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de Boer, 2010 - Google Patents

Global user research methods

de Boer, 2010

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Document ID
17540041978418455679
Author
de Boer T
Publication year
Publication venue
Handbook of global user research

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Publisher Summary This chapter explores the methods of conducting global research. Ethnographic research is well suited for identifying issues that other research methods cannot, and is particularly useful when conducting global research because one often does …
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Classifications

The classifications are assigned by a computer and are not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the classifications listed.
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    • G06Q30/00—Commerce, e.g. shopping or e-commerce
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    • G06Q10/00—Administration; Management
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    • G06Q10/00—Administration; Management
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    • G06Q30/00—Commerce, e.g. shopping or e-commerce
    • G06Q30/02—Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
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    • G06Q10/00—Administration; Management
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    • G06Q50/00—Systems or methods specially adapted for a specific business sector, e.g. utilities or tourism
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    • G09B7/00—Electrically-operated teaching apparatus or devices working with questions and answers
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    • G09B19/00—Teaching not covered by other main groups of this subclass

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