US20070226760A1 - Audio data receipt/exposure measurement with code monitoring and signature extraction - Google Patents

Abstract

Systems and methods are provided for gathering audience measurement data relating to receipt of and/or exposure to audio data by an audience member. Audio data is monitored to detect a monitoring code. Based on detection of the monitoring code, a signature characterizing the audio data is extracted.

Description

CROSS-REFERENCE TO RELATED APPLICATION(S)
• This application is a continuation of nonprovisional patent application Ser. No. 10/256,834, filed Sep. 27, 2002 and assigned to the assignee of the present invention, and which is hereby incorporated by reference in its entirety.
FIELD OF THE INVENTION
• The invention relates to systems and methods for gathering data reflecting receipt of, and/or exposure to, audio data by detecting a code in, and extracting a signature from, audio data.
BACKGROUND OF THE INVENTION
• There is considerable interest in identifying and/or measuring the receipt of, and or exposure to, audio data by an audience in order to provide market information to advertisers, media distributors, and the like, to verify airing, to calculate royalties, to detect piracy, and for any other purposes for which an estimation of audience receipt or exposure is desired.
• The emergence of multiple, overlapping media distribution pathways, as well as the wide variety of available user systems (e.g. PC's, PDA's, portable CD players, Internet, appliances, TV, radio, etc.) for receiving audio data, has greatly complicated the task of measuring audience receipt of, and exposure to, individual program segments. The development of commercially viable techniques for encoding audio data with program identification data provides a crucial tool for measuring audio data receipt and exposure across multiple media distribution pathways and user systems.
• One such technique involves adding an ancillary code to the audio data that uniquely identifies the program signal. Most notable among these techniques is the CBET methodology developed by Arbitron Inc., which is already providing useful audience estimates to numerous media distributors and advertisers.
• An alternative technique for identifying program signals is extraction and subsequent pattern matching of “signatures” of the program signals. Such techniques typically involve the use of a reference signature database, which contains a reference signature for each program signal the receipt of which, and exposure to which, is to be measured. Before the program signal is broadcast, these reference signatures are created by measuring the values of certain features of the program signal and creating a feature set or “signature” from these values, commonly termed “signature extraction”, which is then stored in the database. Later, when the program signal is broadcast, signature extraction is again performed, and the signature obtained is compared to the reference signatures in the database until a match is found and the program signal is thereby identified.
• However, one disadvantage of using such pattern matching techniques is that, because there is no predetermined point in the program signal from which signature extraction is designated to begin, each program signal must continually undergo signature extraction, and each of these many successive signatures extracted from a single program signal must be compared to each of the reference signatures in the database. This, of course, requires a tremendous amount of data processing, which, due to the ever increasing methods and amounts of audio data transmission, is becoming more and more economically impractical.
• In order to address the problems accompanying continuous extraction and comparison of signals, which uses excessive computer processing and storage resources, it has been proposed to use a “start code” to trigger a signature extraction.
• One such technique, which is disclosed in U.S. Pat. No. 4,230,990 to Lert, et al., proposes the introduction of a brief “cue” or “trigger” code into the audio data. According to Lert, et al. upon detection of this code, a signature is extracted from a portion of the signal preceding or subsequent to the code. This technique entails the use of a code having a short duration to avoid audibility but which contains sufficient information to indicate that the program signal is a signal of the type from which a signature should be extracted. The presence of this code indicates the precise point in the signal at which the signature is to be extracted, which is the same point in the signal from which a corresponding reference signature was extracted prior to broadcast, and thus, a signature need be extracted from the program signal only once. Therefore, only one signature for each program signal must be compared against the reference signatures in the database, thereby greatly reducing the amount of data processing and storage required.
• One disadvantage of this technique, however, is that the presence of a code that triggers the extraction of a signature from a portion of the signal before or after the portion of the signal that has been encoded necessarily limits the amount of information that can be obtained for producing the signature, as the encoded portion itself may contain information useful for producing the signature, and moreover, may contain information required to measure the values of certain features, such as changes of certain properties or ratios over time, which might not be accurately measured when a temporal segment of the signal (i.e. the encoded portion) cannot be used.
• Another disadvantage of this technique is that, because the trigger code is of short duration, the likelihood of its detection is reduced. One disadvantage of such short codes is the diminished probability of detection that may result when a signal is distorted or obscured, as is the case when program signals are broadcast in acoustic environments. In such environments, which often contain significant amounts of noise, the trigger code will often be overwhelmed by noise, and thus, not be detected.
• Yet another specific disadvantage of such short codes is the diminished probability of detection that may result when certain portions of a signal are unrecoverable, such as when burst errors occur during transmission or reproduction of encoded audio signals. Burst errors may appear as temporally contiguous segments of signal error. Such errors generally are unpredictable and substantially affect the content of an encoded audio signal. Burst errors typically arise from failure in a transmission channel or reproduction device due to external interferences, such as overlapping of signals from different transmission channels, an occurrence of system power spikes, an interruption in normal operations, an introduction of noise contamination (intentionally or otherwise), and the like. In a transmission system, such circumstances may cause a portion of the transmitted encoded audio signals to be entirely unreceivable or significantly altered. Absent retransmission of the encoded audio signal, the affected portion of the encoded audio may be wholly unrecoverable, while in other instances, alterations to the encoded audio signal may render the embedded information signal undetectable.
• In systems for acoustically reproducing audio signals recorded on media, a variety of factors may cause burst errors in the reproduced acoustic signal. Commonly, an irregularity in the recording media, caused by damage, obstruction, or wear, results in certain portions of recorded audio signals being irreproducible or significantly altered upon reproduction. Also, misalignment of, or interference with, the recording or reproducing mechanism relative to the recording medium can cause burst-type errors during an acoustic reproduction of recorded audio signals. Further, the acoustic limitations of a speaker as well as the acoustic characteristics of the listening environment may result in spatial irregularities in the distribution of acoustic energy. Such irregularities may cause burst errors to occur in received acoustic signals, interfering with recovery of the trigger code.
• A further disadvantage of this technique is that reproduction of a single, short-lived code that triggers signature extraction does not reflect the receipt of a signal by any audience member who was exposed to part, or even most, of the signal if the audience member was not present at the precise point at which the portion of the signal containing the trigger code was broadcast. Regardless of what point in a signal such a code is placed, it would always be possible for audience members to be exposed to the signal for nearly half of the signal's duration without being exposed to the trigger code.
• Yet another disadvantage of this technique is that a single code of short duration that triggers signature extraction does not provide any data reflecting the amount of time for which an audience member was exposed to the audio data. Such data may be desirable for many reasons, such as, for example, to determine the percentage of audience members who listen to the entirety of a particular commercial or to determine the level of exposure of certain portions of commercials broadcast at particular times of interest, such as, for example, the first half of the first commercial broadcast, or the last half of the last commercial broadcast, during a commercial break of a feature program.
• Still another disadvantage of this technique is that a single code that triggers signature extraction cannot mark “beginning” and “end” portions of a program segment, which may be desired, for example, to determine the time boundaries of the segment.
• Accordingly, it is desired to provide techniques for gathering data reflecting receipt of and/or exposure to audio data that require minimal processing and storage resources.
• It is also desired to provide techniques for gathering data reflecting receipt of and/or exposure to audio data wherein the maximum possible amount of information in the audio data is available for use in creating a signature.
• It is also desired to provide techniques for gathering data reflecting receipt of and/or exposure to audio data wherein a start code for triggering the extraction of a signature is easily detected.
• It is also desired to provide techniques for gathering data reflecting receipt of and/or exposure to audio data wherein a start code for triggering the extraction of a signature can be detected in noisy environments.
• It is also desired to provide techniques for gathering data reflecting receipt of and/or exposure to audio data wherein a start code for triggering the extraction of a signature can be detected when burst errors occur during the broadcast of the audio data.
• It is also desired to provide techniques for gathering data reflecting receipt of and/or exposure to audio data wherein a start code for triggering the extraction of a signature can be detected even when an audience member is only present for part of the audio data's broadcast.
• It is also desired to provide techniques for gathering data reflecting receipt of and/or exposure to audio data wherein the duration of an audience member's exposure to a program signal can be measured.
• It is also desired to provide techniques for gathering data reflecting receipt of and/or exposure to audio data wherein the beginning and end of a program signal can be determined.
• It is also desired to provide such data gathering techniques which are likely to be adaptable to future media distribution paths and user systems which are presently unknown.
SUMMARY OF THE INVENTION
• For this application, the following terms and definitions shall apply, both for the singular and plural forms of nouns and for all verb tenses:
• The term “data” as used herein means any indicia, signals, marks, domains, symbols, symbol sets, representations, and any other physical form or forms representing information, whether permanent or temporary, whether visible, audible, acoustic, electric, magnetic, electromagnetic, or otherwise manifested. The term “data” as used to represent predetermined information in one physical form shall be deemed to encompass any and all representations of the same predetermined information in a different physical form or forms.
• The term “audio data” as used herein means any data representing acoustic energy, including, but not limited to, audible sounds, regardless of the presence of any other data, or lack thereof, which accompanies, is appended to, is superimposed on, or is otherwise transmitted or able to be transmitted with the audio data.
• The term “network” as used herein means networks of all kinds, including both intra-networks, such as a single-office network of computers, and inter-networks, such as the Internet, and is not limited to any particular such network.
• The term “source identification code” as used herein means any data that is indicative of a source of audio data, including, but not limited to, (a) persons or entities that create, produce, distribute, reproduce, communicate, have a possessory interest in, or are otherwise associated with the audio data, or (b) locations, whether physical or virtual, from which data is communicated, either originally or as an intermediary, and whether the audio data is created therein or prior thereto.
• The terms “audience” and “audience member” as used herein mean a person or persons, as the case may be, who access media data in any manner, whether alone or in one or more groups, whether in the same or various places, and whether at the same time or at various different times.
• The term “processor” as used herein means data processing devices, apparatus, programs, circuits, systems, and subsystems, whether implemented in hardware, software, or both.
• The terms “communicate” and “communicating” as used herein include both conveying data from a source to a destination, as well as delivering data to a communications medium, system or link to be conveyed to a destination. The term “communication” as used herein means the act of communicating or the data communicated, as appropriate.
• The terms “coupled”, “coupled to”, and “coupled with” shall each mean a relationship between or among two or more devices, apparatus, files, programs, media, components, networks, systems, subsystems, and/or means, constituting any one or more of (a) a connection, whether direct or through one or more other devices, apparatus, files, programs, media, components, networks, systems, subsystems, or means, (b) a communications relationship, whether direct or through one or more other devices, apparatus, files, programs, media, components, networks, systems, subsystems, or means, or (c) a functional relationship in which the operation of any one or more of the relevant devices, apparatus, files, programs, media, components, networks, systems, subsystems, or means depends, in whole or in part, on the operation of any one or more others thereof.
• In accordance with one aspect of the present invention, a method is provided for gathering data reflecting receipt of and/or exposure to audio data. The method comprises receiving audio data to be monitored in a monitoring device, the audio data having a monitoring code indicating that the audio data is to be monitored; detecting the monitoring code; and, in response to detection of the monitoring code, producing signature data characterizing the audio data using at least a portion of the audio data containing the monitoring code.
• In accordance with another aspect of the present invention, a system is provided for gathering data reflecting receipt of and/or exposure to audio data. The system comprises an input device to receive, in a monitoring device, audio data having a monitoring code indicating that the audio data is to be monitored; a detector to detect the monitoring code; and a first processor to produce, in response to detection of the monitoring code, signature data characterizing the audio data using at least a portion of the audio data containing the monitoring code.
• In accordance with a further aspect of the present invention, a method is provided for gathering data reflecting receipt of and/or exposure to audio data. The method comprises receiving audio data to be monitored in a monitoring device, the audio data having a monitoring code occurring continuously throughout a time base of the audio data; detecting the monitoring code; and, in response to detection of the monitoring code, producing signature data characterizing the audio data.
• In accordance with yet another aspect of the present invention, a system is provided for gathering data reflecting receipt of and/or exposure to audio data. The system comprises an input device to receive, in a monitoring device, audio data to be monitored having a monitoring code occurring continuously throughout a time base of the audio data; a detector to detect the monitoring code; and a first processor to produce, in response to detection of the monitoring code, signature data characterizing the audio data.
• In accordance with still another aspect of the present invention, a method is provided for gathering data reflecting receipt of and/or exposure to audio data. The method comprises receiving audio data to be monitored in a monitoring device, the audio data having a monitoring code occurring repeatedly therein; detecting the monitoring code; and, in response to detection of the monitoring code, producing signature data characterizing the audio data.
• In accordance with a further aspect of the present invention, a system is provided for gathering data reflecting receipt of and/or exposure to audio data. The system comprises an input device to receive, in a monitoring device, audio data to be monitored having a monitoring code occurring repeatedly therein; a detector to detect the monitoring code; and a first processor to produce, in response to detection of the monitoring code, signature data characterizing the audio data.
• The invention and its particular features and advantages will become more apparent from the following detailed description considered with reference to the accompanying drawings, in which the same elements depicted in different drawing figures are assigned the same reference numerals.
BRIEF DESCRIPTION OF THE DRAWINGS
• FIG. 1 is a functional block diagram for use in illustrating systems and methods for gathering data reflecting receipt and/or exposure to audio data in accordance with various embodiments of the present invention.
• FIG. 2 is a functional block diagram for use in illustrating certain embodiments of the present invention.
• FIG. 3 is a functional block diagram for use in illustrating further embodiments of the present invention.
• FIG. 4 is a functional block diagram for use in illustrating still further embodiments of the present invention.
• FIG. 5 is a functional block diagram for use in illustrating yet still further embodiments of the present invention.
• FIG. 6 is a functional block diagram for use in illustrating further embodiments of the present invention.
• FIG. 7 is a functional block diagram for use in illustrating still further embodiments of the present invention.
• FIG. 8 is a functional block diagram for use in illustrating additional embodiments of the present invention.
• FIG. 9 is a functional block diagram for use in illustrating further additional embodiments of the present invention.
• FIG. 10 is a functional block diagram for use in illustrating still further additional embodiments of the present invention.
• FIG. 11 is a functional block diagram for use in illustrating yet further additional embodiments of the present invention.
• FIG. 12 is a functional block diagram for use in illustrating additional embodiments of the present invention.
DETAILED DESCRIPTION OF CERTAIN ADVANTAGEOUS EMBODIMENTS
• FIG. 1 illustrates various embodiments of asystem16 including an implementation of the present invention for gathering data reflecting receipt of and/or exposure to audio data. Thesystem16 includes anaudio source20 that communicates audio data to an audio reproducingsystem30. Whilesource20 andsystem30 are shown as separate boxes inFIG. 1, this illustration serves only to represent the path of the audio data, and not necessarily the physical arrangement of the devices. For example, thesource20 and thesystem30 may be located either at a single location or at separate locations remote from each other. Further, thesource20 and thesystem30 may be, or be located within, separate devices coupled to each other, either permanently or temporarily/intermittently, or one may be a peripheral of the other or of a device of which the other is a part, or both may be located within a single device, as will be further explained below.
• The particular audio data to be monitored varies between particular embodiments and can include any audio data which may be reproduced as acoustic energy, the measurement of the receipt of which, or exposure to which, may be desired. In certain advantageous embodiments, the audio data represents commercials having an audio component, monitored, for example, in order to estimate audience exposure to commercials or to verify airing. In other embodiments, the audio data represents other types of programs having an audio component, including, but not limited to, television programs or movies, monitored, for example, in order to estimate audience exposure or verify their broadcast. In yet other embodiments, the audio data represents songs, monitored, for example, in order to calculate royalties or detect piracy. In still other embodiments, the audio data represents streaming media having an audio component, monitored, for example, in order to estimate audience exposure. In yet other embodiments, the audio data represents other types of audio files or audio/video files, monitored, for example, for any of the reasons discussed above.
• The audio data communicated from theaudio source20 to thesystem30 includes a monitoring code, which code indicates that signature data is to be formed from at least a portion of the audio data relative to the monitoring code. The monitoring code is present in the audio data at theaudio source20 and is added to the audio data at theaudio source20 or prior thereto, such as, for example, in the recording studio or at any other time the audio is recorded or re-recorded (i.e. copied) prior to its communication from theaudio source20 to thesystem30.
• The monitoring code may be added to the audio data using any encoding technique suitable for encoding audio signals that are reproduced as acoustic energy, such as, for example, the techniques disclosed in U.S. Pat. No. 5,764,763 to Jensen, et al., and modifications thereto, which is assigned to the assignee of the present invention and which is incorporated herein by reference. Other appropriate encoding techniques are disclosed in U.S. Pat. No. 5,579,124 to Aijala, et al., U.S. Pat. Nos. 5,574,962, 5,581,800 and 5,787,334 to Fardeau, et al., U.S. Pat. No. 5,450,490 to Jensen, et al., and U.S. patent application Ser. No. 09/318,045, in the names of Neuhauser, et al., each of which is assigned to the assignee of the present application and all of which are incorporated herein by reference.
• Still other suitable encoding techniques are the subject of PCT Publication WO 00/04662 to Srinivasan, U.S. Pat. No. 5,319,735 to Preuss, et al., U.S. Pat. No. 6,175,627 to Petrovich, et al., U.S. Pat. No. 5,828,325 to Wolosewicz, et al., U.S. Pat. No. 6,154,484 to Lee, et al., U.S. Pat. No. 5,945,932 to Smith, et al., PCT Publication WO 99/59275 to Lu, et al., PCT Publication WO 98/26529 to Lu, et al., and PCT Publication WO 96/27264 to Lu, et al, all of which are incorporated herein by reference.
• In accordance with certain advantageous embodiments of the invention, this monitoring code occurs continuously throughout a time base of a program segment. In accordance with certain other advantageous embodiments of the invention, this monitoring code occurs repeatedly, either at a predetermined interval or at a variable interval or intervals. These types of encoded signals have certain advantages that may be desired, such as, for example, increasing the likelihood that a program segment will be identified when an audience member is only exposed to part of the program segment, or, further, determining the amount of time the audience member is actually exposed to the segment.
• In another advantageous embodiment of the invention, two different monitoring codes occur in a program segment, the first of these codes occurring continuously or repeatedly throughout a first portion of a program segment, and the second of these codes occurring continuously or repeatedly throughout a second portion of the program segment. This type of encoded signal has certain advantages that may be desired, such as, for example, using the first and second codes as “start” and “end” codes of the program segment by defining the boundary between the first and second portions as the center, or some other predetermined point, of the program segment in order to determine the time boundaries of the segment.
• In another advantageous embodiment of the invention, the audio data communicated from theaudio source20 to thesystem30 includes two (or more) different monitoring codes. This type of encoded data has certain advantages that may be desired, such as, for example, using the codes to identify two different program types in the same signal, such as a television commercial that is being broadcast along with a movie on a television, where it is desired to monitor exposure to both the movie and the commercial. Accordingly, in response to detection of each monitoring code, a signature is extracted from the audio data of the respective program.
• In another advantageous embodiment, the audio data communicated from theaudio source20 to thesystem30 also includes a source identification code. The source identification code may include data identifying any individual source or group of sources of the audio data, which sources may include an original source or any subsequent source in a series of sources, whether the source is located at a remote location, is a storage medium, or is a source that is internal to, or a peripheral of, thesystem30. In certain embodiments, the source identification code and the monitoring code are present simultaneously in the audio data, while in other embodiments they are present in different time segments of the audio data.
• After thesystem30 receives the audio data, in certain embodiments, thesystem30 reproduces the audio data as acoustic audio data, and thesystem16 further includes amonitoring device40 that detects this acoustic audio data. In other embodiments, thesystem30 communicates the audio data via a connection tomonitoring device40, or through other wireless means, such as RF, optical, magnetic and/or electrical means. Whilesystem30 andmonitoring device40 are shown as separate boxes inFIG. 1, this illustration serves only to represent the path of the audio data, and not necessarily the physical arrangement of the devices. For example, themonitoring device40 may be a peripheral of, or be located within, either as hardware or as software, thesystem30, as will be further explained below.
• After the audio data is received by themonitoring device40, the audio data is processed until the monitoring code, with which the audio data has previously been encoded, is detected. In response to the detection of the monitoring code, themonitoring device40 forms signature data characterizing the audio data.
• In certain advantageous embodiments, the audio signature data is formed from at least a portion of the program segment containing the monitoring code. This type of signature formation has certain advantages that may be desired, such as, for example, the ability to use the code as part of, or as part of the process for forming, the audio signature data, as well as the availability of other information contained in the encoded portion of the program segment for use in creating the signature data.
• Suitable techniques for extracting signatures from audio data are disclosed in U.S. Pat. No. 5,612,729 to Ellis, et al. and in U.S. Pat. No. 4,739,398 to Thomas, et al., each of which is assigned to the assignee of the present invention and both of which are incorporated herein by reference.
• Still other suitable techniques are the subject of U.S. Pat. No. 2,662,168 to Scherbatsoy, U.S. Pat. No. 3,919,479 to Moon, et al., U.S. Pat. No. 4,697,209 to Kiewit, et al., U.S. Pat. No. 4,677,466 to Lert, et al., U.S. Pat. No. 5,512,933 to Wheatley, et al, U.S. Pat. No. 4,955,070 to Welsh, et al., U.S. Pat. No. 4,918,730 to Schulze, U.S. Pat. No. 4,843,562 to Kenyon, et al., U.S. Pat. No. 4,450,531 to Kenyon, et al., U.S. Pat. No. 4,230,990 to Lert, et al., U.S. Pat. No. 5,594,934 to Lu, et al., and PCT publication WO91/11062 to Young, et al., all of which are incorporated herein by reference.
• Specific methods for forming signature data include the techniques described below. It is appreciated that this is not an exhaustive list of the techniques that can be used to form signature data characterizing the audio data.
• In certain embodiments, the audio signature data is formed by using variations in the received audio data. For example, in some of these embodiments, the signature is formed by forming a signature data set reflecting time-domain variations of the received audio data, which set, in some embodiments, reflects such variations of the received audio data in a plurality of frequency sub-bands of the received audio data. In others of these embodiments, the signature is formed by forming a signature data set reflecting frequency-domain variations of the received audio data.
• In certain other embodiments, the audio signature data is formed by using signal-to-noise ratios that are processed for a plurality of predetermined frequency components of the audio data and/or data representing characteristics of the audio data. For example, in some of these embodiments, the signature is formed by forming a signature data set comprising at least some of the signal-to-noise ratios. In others of these embodiments, the signature is formed by combining selected ones of the signal-to-noise ratios. In still others of these embodiments, the signature is formed by forming a signature data set reflecting time-domain variations of the signal-to-noise ratios, which set, in some embodiments, reflects such variations of the signal-to-noise ratios in a plurality of frequency sub-bands of the received audio data, which, in some such embodiments, are substantially single frequency sub-bands. In still others of these embodiments, the signature is formed by forming a signature data set reflecting frequency-domain variations of the signal-to-noise ratios.
• In certain other embodiments, the signature data is obtained at least in part from the monitoring code and/or from a different code in the audio data, such as a source identification code. In certain of such embodiments, the code comprises a plurality of code components reflecting characteristics of the audio data and the audio data is processed to recover the plurality of code components. Such embodiments are particularly useful where the magnitudes of the code components are selected to achieve masking by predetermined portions of the audio data. Such component magnitudes therefore, reflect predetermined characteristics of the audio data, so that the component magnitudes may be used to form a signature identifying the audio data.
• In some of these embodiments, the signature is formed as a signature data set comprising at least some of the recovered plurality of code components. In others of these embodiments, the signature is formed by combining selected ones of the recovered plurality of code components. In yet other embodiments, the signature can be formed using signal-to-noise ratios processed for the plurality of code components in any of the ways described above. In still further embodiments, the code is used to identify predetermined portions of the audio data, which are then used to produce the signature using any of the techniques described above. It will be appreciated that other methods of forming signatures may be employed.
• After the signature data is formed in themonitoring device40, it is communicated to areporting system50, which processes the signature data to produce data representing the identity of the program segment. Whilemonitoring device40 andreporting system50 are shown as separate boxes inFIG. 1, this illustration serves only to represent the path of the audio data and derived values, and not necessarily the physical arrangement of the devices. For example, the reportingsystem50 may be located at the same location as, either permanently or temporarily/intermittently, or at a location remote from, themonitoring device40. Further, themonitoring device40 and thereporting system50 may be, or be located within, separate devices coupled to each other, either permanently or temporarily/intermittently, or one may be a peripheral of the other or of a device of which the other is a part, or both may be located within, or implemented by, a single device.
• As shown inFIG. 2, which illustrates certain advantageous embodiments of thesystem16, theaudio source22 may be any external source capable of communicating audio data, including, but not limited to, a radio station, a television station, or a network, including, but not limited to, the Internet, a WAN (Wide Area Network), a LAN (Local Area Network), a PSTN (public switched telephone network), a cable television system, or a satellite communications system.
• The audio reproducingsystem32 may be any device capable of reproducing audio data from any of the audio sources referenced above, including, but not limited to, a radio, a television, a stereo system, a home theater system, an audio system in a commercial establishment or public area, a personal computer, a web appliance, a gaming console, a cell phone, a pager, a PDA (Personal Digital Assistant), an MP3 player, any other device for playing digital audio files, or any other device for reproducing prerecorded media.
• Thesystem32 causes the audio data received to be reproduced as acoustic energy. Thesystem32 typically includes aspeaker70 for reproducing the audio data as acoustic audio data. While thespeaker70 may form an integral part of thesystem32, it may also, as shown inFIG. 2, be a peripheral of thesystem32, including, but not limited to, stand-alone speakers or headphones.
• In certain embodiments, the acoustic audio data is received by a transducer, illustrated byinput device43 ofmonitoring device42, for producing electrical audio data from the received acoustic audio data. While theinput device43 typically is a microphone that receives the acoustic energy, theinput device43 can be any device capable of detecting energy associated with thespeaker70, such as, for example, a magnetic pickup for sensing magnetic fields, a capacitive pickup for sensing electric fields, or an antenna or optical sensor for electromagnetic energy. In other embodiments, however, theinput device43 comprises an electrical or optical connection with thesystem32 for detecting the audio data.
• In certain advantageous embodiments, themonitoring device42 is a portable monitoring device, such as, for example, a portable people meter. In these embodiments, theportable device42 is carried by an audience member in order to detect audio data to which the audience member is exposed. In some of these embodiments, theportable device42 is later coupled with adocking station44, which includes or is coupled to acommunications device60, in order to communicate data to, or receive data from, at least one remotely locatedcommunications device62.
• Thecommunications device60 is, or includes, any device capable of performing any necessary transformations of the data to be communicated, and/or communicating/receiving the data to be communicated, to or from at least one remotely locatedcommunications device62 via a communication system, link, or medium. Such a communications device may be, for example, a modem or network card that transforms the data into a format appropriate for communication via a telephone network, a cable television system, the Internet, a WAN, a LAN, or a wireless communications system. In embodiments that communicate the data wirelessly, thecommunications device60 includes an appropriate transmitter, such as, for example, a cellular telephone transmitter, a wireless Internet transmission unit, an optical transmitter, an acoustic transmitter, or a satellite communications transmitter.
• In certain advantageous embodiments, the reportingsystem52 has adatabase54 containing reference audio signature data of identified audio data. After audio signature data is formed in themonitoring device42, it is compared with the reference audio signature data contained in thedatabase54 in order to identify the received audio data.
• There are numerous advantageous and suitable techniques for carrying out a pattern matching process to identify the audio data based on the audio signature data. Some of these techniques are disclosed in U.S. Pat. No. 5,612,729 to Ellis, et al. and in U.S. Pat. No. 4,739,398 to Thomas, et al., each of which is assigned to the assignee of the present invention and both of which are incorporated herein by reference.
• Still other suitable techniques are the subject of U.S. Pat. No. 2,662,168 to Sherbatskoy, U.S. Pat. No. 3,919,479 to Moon, et al., U.S. Pat. No. 4,697,209 to Kiewit, et al., U.S. Pat. No. 4,677,466 to Lert, et al., U.S. Pat. No. 5,512,933 to Wheatley, et al, U.S. Pat. No. 4,955,070 to Welsh, et al., U.S. Pat. No. 4,918,730 to Schulze, U.S. Pat. No. 4,843,562 to Kenyon, et al., U.S. Pat. No. 4,450,531 to Kenyon, et al., U.S. Pat. No. 4,230,990 to Lert, et al. U.S. Pat. No. 5,594,934 to Lu et al., and PCT Publication WO91/11062 to Young et al., all of which are incorporated herein by reference.
• In certain embodiments, the signature is communicated to areporting system52 having areference signature database54, and pattern matching is carried out by the reportingsystem52 to identify the audio data. In other embodiments, the reference signatures are retrieved from thereference signature database54 by themonitoring device42 or thedocking station44, and pattern matching is carried out in themonitoring device42 or thedocking station44. In the latter embodiments, the reference signatures in the database can be communicated to themonitoring device42 or thedocking station44 at any time, such as, for example, continuously, periodically, when amonitoring device42 is coupled to adocking station44 thereof, when an audience member actively requests such a communication, or prior to initial use of themonitoring device42 by an audience member.
• After the audio signature data is formed and/or after pattern matching has been carried out, the audio signature data, or, if pattern matching has occurred, the identity of the audio data, is stored on astorage device56 located in the reporting system.
• In certain embodiments, the reportingsystem52 contains only astorage device56 for storing the audio signature data. In other embodiments, the reportingsystem52 is a single device containing both areference signature database54, a pattern matching subsystem (not shown for purposes of simplicity and clarity) and thestorage device56.
• Referring toFIG. 3, in certain embodiments, theaudio source24 is a data storage medium containing audio data previously recorded, including, but not limited to, a diskette, game cartridge, compact disc, digital versatile disk, or magnetic tape cassette, including, but not limited to, audiotapes, videotapes, or DATs (Digital Audio Tapes). Audio data from thesource24 is read by adisk drive76 or other appropriate device and reproduced as sound by thesystem32 by means ofspeaker70.
• In yet other embodiments, as illustrated inFIG. 4, theaudio source26 is located in thesystem32, either as hardware forming an integral part or peripheral of thesystem32, or as software, such as, for example, in the case where thesystem32 is a personal computer, a prerecorded advertisement included as part of a software program that comes bundled with the computer.
• In still further embodiments, the source is another audio reproducing system, as defined below, such that a plurality of audio reproducing systems receive and communicate audio data in succession. Each system in such a series of systems may be coupled either directly or indirectly to the system located before or after it, and such coupling may occur, permanently, temporarily, or intermittently, as illustrated stepwise inFIGS. 5-6. Such an arrangement of indirect, intermittent couplings of systems may, for example, take the form of apersonal computer34, electrically coupled to an MP3player docking station36. As shown inFIG. 5, anMP3 player37 may be inserted into thedocking station36 in order to transfer audio data from thepersonal computer34 to theMP3 player37. At a later time, as shown inFIG. 6, theMP3 player37 may be removed from thedocking station36 and be electrically connected to astereo38.
• Referring toFIG. 7, in certain embodiments, theportable device42 itself includes or is coupled to acommunications device68, in order to communicate data to, or receive data from, at least one remotely locatedcommunications device62.
• In certain other embodiments, as illustrated inFIG. 8, themonitoring device46 is a stationary monitoring device that is positioned near thesystem32. In these embodiments, while a separate communications device for communicating data to, or receiving data from, at least one remotely locatedcommunications device62 may be coupled to themonitoring device46, thecommunications device60 will typically be contained within themonitoring device46.
• In still other embodiments, as illustrated inFIG. 9, themonitoring device48 is a peripheral of thesystem32. In these embodiments, the data to be communicated to or from at least one remotely locatedcommunications device62 is communicated from themonitoring device48 to thesystem32, which in turn communicates the data to, or receives the data from, the remotely locatedcommunications device62 via a communication system, link or medium.
• In still further embodiments, as illustrated inFIG. 10, themonitoring device49 is embodied in monitoring software operating in thesystem32. In these embodiments, thesystem32 communicates the data to be communicated to, or receives the data from, the remotely locatedcommunications device62.
• Referring toFIG. 11, in certain embodiments, a reporting system comprises adatabase54 andstorage device56 that are separate devices, which may be coupled to, proximate to, or located remotely from, each other, and which includecommunications devices64 and66, respectively, for communicating data to or receiving data fromcommunications device60. In embodiments where pattern matching occurs, data resulting from such matching may be communicated to thestorage device56 either by themonitoring device40 or adocking station44 thereof, as shown inFIG. 11, or by thereference signature database54 directly therefrom, as shown inFIG. 12.
• Although the invention has been described with reference to particular arrangements and embodiments of services, systems, processors, devices, features and the like, these are not intended to exhaust all possible arrangements or embodiments, and indeed many other modifications and variations will be ascertainable to those of skill in the art.

Claims (1)

1. A method of gathering data reflecting receipt of and/or exposure to audio data, comprising:

receiving audio data to be monitored in a monitoring device, the audio data having a monitoring code indicating that the audio data is to be monitored;

detecting the monitoring code; and

in response to detection of the monitoring code, producing signature data characterizing the audio data using at least a portion of the audio data containing the monitoring code.

Images