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WO2000013434A3 - Method and system of biderictional communication facilitating internet commerce - Google Patents

Method and system of biderictional communication facilitating internet commerceDownload PDF

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Publication number
WO2000013434A3
WO2000013434A3PCT/US1999/020189US9920189WWO0013434A3WO 2000013434 A3WO2000013434 A3WO 2000013434A3US 9920189 WUS9920189 WUS 9920189WWO 0013434 A3WO0013434 A3WO 0013434A3
Authority
WO
WIPO (PCT)
Prior art keywords
user
mask
isp
internet
biderictional
Prior art date
Application number
PCT/US1999/020189
Other languages
French (fr)
Other versions
WO2000013434A2 (en
Inventor
Steven B Daum
Richard Rebel
Original Assignee
Smart World Technologies Llc
Steven B Daum
Richard Rebel
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Smart World Technologies Llc, Steven B Daum, Richard RebelfiledCriticalSmart World Technologies Llc
Priority to AU59076/99ApriorityCriticalpatent/AU5907699A/en
Publication of WO2000013434A2publicationCriticalpatent/WO2000013434A2/en
Publication of WO2000013434A3publicationCriticalpatent/WO2000013434A3/en

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Abstract

Selected advertisements (28) are presented to a user (26) of a bidirectional communication system (24), such as the Internet (30) or any other two-way network, when the user accesses the network. In one illustrative embodiment, a user (26) who is registering (52) for Internet (30) service from an Internet service provider (ISP) is asked a series of questions relating to their likes and dislikes as part of the registration process. The answers are compiled to create a user profile or 'mask' for that user (26). The user mask is compared with an ad 'mask' for each advertisement or other piece of information stored in the ISP's memory. If the ad mask and user mask indicate a match, then the advertisement is presented to the user when the user accesses the ISP's launch (or home) page, or alternatively as the user navigates (54) through the communication system (24).
PCT/US1999/0201891998-09-021999-09-02Method and system of biderictional communication facilitating internet commerceWO2000013434A2 (en)

Priority Applications (1)

Application NumberPriority DateFiling DateTitle
AU59076/99AAU5907699A (en)1998-09-021999-09-02Method and system for targeting particular information to selected users over a bidirectional communication system

Applications Claiming Priority (2)

Application NumberPriority DateFiling DateTitle
US9889398P1998-09-021998-09-02
US60/098,8931998-09-02

Publications (2)

Publication NumberPublication Date
WO2000013434A2 WO2000013434A2 (en)2000-03-09
WO2000013434A3true WO2000013434A3 (en)2000-11-09

Family

ID=22271441

Family Applications (1)

Application NumberTitlePriority DateFiling Date
PCT/US1999/020189WO2000013434A2 (en)1998-09-021999-09-02Method and system of biderictional communication facilitating internet commerce

Country Status (2)

CountryLink
AU (1)AU5907699A (en)
WO (1)WO2000013434A2 (en)

Cited By (2)

* Cited by examiner, † Cited by third party
Publication numberPriority datePublication dateAssigneeTitle
US7150030B1 (en)1998-12-032006-12-12Prime Research Alliance, Inc.Subscriber characterization system
US7240355B1 (en)1998-12-032007-07-03Prime Research Alliance E., Inc.Subscriber characterization system with filters

Families Citing this family (12)

* Cited by examiner, † Cited by third party
Publication numberPriority datePublication dateAssigneeTitle
JP4212773B2 (en)1998-12-032009-01-21三星電子株式会社 Data processing system and method for generating subscriber profile vectors
US6457010B1 (en)1998-12-032002-09-24Expanse Networks, Inc.Client-server based subscriber characterization system
WO2000069163A2 (en)1999-05-102000-11-16Expanse Networks, Inc.Advertisement subgroups for digital streams
US7062510B1 (en)1999-12-022006-06-13Prime Research Alliance E., Inc.Consumer profiling and advertisement selection system
AU762147B2 (en)*1999-12-172003-06-19Canon Kabushiki KaishaAutomatic distribution, selection and display of web advertisements
EP1271365A1 (en)*2000-03-302003-01-02Gavoa LtdCustomised content delivery
WO2002010965A1 (en)*2000-07-312002-02-07Intermedia Advertising GroupComputerized system and method for increasing the effectiveness of advertising
US20020055876A1 (en)*2000-11-072002-05-09Thilo GablerMethod and apparatus for interactive advertising using user responses
EP1217560A1 (en)*2000-12-222002-06-26William BottigelliMethod of incentive delivery of interactive advertisement contents inside an internet domain characterized by user profiling
AT5506U1 (en)*2001-02-092002-07-25Lepuschitz Guenter DEVICE AND METHOD FOR SENDING ADVERTISING INFORMATION
US8306975B1 (en)2005-03-082012-11-06Worldwide Creative Techniques, Inc.Expanded interest recommendation engine and variable personalization
CN103413233A (en)*2013-08-142013-11-27北京汇川汇通科技有限公司Intelligent advertisement releasing system, server, intelligent terminals and intelligent advertisement releasing method

Citations (6)

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US5710884A (en)*1995-03-291998-01-20Intel CorporationSystem for automatically updating personal profile server with updates to additional user information gathered from monitoring user's electronic consuming habits generated on computer during use
US5724521A (en)*1994-11-031998-03-03Intel CorporationMethod and apparatus for providing electronic advertisements to end users in a consumer best-fit pricing manner
US5796952A (en)*1997-03-211998-08-18Dot Com Development, Inc.Method and apparatus for tracking client interaction with a network resource and creating client profiles and resource database
US5948061A (en)*1996-10-291999-09-07Double Click, Inc.Method of delivery, targeting, and measuring advertising over networks
US6009410A (en)*1997-10-161999-12-28At&T CorporationMethod and system for presenting customized advertising to a user on the world wide web
US6026369A (en)*1997-05-092000-02-15International Business Machines CorporationMethod for distributing advertising in a distributed web modification system

Patent Citations (6)

* Cited by examiner, † Cited by third party
Publication numberPriority datePublication dateAssigneeTitle
US5724521A (en)*1994-11-031998-03-03Intel CorporationMethod and apparatus for providing electronic advertisements to end users in a consumer best-fit pricing manner
US5710884A (en)*1995-03-291998-01-20Intel CorporationSystem for automatically updating personal profile server with updates to additional user information gathered from monitoring user's electronic consuming habits generated on computer during use
US5948061A (en)*1996-10-291999-09-07Double Click, Inc.Method of delivery, targeting, and measuring advertising over networks
US5796952A (en)*1997-03-211998-08-18Dot Com Development, Inc.Method and apparatus for tracking client interaction with a network resource and creating client profiles and resource database
US6026369A (en)*1997-05-092000-02-15International Business Machines CorporationMethod for distributing advertising in a distributed web modification system
US6009410A (en)*1997-10-161999-12-28At&T CorporationMethod and system for presenting customized advertising to a user on the world wide web

Cited By (2)

* Cited by examiner, † Cited by third party
Publication numberPriority datePublication dateAssigneeTitle
US7150030B1 (en)1998-12-032006-12-12Prime Research Alliance, Inc.Subscriber characterization system
US7240355B1 (en)1998-12-032007-07-03Prime Research Alliance E., Inc.Subscriber characterization system with filters

Also Published As

Publication numberPublication date
AU5907699A (en)2000-03-21
WO2000013434A2 (en)2000-03-09

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