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Weber, 1999 - Google Patents

Destination marketing planning in Croatia: Problems and perspectives

Weber, 1999

Document ID
9727602971580470937
Author
Weber S
Publication year
Publication venue
The Tourist Review

External Links

Snippet

County strategic tourism marketing plans have appeared as a relatively new instrument in the conceptualisation of the development of tourism destinations in Croatia. This paper illustrate methodology issues and problems that emerged from drawing up the plans …
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