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Orogun et al., 2019 - Google Patents

Predicting consumer behaviour in digital market: a machine learning approach

Orogun et al., 2019

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Document ID
4637022026444184708
Author
Orogun A
Onyekwelu B
Publication year

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In recent times, customer behaviour models are typically based on data mining of customer data, and each model is designed to answer one question at one point in time. Predicting customer behaviour is an uncertain and difficult task. Thus, developing customer behaviour …
Continue reading atrepository.elizadeuniversity.edu.ng (PDF) (other versions)

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