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CN116244467A - Video recommendation method, device, equipment and storage medium based on small program - Google Patents

Video recommendation method, device, equipment and storage medium based on small program
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CN116244467A
CN116244467ACN202211717958.3ACN202211717958ACN116244467ACN 116244467 ACN116244467 ACN 116244467ACN 202211717958 ACN202211717958 ACN 202211717958ACN 116244467 ACN116244467 ACN 116244467A
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applet
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何海玲
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Shenzhen Flash Scissor Intelligent Technology Co ltd
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Abstract

Translated fromChinese

本发明涉及视频推荐领域,公开了一种基于小程序的视频推荐方法、装置、设备及存储介质。该方法包括:基于视频软件的API接口,查询出目标账号;接收小程序筛选指令,将所述目标账号挂载所述小程序筛选指令对应的目标小程序;提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中。在本发明实施例中,通过利用小程序中附带有的视频内容,基于筛选发布在选定的视频软件账号中,提高推荐视频的精确度与收益度,提高创作者收益与视频传播面。

Figure 202211717958

The invention relates to the field of video recommendation, and discloses a video recommendation method, device, equipment and storage medium based on an applet. The method includes: querying the target account based on the API interface of the video software; receiving an applet screening instruction, mounting the target account to the target applet corresponding to the applet screening instruction; extracting the video in the target applet data, and posting the video data in the target account. In the embodiment of the present invention, by using the video content attached to the applet, it is published in the selected video software account based on screening, so as to improve the accuracy and profitability of the recommended video, and increase the income of the creator and the spread of the video.

Figure 202211717958

Description

Translated fromChinese
基于小程序的视频推荐方法、装置、设备及存储介质Mini-program-based video recommendation method, device, equipment and storage medium

技术领域technical field

本发明涉及视频推荐领域,尤其涉及一种基于小程序的视频推荐方法、装置、设备及存储介质。The present invention relates to the field of video recommendation, in particular to an applet-based video recommendation method, device, equipment and storage medium.

背景技术Background technique

随着短视频的发展,创作者对于短视频变现需求强烈,其中短视频变现最认可的就是使用广告变现。其中广告变现可以通过在视频作品中挂载小程序,引导用户点击小程序,用户通过观看广告内容获得小程序的使用权益,进而短视频创作者可以获得收益。With the development of short videos, creators have a strong demand for monetization of short videos, among which the most recognized method of monetization of short videos is to use advertising to monetize. Among them, advertising can be monetized by mounting a small program in a video work, guiding users to click on the small program, and users can obtain the rights to use the small program by watching the advertisement content, and then short video creators can obtain income.

但是小程序挂载的转化率跟创作者的视频内容、粉丝画像以及文案引导以及抖音平台的推荐机制有关系,现有的技术并没有关联小程序的内容、平台的推荐机制之间关系,视频平台账号与小程序视频的关联度不高,导致创作者的收益无法有效增加,因此需要一种新的技术解决当前问题。However, the conversion rate of mini-program loading is related to the creator’s video content, fan portraits, copywriting guidance, and the recommendation mechanism of the Douyin platform. The existing technology has no relationship between the content of the mini-program and the platform’s recommendation mechanism. Video platform accounts are not closely related to Mini Program videos, resulting in the inability to effectively increase creators’ income. Therefore, a new technology is needed to solve the current problem.

发明内容Contents of the invention

本发明的主要目的在于解决视频平台账号与小程序视频的关联度不高,导致创作者的收益无法有效增加的技术问题。The main purpose of the present invention is to solve the technical problem that the creator's income cannot be effectively increased due to the low correlation between the video platform account and the mini program video.

本发明第一方面提供了一种基于小程序的视频推荐方法,所述基于小程序的视频推荐方法包括:The first aspect of the present invention provides a mini-program-based video recommendation method, the mini-program-based video recommendation method comprising:

基于视频软件的API接口,查询出目标账号;Query the target account based on the API interface of the video software;

接收小程序筛选指令,将所述目标账号挂载所述小程序筛选指令对应的目标小程序;receiving the applet screening instruction, and mounting the target account to the target applet corresponding to the applet screening instruction;

提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中。Extracting the video data in the target applet, and posting the video data in the target account.

可选的,在本发明第一方面的第一种实现方式中,所述接收小程序筛选指令,将所述目标账号挂载所述小程序筛选指令对应的目标小程序包括:Optionally, in the first implementation manner of the first aspect of the present invention, the receiving the applet screening instruction, and mounting the target account with the target applet corresponding to the applet screening instruction includes:

接收参数筛选指令,在预置小程序数据库中进行参数筛选处理,得到初步筛选集;Receive parameter screening instructions, perform parameter screening processing in the preset applet database, and obtain a preliminary screening set;

接收关键词筛选指令,在所述初步筛选集中进行关键词匹配处理,得到带关键词的目标小程序。The keyword screening instruction is received, and keyword matching processing is performed in the preliminary screening set to obtain a target applet with keywords.

可选的,在本发明第一方面的第二种实现方式中,所述参数筛选指令包括:广告收益效率参数、AI换脸类型占比值、推荐匹配度。Optionally, in the second implementation manner of the first aspect of the present invention, the parameter screening instruction includes: advertising revenue efficiency parameters, proportion of AI face-changing types, and recommendation matching degree.

可选的,在本发明第一方面的第三种实现方式中,在所述接收小程序筛选指令,将所述目标账号挂载所述小程序筛选指令对应的目标小程序之后,在所述提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中之前,还包括:Optionally, in the third implementation manner of the first aspect of the present invention, after receiving the applet screening instruction and mounting the target account with the target applet corresponding to the applet screening instruction, the Before extracting the video data in the target applet, and publishing the video data in the target account, it also includes:

接收发布文案,根据所述发布文案和预置语义识别算法,对所述目标小程序中所有的视频数据进行语义筛选处理,得到筛选视频数据。Receive the release copy, perform semantic screening on all video data in the target applet according to the release copy and the preset semantic recognition algorithm, and obtain the screened video data.

可选的,在本发明第一方面的第四种实现方式中,所述提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中包括:Optionally, in the fourth implementation manner of the first aspect of the present invention, the extracting the video data in the target applet, and posting the video data in the target account includes:

提取所述目标小程序中的筛选视频数据,将所述筛选视频数据与所述发布文案组合发布在所述目标账号中。The screening video data in the target applet is extracted, and the screening video data and the release copy are combined and published in the target account.

可选的,在本发明第一方面的第五种实现方式中,所述提取所述目标小程序中的筛选视频数据,将所述筛选视频数据与所述发布文案组合发布在所述目标账号中包括:Optionally, in the fifth implementation manner of the first aspect of the present invention, the extraction of the screened video data in the target applet is combined with the release copy and published on the target account Including:

读取所述目标账号的视频类型比例设置;Read the video type ratio setting of the target account;

提取所述目标小程序中的筛选视频数据,判断所述筛选视频数据是否满足视频类型比例设置;Extracting the screened video data in the target applet, and judging whether the screened video data satisfies the video type ratio setting;

若满足视频类型比例设置,则将所述筛选视频数据与所述发布文案组合发布在所述目标账号中;If the ratio setting of the video type is met, then posting the screened video data and the posting copy in combination in the target account;

若不满足视频类型比例设置,则重新提取所述目标小程序中的筛选视频数据。If the video type ratio setting is not satisfied, the filtered video data in the target applet is re-extracted.

可选的,在本发明第一方面的第六种实现方式中,所述提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中包括:Optionally, in the sixth implementation manner of the first aspect of the present invention, the extracting the video data in the target applet, and publishing the video data in the target account includes:

基于预置设置发布周期,提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中。Based on a preset publishing period, video data in the target applet is extracted, and the video data is published in the target account.

本发明第二方面提供了一种基于小程序的视频推荐装置,所述基于小程序的视频推荐装置包括:The second aspect of the present invention provides a mini-program-based video recommendation device, the mini-program-based video recommendation device includes:

查询模块,用于基于视频软件的API接口,查询出目标账号;The query module is used to query the target account based on the API interface of the video software;

挂载模块,用于接收小程序筛选指令,将所述目标账号挂载所述小程序筛选指令对应的目标小程序;A mounting module, configured to receive an applet screening instruction, and mount the target account to the target applet corresponding to the applet screening instruction;

提取发布模块,用于提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中。An extracting and releasing module, configured to extract the video data in the target applet, and publish the video data in the target account.

本发明第三方面提供了一种基于小程序的视频推荐设备,包括:存储器和至少一个处理器,所述存储器中存储有指令,所述存储器和所述至少一个处理器通过线路互连;所述至少一个处理器调用所述存储器中的所述指令,以使得所述基于小程序的视频推荐设备执行上述的基于小程序的视频推荐方法。The third aspect of the present invention provides a video recommendation device based on applets, including: a memory and at least one processor, instructions are stored in the memory, and the memory and the at least one processor are interconnected through a line; The at least one processor invokes the instruction in the memory, so that the applet-based video recommendation device executes the above-mentioned applet-based video recommendation method.

本发明的第四方面提供了一种计算机可读存储介质,所述计算机可读存储介质中存储有指令,当其在计算机上运行时,使得计算机执行上述的基于小程序的视频推荐方法。A fourth aspect of the present invention provides a computer-readable storage medium, and instructions are stored in the computer-readable storage medium, and when the computer-readable storage medium is run on a computer, it causes the computer to execute the above applet-based video recommendation method.

在本发明实施例中,根据创作者视频内容以及其抖音账号的粉丝画像进行抖音小程序的挂载推荐,以提高创作者视频挂载小程序的转化率,提高短视频变现的收益,解决了视频平台账号与小程序视频的关联度不高,导致创作者的收益无法有效增加的技术问题。In the embodiment of the present invention, according to the creator's video content and the fan portrait of his Douyin account, the TikTok applet is recommended to be mounted, so as to improve the conversion rate of the creator's video mount applet and increase the revenue of short video monetization. Solved the technical problem that the video platform account is not highly related to the mini program video, which leads to the inability to effectively increase the creator's income.

附图说明Description of drawings

图1为本发明实施例中基于小程序的视频推荐方法的一个实施例示意图;FIG. 1 is a schematic diagram of an embodiment of a video recommendation method based on a mini-program in an embodiment of the present invention;

图2为本发明实施例中基于小程序的视频推荐装置的一个实施例示意图;FIG. 2 is a schematic diagram of an embodiment of an apparatus for recommending videos based on applets in an embodiment of the present invention;

图3为本发明实施例中基于小程序的视频推荐装置的另一个实施例示意图;FIG. 3 is a schematic diagram of another embodiment of a mini-program-based video recommendation device in an embodiment of the present invention;

图4为本发明实施例中基于小程序的视频推荐设备的一个实施例示意图。Fig. 4 is a schematic diagram of an embodiment of an applet-based video recommendation device in an embodiment of the present invention.

具体实施方式Detailed ways

本发明实施例提供了一种基于小程序的视频推荐方法、装置、设备及存储介质。Embodiments of the present invention provide a mini-program-based video recommendation method, device, equipment, and storage medium.

本发明的说明书和权利要求书及上述附图中的术语“第一”、“第二”、“第三”、“第四”等(如果存在)是用于区别类似的对象,而不必用于描述特定的顺序或先后次序。应该理解这样使用的数据在适当情况下可以互换,以便这里描述的实施例能够以除了在这里图示或描述的内容以外的顺序实施。此外,术语“包括”或“具有”及其任何变形,意图在于覆盖不排他的包含,例如,包含了一系列步骤或单元的过程、方法、系统、产品或设备不必限于清楚地列出的那些步骤或单元,而是可包括没有清楚地列出的或对于这些过程、方法、产品或设备固有的其它步骤或单元。The terms "first", "second", "third", "fourth", etc. (if any) in the description and claims of the present invention and the above drawings are used to distinguish similar objects, and not necessarily Used to describe a specific sequence or sequence. It is to be understood that the terms so used are interchangeable under appropriate circumstances such that the embodiments described herein can be practiced in sequences other than those illustrated or described herein. Furthermore, the term "comprising" or "having" and any variations thereof, are intended to cover a non-exclusive inclusion, for example, a process, method, system, product or device comprising a sequence of steps or elements is not necessarily limited to those explicitly listed instead, may include other steps or elements not explicitly listed or inherent to the process, method, product or apparatus.

为便于理解,下面对本发明实施例的具体流程进行描述,请参阅图1,本发明实施例中基于小程序的视频推荐方法的一个实施例包括:For ease of understanding, the following describes the specific process of the embodiment of the present invention. Please refer to FIG. 1. An embodiment of the applet-based video recommendation method in the embodiment of the present invention includes:

101、基于视频软件的API接口,查询出目标账号;101. Querying the target account based on the API interface of the video software;

在本实施例例中,通过抖音或者其他视频软件提供的API接口,用抖音账号的id查询该账号的相关数据,例如:账号诊断数据、粉丝性别占比、粉丝年龄段、粉丝爱看的视频内容、粉丝关注来源、粉丝兴趣分布、粉丝爱看关键词等数据。In this embodiment, through the API interface provided by Douyin or other video software, use the id of the Douyin account to query the relevant data of the account, such as: account diagnosis data, fan gender ratio, fan age group, fans love to watch Video content, sources of fans' attention, distribution of fans' interests, keywords that fans like to watch, etc.

102、接收小程序筛选指令,将所述目标账号挂载所述小程序筛选指令对应的目标小程序;102. Receive an applet screening instruction, and mount the target account to the target applet corresponding to the applet screening instruction;

在本实施例中,选择关联的抖音账号中需要挂载的小程序的视频,输入该视频内容的关键词,例如:换脸、变装、古风、美女、特效、经典人物等一系列关键词,将带有关键词的小程序选择得出目标小程序。In this embodiment, select the video of the mini-program that needs to be mounted in the associated Douyin account, and input the keywords of the video content, such as a series of keywords such as face-changing, cross-dressing, ancient style, beauty, special effects, classic characters, etc. words, select the applets with keywords to get the target applet.

进一步的,在102步骤可以执行以下步骤:Further, atstep 102, the following steps can be performed:

1021、接收参数筛选指令,在预置小程序数据库中进行参数筛选处理,得到初步筛选集;1021. Receive a parameter screening instruction, perform parameter screening processing in the preset applet database, and obtain a preliminary screening set;

1022、接收关键词筛选指令,在所述初步筛选集中进行关键词匹配处理,得到带关键词的目标小程序。1022. Receive a keyword screening instruction, perform keyword matching processing in the preliminary screening set, and obtain a target applet with keywords.

在1021-1022步骤中,所述参数筛选指令包括:广告收益效率参数、AI换脸类型占比值、推荐匹配度。设置需要挂载小程序的ECPM(effective cost per mille,指的是每一千次展示可以获得的广告收入)、类型等参数、推荐匹配度,例如:设置ecpm180,AI换脸类型占比80%、推荐匹配度80%。In steps 1021-1022, the parameter screening instructions include: advertising revenue efficiency parameters, proportion of AI face-changing types, and recommendation matching degree. Set parameters such as ECPM (effective cost per mille, which refers to the advertising revenue that can be obtained per thousand impressions), type, and recommendation matching degree that need to be loaded with the applet. For example: set ecpm180, AI face change type accounts for 80% , The recommended matching degree is 80%.

然后再输入换脸、变装、古风、美女、特效、经典人物等一系列关键词,将带有关键词的小程序选择得出目标小程序。Then enter a series of keywords such as face-changing, cross-dressing, ancient style, beauty, special effects, classic characters, etc., and select the applet with keywords to get the target applet.

进一步的,在102之后,在103之前,可以执行以下步骤:Further, after 102 and before 103, the following steps can be performed:

1023、接收发布文案,根据所述发布文案和预置语义识别算法,对所述目标小程序中所有的视频数据进行语义筛选处理,得到筛选视频数据。1023. Receive the release text, and perform semantic screening processing on all video data in the target applet according to the release text and a preset semantic recognition algorithm, to obtain screened video data.

在1023步骤中,例如输入“花开花落千年,我对你的爱永生不变。”的发布文案,通过对“花开花落千年,我对你的爱永生不变。”的语义进行识别,然后再对目标小程序中的视频数据筛选“男女”、“花”、“古风”的特征的视频得到筛选视频数据。In step 1023, for example, the release text of "flowers bloom and fall for a thousand years, my love for you will never change." is input, and by identifying the semantics of "flowers bloom and fall for thousands of years, my love for you will never change." Then the video data in the target applet is screened for videos with characteristics of "male and female", "flower" and "ancient style" to obtain screened video data.

103、提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中。103. Extract the video data in the target applet, and publish the video data in the target account.

在本实施例中,从满足换脸、变装、古风、美女、特效、经典人物等一系列关键词的小程序中抓取视频数据,发布在已经关联的抖音或者是其他视频平台的账号上。从一系列小程序中筛选出配匹视频内容的小程序以及其对应的挂载案例,创作者可以在备选小程序列表中查看对应小程序的挂载案例,在抖音平台发布挂载了小程序的视频作品,匹配相关引导文案。In this embodiment, capture video data from applets that satisfy a series of keywords such as face-changing, cross-dressing, ancient styles, beauties, special effects, classic characters, etc., and post them on the associated Douyin or other video platform accounts superior. From a series of small programs, select the small program that matches the video content and its corresponding mounting case. The creator can view the mounting case of the corresponding small program in the candidate small program list, and publish and mount it on the Douyin platform. The video works of the Mini Program match the relevant guide copy.

进一步的,在1023的前提下,103可以执行以下步骤:Further, under the premise of 1023, 103 can perform the following steps:

1031、提取所述目标小程序中的筛选视频数据,将所述筛选视频数据与所述发布文案组合发布在所述目标账号中。1031. Extract the screened video data in the target applet, and publish the screened video data in combination with the publishing copy in the target account.

在本实施例中,将筛选视频数据配上“花开花落千年,我对你的爱永生不变。”的文案进行组合发布在抖音或者是其他视频平台的账号上。In this embodiment, the screened video data is combined with the copywriting of "Flowers bloom and fall for a thousand years, my love for you will never change." is combined and published on accounts on Douyin or other video platforms.

进一步的,在1031还可以执行以下步骤:Further, at 1031, the following steps can also be performed:

10311、读取所述目标账号的视频类型比例设置;10311. Read the video type ratio setting of the target account;

10312、提取所述目标小程序中的筛选视频数据,判断所述筛选视频数据是否满足视频类型比例设置;10312. Extract the screened video data in the target applet, and judge whether the screened video data satisfies the video type ratio setting;

10313、若满足视频类型比例设置,则将所述筛选视频数据与所述发布文案组合发布在所述目标账号中;10313. If the ratio setting of the video type is satisfied, post the selected video data and the posting copy in the target account;

10314、若不满足视频类型比例设置,则重新提取所述目标小程序中的筛选视频数据。10314. If the video type ratio setting is not satisfied, re-extract the filtered video data in the target applet.

在10311-10314步骤中,在目标账号的视频类型比例设置占比做一个百分比,例如:AI类型占比10%,换脸类型占比10%,AI换脸类型占比10%、AI智能类型占比8%、换装类型占比10%、变脸类型占比10%、古风类型占比5%、美女类型占比8%等。读取当前选择的目标小程序的筛选视频数据的类型是哪种类型,发布该视频是否超过了目标账号的视频类型比例的设置,如果没有超过,将所述筛选视频数据与所述发布文案组合发布在所述目标账号中。如果超过了该比例,则需要重新从小程序中筛选其他类型视频以满足账号的运营与定位需求。In steps 10311-10314, set a percentage for the video type ratio of the target account, for example: AI type accounts for 10%, face-changing type accounts for 10%, AI face-changing type accounts for 10%, AI smart type Accounted for 8%, dress-up type accounted for 10%, face-changing type accounted for 10%, ancient style type accounted for 5%, beauty type accounted for 8%, etc. Read the type of the screened video data of the currently selected target applet, whether the video posted exceeds the video type ratio setting of the target account, if not, combine the screened video data with the release copy Published in the target account. If this ratio is exceeded, other types of videos need to be re-screened from the applet to meet the operation and positioning needs of the account.

进一步,在103可以执行以下步骤:Further, the following steps can be performed at 103:

1032、基于预置设置发布周期,提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中。1032. Based on the preset publishing period, extract the video data in the target applet, and publish the video data in the target account.

在1032步骤中,按设置的发布周期例如每24小时或者12小时提取目标小程序中的视频数据,然后发布在目标账号中,实现小程序制作视频具有一定库存与发布时间较为固定的效果。In step 1032, the video data in the target applet is extracted according to the set release period, for example, every 24 hours or 12 hours, and then published in the target account, so that the video produced by the applet has a certain inventory and a relatively fixed release time.

在本发明实施例中,根据创作者视频内容以及其抖音账号的粉丝画像进行抖音小程序的挂载推荐,以提高创作者视频挂载小程序的转化率,提高短视频变现的收益,解决了视频平台账号与小程序视频的关联度不高,导致创作者的收益无法有效增加的技术问题。In the embodiment of the present invention, according to the creator's video content and the fan portrait of his Douyin account, the TikTok applet is recommended to be mounted, so as to improve the conversion rate of the creator's video mount applet and increase the revenue of short video monetization. Solved the technical problem that the video platform account is not highly related to the mini program video, which leads to the inability to effectively increase the creator's income.

上面对本发明实施例中基于小程序的视频推荐方法进行了描述,下面对本发明实施例中基于小程序的视频推荐装置进行描述,请参阅图2,本发明实施例中基于小程序的视频推荐装置一个实施例,所述基于小程序的视频推荐装置包括:The mini-program-based video recommendation method in the embodiment of the present invention is described above, and the video recommendation device based on the mini-program in the embodiment of the present invention is described below, please refer to FIG. 2 , the video recommendation device based on the mini-program in the embodiment of the present invention In one embodiment, the applet-based video recommendation device includes:

查询模块201,用于基于视频软件的API接口,查询出目标账号;Thequery module 201 is used to query the target account based on the API interface of the video software;

挂载模块202,用于接收小程序筛选指令,将所述目标账号挂载所述小程序筛选指令对应的目标小程序;Mountingmodule 202, configured to receive an applet screening instruction, and mount the target account to the target applet corresponding to the applet screening instruction;

提取发布模块203,用于提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中。The extracting andpublishing module 203 is configured to extract the video data in the target applet, and publish the video data in the target account.

本发明实施例中,根据创作者视频内容以及其抖音账号的粉丝画像进行抖音小程序的挂载推荐,以提高创作者视频挂载小程序的转化率,提高短视频变现的收益,解决了视频平台账号与小程序视频的关联度不高,导致创作者的收益无法有效增加的技术问题。In the embodiment of the present invention, according to the creator's video content and the fan portrait of his Douyin account, the TikTok applet is recommended to mount, so as to improve the conversion rate of the creator's video mount applet, increase the income of short video monetization, and solve the problem. The lack of correlation between the video platform account and the mini-program video resulted in the technical problem that the creator’s income could not be effectively increased.

请参阅图3,本发明实施例中基于小程序的视频推荐装置的另一个实施例,所述基于小程序的视频推荐装置包括:Please refer to FIG. 3 , another embodiment of the mini-program-based video recommendation device in the embodiment of the present invention, the mini-program-based video recommendation device includes:

查询模块201,用于基于视频软件的API接口,查询出目标账号;Thequery module 201 is used to query the target account based on the API interface of the video software;

挂载模块202,用于接收小程序筛选指令,将所述目标账号挂载所述小程序筛选指令对应的目标小程序;Mountingmodule 202, configured to receive an applet screening instruction, and mount the target account to the target applet corresponding to the applet screening instruction;

提取发布模块203,用于提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中。The extracting andpublishing module 203 is configured to extract the video data in the target applet, and publish the video data in the target account.

其中,所述挂载模块202具体用于:Wherein, the mountingmodule 202 is specifically used for:

接收参数筛选指令,在预置小程序数据库中进行参数筛选处理,得到初步筛选集;Receive parameter screening instructions, perform parameter screening processing in the preset applet database, and obtain a preliminary screening set;

接收关键词筛选指令,在所述初步筛选集中进行关键词匹配处理,得到带关键词的目标小程序。The keyword screening instruction is received, and keyword matching processing is performed in the preliminary screening set to obtain a target applet with keywords.

其中,所述基于小程序的视频推荐装置还包括视频筛选模块204,所述视频筛选模块204具体用于:Wherein, the applet-based video recommendation device further includes avideo screening module 204, and thevideo screening module 204 is specifically used for:

接收发布文案,根据所述发布文案和预置语义识别算法,对所述目标小程序中所有的视频数据进行语义筛选处理,得到筛选视频数据。Receive the release copy, perform semantic screening on all video data in the target applet according to the release copy and the preset semantic recognition algorithm, and obtain the screened video data.

其中,所述视频筛选模块204还可以具体用于:Wherein, thevideo screening module 204 can also be specifically used for:

提取所述目标小程序中的筛选视频数据,将所述筛选视频数据与所述发布文案组合发布在所述目标账号中。The screening video data in the target applet is extracted, and the screening video data and the release copy are combined and published in the target account.

其中,所述视频筛选模块204还可以具体用于:Wherein, thevideo screening module 204 can also be specifically used for:

读取所述目标账号的视频类型比例设置;Read the video type ratio setting of the target account;

提取所述目标小程序中的筛选视频数据,判断所述筛选视频数据是否满足视频类型比例设置;Extracting the screened video data in the target applet, and judging whether the screened video data satisfies the video type ratio setting;

若满足视频类型比例设置,则将所述筛选视频数据与所述发布文案组合发布在所述目标账号中;If the ratio setting of the video type is met, then posting the screened video data and the posting copy in combination in the target account;

若不满足视频类型比例设置,则重新提取所述目标小程序中的筛选视频数据。If the video type ratio setting is not satisfied, the filtered video data in the target applet is re-extracted.

其中,所述提取发布模块203具体用于:Wherein, the extracting andpublishing module 203 is specifically used for:

基于预置设置发布周期,提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中。Based on a preset publishing period, video data in the target applet is extracted, and the video data is published in the target account.

在本发明实施例中,根据创作者视频内容以及其抖音账号的粉丝画像进行抖音小程序的挂载推荐,以提高创作者视频挂载小程序的转化率,提高短视频变现的收益,解决了视频平台账号与小程序视频的关联度不高,导致创作者的收益无法有效增加的技术问题。In the embodiment of the present invention, according to the creator's video content and the fan portrait of his Douyin account, the TikTok applet is recommended to be mounted, so as to improve the conversion rate of the creator's video mount applet and increase the revenue of short video monetization. Solved the technical problem that the video platform account is not highly related to the mini program video, which leads to the inability to effectively increase the creator's income.

上面图2和图3从模块化功能实体的角度对本发明实施例中的基于小程序的视频推荐装置进行详细描述,下面从硬件处理的角度对本发明实施例中基于小程序的视频推荐设备进行详细描述。Figure 2 and Figure 3 above describe in detail the applet-based video recommendation device in the embodiment of the present invention from the perspective of modular functional entities, and the following describes the applet-based video recommendation device in the embodiment of the present invention in detail from the perspective of hardware processing describe.

图4是本发明实施例提供的一种基于小程序的视频推荐设备的结构示意图,该基于小程序的视频推荐设备400可因配置或性能不同而产生比较大的差异,可以包括一个或一个以上处理器(central processing units,CPU)410(例如,一个或一个以上处理器)和存储器420,一个或一个以上存储应用程序433或数据432的存储介质430(例如一个或一个以上海量存储设备)。其中,存储器420和存储介质430可以是短暂存储或持久存储。存储在存储介质430的程序可以包括一个或一个以上模块(图示没标出),每个模块可以包括对基于小程序的视频推荐设备400中的一系列指令操作。更进一步地,处理器410可以设置为与存储介质430通信,在基于小程序的视频推荐设备400上执行存储介质430中的一系列指令操作。Fig. 4 is a schematic structural diagram of an applet-based video recommendation device provided by an embodiment of the present invention. The applet-basedvideo recommendation device 400 may have relatively large differences due to different configurations or performances, and may include one or more Processor (central processing units, CPU) 410 (for example, one or more processors) andmemory 420, one ormore storage media 430 for storingapplication programs 433 or data 432 (for example, one or more mass storage devices). Wherein, thememory 420 and thestorage medium 430 may be temporary storage or persistent storage. The program stored in thestorage medium 430 may include one or more modules (not shown in the figure), and each module may include a series of instruction operations for the applet-basedvideo recommendation device 400 . Furthermore, theprocessor 410 may be configured to communicate with thestorage medium 430 , and execute a series of instruction operations in thestorage medium 430 on the applet-basedvideo recommendation device 400 .

基于小程序的视频推荐设备400还可以包括一个或一个以上电源440,一个或一个以上有线或无线网络接口450,一个或一个以上输入输出接口460,和/或,一个或一个以上操作系统431,例如Windows Serve,Mac OS X,Unix,Linux,FreeBSD等等。本领域技术人员可以理解,图4示出的基于小程序的视频推荐设备结构并不构成对基于小程序的视频推荐设备的限定,可以包括比图示更多或更少的部件,或者组合某些部件,或者不同的部件布置。The applet-basedvideo recommendation device 400 may also include one ormore power sources 440, one or more wired or wireless network interfaces 450, one or more input andoutput interfaces 460, and/or, one ormore operating systems 431, Such as Windows Server, Mac OS X, Unix, Linux, FreeBSD and so on. Those skilled in the art can understand that the structure of the applet-based video recommendation device shown in FIG. some components, or a different arrangement of components.

本发明还提供一种计算机可读存储介质,该计算机可读存储介质可以为非易失性计算机可读存储介质,该计算机可读存储介质也可以为易失性计算机可读存储介质,所述计算机可读存储介质中存储有指令,当所述指令在计算机上运行时,使得计算机执行所述基于小程序的视频推荐方法的步骤。The present invention also provides a computer-readable storage medium. The computer-readable storage medium may be a non-volatile computer-readable storage medium. The computer-readable storage medium may also be a volatile computer-readable storage medium. Instructions are stored in the computer-readable storage medium, and when the instructions are run on the computer, the computer is made to execute the steps of the applet-based video recommendation method.

所属领域的技术人员可以清楚地了解到,为描述的方便和简洁,上述描述的系统或装置、单元的具体工作过程,可以参考前述方法实施例中的对应过程,在此不再赘述。Those skilled in the art can clearly understand that for the convenience and brevity of description, the specific working process of the system, device, and unit described above can refer to the corresponding process in the foregoing method embodiments, and details are not repeated here.

所述集成的单元如果以软件功能单元的形式实现并作为独立的产品销售或使用时,可以存储在一个计算机可读取存储介质中。基于这样的理解,本发明的技术方案本质上或者说对现有技术做出贡献的部分或者该技术方案的全部或部分可以以软件产品的形式体现出来,该计算机软件产品存储在一个存储介质中,包括若干指令用以使得一台计算机设备(可以是个人计算机,服务器,或者网络设备等)执行本发明各个实施例所述方法的全部或部分步骤。而前述的存储介质包括:U盘、移动硬盘、只读存储器(read-only memory,ROM)、随机存取存储器(random access memory,RAM)、磁碟或者光盘等各种可以存储程序代码的介质。If the integrated unit is realized in the form of a software function unit and sold or used as an independent product, it can be stored in a computer-readable storage medium. Based on such an understanding, the essence of the technical solution of the present invention or the part that contributes to the prior art or all or part of the technical solution can be embodied in the form of a software product, and the computer software product is stored in a storage medium , including several instructions to make a computer device (which may be a personal computer, a server, or a network device, etc.) execute all or part of the steps of the method described in each embodiment of the present invention. The aforementioned storage medium includes: U disk, mobile hard disk, read-only memory (read-only memory, ROM), random access memory (random access memory, RAM), magnetic disk or optical disk and other various media that can store program codes. .

以上所述,以上实施例仅用以说明本发明的技术方案,而非对其限制;尽管参照前述实施例对本发明进行了详细的说明,本领域的普通技术人员应当理解:其依然可以对前述各实施例所记载的技术方案进行修改,或者对其中部分技术特征进行等同替换;而这些修改或者替换,并不使相应技术方案的本质脱离本发明各实施例技术方案的精神和范围。As mentioned above, the above embodiments are only used to illustrate the technical solutions of the present invention, rather than to limit them; although the present invention has been described in detail with reference to the foregoing embodiments, those of ordinary skill in the art should understand that: it can still understand the foregoing The technical solutions recorded in each embodiment are modified, or some of the technical features are replaced equivalently; and these modifications or replacements do not make the essence of the corresponding technical solutions deviate from the spirit and scope of the technical solutions of the various embodiments of the present invention.

Claims (10)

Translated fromChinese
1.一种基于小程序的视频推荐方法,其特征在于,包括步骤:1. A video recommendation method based on a small program, characterized in that, comprising steps:基于视频软件的API接口,查询出目标账号;Query the target account based on the API interface of the video software;接收小程序筛选指令,将所述目标账号挂载所述小程序筛选指令对应的目标小程序;receiving the applet screening instruction, and mounting the target account to the target applet corresponding to the applet screening instruction;提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中。Extracting the video data in the target applet, and posting the video data in the target account.2.根据权利要求1所述的基于小程序的视频推荐方法,其特征在于,所述接收小程序筛选指令,将所述目标账号挂载所述小程序筛选指令对应的目标小程序包括:2. The mini-program-based video recommendation method according to claim 1, wherein the receiving the mini-program screening instruction, and mounting the target account with the target mini-program corresponding to the mini-program screening instruction comprises:接收参数筛选指令,在预置小程序数据库中进行参数筛选处理,得到初步筛选集;Receive parameter screening instructions, perform parameter screening processing in the preset applet database, and obtain a preliminary screening set;接收关键词筛选指令,在所述初步筛选集中进行关键词匹配处理,得到带关键词的目标小程序。The keyword screening instruction is received, and keyword matching processing is performed in the preliminary screening set to obtain a target applet with keywords.3.根据权利要求2所述的基于小程序的视频推荐方法,其特征在于,所述参数筛选指令包括:广告收益效率参数、AI换脸类型占比值、推荐匹配度。3. The mini-program-based video recommendation method according to claim 2, wherein the parameter screening instruction includes: advertising revenue efficiency parameters, proportion of AI face-changing types, and recommendation matching degree.4.根据权利要求1所述的基于小程序的视频推荐方法,其特征在于,在所述接收小程序筛选指令,将所述目标账号挂载所述小程序筛选指令对应的目标小程序之后,在所述提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中之前,还包括:4. The applet-based video recommendation method according to claim 1, characterized in that, after receiving the applet screening instruction and mounting the target account with the target applet corresponding to the applet screening instruction, Before extracting the video data in the target applet and publishing the video data in the target account, it also includes:接收发布文案,根据所述发布文案和预置语义识别算法,对所述目标小程序中所有的视频数据进行语义筛选处理,得到筛选视频数据。Receive the release copy, perform semantic screening on all video data in the target applet according to the release copy and the preset semantic recognition algorithm, and obtain the screened video data.5.根据权利要求4所述的基于小程序的视频推荐方法,其特征在于,所述提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中包括:5. The mini-program-based video recommendation method according to claim 4, wherein said extracting video data in said target mini-program, and posting said video data in said target account include:提取所述目标小程序中的筛选视频数据,将所述筛选视频数据与所述发布文案组合发布在所述目标账号中。The screening video data in the target applet is extracted, and the screening video data and the release copy are combined and published in the target account.6.根据权利要求5所述的基于小程序的视频推荐方法,其特征在于,所述提取所述目标小程序中的筛选视频数据,将所述筛选视频数据与所述发布文案组合发布在所述目标账号中包括:6. The mini-program-based video recommendation method according to claim 5, wherein the extraction of the screened video data in the target applet is combined with the release copy and published on the The above target accounts include:读取所述目标账号的视频类型比例设置;Read the video type ratio setting of the target account;提取所述目标小程序中的筛选视频数据,判断所述筛选视频数据是否满足视频类型比例设置;Extracting the screened video data in the target applet, and judging whether the screened video data satisfies the video type ratio setting;若满足视频类型比例设置,则将所述筛选视频数据与所述发布文案组合发布在所述目标账号中;If the ratio setting of the video type is met, then posting the screened video data and the posting copy in combination in the target account;若不满足视频类型比例设置,则重新提取所述目标小程序中的筛选视频数据。If the video type ratio setting is not satisfied, the filtered video data in the target applet is re-extracted.7.根据权利要求1所述的基于小程序的视频推荐方法,其特征在于,所述提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中包括:7. The mini-program-based video recommendation method according to claim 1, wherein said extracting the video data in the target mini-program and posting the video data in the target account comprises:基于预置设置发布周期,提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中。Based on a preset publishing period, video data in the target applet is extracted, and the video data is published in the target account.8.一种基于小程序的视频推荐装置,其特征在于,所述基于小程序的视频推荐装置包括:8. A small program-based video recommendation device, characterized in that the small program-based video recommendation device includes:查询模块,用于基于视频软件的API接口,查询出目标账号;The query module is used to query the target account based on the API interface of the video software;挂载模块,用于接收小程序筛选指令,将所述目标账号挂载所述小程序筛选指令对应的目标小程序;A mounting module, configured to receive an applet screening instruction, and mount the target account to the target applet corresponding to the applet screening instruction;提取发布模块,用于提取所述目标小程序中的视频数据,以及将所述视频数据发布在所述目标账号中。An extracting and releasing module, configured to extract the video data in the target applet, and publish the video data in the target account.9.一种基于小程序的视频推荐设备,其特征在于,所述基于小程序的视频推荐设备包括:存储器和至少一个处理器,所述存储器中存储有指令,所述存储器和所述至少一个处理器通过线路互连;9. An applet-based video recommendation device, characterized in that the applet-based video recommendation device includes: a memory and at least one processor, instructions are stored in the memory, and the memory and the at least one The processors are interconnected by wires;所述至少一个处理器调用所述存储器中的所述指令,以使得所述基于小程序的视频推荐设备执行如权利要求1-7中任一项所述的基于小程序的视频推荐方法。The at least one processor invokes the instruction in the memory, so that the applet-based video recommendation device executes the applet-based video recommendation method according to any one of claims 1-7.10.一种计算机可读存储介质,所述计算机可读存储介质上存储有计算机程序,其特征在于,所述计算机程序被处理器执行时实现如权利要求1-7中任一项所述的基于小程序的视频推荐方法。10. A computer-readable storage medium, with a computer program stored on the computer-readable storage medium, characterized in that, when the computer program is executed by a processor, the method according to any one of claims 1-7 is implemented. Mini-program-based video recommendation method.
CN202211717958.3A2022-12-292022-12-29Video recommendation method, device, equipment and storage medium based on small programPendingCN116244467A (en)

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