. It becomes a balancing act, with the need to ensure privacy of the community members whilst still fulfilling the government’s legal responsibilities. While difficult, these issues must be addressed if governments are to engage with their citizens using Social Media. (shrink)
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  50.  35
    Mindfulness and Diversity Acceptance as Indicators of Frugality-linked Sustainability Behaviour During COVID-19: Mediating Role of Happiness.Parul Rishi,B. K. Pavan,Soumya Gupta &Shruti Sinha -2023 -Journal of Human Values 29 (2):137-152.
    Sustainable behaviour promotes pro-ecological behaviour and is a practice of consuming and utilizing resources responsibly. The ongoing COVID-19-induced pandemic has already put economic, social and psychological distress across the globe. Meanwhile, it has become vital to think of issues related to the sustainable management of resources. Behavioural norms play a prominent role while promoting sustainable living. This research examines how the sustainable dimension in one’s behaviour influences the decision-making in their daily life. Previous studies have shown the importance of sub-factors (...) like happiness, diversity constraint and frugal actions as factors affecting sustainable behaviour. These indicators mainly define the action one will choose to react to while buying and consuming different resources. The study identifies happiness as the mediating variable which influences the relationship between the predictor variables—mindfulness and diversity acceptance and the criterion variable—frugality-linked sustainable behaviour. With a sample of 324 participants, Baron and Kenny’s mediation model was outlined to test the mediation. Results showed a positive relationship between frugality, diversity, mindfulness and happiness. Happiness was found to be mediating between mindfulness, diversity acceptance and frugality-linked sustainable behaviour indicating that mindfulness and diversity acceptance alone have limited potential to impact the frugality-linked sustainable approach that individuals take. Happiness, as explained through a positive frame of mind, plays a very important role in enhancing sustainability behaviour. (shrink)
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