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WO2007051273A3 - System for promoting sales and managing product placement advertising signaled with workflow control - Google Patents

System for promoting sales and managing product placement advertising signaled with workflow controlDownload PDF

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Publication number
WO2007051273A3
WO2007051273A3PCT/BR2006/000244BR2006000244WWO2007051273A3WO 2007051273 A3WO2007051273 A3WO 2007051273A3BR 2006000244 WBR2006000244 WBR 2006000244WWO 2007051273 A3WO2007051273 A3WO 2007051273A3
Authority
WO
WIPO (PCT)
Prior art keywords
product placement
signaled
advertising
product
managing product
Prior art date
Application number
PCT/BR2006/000244
Other languages
French (fr)
Other versions
WO2007051273A2 (en
Inventor
Daniel Rocha Silva
Davi Rocha Silva
Original Assignee
Daniel Rocha Silva
Davi Rocha Silva
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Daniel Rocha Silva, Davi Rocha SilvafiledCriticalDaniel Rocha Silva
Publication of WO2007051273A2publicationCriticalpatent/WO2007051273A2/en
Publication of WO2007051273A3publicationCriticalpatent/WO2007051273A3/en

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Abstract

System for managing product placement advertising capable of handling the workflow and relationships among advertisers (A)1 communication media (M), consumers (U), and others (G, T, V) involved in advertising and sales processes. Consumers are provided with means of conveniently associating a product with a product placement event, allowing them to identify data such as product name, model, producer, technical specifications, availability, and location of retail stores only from specific information about the product placement event such as broadcast or publication date and time, acoustic or visual associations, and actors' or athletes' names. The system thus makes it easier for a potential consumer to find and buy advertised products.
PCT/BR2006/0002442005-11-042006-11-03System for promoting sales and managing product placement advertising signaled with workflow controlWO2007051273A2 (en)

Applications Claiming Priority (2)

Application NumberPriority DateFiling DateTitle
BRPI0506346-9ABRPI0506346A (en)2005-11-042005-11-04 sales promotion and indirect advertising management system with workflow control
BRPI0506346-92005-11-04

Publications (2)

Publication NumberPublication Date
WO2007051273A2 WO2007051273A2 (en)2007-05-10
WO2007051273A3true WO2007051273A3 (en)2008-01-10

Family

ID=38006223

Family Applications (1)

Application NumberTitlePriority DateFiling Date
PCT/BR2006/000244WO2007051273A2 (en)2005-11-042006-11-03System for promoting sales and managing product placement advertising signaled with workflow control

Country Status (2)

CountryLink
BR (1)BRPI0506346A (en)
WO (1)WO2007051273A2 (en)

Families Citing this family (3)

* Cited by examiner, † Cited by third party
Publication numberPriority datePublication dateAssigneeTitle
WO2015010086A2 (en)*2013-07-192015-01-22eyeQ InsightsSystem for monitoring and analyzing behavior and uses thereof
US9532086B2 (en)2013-11-202016-12-27At&T Intellectual Property I, L.P.System and method for product placement amplification
US10638194B2 (en)2014-05-062020-04-28At&T Intellectual Property I, L.P.Embedding interactive objects into a video session

Citations (4)

* Cited by examiner, † Cited by third party
Publication numberPriority datePublication dateAssigneeTitle
WO2000038428A1 (en)*1998-12-212000-06-29Sony Electronics, Inc.A method and apparatus for providing on-demand electronic advertising
KR20040101739A (en)*2003-05-262004-12-03이양호One Touch Type Advertising Method for Selling Goods by Using Hot Number and System Therefor
US20050229227A1 (en)*2004-04-132005-10-13Evenhere, Inc.Aggregation of retailers for televised media programming product placement
US20060136305A1 (en)*2004-05-142006-06-22Delivery Agent, Inc.Product and presentation placement system and method

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication numberPriority datePublication dateAssigneeTitle
WO2000038428A1 (en)*1998-12-212000-06-29Sony Electronics, Inc.A method and apparatus for providing on-demand electronic advertising
KR20040101739A (en)*2003-05-262004-12-03이양호One Touch Type Advertising Method for Selling Goods by Using Hot Number and System Therefor
US20050229227A1 (en)*2004-04-132005-10-13Evenhere, Inc.Aggregation of retailers for televised media programming product placement
US20060136305A1 (en)*2004-05-142006-06-22Delivery Agent, Inc.Product and presentation placement system and method

Also Published As

Publication numberPublication date
WO2007051273A2 (en)2007-05-10
BRPI0506346A (en)2007-08-14

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