技术领域Technical field
本公开涉及直播技术领域，尤其涉及一种直播数据处理方法、装置、计算机设备及介质。The present disclosure relates to the field of live broadcast technology, and in particular to a live broadcast data processing method, device, computer equipment and media.
背景技术Background technique
随着直播和电商的不断发展，直播与电商的结合也越来越紧密。主播在直播间中对物品进行介绍，观众能够随时观看直播，并购买直播间中的物品。With the continuous development of live broadcast and e-commerce, the integration of live broadcast and e-commerce is becoming more and more closely integrated. The anchor introduces the items in the live broadcast room, and the audience can watch the live broadcast at any time and purchase the items in the live broadcast room.
在上述电商直播场景中，如何为主播的直播间进行流量分发，从而提升主播的直播间内的流量，成为亟待解决的问题。In the above e-commerce live broadcast scenario, how to distribute traffic to the host's live broadcast room, thereby increasing the traffic in the host's live broadcast room, has become an urgent problem to be solved.
发明内容Contents of the invention
本公开提供一种直播数据处理方法、装置、计算机设备及介质，增加了流量分发所参考的信息量，提升了流量分发的精确性。本公开的技术方案如下：The present disclosure provides a live broadcast data processing method, device, computer equipment and media, which increases the amount of information referenced for traffic distribution and improves the accuracy of traffic distribution. The technical solutions of the present disclosure are as follows:
根据本公开实施例的第一方面，提供一种直播数据处理方法，该方法包括：According to a first aspect of an embodiment of the present disclosure, a live data processing method is provided, which method includes:
响应于目标对象对流量分发计划的查看请求，将该目标对象的流量分发计划发送至该目标对象对应的终端，以触发该终端显示该流量分发计划，该流量分发计划包括至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量；In response to the target object's request to view the traffic distribution plan, the traffic distribution plan of the target object is sent to the terminal corresponding to the target object to trigger the terminal to display the traffic distribution plan, and the traffic distribution plan includes at least one stage of traffic distribution. Conditions and the traffic distributed by the target object after the conditions are met;
在该目标对象参与该流量分发计划的情况下，获取该目标对象在直播过程中的直播效果数据；When the target object participates in the traffic distribution plan, obtain the live broadcast effect data of the target object during the live broadcast process;
响应于该直播效果数据满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。In response to the live broadcast effect data meeting the traffic distribution conditions at any stage, the corresponding traffic is distributed to the virtual space of the target object.
本公开实施例中，在目标对象的流量分发计划中，设置了至少一个阶段的流量分发条件和目标对象满足条件后所分发的流量，进而，在为目标对象的虚拟空间分发流量时，通过判断目标对象的直播效果是否满足该至少一个阶段的流量分发条件，来确定该目标对象的直播效果所对应的阶段，再为该目标对象的虚拟空间分发该阶段对应的流量，如此，提供了一种基于目标对象的直播效果来为目标对象分发流量的方法，参考了目标对象在直播过程中的直播效果，增加了流量分发所参考的信息量，提升了流量分发的精确性。In the embodiment of the present disclosure, in the traffic distribution plan of the target object, at least one stage of traffic distribution conditions and the traffic distributed after the target object meets the conditions are set. Furthermore, when distributing traffic to the virtual space of the target object, through judgment Whether the live broadcast effect of the target object meets the traffic distribution conditions of at least one stage is determined to determine the stage corresponding to the live broadcast effect of the target object, and then the traffic corresponding to the stage is distributed to the virtual space of the target object. In this way, a method is provided The method of distributing traffic to the target object based on the live broadcast effect of the target object refers to the live broadcast effect of the target object during the live broadcast process, which increases the amount of information referenced for traffic distribution and improves the accuracy of traffic distribution.
在一些实施例中，该直播效果数据包括至少一类直播效果参数；In some embodiments, the live broadcast effect data includes at least one type of live broadcast effect parameters;
响应于该直播效果数据满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量包括：In response to the live broadcast effect data meeting the traffic distribution conditions at any stage, the corresponding traffic distributed to the virtual space of the target object includes:
基于该至少一类直播效果参数以及该至少一类直播效果参数对应的权重系数，进行加权求和，得到加权求和后的直播效果参数；Based on the at least one type of live broadcast effect parameter and the weight coefficient corresponding to the at least one type of live broadcast effect parameter, perform a weighted sum to obtain the weighted summed live broadcast effect parameter;
响应于该加权求和后的直播效果参数满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。In response to the weighted summation of the live broadcast effect parameters meeting the traffic distribution conditions at any stage, the corresponding traffic is distributed to the virtual space of the target object.
本公开实施例中，通过设置至少一类直播效果参数以及该至少一类直播效果参数对应的权重系数，不仅参考了该至少一类直播效果参数，还参考了该至少一类直播效果参数对应的权重系数，增加了流量分发所参考的信息量，提升了流量分发的精确性。In the embodiment of the present disclosure, by setting at least one type of live broadcast effect parameter and the weight coefficient corresponding to the at least one type of live broadcast effect parameter, not only the at least one type of live broadcast effect parameter is referred to, but also the corresponding weight coefficient of the at least one type of live broadcast effect parameter is referred to. The weight coefficient increases the amount of information referenced by traffic distribution and improves the accuracy of traffic distribution.
在一些实施例中，该至少一类直播效果参数包括第一效果参数、第二效果参数以及第三效果参数中的至少一项，该第一效果参数表示该目标对象在虚拟资源维度上的直播效果，该第二效果参数表示该目标对象在电子订单维度上的直播效果，该第三效果参数表示该目标对象在关注维度上的直播效果。In some embodiments, the at least one type of live broadcast effect parameter includes at least one of a first effect parameter, a second effect parameter and a third effect parameter. The first effect parameter represents the live broadcast of the target object in the virtual resource dimension. The second effect parameter represents the live broadcast effect of the target object in the electronic order dimension, and the third effect parameter represents the live broadcast effect of the target object in the attention dimension.
本公开实施例中，基于目标对象在虚拟资源维度上的直播效果，或目标对象在电子订单维度上的直播效果，或目标对象在关注维度上的直播效果，来为目标对象分发流量，参考了目标对象在直播过程中的直播效果，增加了流量分发所参考的信息量，提升了流量分发的精确性。In the embodiment of the present disclosure, traffic is distributed to the target object based on the live broadcast effect of the target object in the virtual resource dimension, or the live broadcast effect of the target object in the electronic order dimension, or the live broadcast effect of the target object in the attention dimension, with reference to The live broadcast effect of the target object during the live broadcast process increases the amount of information referenced for traffic distribution and improves the accuracy of traffic distribution.
在一些实施例中，将该目标对象的流量分发计划发送至该目标对象对应的终端之前，该方法还包括：In some embodiments, before sending the traffic distribution plan of the target object to the terminal corresponding to the target object, the method further includes:
获取与该目标对象匹配的流量分发计划，基于与该目标对象匹配的流量分发计划，执行该将该目标对象的流量分发计划发送至该目标对象对应的终端的步骤。Obtain the traffic distribution plan matching the target object, and based on the traffic distribution plan matching the target object, execute the step of sending the traffic distribution plan of the target object to the terminal corresponding to the target object.
本公开实施例中，通过获取与该目标对象匹配的流量分发计划，能够获取到与目标对象更加适配的流量分发计划，达到了针对性地获取流量分发计划的效果，提高了流量分发的灵活性，还提升了流量分发的精确性。In the embodiments of the present disclosure, by obtaining the traffic distribution plan that matches the target object, a traffic distribution plan that is more suitable for the target object can be obtained, achieving the effect of obtaining the traffic distribution plan in a targeted manner and improving the flexibility of traffic distribution. It also improves the accuracy of traffic distribution.
在一些实施例中，获取与该目标对象匹配的流量分发计划包括下述至少一项：In some embodiments, obtaining the traffic distribution plan matching the target object includes at least one of the following:
基于该目标对象的直播类型，获取与该直播类型匹配的流量分发计划；Based on the live broadcast type of the target object, obtain the traffic distribution plan that matches the live broadcast type;
基于该目标对象的直播发展阶段，获取与该直播发展阶段匹配的流量分发计划。Based on the live broadcast development stage of the target object, obtain a traffic distribution plan that matches the live broadcast development stage.
本公开实施例中，通过获取与该目标对象的直播类型匹配的流量分发计划，或者，获取与该目标对象的直播发展阶段匹配的流量分发计划，能够获取到与目标对象更加适配的流量分发计划，达到了针对性地获取流量分发计划的效果，提高了流量分发的灵活性，还提升了流量分发的精确性。In the embodiments of the present disclosure, by obtaining a traffic distribution plan that matches the live broadcast type of the target object, or obtaining a traffic distribution plan that matches the live broadcast development stage of the target object, traffic distribution that is more suitable for the target object can be obtained The plan achieves the effect of obtaining the traffic distribution plan in a targeted manner, improves the flexibility of traffic distribution, and also improves the accuracy of traffic distribution.
在一些实施例中，响应于目标对象对流量分发计划的查看请求，将该目标对象的流量分发计划发送至该目标对象对应的终端之前，该方法还包括：In some embodiments, in response to the target object's request to view the traffic distribution plan, before sending the target object's traffic distribution plan to the terminal corresponding to the target object, the method further includes:
接收目标对象的对直播管理页面的访问请求，该访问请求用于请求访问该直播管理页面，该直播管理页面用于对该目标对象的虚拟空间进行管理；Receive an access request to the live broadcast management page from the target object. The access request is used to request access to the live broadcast management page. The live broadcast management page is used to manage the virtual space of the target object;
若该目标对象具备该流量分发计划的查看入口的显示权限，向该终端返回该直播管理页面的内容数据，该内容数据用于指示在该直播管理页面中显示该流量分发计划的查看入口。If the target object has the permission to display the viewing portal of the traffic distribution plan, the content data of the live broadcast management page is returned to the terminal, and the content data is used to instruct the viewing portal of the traffic distribution plan to be displayed on the live broadcast management page.
本公开实施例中，在目标对象请求访问直播管理页面的情况下，触发服务器对目标对象是否具备该流量分发计划的查看入口的显示权限进行判断，以便在目标对象具备该流量分发计划的查看入口的显示权限的情况下，为该目标对象显示该流量分发计划的查看入口，在增加了直播管理页面所显示的信息量的同时，还确保了流量分发的安全性。In this disclosed embodiment, when the target object requests to access the live broadcast management page, the server is triggered to determine whether the target object has the display permission for the viewing entrance of the traffic distribution plan, so that when the target object has the viewing entrance of the traffic distribution plan With the display permission, the viewing entrance of the traffic distribution plan is displayed for the target object, which not only increases the amount of information displayed on the live broadcast management page, but also ensures the security of traffic distribution.
在一些实施例中，若该目标对象具备该查看入口的显示权限，向该终端返回所述直播管理页面的内容数据包括下述至少一项：In some embodiments, if the target object has the display permission of the viewing portal, the content data of the live broadcast management page returned to the terminal includes at least one of the following:
若该目标对象的首次交易时间处于过去第一时间段内，向该终端返回所述直播管理页面的内容数据，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；If the first transaction time of the target object is within the first time period in the past, the content data of the live broadcast management page is returned to the terminal, and the first transaction time represents the time when the object transaction event occurred for the first time;
若第一对象名单包括该目标对象，向该终端返回所述直播管理页面的内容数据，该第一对象名单包括具备该查看入口的显示权限的对象。If the first object list includes the target object, the content data of the live broadcast management page is returned to the terminal, and the first object list includes objects with the display permission of the viewing portal.
本公开实施例中，通过对该目标对象的首次交易时间是否处于过去第一时间段内进行判断，或者通过对第一对象名单是否包括该目标对象进行判断，均能够快速判断出该目标对象是否具备该查看入口的显示权限，如此，提供了两种显示权限的判断方式，提高了判断显示权限的灵活性。In the embodiment of the present disclosure, by judging whether the first transaction time of the target object is within the first time period in the past, or by judging whether the first object list includes the target object, it can be quickly judged whether the target object is With the display authority of the viewing portal, two ways of judging the display authority are provided, which improves the flexibility of judging the display authority.
在一些实施例中，在该目标对象参与该流量分发计划的情况下，获取该目标对象在直播过程中的直播效果数据之前，该方法还包括：In some embodiments, when the target object participates in the traffic distribution plan, before obtaining the live broadcast effect data of the target object during the live broadcast, the method further includes:
接收该目标对象的计划参与请求，该计划参与请求用于请求参与该流量分发计划；Receive a plan participation request from the target object, which is used to request participation in the traffic distribution plan;
若该目标对象具备该流量分发计划的参与权限，为该目标对象添加该流量分发计划。If the target object has the permission to participate in the traffic distribution plan, add the traffic distribution plan to the target object.
本公开实施例中，在目标对象请求参与流量分发计划的情况下，触发服务器对目标对象是否具备该流量分发计划的参与权限进行判断，以便在目标对象具备该流量分发计划的参与权限的情况下，为该目标对象添加该流量分发计划，确保了流量分发的安全性。In this disclosed embodiment, when the target object requests to participate in the traffic distribution plan, the trigger server determines whether the target object has the permission to participate in the traffic distribution plan, so that when the target object has the permission to participate in the traffic distribution plan, , add the traffic distribution plan to the target object, ensuring the security of traffic distribution.
在一些实施例中，若该目标对象具备该流量分发计划的参与权限，为该目标对象添加该流量分发计划包括下述至少一项：In some embodiments, if the target object has the permission to participate in the traffic distribution plan, adding the traffic distribution plan to the target object includes at least one of the following:
若该目标对象的首次交易时间处于过去第一时间段内，为该目标对象添加该流量分发计划，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；If the first transaction time of the target object is within the first time period in the past, add the traffic distribution plan for the target object, and the first transaction time represents the time when the item transaction event occurred for the first time for the target object;
若该目标对象的关注数量小于或等于目标数量，为该目标对象添加该流量分发计划，该关注数量表示已关注该目标对象的对象数量；If the target object's following number is less than or equal to the target number, add the traffic distribution plan for the target object. The following number represents the number of objects that have followed the target object;
若该目标对象的虚拟资源数量小于或等于目标资源数量，为该目标对象添加该流量分发计划，该虚拟资源数量表示该目标对象发生物品交易事件所获得的虚拟资源。If the number of virtual resources of the target object is less than or equal to the number of target resources, add the traffic distribution plan for the target object. The number of virtual resources represents the virtual resources obtained by the object transaction event for the target object.
本公开实施例中，通过对该目标对象的首次交易时间是否处于过去第一时间段内进行判断，或者通过对目标对象的关注数量是否小于或等于目标数量进行判断，或者通过对目标对象的虚拟资源数量是否小于或等于目标资源数量，均能够快速判断出该目标对象是否具备该流量分发计划的参与权限，如此，提供了三种参与权限的判断方式，提高了判断参与权限的灵活性。In the embodiment of the present disclosure, the judgment is made by whether the first transaction time of the target object is within the first time period in the past, or by whether the number of attentions on the target object is less than or equal to the target number, or by whether the virtual number of the target object is Whether the number of resources is less than or equal to the target resource number can quickly determine whether the target object has the permission to participate in the traffic distribution plan. In this way, three ways to determine participation permissions are provided, which improves the flexibility of determining participation permissions.
根据本公开实施例的第二方面，提供一种直播数据处理方法，该方法包括：According to a second aspect of the embodiment of the present disclosure, a live data processing method is provided, which method includes:
响应于目标对象对流量分发计划的查看操作，向服务器发送对该流量分发计划的查看请求，该流量分发计划包括至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量；In response to the target object's viewing operation on the traffic distribution plan, sending a viewing request to the server for the traffic distribution plan, where the traffic distribution plan includes at least one stage of traffic distribution conditions and the traffic distributed by the target object after the conditions are met;
接收该服务器基于该查看请求所返回的流量分发计划，显示该流量分发计划；Receive the traffic distribution plan returned by the server based on the view request, and display the traffic distribution plan;
响应于该目标对象对该流量分发计划的参与操作，向该服务器发送计划参与请求，以触发该服务器在该目标对象参与该流量分发计划的情况下，获取该目标对象在直播过程中的直播效果数据，响应于该直播效果数据满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。In response to the target object's participation in the traffic distribution plan, a plan participation request is sent to the server to trigger the server to obtain the live broadcast effect of the target object during the live broadcast when the target object participates in the traffic distribution plan. Data, in response to the live broadcast effect data meeting the traffic distribution conditions at any stage, the corresponding traffic is distributed to the virtual space of the target object.
本公开实施例中，在目标对象的流量分发计划中，设置了至少一个阶段的流量分发条件和目标对象满足条件后所分发的流量，进而，在为目标对象的虚拟空间分发流量时，通过判断目标对象的直播效果是否满足该至少一个阶段的流量分发条件，来确定该目标对象的直播效果所对应的阶段，再为该目标对象的虚拟空间分发该阶段对应的流量，如此，提供了一种基于目标对象的直播效果来为目标对象分发流量的方法，参考了目标对象在直播过程中的直播效果，增加了流量分发所参考的信息量，提升了流量分发的精确性。In the embodiment of the present disclosure, in the traffic distribution plan of the target object, at least one stage of traffic distribution conditions and the traffic distributed after the target object meets the conditions are set. Furthermore, when distributing traffic to the virtual space of the target object, through judgment Whether the live broadcast effect of the target object meets the traffic distribution conditions of at least one stage is determined to determine the stage corresponding to the live broadcast effect of the target object, and then the traffic corresponding to the stage is distributed to the virtual space of the target object. In this way, a method is provided The method of distributing traffic to the target object based on the live broadcast effect of the target object refers to the live broadcast effect of the target object during the live broadcast process, which increases the amount of information referenced for traffic distribution and improves the accuracy of traffic distribution.
在一些实施例中，响应于目标对象对流量分发计划的查看操作，向服务器发送对该流量分发计划的查看请求包括：In some embodiments, in response to the target object's viewing operation of the traffic distribution plan, sending a viewing request to the server for the traffic distribution plan includes:
在目标对象的直播管理页面中，显示流量分发计划的查看入口，该直播管理页面用于对该目标对象的虚拟空间进行管理；In the live broadcast management page of the target object, display the viewing entrance of the traffic distribution plan. This live broadcast management page is used to manage the virtual space of the target object;
响应于对该流量分发计划的查看入口的触发操作，向该服务器发送对该流量分发计划的查看请求。In response to the triggering operation of the viewing portal of the traffic distribution plan, a viewing request for the traffic distribution plan is sent to the server.
本公开实施例中，通过在直播管理页面中显示该流量分发计划的查看入口，使得目标对象通过该流量分发计划的查看入口，就能够触发显示该流量分发计划，提高了人机交互效率。In this disclosed embodiment, by displaying the viewing portal of the traffic distribution plan in the live broadcast management page, the target object can trigger the display of the traffic distribution plan through the viewing portal of the traffic distribution plan, thereby improving the efficiency of human-computer interaction.
在一些实施例中，在目标对象的直播管理页面中，显示流量分发计划的查看入口包括下述至少一项：In some embodiments, in the live broadcast management page of the target object, the view entry that displays the traffic distribution plan includes at least one of the following:
在该直播管理页面的第一显示区域，显示该流量分发计划的计划提示信息，该计划提示信息关联有该流量分发计划的查看入口；In the first display area of the live broadcast management page, the plan prompt information of the traffic distribution plan is displayed, and the plan prompt information is associated with the viewing entrance of the traffic distribution plan;
在该直播管理页面的第二显示区域，显示该流量分发计划的计划卡片，该计划卡片包括该流量分发计划的查看入口；In the second display area of the live broadcast management page, a plan card for the traffic distribution plan is displayed, and the plan card includes a viewing entrance for the traffic distribution plan;
响应于对该直播管理页面中等级查看控件的触发操作，显示该目标对象的等级页面，在该等级页面中显示该流量分发计划的查看入口，该等级页面用于显示该目标对象的等级信息；In response to the triggering operation of the level view control in the live broadcast management page, the level page of the target object is displayed, and the viewing entrance of the traffic distribution plan is displayed on the level page. The level page is used to display the level information of the target object;
响应于对该直播管理页面中反馈查看控件的触发操作，显示该目标对象的反馈页面，在该反馈页面中显示该流量分发计划的查看入口，该反馈页面用于显示针对该目标对象的物品交易事件的反馈信息。In response to the triggering operation of the feedback viewing control in the live broadcast management page, the feedback page of the target object is displayed, and the viewing entrance of the traffic distribution plan is displayed on the feedback page. The feedback page is used to display item transactions for the target object. Feedback information about the event.
本公开实施例中，通过将直播管理页面中的计划提示信息与流量分发计划的查看入口关联，或者通过在直播管理页面所显示的计划卡片中显示流量分发计划的查看入口，或者，通过在等级页面中显示流量分发计划的查看入口，或者，通过在反馈页面中显示流量分发计划的查看入口，提供了流量分发计划的查看入口的多种显示形式，增加了直播管理页面所显示的信息量，以便目标对象通过该流量分发计划的查看入口，就能够触发显示该流量分发计划，提高了人机交互效率。In this disclosed embodiment, by associating the plan prompt information in the live broadcast management page with the viewing entrance of the traffic distribution plan, or by displaying the viewing entrance of the traffic distribution plan in the plan card displayed on the live broadcast management page, or by displaying the viewing entrance of the traffic distribution plan in the level Displaying the viewing entrance of the traffic distribution plan on the page, or by displaying the viewing entrance of the traffic distribution plan on the feedback page, provides multiple display forms of the viewing entrance of the traffic distribution plan, and increases the amount of information displayed on the live broadcast management page. This allows the target object to trigger the display of the traffic distribution plan through the viewing entrance of the traffic distribution plan, thereby improving the efficiency of human-computer interaction.
在一些实施例中，在目标对象的直播管理页面中，显示流量分发计划的查看入口包括：In some embodiments, in the live broadcast management page of the target object, the viewing portal that displays the traffic distribution plan includes:
在该目标对象具备该查看入口的显示权限的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口。When the target object has the display permission for the viewing portal, the viewing portal for the traffic distribution plan is displayed on the live broadcast management page of the target object.
本公开实施例中，在目标对象具备该流量分发计划的查看入口的显示权限的情况下，为该目标对象显示该流量分发计划的查看入口，在增加了直播管理页面所显示的信息量的同时，还确保了流量分发的安全性。In this disclosed embodiment, when the target object has the display permission for the viewing portal of the traffic distribution plan, the viewing portal of the traffic distribution plan is displayed for the target object, which increases the amount of information displayed on the live broadcast management page. , also ensures the security of traffic distribution.
在一些实施例中，在该目标对象具备该查看入口的显示权限的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口包括下述至少一项：In some embodiments, when the target object has the display permission for the viewing portal, in the live broadcast management page of the target object, the viewing portal for displaying the traffic distribution plan includes at least one of the following:
在该目标对象的首次交易时间处于过去第一时间段内的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；When the first transaction time of the target object is within the first time period in the past, the viewing entrance of the traffic distribution plan is displayed on the live broadcast management page of the target object. The first transaction time represents the first time that the target object occurs. The time of the item transaction event;
在第一对象名单包括该目标对象的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口，该第一对象名单包括具备该查看入口的显示权限的对象。When the first object list includes the target object, the viewing portal of the traffic distribution plan is displayed on the live broadcast management page of the target object, and the first object list includes objects with the display permission of the viewing portal.
本公开实施例中，通过对该目标对象的首次交易时间是否处于过去第一时间段内进行判断，或者通过对第一对象名单是否包括该目标对象进行判断，均能够快速判断出该目标对象是否具备该查看入口的显示权限，如此，提供了两种显示权限的判断方式，提高了判断显示权限的灵活性。In the embodiment of the present disclosure, by judging whether the first transaction time of the target object is within the first time period in the past, or by judging whether the first object list includes the target object, it can be quickly judged whether the target object is With the display authority of the viewing portal, two ways of judging the display authority are provided, which improves the flexibility of judging the display authority.
在一些实施例中，在目标对象的直播管理页面中，显示流量分发计划的查看入口之前，该方法还包括：In some embodiments, before displaying the viewing entrance of the traffic distribution plan in the live broadcast management page of the target object, the method further includes:
以弹窗的形式，显示流量分发计划的参与提示信息，该参与提示信息用于提示参与该流量分发计划；Display the participation prompt information of the traffic distribution plan in the form of a pop-up window, which is used to prompt participation in the traffic distribution plan;
响应于对该参与提示信息的触发操作，执行该在目标对象的直播管理页面中，显示流量分发计划的查看入口的步骤。In response to the triggering operation of the participation prompt information, perform the step of displaying the viewing entrance of the traffic distribution plan on the live broadcast management page of the target object.
本公开实施例中，通过显示该流量分发计划的参与提示信息，增加了所显示的信息量，且，基于该流量分发计划的参与提示信息，能够触发显示该流量分发计划的查看入口，提高了人机交互效率。In the embodiment of the present disclosure, by displaying the participation prompt information of the traffic distribution plan, the amount of information displayed is increased, and based on the participation prompt information of the traffic distribution plan, the viewing entrance of the traffic distribution plan can be triggered to display, which improves the Human-computer interaction efficiency.
在一些实施例中，接收该服务器基于该查看请求所返回的流量分发计划，显示该流量分发计划包括下述至少一项：In some embodiments, receiving the traffic distribution plan returned by the server based on the view request shows that the traffic distribution plan includes at least one of the following:
接收该服务器所返回的与该目标对象的直播类型匹配的流量分发计划，显示与该目标对象的直播类型匹配的流量分发计划；Receive the traffic distribution plan returned by the server that matches the live broadcast type of the target object, and display the traffic distribution plan that matches the live broadcast type of the target object;
接收该服务器所返回的与该目标对象的直播发展阶段匹配的流量分发计划，显示与该目标对象的直播发展阶段匹配的流量分发计划。Receive the traffic distribution plan returned by the server that matches the live broadcast development stage of the target object, and display the traffic distribution plan that matches the live broadcast development stage of the target object.
本公开实施例中，通过获取与该目标对象的直播类型匹配的流量分发计划，或者，获取与该目标对象的直播发展阶段匹配的流量分发计划，能够获取到与目标对象更加适配的流量分发计划，达到了针对性地获取流量分发计划的效果，提高了流量分发的灵活性，还提升了流量分发的精确性。In the embodiments of the present disclosure, by obtaining a traffic distribution plan that matches the live broadcast type of the target object, or obtaining a traffic distribution plan that matches the live broadcast development stage of the target object, traffic distribution that is more suitable for the target object can be obtained The plan achieves the effect of obtaining the traffic distribution plan in a targeted manner, improves the flexibility of traffic distribution, and also improves the accuracy of traffic distribution.
在一些实施例中，显示该流量分发计划包括：In some embodiments, displaying the traffic distribution plan includes:
显示该流量分发计划中至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量。Displays the traffic distribution conditions of at least one stage in the traffic distribution plan and the traffic distributed by the target object after the conditions are met.
本公开实施例中，通过显示该流量分发计划中至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量，增加了所显示的信息量，以便目标对象及时获知流量分发计划的内容信息。In the embodiment of the present disclosure, by displaying the traffic distribution conditions of at least one stage in the traffic distribution plan and the traffic distributed by the target object after meeting the conditions, the amount of information displayed is increased, so that the target object can learn the traffic distribution plan in a timely manner. Content information.
在一些实施例中，显示该流量分发计划包括：In some embodiments, displaying the traffic distribution plan includes:
在该流量分发计划的显示页面中，显示该流量分发计划的状态提示信息，该状态提示信息用于提示该目标对象是否已参与该流量分发计划。On the display page of the traffic distribution plan, the status prompt information of the traffic distribution plan is displayed. The status prompt information is used to prompt whether the target object has participated in the traffic distribution plan.
本公开实施例中，通过显示该流量分发计划的状态提示信息，增加了所显示的信息量，以便目标对象及时获知流量分发计划的参与状态。In this disclosed embodiment, by displaying the status prompt information of the traffic distribution plan, the amount of information displayed is increased, so that the target object can learn the participation status of the traffic distribution plan in a timely manner.
在一些实施例中，该流量分发计划包括该目标对象正在参与的至少一个第一流量分发计划；In some embodiments, the traffic distribution plan includes at least a first traffic distribution plan in which the target object is participating;
显示该流量分发计划包括下述至少一项：Shows that the traffic distribution plan includes at least one of the following:
在该流量分发计划的显示页面中，显示该至少一个第一流量分发计划的累计效果信息，该累计效果信息表示该至少一个第一流量分发计划所带来的直播效果的总量；In the display page of the traffic distribution plan, cumulative effect information of the at least one first traffic distribution plan is displayed, where the cumulative effect information represents the total amount of live broadcast effects brought by the at least one first traffic distribution plan;
在该流量分发计划的显示页面中，显示该至少一个第一流量分发计划的近期效果信息，该近期效果信息表示该至少一个第一流量分发计划在过去第二时间段内所带来的直播效果的总量；In the display page of the traffic distribution plan, the recent performance information of the at least one first traffic distribution plan is displayed, and the recent performance information represents the live broadcast effect brought by the at least one first traffic distribution plan in the second time period in the past. the total amount;
在该流量分发计划的显示页面中，分别显示该至少一个第一流量分发计划的效果信息，该效果信息表示该第一流量分发计划所带来的直播效果；In the display page of the traffic distribution plan, the effect information of the at least one first traffic distribution plan is displayed respectively, and the effect information represents the live broadcast effect brought by the first traffic distribution plan;
在该流量分发计划的显示页面中，显示效果提示信息，该效果提示信息用于提示提升该直播效果应采取的方式。On the display page of the traffic distribution plan, performance prompt information is displayed, and the performance prompt information is used to prompt ways to improve the live broadcast effect.
本公开实施例中，通过在该流量分发计划的显示页面中，显示正在参与的至少一个第一流量分发计划的累计效果信息与近期效果信息，以及各个第一流量分发计划的效果信息与效果提示信息，增加了所显示的信息量，以便目标对象及时获知流量分发计划的效果信息以及如何提升直播效果的方式。In the embodiment of the present disclosure, the display page of the traffic distribution plan displays the cumulative effect information and recent effect information of at least one first traffic distribution plan that is being participated in, as well as the effect information and effect prompts of each first traffic distribution plan. information, increasing the amount of information displayed so that the target audience can promptly know the effect information of the traffic distribution plan and how to improve the live broadcast effect.
在一些实施例中，该流量分发计划的显示页面还包括效果说明控件，该效果说明控件用于触发显示该直播效果的说明信息；In some embodiments, the display page of the traffic distribution plan also includes an effect description control, which is used to trigger the display of description information of the live broadcast effect;
该方法还包括：The method also includes:
响应于对该显示页面中效果说明控件的触发操作，显示效果说明页面，在该效果说明页面中显示该直播效果的说明信息。In response to the triggering operation of the effect description control in the display page, the effect description page is displayed, and the description information of the live broadcast effect is displayed in the effect description page.
本公开实施例中，通过在流量分发计划的显示页面中显示效果说明控件，使得目标对象通过该效果说明控件，就能够触发显示该直播效果的说明信息，增加了所显示的信息量，以便目标对象及时获知该直播效果的说明信息。In this disclosed embodiment, by displaying the effect description control in the display page of the traffic distribution plan, the target object can trigger the display of the description information of the live broadcast effect through the effect description control, thereby increasing the amount of information displayed so that the target The subject is informed of the explanation of the live broadcast effect in a timely manner.
在一些实施例中，该流量分发计划的显示页面还包括效果查看控件，该效果查看控件用于触发显示该目标对象的直播效果的详情信息；In some embodiments, the display page of the traffic distribution plan also includes an effect viewing control, which is used to trigger the display of detailed information about the live broadcast effect of the target object;
该方法还包括：The method also includes:
响应于对该显示页面中效果查看控件的触发操作，显示效果详情页面，在该效果详情页面中显示该目标对象的直播效果的详情信息。In response to the triggering operation of the effect viewing control on the display page, an effect details page is displayed, and detailed information of the live broadcast effect of the target object is displayed on the effect details page.
本公开实施例中，通过在流量分发计划的显示页面中显示效果查看控件，使得目标对象通过该效果查看控件，就能够触发显示该直播效果的详情信息，增加了所显示的信息量，以便目标对象及时获知该直播效果的详情信息。In this disclosed embodiment, by displaying the effect viewing control in the display page of the traffic distribution plan, the target object can trigger the display of detailed information of the live broadcast effect through the effect viewing control, thereby increasing the amount of information displayed so that the target The subject is informed of the detailed information of the live broadcast effect in a timely manner.
在一些实施例中，在该效果详情页面中显示该目标对象的直播效果的详情信息包括下述至少一项：In some embodiments, displaying the detailed information of the target object's live broadcast effect on the effect details page includes at least one of the following:
在该效果详情页面中，显示该目标对象在多个时间段内的直播效果的变化趋势；In the performance details page, the changing trend of the live broadcast performance of the target object in multiple time periods is displayed;
在该效果详情页面中，显示该目标对象与关联对象的直播效果的比对情况，该关联对象为与该目标对象同行业且同等级的对象；In the effect details page, the comparison of the live broadcast effect of the target object and the associated object is displayed. The associated object is an object in the same industry and level as the target object;
在该效果详情页面中，显示该目标对象的直播效果分布情况，该直播效果分布情况表示该至少一个第一流量分发计划所带来的直播效果占累计效果信息的比例；In the effect details page, the live broadcast effect distribution of the target object is displayed. The live broadcast effect distribution represents the proportion of the live broadcast effect brought by the at least one first traffic distribution plan to the cumulative effect information;
在该效果详情页面中，对于该目标对象的任一次直播事件，显示该直播事件中的直播效果明细，该直播效果明细表示该至少一个第一流量分发计划为该直播事件带来的直播效果。In the effect details page, for any live broadcast event of the target object, the live broadcast effect details in the live broadcast event are displayed. The live broadcast effect details represent the live broadcast effect brought by the at least one first traffic distribution plan for the live broadcast event.
本公开实施例中，通过在效果详情页面中，显示目标对象的直播效果的变化趋势、目标对象与关联对象的直播效果的比对情况、目标对象的直播效果分布情况以及目标对象的直播事件中的直播效果明细，增加了效果详情页面所显示的信息量，以便目标对象及时获知直播效果的详情信息。In the embodiment of the present disclosure, the effect details page displays the changing trend of the live broadcast effect of the target object, the comparison of the live broadcast effect of the target object and the associated object, the distribution of the live broadcast effect of the target object, and the live broadcast events of the target object. The live broadcast effect details increase the amount of information displayed on the effect details page so that the target audience can know the detailed information of the live broadcast effect in a timely manner.
在一些实施例中，该流量分发计划包括该目标对象待参与的至少一个第二流量分发计划；In some embodiments, the traffic distribution plan includes at least one second traffic distribution plan in which the target object is to participate;
显示该流量分发计划包括下述至少一项：Shows that the traffic distribution plan includes at least one of the following:
在该流量分发计划的显示页面中，分别显示该至少一个第二流量分发计划的条件提示信息，该条件提示信息用于提示参与该第二流量分发计划所需满足的参与条件；In the display page of the traffic distribution plan, the condition prompt information of the at least one second traffic distribution plan is displayed respectively, and the condition prompt information is used to prompt the participation conditions that need to be met to participate in the second traffic distribution plan;
在该流量分发计划的显示页面中，分别显示该至少一个第二流量分发计划的标签提示信息，该标签提示信息用于提示该目标对象是否满足该参与条件；In the display page of the traffic distribution plan, label prompt information of the at least one second traffic distribution plan is displayed respectively, and the label prompt information is used to prompt whether the target object meets the participation condition;
在该流量分发计划的显示页面中，分别显示该至少一个第二流量分发计划的建议提示信息，该建议提示信息用于提示满足该参与条件应采取的方式。On the display page of the traffic distribution plan, suggested prompt information of the at least one second traffic distribution plan is displayed respectively, and the suggested prompt information is used to prompt the method that should be adopted to meet the participation conditions.
本公开实施例中，通过在该流量分发计划的显示页面中，显示待参与的至少一个第二流量分发计划的条件提示信息、标签提示信息以及建议提示信息，增加了所显示的信息量，以便目标对象及时获知流量分发计划的参与条件以及如何满足参与条件的方式。In the embodiment of the present disclosure, by displaying the condition prompt information, label prompt information and suggestion prompt information of at least one second traffic distribution plan to be participated in the display page of the traffic distribution plan, the amount of information displayed is increased, so that The target audience is informed of the participation conditions of the traffic distribution plan in a timely manner and how to meet the participation conditions.
在一些实施例中，响应于该目标对象对该流量分发计划的参与操作，向该服务器发送计划参与请求之后，该方法还包括：In some embodiments, in response to the target object's participation in the traffic distribution plan, after sending a plan participation request to the server, the method further includes:
在该目标对象具备该流量分发计划的参与权限的情况下，显示该目标对象已参与该流量分发计划。If the target object has the permission to participate in the traffic distribution plan, it is displayed that the target object has participated in the traffic distribution plan.
本公开实施例中，在目标对象具备该流量分发计划的参与权限的情况下，为该目标对象添加该流量分发计划，确保了流量分发的安全性。In this disclosed embodiment, when the target object has the permission to participate in the traffic distribution plan, the traffic distribution plan is added to the target object, ensuring the security of traffic distribution.
在一些实施例中，在该目标对象具备该流量分发计划的参与权限的情况下，显示该目标对象已参与该流量分发计划包括下述至少一项：In some embodiments, when the target object has the permission to participate in the traffic distribution plan, showing that the target object has participated in the traffic distribution plan includes at least one of the following:
在该目标对象的首次交易时间处于过去第一时间段内的情况下，显示该目标对象已参与该流量分发计划，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；If the first transaction time of the target object is within the first time period in the past, it is shown that the target object has participated in the traffic distribution plan, and the first transaction time represents the time when the item transaction event occurred for the first time for the target object;
在该目标对象的关注数量小于或等于目标数量的情况下，显示该目标对象已参与该流量分发计划，该关注数量表示已关注该目标对象的对象数量；When the number of followers of the target object is less than or equal to the target number, it is shown that the target object has participated in the traffic distribution plan, and the number of followers indicates the number of objects that have followed the target object;
在该目标对象的虚拟资源数量小于或等于目标资源数量的情况下，显示该目标对象已参与该流量分发计划，该虚拟资源数量表示该目标对象发生物品交易事件所获得的虚拟资源。When the number of virtual resources of the target object is less than or equal to the number of target resources, it is shown that the target object has participated in the traffic distribution plan, and the number of virtual resources represents the virtual resources obtained by the target object from the item transaction event.
本公开实施例中，通过对该目标对象的首次交易时间是否处于过去第一时间段内进行判断，或者通过对目标对象的关注数量是否小于或等于目标数量进行判断，或者通过对目标对象的虚拟资源数量是否小于或等于目标资源数量，均能够快速判断出该目标对象是否具备该流量分发计划的参与权限，如此，提供了三种参与权限的判断方式，提高了判断参与权限的灵活性。In the embodiment of the present disclosure, the judgment is made by whether the first transaction time of the target object is within the first time period in the past, or by whether the number of attentions on the target object is less than or equal to the target number, or by whether the virtual number of the target object is Whether the number of resources is less than or equal to the target resource number can quickly determine whether the target object has the permission to participate in the traffic distribution plan. In this way, three ways to determine participation permissions are provided, which improves the flexibility of determining participation permissions.
根据本公开实施例的第三方面，提供一种直播数据处理装置，该装置包括：According to a third aspect of the embodiment of the present disclosure, a live data processing device is provided, which device includes:
发送单元，被配置为执行响应于目标对象对流量分发计划的查看请求，将该目标对象的流量分发计划发送至该目标对象对应的终端，以触发该终端显示该流量分发计划，该流量分发计划包括至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量；The sending unit is configured to respond to the target object's viewing request for the traffic distribution plan and send the traffic distribution plan of the target object to the terminal corresponding to the target object to trigger the terminal to display the traffic distribution plan. Include at least one stage of traffic distribution conditions and the traffic distributed by the target object after meeting the conditions;
获取单元，被配置为执行在该目标对象参与该流量分发计划的情况下，获取该目标对象在直播过程中的直播效果数据；The acquisition unit is configured to obtain the live broadcast effect data of the target object during the live broadcast process when the target object participates in the traffic distribution plan;
分发单元，被配置为执行响应于该直播效果数据满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。The distribution unit is configured to perform distribution of corresponding traffic to the virtual space of the target object in response to the live broadcast effect data satisfying the traffic distribution conditions of any stage.
在一些实施例中，该直播效果数据包括至少一类直播效果参数；In some embodiments, the live broadcast effect data includes at least one type of live broadcast effect parameter;
该分发单元，被配置为执行：This distribution unit is configured to execute:
基于该至少一类直播效果参数以及该至少一类直播效果参数对应的权重系数，进行加权求和，得到加权求和后的直播效果参数；Based on the at least one type of live broadcast effect parameter and the weight coefficient corresponding to the at least one type of live broadcast effect parameter, perform a weighted sum to obtain the weighted summed live broadcast effect parameter;
响应于该加权求和后的直播效果参数满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。In response to the weighted summation of the live broadcast effect parameters meeting the traffic distribution conditions at any stage, the corresponding traffic is distributed to the virtual space of the target object.
在一些实施例中，该至少一类直播效果参数包括第一效果参数、第二效果参数以及第三效果参数中的至少一项，该第一效果参数表示该目标对象在虚拟资源维度上的直播效果，该第二效果参数表示该目标对象在电子订单维度上的直播效果，该第三效果参数表示该目标对象在关注维度上的直播效果。In some embodiments, the at least one type of live broadcast effect parameter includes at least one of a first effect parameter, a second effect parameter and a third effect parameter. The first effect parameter represents the live broadcast of the target object in the virtual resource dimension. The second effect parameter represents the live broadcast effect of the target object in the electronic order dimension, and the third effect parameter represents the live broadcast effect of the target object in the attention dimension.
在一些实施例中，该获取单元，还被配置为执行：In some embodiments, the acquisition unit is further configured to perform:
获取与该目标对象匹配的流量分发计划，基于与该目标对象匹配的流量分发计划，执行该将该目标对象的流量分发计划发送至该目标对象对应的终端的步骤。Obtain the traffic distribution plan matching the target object, and based on the traffic distribution plan matching the target object, execute the step of sending the traffic distribution plan of the target object to the terminal corresponding to the target object.
在一些实施例中，该获取单元，还被配置为执行下述至少一项：In some embodiments, the acquisition unit is further configured to perform at least one of the following:
基于该目标对象的直播类型，获取与该直播类型匹配的流量分发计划；Based on the live broadcast type of the target object, obtain the traffic distribution plan that matches the live broadcast type;
基于该目标对象的直播发展阶段，获取与该直播发展阶段匹配的流量分发计划。Based on the live broadcast development stage of the target object, obtain a traffic distribution plan that matches the live broadcast development stage.
在一些实施例中，该装置还包括：In some embodiments, the device further includes:
第一接收单元，被配置为执行接收目标对象对直播管理页面的访问请求，该访问请求用于请求访问该直播管理页面，该直播管理页面用于对该目标对象的虚拟空间进行管理；The first receiving unit is configured to receive an access request from a target object to the live broadcast management page. The access request is used to request access to the live broadcast management page. The live broadcast management page is used to manage the virtual space of the target object;
返回单元，被配置为执行若该目标对象具备该流量分发计划的查看入口的显示权限，向该终端返回该直播管理页面的内容数据，该内容数据用于指示在该直播管理页面中显示该流量分发计划的查看入口。The return unit is configured to return the content data of the live broadcast management page to the terminal if the target object has the display permission of the viewing portal of the traffic distribution plan. The content data is used to instruct the display of the traffic in the live broadcast management page. View entrance to the distribution plan.
在一些实施例中，该返回单元，被配置为执行下述至少一项：In some embodiments, the return unit is configured to perform at least one of the following:
若该目标对象的首次交易时间处于过去第一时间段内，向该终端返回所述直播管理页面的内容数据，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；If the first transaction time of the target object is within the first time period in the past, the content data of the live broadcast management page is returned to the terminal, and the first transaction time represents the time when the object transaction event occurred for the first time;
若第一对象名单包括该目标对象，向该终端返回所述直播管理页面的内容数据，该第一对象名单包括具备该查看入口的显示权限的对象。If the first object list includes the target object, the content data of the live broadcast management page is returned to the terminal, and the first object list includes objects with the display permission of the viewing portal.
在一些实施例中，该装置还包括：In some embodiments, the device further includes:
第二接收单元，被配置为执行接收该目标对象的计划参与请求，该计划参与请求用于请求参与该流量分发计划；The second receiving unit is configured to receive a plan participation request of the target object, where the plan participation request is used to request participation in the traffic distribution plan;
添加单元，被配置为执行若该目标对象具备该流量分发计划的参与权限，为该目标对象添加该流量分发计划。The add unit is configured to execute the traffic distribution plan for the target object if the target object has the permission to participate in the traffic distribution plan.
在一些实施例中，该添加单元，被配置为执行下述至少一项：In some embodiments, the adding unit is configured to perform at least one of the following:
若该目标对象的首次交易时间处于过去第一时间段内，为该目标对象添加该流量分发计划，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；If the first transaction time of the target object is within the first time period in the past, add the traffic distribution plan for the target object, and the first transaction time represents the time when the item transaction event occurred for the first time for the target object;
若该目标对象的关注数量小于或等于目标数量，为该目标对象添加该流量分发计划，该关注数量表示已关注该目标对象的对象数量；If the target object's following number is less than or equal to the target number, add the traffic distribution plan for the target object. The following number represents the number of objects that have followed the target object;
若该目标对象的虚拟资源数量小于或等于目标资源数量，为该目标对象添加该流量分发计划，该虚拟资源数量表示该目标对象发生物品交易事件所获得的虚拟资源。If the number of virtual resources of the target object is less than or equal to the number of target resources, add the traffic distribution plan for the target object. The number of virtual resources represents the virtual resources obtained by the object transaction event for the target object.
根据本公开实施例的第四方面，提供一种直播数据处理装置，该装置包括：According to a fourth aspect of the embodiment of the present disclosure, a live data processing device is provided, which device includes:
发送单元，被配置为执行响应于目标对象对流量分发计划的查看操作，向服务器发送对该流量分发计划的查看请求，该流量分发计划包括至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量；The sending unit is configured to perform a viewing operation on the traffic distribution plan in response to the target object, and send a viewing request to the traffic distribution plan to the server. The traffic distribution plan includes at least one stage of traffic distribution conditions and the target object satisfies the conditions. The traffic distributed later;
显示单元，被配置为执行接收该服务器基于该查看请求所返回的流量分发计划，显示该流量分发计划；The display unit is configured to receive the traffic distribution plan returned by the server based on the view request, and display the traffic distribution plan;
发送单元，被配置为执行响应于该目标对象对该流量分发计划的参与操作，向该服务器发送计划参与请求，以触发该服务器在该目标对象参与该流量分发计划的情况下，获取该目标对象在直播过程中的直播效果数据，响应于该直播效果数据满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。The sending unit is configured to perform a plan participation operation in response to the target object's participation in the traffic distribution plan, and send a plan participation request to the server to trigger the server to obtain the target object when the target object participates in the traffic distribution plan. The live broadcast effect data during the live broadcast process, in response to the live broadcast effect data meeting the traffic distribution conditions at any stage, will distribute the corresponding traffic to the virtual space of the target object.
在一些实施例中，该发送单元，包括：In some embodiments, the sending unit includes:
显示子单元，被配置为执行在目标对象的直播管理页面中，显示流量分发计划的查看入口，该直播管理页面用于对该目标对象的虚拟空间进行管理；The display subunit is configured to be executed in the live broadcast management page of the target object and display the viewing entrance of the traffic distribution plan. The live broadcast management page is used to manage the virtual space of the target object;
发送子单元，被配置为执行响应于对该流量分发计划的查看入口的触发操作，向该服务器发送对该流量分发计划的查看请求。The sending subunit is configured to perform a trigger operation in response to the viewing entry of the traffic distribution plan, and send a viewing request for the traffic distribution plan to the server.
在一些实施例中，该显示子单元，被配置为执行下述至少一项：In some embodiments, the display subunit is configured to perform at least one of the following:
在该直播管理页面的第一显示区域，显示该流量分发计划的计划提示信息，该计划提示信息关联有该流量分发计划的查看入口；In the first display area of the live broadcast management page, the plan prompt information of the traffic distribution plan is displayed, and the plan prompt information is associated with the viewing entrance of the traffic distribution plan;
在该直播管理页面的第二显示区域，显示该流量分发计划的计划卡片，该计划卡片包括该流量分发计划的查看入口；In the second display area of the live broadcast management page, a plan card for the traffic distribution plan is displayed, and the plan card includes a viewing entrance for the traffic distribution plan;
响应于对该直播管理页面中等级查看控件的触发操作，显示该目标对象的等级页面，在该等级页面中显示该流量分发计划的查看入口，该等级页面用于显示该目标对象的等级信息；In response to the triggering operation of the level view control in the live broadcast management page, the level page of the target object is displayed, and the viewing entrance of the traffic distribution plan is displayed on the level page. The level page is used to display the level information of the target object;
响应于对该直播管理页面中反馈查看控件的触发操作，显示该目标对象的反馈页面，在该反馈页面中显示该流量分发计划的查看入口，该反馈页面用于显示针对该目标对象的物品交易事件的反馈信息。In response to the triggering operation of the feedback viewing control in the live broadcast management page, the feedback page of the target object is displayed, and the viewing entrance of the traffic distribution plan is displayed on the feedback page. The feedback page is used to display item transactions for the target object. Feedback information about the event.
在一些实施例中，该显示子单元，被配置为执行：In some embodiments, the display subunit is configured to perform:
在该目标对象具备该查看入口的显示权限的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口。When the target object has the display permission for the viewing portal, the viewing portal for the traffic distribution plan is displayed on the live broadcast management page of the target object.
在一些实施例中，该显示子单元，被配置为执行下述至少一项：In some embodiments, the display subunit is configured to perform at least one of the following:
在该目标对象的首次交易时间处于过去第一时间段内的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；When the first transaction time of the target object is within the first time period in the past, the viewing entrance of the traffic distribution plan is displayed on the live broadcast management page of the target object. The first transaction time represents the first time that the target object occurs. The time of the item transaction event;
在第一对象名单包括该目标对象的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口，该第一对象名单包括具备该查看入口的显示权限的对象。When the first object list includes the target object, the viewing portal of the traffic distribution plan is displayed on the live broadcast management page of the target object, and the first object list includes objects with the display permission of the viewing portal.
在一些实施例中，该显示子单元，还被配置为执行：In some embodiments, the display subunit is also configured to perform:
以弹窗的形式，显示流量分发计划的参与提示信息，该参与提示信息用于提示参与该流量分发计划；Display the participation prompt information of the traffic distribution plan in the form of a pop-up window, which is used to prompt participation in the traffic distribution plan;
响应于对该参与提示信息的触发操作，执行该在目标对象的直播管理页面中，显示流量分发计划的查看入口的步骤。In response to the triggering operation of the participation prompt information, perform the step of displaying the viewing entrance of the traffic distribution plan on the live broadcast management page of the target object.
在一些实施例中，该显示单元，被配置为执行下述至少一项：In some embodiments, the display unit is configured to perform at least one of the following:
接收该服务器所返回的与该目标对象的直播类型匹配的流量分发计划，显示与该目标对象的直播类型匹配的流量分发计划；Receive the traffic distribution plan returned by the server that matches the live broadcast type of the target object, and display the traffic distribution plan that matches the live broadcast type of the target object;
接收该服务器所返回的与该目标对象的直播发展阶段匹配的流量分发计划，显示与该目标对象的直播发展阶段匹配的流量分发计划。Receive the traffic distribution plan returned by the server that matches the live broadcast development stage of the target object, and display the traffic distribution plan that matches the live broadcast development stage of the target object.
在一些实施例中，该显示单元，被配置为执行：In some embodiments, the display unit is configured to perform:
显示该流量分发计划中至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量。Displays the traffic distribution conditions of at least one stage in the traffic distribution plan and the traffic distributed by the target object after the conditions are met.
在一些实施例中，该显示单元，被配置为执行：In some embodiments, the display unit is configured to perform:
在该流量分发计划的显示页面中，显示该流量分发计划的状态提示信息，该状态提示信息用于提示该目标对象是否已参与该流量分发计划。On the display page of the traffic distribution plan, the status prompt information of the traffic distribution plan is displayed. The status prompt information is used to prompt whether the target object has participated in the traffic distribution plan.
在一些实施例中，该流量分发计划包括该目标对象正在参与的至少一个第一流量分发计划；In some embodiments, the traffic distribution plan includes at least a first traffic distribution plan in which the target object is participating;
该显示单元，被配置为执行下述至少一项：The display unit is configured to perform at least one of the following:
在该流量分发计划的显示页面中，显示该至少一个第一流量分发计划的累计效果信息，该累计效果信息表示该至少一个第一流量分发计划所带来的直播效果的总量；In the display page of the traffic distribution plan, cumulative effect information of the at least one first traffic distribution plan is displayed, where the cumulative effect information represents the total amount of live broadcast effects brought by the at least one first traffic distribution plan;
在该流量分发计划的显示页面中，显示该至少一个第一流量分发计划的近期效果信息，该近期效果信息表示该至少一个第一流量分发计划在过去第二时间段内所带来的直播效果的总量；In the display page of the traffic distribution plan, the recent performance information of the at least one first traffic distribution plan is displayed, and the recent performance information represents the live broadcast effect brought by the at least one first traffic distribution plan in the second time period in the past. the total amount;
在该流量分发计划的显示页面中，分别显示该至少一个第一流量分发计划的效果信息，该效果信息表示该第一流量分发计划所带来的直播效果；In the display page of the traffic distribution plan, the effect information of the at least one first traffic distribution plan is displayed respectively, and the effect information represents the live broadcast effect brought by the first traffic distribution plan;
在该流量分发计划的显示页面中，显示效果提示信息，该效果提示信息用于提示提升该直播效果应采取的方式。On the display page of the traffic distribution plan, performance prompt information is displayed, and the performance prompt information is used to prompt ways to improve the live broadcast effect.
在一些实施例中，该流量分发计划的显示页面还包括效果说明控件，该效果说明控件用于触发显示该直播效果的说明信息；In some embodiments, the display page of the traffic distribution plan also includes an effect description control, which is used to trigger the display of description information of the live broadcast effect;
该显示单元，还被配置为执行：The display unit is also configured to perform:
响应于对该显示页面中效果说明控件的触发操作，显示效果说明页面，在该效果说明页面中显示该直播效果的说明信息。In response to the triggering operation of the effect description control in the display page, the effect description page is displayed, and the description information of the live broadcast effect is displayed in the effect description page.
在一些实施例中，该流量分发计划的显示页面还包括效果查看控件，该效果查看控件用于触发显示该目标对象的直播效果的详情信息；In some embodiments, the display page of the traffic distribution plan also includes an effect viewing control, which is used to trigger the display of detailed information about the live broadcast effect of the target object;
该显示单元，还被配置为执行：The display unit is also configured to perform:
响应于对该显示页面中效果查看控件的触发操作，显示效果详情页面，在该效果详情页面中显示该目标对象的直播效果的详情信息。In response to the triggering operation of the effect viewing control on the display page, an effect details page is displayed, and detailed information of the live broadcast effect of the target object is displayed on the effect details page.
在一些实施例中，该显示单元，还被配置为执行下述至少一项：In some embodiments, the display unit is further configured to perform at least one of the following:
在该效果详情页面中，显示该目标对象在多个时间段内的直播效果的变化趋势；In the performance details page, the changing trend of the live broadcast performance of the target object in multiple time periods is displayed;
在该效果详情页面中，显示该目标对象与关联对象的直播效果的比对情况，该关联对象为与该目标对象同行业且同等级的对象；In the effect details page, the comparison of the live broadcast effect of the target object and the associated object is displayed. The associated object is an object in the same industry and level as the target object;
在该效果详情页面中，显示该目标对象的直播效果分布情况，该直播效果分布情况表示该至少一个第一流量分发计划所带来的直播效果占累计效果信息的比例；In the effect details page, the live broadcast effect distribution of the target object is displayed. The live broadcast effect distribution represents the proportion of the live broadcast effect brought by the at least one first traffic distribution plan to the cumulative effect information;
在该效果详情页面中，对于该目标对象的任一次直播事件，显示该直播事件中的直播效果明细，该直播效果明细表示该至少一个第一流量分发计划为该直播事件带来的直播效果。In the effect details page, for any live broadcast event of the target object, the live broadcast effect details in the live broadcast event are displayed. The live broadcast effect details represent the live broadcast effect brought by the at least one first traffic distribution plan for the live broadcast event.
在一些实施例中，该流量分发计划包括该目标对象待参与的至少一个第二流量分发计划；In some embodiments, the traffic distribution plan includes at least one second traffic distribution plan in which the target object is to participate;
该显示单元，被配置为执行下述至少一项：The display unit is configured to perform at least one of the following:
在该流量分发计划的显示页面中，分别显示该至少一个第二流量分发计划的条件提示信息，该条件提示信息用于提示参与该第二流量分发计划所需满足的参与条件；In the display page of the traffic distribution plan, the condition prompt information of the at least one second traffic distribution plan is displayed respectively, and the condition prompt information is used to prompt the participation conditions that need to be met to participate in the second traffic distribution plan;
在该流量分发计划的显示页面中，分别显示该至少一个第二流量分发计划的标签提示信息，该标签提示信息用于提示该目标对象是否满足该参与条件；In the display page of the traffic distribution plan, label prompt information of the at least one second traffic distribution plan is displayed respectively, and the label prompt information is used to prompt whether the target object meets the participation condition;
在该流量分发计划的显示页面中，分别显示该至少一个第二流量分发计划的建议提示信息，该建议提示信息用于提示满足该参与条件应采取的方式。On the display page of the traffic distribution plan, suggested prompt information of the at least one second traffic distribution plan is displayed respectively, and the suggested prompt information is used to prompt the method that should be adopted to meet the participation conditions.
在一些实施例中，该显示单元，还被配置为执行：In some embodiments, the display unit is further configured to perform:
在该目标对象具备该流量分发计划的参与权限的情况下，显示该目标对象已参与该流量分发计划。If the target object has the permission to participate in the traffic distribution plan, it is displayed that the target object has participated in the traffic distribution plan.
在一些实施例中，该显示单元，还被配置为执行下述至少一项：In some embodiments, the display unit is further configured to perform at least one of the following:
在该目标对象的首次交易时间处于过去第一时间段内的情况下，显示该目标对象已参与该流量分发计划，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；If the first transaction time of the target object is within the first time period in the past, it is shown that the target object has participated in the traffic distribution plan, and the first transaction time represents the time when the item transaction event occurred for the first time for the target object;
在该目标对象的关注数量小于或等于目标数量的情况下，显示该目标对象已参与该流量分发计划，该关注数量表示已关注该目标对象的对象数量；When the number of followers of the target object is less than or equal to the target number, it is shown that the target object has participated in the traffic distribution plan, and the number of followers indicates the number of objects that have followed the target object;
在该目标对象的虚拟资源数量小于或等于目标资源数量的情况下，显示该目标对象已参与该流量分发计划，该虚拟资源数量表示该目标对象发生物品交易事件所获得的虚拟资源。When the number of virtual resources of the target object is less than or equal to the number of target resources, it is shown that the target object has participated in the traffic distribution plan, and the number of virtual resources represents the virtual resources obtained by the target object from the item transaction event.
根据本公开实施例的第五方面，提供一种计算机设备，该计算机设备包括：According to a fifth aspect of an embodiment of the present disclosure, a computer device is provided, the computer device including:
一个或多个处理器；one or more processors;
用于存储该处理器可执行程序代码的存储器；Memory used to store executable program code for the processor;
其中，该处理器被配置为执行该程序代码，以实现上述第一方面、第一方面中任一实施例、第二方面或第二方面中任一实施例中的直播数据处理方法。Wherein, the processor is configured to execute the program code to implement the live data processing method in the above-mentioned first aspect, any embodiment of the first aspect, the second aspect, or any embodiment of the second aspect.
根据本公开实施例的第六方面，提供一种计算机可读存储介质，该计算机可读存储介质包括：当该计算机可读存储介质中的程序代码由计算机设备的处理器执行时，使得计算机设备能够执行上述第一方面、第一方面中任一实施例、第二方面或第二方面中任一实施例中的直播数据处理方法。According to a sixth aspect of an embodiment of the present disclosure, a computer-readable storage medium is provided. The computer-readable storage medium includes: when the program code in the computer-readable storage medium is executed by a processor of a computer device, the computer device causes the computer device to The live data processing method in the above-mentioned first aspect, any embodiment of the first aspect, the second aspect, or any embodiment of the second aspect can be executed.
根据本公开实施例的第七方面，提供一种计算机程序产品，包括计算机程序，该计算机程序被处理器执行时实现上述第一方面、第一方面中任一实施例、第二方面或第二方面中任一实施例中的直播数据处理方法。According to a seventh aspect of the embodiments of the present disclosure, a computer program product is provided, including a computer program that, when executed by a processor, implements the above-mentioned first aspect, any embodiment of the first aspect, the second aspect, or the second aspect. The live data processing method in any embodiment of the aspect.
应当理解的是，以上的一般描述和后文的细节描述仅是示例性和解释性的，并不能限制本公开。It should be understood that the foregoing general description and the following detailed description are exemplary and explanatory only, and do not limit the present disclosure.
附图说明Description of drawings
此处的附图被并入说明书中并构成本说明书的一部分，示出了符合本公开的实施例，并与说明书一起用于解释本公开的原理，并不构成对本公开的不当限定。The drawings herein are incorporated into and constitute a part of this specification, illustrate embodiments consistent with the disclosure, and together with the description are used to explain the principles of the disclosure, and do not constitute undue limitations on the disclosure.
图1是根据一示例性实施例示出的一种直播数据处理方法的实施环境示意图；Figure 1 is a schematic diagram of the implementation environment of a live data processing method according to an exemplary embodiment;
图2是根据一示例性实施例示出的一种直播数据处理方法的流程图；Figure 2 is a flow chart of a live data processing method according to an exemplary embodiment;
图3是根据一示例性实施例示出的一种直播数据处理方法的流程图；Figure 3 is a flow chart of a live data processing method according to an exemplary embodiment;
图4是根据一示例性实施例示出的一种直播数据处理方法的流程图；Figure 4 is a flow chart of a live data processing method according to an exemplary embodiment;
图5是根据一示例性实施例示出的一种直播管理页面的示意图；Figure 5 is a schematic diagram of a live broadcast management page according to an exemplary embodiment;
图6是根据一示例性实施例示出的一种等级页面的示意图；Figure 6 is a schematic diagram of a level page according to an exemplary embodiment;
图7是根据一示例性实施例示出的一种反馈页面的示意图；Figure 7 is a schematic diagram of a feedback page according to an exemplary embodiment;
图8是根据一示例性实施例示出的一种流量分发计划的显示页面的示意图；Figure 8 is a schematic diagram of a display page of a traffic distribution plan according to an exemplary embodiment;
图9是根据一示例性实施例示出的一种效果详情页面的示意图；Figure 9 is a schematic diagram of an effect details page according to an exemplary embodiment;
图10是根据一示例性实施例示出的一种流量分发的业务流程示意图；Figure 10 is a schematic diagram of a business flow of traffic distribution according to an exemplary embodiment;
图11是根据一示例性实施例示出的一种直播数据处理装置的框图；Figure 11 is a block diagram of a live data processing device according to an exemplary embodiment;
图12是根据一示例性实施例示出的一种直播数据处理装置的框图；Figure 12 is a block diagram of a live data processing device according to an exemplary embodiment;
图13是根据一示例性实施例示出的一种终端的框图；Figure 13 is a block diagram of a terminal according to an exemplary embodiment;
图14是根据一示例性实施例示出的一种服务器的框图。Figure 14 is a block diagram of a server according to an exemplary embodiment.
具体实施方式Detailed ways
为了使本领域普通人员更好地理解本公开的技术方案，下面将结合附图，对本公开实施例中的技术方案进行清楚、完整地描述。In order to allow ordinary people in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below in conjunction with the accompanying drawings.
需要说明的是，本公开的说明书和权利要求书及上述附图中的术语“第一”、“第二”等是用于区别类似的对象，而不必用于描述特定的顺序或先后次序。应该理解这样使用的数据在适当情况下可以互换，以便这里描述的本公开的实施例能够以除了在这里图示或描述的那些以外的顺序实施。以下示例性实施例中所描述的实施方式并不代表与本公开相一致的所有实施方式。相反，它们仅是与如所附权利要求书中所详述的、本公开的一些方面相一致的装置和方法的例子。It should be noted that the terms "first", "second", etc. in the description and claims of the present disclosure and the above-mentioned drawings are used to distinguish similar objects and are not necessarily used to describe a specific order or sequence. It is to be understood that the data so used are interchangeable under appropriate circumstances so that the embodiments of the disclosure described herein can be practiced in sequences other than those illustrated or described herein. The implementations described in the following exemplary embodiments do not represent all implementations consistent with the present disclosure. Rather, they are merely examples of apparatus and methods consistent with aspects of the disclosure as detailed in the appended claims.
需要说明的是，本公开实施例所涉及的信息(包括但不限于用户设备信息、用户个人信息等)、数据(包括但不限于用于分析的数据、存储的数据、展示的数据等)以及信号，均为经用户授权或者经过各方充分授权的，且相关数据的收集、使用和处理需要遵守相关国家和地区的相关法律法规和标准。例如，本公开实施例中所涉及的直播效果数据等都是在充分授权的情况下获取的。在一些实施例中，终端提供有权限询问页面，该权限询问页面用于询问用户是否授予上述信息的获取权限，在该权限询问页面中，显示同意授权控件和拒绝授权控件，在检测到用户对该同意授权控件的触发操作的情况下，利用本公开实施例所提供的直播数据处理方法来获取上述信息，从而实现基于直播效果的流量分发。It should be noted that the information (including but not limited to user equipment information, user personal information, etc.), data (including but not limited to data used for analysis, stored data, displayed data, etc.) involved in the embodiments of the present disclosure and Signals are all authorized by the user or fully authorized by all parties, and the collection, use and processing of relevant data need to comply with the relevant laws, regulations and standards of relevant countries and regions. For example, the live broadcast effect data involved in the embodiments of this disclosure are all obtained with full authorization. In some embodiments, the terminal provides a permission inquiry page. The permission inquiry page is used to ask the user whether to grant the permission to obtain the above information. In the permission inquiry page, the consent authorization control and the rejection authorization control are displayed. After detecting that the user has In the case of agreeing to the triggering operation of the authorization control, the live broadcast data processing method provided by the embodiment of the present disclosure is used to obtain the above information, thereby realizing traffic distribution based on the live broadcast effect.
图1是根据一示例性实施例示出的一种直播数据处理方法的实施环境示意图，参见图1，该实施环境中包括：终端101和服务器102。Figure 1 is a schematic diagram of an implementation environment of a live broadcast data processing method according to an exemplary embodiment. Referring to Figure 1, the implementation environment includes: a terminal 101 and a server 102.
终端101可以为智能手机、智能手表、台式电脑、手提电脑、虚拟现实终端、增强现实终端、无线终端和膝上型便携计算机等设备中的至少一种。终端101具有通信功能，可以接入有线网络或无线网络。终端101可以泛指多个终端中的一个，本实施例仅以终端101来举例说明。本领域技术人员可以知晓，上述终端的数量可以更多或更少。The terminal 101 may be at least one of a smart phone, a smart watch, a desktop computer, a laptop computer, a virtual reality terminal, an augmented reality terminal, a wireless terminal, a laptop computer, and other devices. The terminal 101 has a communication function and can access a wired network or a wireless network. The terminal 101 may generally refer to one of multiple terminals. This embodiment only takes the terminal 101 as an example. Those skilled in the art will know that the number of the above terminals may be more or less.
其中，终端为目标对象对应的终端，也即是登录有目标对象的账号的终端，在一些实施例中，目标对象为主播用户或商家用户。在一些实施例中，终端101运行有具备直播管理功能的应用程序。The terminal is a terminal corresponding to the target object, that is, a terminal logged in with an account of the target object. In some embodiments, the target object is a broadcaster user or a merchant user. In some embodiments, the terminal 101 runs an application with live broadcast management functions.
本公开实施例中，终端101用于响应于目标对象对流量分发计划的查看操作，向服务器102发送对该流量分发计划的查看请求，接收该服务器102基于该查看请求所返回的流量分发计划，显示该流量分发计划，响应于该目标对象对该流量分发计划的参与操作，向该服务器102发送计划参与请求，以触发该服务器102在该目标对象参与该流量分发计划的情况下，获取该目标对象在直播过程中的直播效果数据，响应于该直播效果数据满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。In this disclosed embodiment, the terminal 101 is configured to respond to the target object's viewing operation of the traffic distribution plan, send a viewing request for the traffic distribution plan to the server 102, and receive the traffic distribution plan returned by the server 102 based on the viewing request, Display the traffic distribution plan, and in response to the target object's participation in the traffic distribution plan, send a plan participation request to the server 102 to trigger the server 102 to obtain the target when the target object participates in the traffic distribution plan. The live broadcast effect data of the object during the live broadcast process. In response to the live broadcast effect data meeting the traffic distribution conditions at any stage, the corresponding traffic will be distributed to the virtual space of the target object.
服务器102为终端101所运行的应用程序的后台服务器，用于为该应用程序提供后台服务。服务器102可以是独立的物理服务器，也可以是多个物理服务器构成的服务器集群或者分布式文件系统，还可以是提供云服务、云数据库、云计算、云函数、云存储、网络服务、云通信、中间件服务、域名服务、安全服务、CDN(Content Delivery Network，内容分发网络)、以及大数据和人工智能平台等基础云计算服务的云服务器。The server 102 is a background server for the application program running on the terminal 101, and is used to provide background services for the application program. The server 102 can be an independent physical server, a server cluster or a distributed file system composed of multiple physical servers, or it can provide cloud services, cloud databases, cloud computing, cloud functions, cloud storage, network services, and cloud communications. , middleware services, domain name services, security services, CDN (Content Delivery Network, content distribution network), and cloud servers for basic cloud computing services such as big data and artificial intelligence platforms.
在一些实施例中，服务器102与终端101通过有线或无线通信方式进行直接或间接的连接，本公开实施例对此不作限定。本公开实施例中，服务器102用于响应于目标对象对流量分发计划的查看请求，将该目标对象的流量分发计划发送至该目标对象对应的终端101，以触发该终端101显示该流量分发计划，在该目标对象参与该流量分发计划的情况下，获取该目标对象在直播过程中的直播效果数据，响应于该直播效果数据满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。In some embodiments, the server 102 and the terminal 101 are connected directly or indirectly through wired or wireless communication, which is not limited in the embodiments of the present disclosure. In the embodiment of the present disclosure, the server 102 is configured to respond to the target object's request to view the traffic distribution plan, and send the traffic distribution plan of the target object to the terminal 101 corresponding to the target object, so as to trigger the terminal 101 to display the traffic distribution plan. , when the target object participates in the traffic distribution plan, obtain the live broadcast effect data of the target object during the live broadcast process, and in response to the live broadcast effect data meeting the traffic distribution conditions at any stage, distribute the virtual space to the target object corresponding traffic.
可选地，上述服务器102的数量可以更多或更少，本公开实施例对此不加以限定。当然，服务器102还可以包括其他功能服务器，以便提供更全面且多样化的服务。Optionally, the number of the above-mentioned servers 102 may be more or less, which is not limited in this embodiment of the disclosure. Of course, the server 102 may also include other functional servers to provide more comprehensive and diverse services.
图2是根据一示例性实施例示出的一种直播数据处理方法的流程图，如图2所示，该方法由计算机设备执行，该计算机设备可提供为上述图1所示出的服务器，示意性地，该方法包括以下步骤：Figure 2 is a flow chart of a live broadcast data processing method according to an exemplary embodiment. As shown in Figure 2, the method is executed by a computer device. The computer device can be provided as the server shown in Figure 1. Typically, the method includes the following steps:
在步骤201中，服务器响应于目标对象对流量分发计划的查看请求，将该目标对象的流量分发计划发送至该目标对象对应的终端，以触发该终端显示该流量分发计划，该流量分发计划包括至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量。In step 201, in response to the target object's request to view the traffic distribution plan, the server sends the target object's traffic distribution plan to the terminal corresponding to the target object to trigger the terminal to display the traffic distribution plan. The traffic distribution plan includes Traffic distribution conditions for at least one stage and the traffic distributed by the target object after the conditions are met.
在步骤202中，服务器在该目标对象参与该流量分发计划的情况下，获取该目标对象在直播过程中的直播效果数据。In step 202, when the target object participates in the traffic distribution plan, the server obtains the live broadcast effect data of the target object during the live broadcast.
在步骤203中，服务器响应于该直播效果数据满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。In step 203, in response to the live broadcast effect data satisfying the traffic distribution conditions at any stage, the server distributes corresponding traffic to the virtual space of the target object.
本公开实施例提供的技术方案，在目标对象的流量分发计划中，设置了至少一个阶段的流量分发条件和目标对象满足条件后所分发的流量，进而，在为目标对象的虚拟空间分发流量时，通过判断目标对象的直播效果是否满足该至少一个阶段的流量分发条件，来确定该目标对象的直播效果所对应的阶段，再为该目标对象的虚拟空间分发该阶段对应的流量，如此，提供了一种基于目标对象的直播效果来为目标对象分发流量的方法，参考了目标对象在直播过程中的直播效果，增加了流量分发所参考的信息量，提升了流量分发的精确性。The technical solution provided by the embodiment of the present disclosure sets at least one stage of traffic distribution conditions and the traffic to be distributed after the target object meets the conditions in the traffic distribution plan of the target object. Furthermore, when distributing traffic to the virtual space of the target object, , determine the stage corresponding to the live broadcast effect of the target object by judging whether the live broadcast effect of the target object meets the traffic distribution conditions of at least one stage, and then distribute the traffic corresponding to the stage to the virtual space of the target object, thus providing A method of distributing traffic to the target object based on the live broadcast effect of the target object is proposed. It refers to the live broadcast effect of the target object during the live broadcast process, increases the amount of information referenced for traffic distribution, and improves the accuracy of traffic distribution.
在一些实施例中，该直播效果数据包括至少一类直播效果参数；In some embodiments, the live broadcast effect data includes at least one type of live broadcast effect parameters;
响应于该直播效果数据满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量包括：In response to the live broadcast effect data meeting the traffic distribution conditions at any stage, the corresponding traffic distributed to the virtual space of the target object includes:
基于该至少一类直播效果参数以及该至少一类直播效果参数对应的权重系数，进行加权求和，得到加权求和后的直播效果参数；Based on the at least one type of live broadcast effect parameter and the weight coefficient corresponding to the at least one type of live broadcast effect parameter, perform a weighted sum to obtain the weighted summed live broadcast effect parameter;
响应于该加权求和后的直播效果参数满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。In response to the weighted summation of the live broadcast effect parameters meeting the traffic distribution conditions at any stage, the corresponding traffic is distributed to the virtual space of the target object.
在一些实施例中，该至少一类直播效果参数包括第一效果参数、第二效果参数以及第三效果参数中的至少一项，该第一效果参数表示该目标对象在虚拟资源维度上的直播效果，该第二效果参数表示该目标对象在电子订单维度上的直播效果，该第三效果参数表示该目标对象在关注维度上的直播效果。In some embodiments, the at least one type of live broadcast effect parameter includes at least one of a first effect parameter, a second effect parameter and a third effect parameter. The first effect parameter represents the live broadcast of the target object in the virtual resource dimension. The second effect parameter represents the live broadcast effect of the target object in the electronic order dimension, and the third effect parameter represents the live broadcast effect of the target object in the attention dimension.
在一些实施例中，将该目标对象的流量分发计划发送至该目标对象对应的终端之前，该方法还包括：In some embodiments, before sending the traffic distribution plan of the target object to the terminal corresponding to the target object, the method further includes:
获取与该目标对象匹配的流量分发计划，基于与该目标对象匹配的流量分发计划，执行该将该目标对象的流量分发计划发送至该目标对象对应的终端的步骤。Obtain the traffic distribution plan matching the target object, and based on the traffic distribution plan matching the target object, execute the step of sending the traffic distribution plan of the target object to the terminal corresponding to the target object.
在一些实施例中，获取与该目标对象匹配的流量分发计划包括下述至少一项：In some embodiments, obtaining the traffic distribution plan matching the target object includes at least one of the following:
基于该目标对象的直播类型，获取与该直播类型匹配的流量分发计划；Based on the live broadcast type of the target object, obtain the traffic distribution plan that matches the live broadcast type;
基于该目标对象的直播发展阶段，获取与该直播发展阶段匹配的流量分发计划。Based on the live broadcast development stage of the target object, obtain a traffic distribution plan that matches the live broadcast development stage.
在一些实施例中，响应于目标对象对流量分发计划的查看请求，将该目标对象的流量分发计划发送至该目标对象对应的终端之前，该方法还包括：In some embodiments, in response to the target object's request to view the traffic distribution plan, before sending the target object's traffic distribution plan to the terminal corresponding to the target object, the method further includes:
接收目标对象对直播管理页面的访问请求，该访问请求用于请求访问该直播管理页面，该直播管理页面用于对该目标对象的虚拟空间进行管理；Receive an access request from the target object to the live broadcast management page. The access request is used to request access to the live broadcast management page. The live broadcast management page is used to manage the virtual space of the target object;
若该目标对象具备该流量分发计划的查看入口的显示权限，向该终端返回该直播管理页面的内容数据，该内容数据用于指示在该直播管理页面中显示该流量分发计划的查看入口。If the target object has the permission to display the viewing portal of the traffic distribution plan, the content data of the live broadcast management page is returned to the terminal, and the content data is used to instruct the viewing portal of the traffic distribution plan to be displayed on the live broadcast management page.
在一些实施例中，若该目标对象具备该查看入口的显示权限，向该终端返回直播管理页面的内容数据包括下述至少一项：In some embodiments, if the target object has the display permission of the viewing portal, the content data returned to the terminal on the live broadcast management page includes at least one of the following:
若该目标对象的首次交易时间处于过去第一时间段内，向该终端返回该直播管理页面的内容数据，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；If the first transaction time of the target object is within the first time period in the past, the content data of the live broadcast management page is returned to the terminal, and the first transaction time represents the time when the item transaction event occurred for the first time for the target object;
若第一对象名单包括该目标对象，向该终端返回所述直播管理页面的内容数据，该第一对象名单包括具备该查看入口的显示权限的对象。If the first object list includes the target object, the content data of the live broadcast management page is returned to the terminal, and the first object list includes objects with the display permission of the viewing portal.
在一些实施例中，在该目标对象参与该流量分发计划的情况下，获取该目标对象在直播过程中的直播效果数据之前，该方法还包括：In some embodiments, when the target object participates in the traffic distribution plan, before obtaining the live broadcast effect data of the target object during the live broadcast, the method further includes:
接收该目标对象的计划参与请求，该计划参与请求用于请求参与该流量分发计划；Receive a plan participation request from the target object, which is used to request participation in the traffic distribution plan;
若该目标对象具备该流量分发计划的参与权限，为该目标对象添加该流量分发计划。If the target object has the permission to participate in the traffic distribution plan, add the traffic distribution plan to the target object.
在一些实施例中，若该目标对象具备该流量分发计划的参与权限，为该目标对象添加该流量分发计划包括下述至少一项：In some embodiments, if the target object has the permission to participate in the traffic distribution plan, adding the traffic distribution plan to the target object includes at least one of the following:
若该目标对象的首次交易时间处于过去第一时间段内，为该目标对象添加该流量分发计划，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；If the first transaction time of the target object is within the first time period in the past, add the traffic distribution plan for the target object, and the first transaction time represents the time when the item transaction event occurred for the first time for the target object;
若该目标对象的关注数量小于或等于目标数量，为该目标对象添加该流量分发计划，该关注数量表示已关注该目标对象的对象数量；If the target object's following number is less than or equal to the target number, add the traffic distribution plan for the target object. The following number represents the number of objects that have followed the target object;
若该目标对象的虚拟资源数量小于或等于目标资源数量，为该目标对象添加该流量分发计划，该虚拟资源数量表示该目标对象发生物品交易事件所获得的虚拟资源。If the number of virtual resources of the target object is less than or equal to the number of target resources, add the traffic distribution plan for the target object. The number of virtual resources represents the virtual resources obtained by the object transaction event for the target object.
图3是根据一示例性实施例示出的一种直播数据处理方法的流程图，如图3所示，该方法由计算机设备执行，该计算机设备可提供为上述图1所示出的终端，示意性地，该方法包括以下步骤：Figure 3 is a flow chart of a live broadcast data processing method according to an exemplary embodiment. As shown in Figure 3, the method is executed by a computer device, and the computer device can be provided as the terminal shown in Figure 1 above. Typically, the method includes the following steps:
在步骤301中，终端响应于目标对象对流量分发计划的查看操作，向服务器发送对该流量分发计划的查看请求，该流量分发计划包括至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量。In step 301, in response to the target object's viewing operation of the traffic distribution plan, the terminal sends a viewing request to the server for the traffic distribution plan. The traffic distribution plan includes at least one stage of traffic distribution conditions and the target object's response to the traffic distribution plan after the conditions are met. The traffic distributed.
在步骤302中，终端接收该服务器基于该查看请求所返回的流量分发计划，显示该流量分发计划。In step 302, the terminal receives the traffic distribution plan returned by the server based on the view request, and displays the traffic distribution plan.
在步骤303中，终端响应于该目标对象对该流量分发计划的参与操作，向该服务器发送计划参与请求，以触发该服务器在该目标对象参与该流量分发计划的情况下，获取该目标对象在直播过程中的直播效果数据，响应于该直播效果数据满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。In step 303, in response to the target object's participation in the traffic distribution plan, the terminal sends a plan participation request to the server to trigger the server to obtain the target object's status in the traffic distribution plan when the target object participates in the traffic distribution plan. According to the live broadcast effect data during the live broadcast process, in response to the live broadcast effect data meeting the traffic distribution conditions at any stage, the corresponding traffic will be distributed to the virtual space of the target object.
本公开实施例提供的技术方案，在目标对象的流量分发计划中，设置了至少一个阶段的流量分发条件和目标对象满足条件后所分发的流量，进而，在为目标对象的虚拟空间分发流量时，通过判断目标对象的直播效果是否满足该至少一个阶段的流量分发条件，来确定该目标对象的直播效果所对应的阶段，再为该目标对象的虚拟空间分发该阶段对应的流量，如此，提供了一种基于目标对象的直播效果来为目标对象分发流量的方法，参考了目标对象在直播过程中的直播效果，增加了流量分发所参考的信息量，提升了流量分发的精确性。The technical solution provided by the embodiment of the present disclosure sets at least one stage of traffic distribution conditions and the traffic to be distributed after the target object meets the conditions in the traffic distribution plan of the target object. Furthermore, when distributing traffic to the virtual space of the target object, , determine the stage corresponding to the live broadcast effect of the target object by judging whether the live broadcast effect of the target object meets the traffic distribution conditions of at least one stage, and then distribute the traffic corresponding to the stage to the virtual space of the target object, thus providing A method of distributing traffic to the target object based on the live broadcast effect of the target object is proposed. It refers to the live broadcast effect of the target object during the live broadcast process, increases the amount of information referenced for traffic distribution, and improves the accuracy of traffic distribution.
在一些实施例中，响应于目标对象对流量分发计划的查看操作，向服务器发送对该流量分发计划的查看请求包括：In some embodiments, in response to the target object's viewing operation of the traffic distribution plan, sending a viewing request to the server for the traffic distribution plan includes:
在目标对象的直播管理页面中，显示流量分发计划的查看入口，该直播管理页面用于对该目标对象的虚拟空间进行管理；In the live broadcast management page of the target object, display the viewing entrance of the traffic distribution plan. This live broadcast management page is used to manage the virtual space of the target object;
响应于对该流量分发计划的查看入口的触发操作，向该服务器发送对该流量分发计划的查看请求。In response to the triggering operation of the viewing portal of the traffic distribution plan, a viewing request for the traffic distribution plan is sent to the server.
在一些实施例中，在目标对象的直播管理页面中，显示流量分发计划的查看入口包括下述至少一项：In some embodiments, in the live broadcast management page of the target object, the view entry that displays the traffic distribution plan includes at least one of the following:
在该直播管理页面的第一显示区域，显示该流量分发计划的计划提示信息，该计划提示信息关联有该流量分发计划的查看入口；In the first display area of the live broadcast management page, the plan prompt information of the traffic distribution plan is displayed, and the plan prompt information is associated with the viewing entrance of the traffic distribution plan;
在该直播管理页面的第二显示区域，显示该流量分发计划的计划卡片，该计划卡片包括该流量分发计划的查看入口；In the second display area of the live broadcast management page, a plan card for the traffic distribution plan is displayed, and the plan card includes a viewing entrance for the traffic distribution plan;
响应于对该直播管理页面中等级查看控件的触发操作，显示该目标对象的等级页面，在该等级页面中显示该流量分发计划的查看入口，该等级页面用于显示该目标对象的等级信息；In response to the triggering operation of the level view control in the live broadcast management page, the level page of the target object is displayed, and the viewing entrance of the traffic distribution plan is displayed on the level page. The level page is used to display the level information of the target object;
响应于对该直播管理页面中反馈查看控件的触发操作，显示该目标对象的反馈页面，在该反馈页面中显示该流量分发计划的查看入口，该反馈页面用于显示针对该目标对象的物品交易事件的反馈信息。In response to the triggering operation of the feedback viewing control in the live broadcast management page, the feedback page of the target object is displayed, and the viewing entrance of the traffic distribution plan is displayed on the feedback page. The feedback page is used to display item transactions for the target object. Feedback information about the event.
在一些实施例中，在目标对象的直播管理页面中，显示流量分发计划的查看入口包括：In some embodiments, in the live broadcast management page of the target object, the viewing portal that displays the traffic distribution plan includes:
在该目标对象具备该查看入口的显示权限的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口。When the target object has the display permission for the viewing portal, the viewing portal for the traffic distribution plan is displayed on the live broadcast management page of the target object.
在一些实施例中，在该目标对象具备该查看入口的显示权限的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口包括下述至少一项：In some embodiments, when the target object has the display permission for the viewing portal, in the live broadcast management page of the target object, the viewing portal for displaying the traffic distribution plan includes at least one of the following:
在该目标对象的首次交易时间处于过去第一时间段内的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；When the first transaction time of the target object is within the first time period in the past, the viewing entrance of the traffic distribution plan is displayed on the live broadcast management page of the target object. The first transaction time represents the first time that the target object occurs. The time of the item transaction event;
在第一对象名单包括该目标对象的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口，该第一对象名单包括具备该查看入口的显示权限的对象。When the first object list includes the target object, the viewing portal of the traffic distribution plan is displayed on the live broadcast management page of the target object, and the first object list includes objects with the display permission of the viewing portal.
在一些实施例中，在目标对象的直播管理页面中，显示流量分发计划的查看入口之前，该方法还包括：In some embodiments, before displaying the viewing entrance of the traffic distribution plan in the live broadcast management page of the target object, the method further includes:
以弹窗的形式，显示流量分发计划的参与提示信息，该参与提示信息用于提示参与该流量分发计划；Display the participation prompt information of the traffic distribution plan in the form of a pop-up window, which is used to prompt participation in the traffic distribution plan;
响应于对该参与提示信息的触发操作，执行该在目标对象的直播管理页面中，显示流量分发计划的查看入口的步骤。In response to the triggering operation of the participation prompt information, perform the step of displaying the viewing entrance of the traffic distribution plan on the live broadcast management page of the target object.
在一些实施例中，接收该服务器基于该查看请求所返回的流量分发计划，显示该流量分发计划包括下述至少一项：In some embodiments, receiving the traffic distribution plan returned by the server based on the view request shows that the traffic distribution plan includes at least one of the following:
接收该服务器所返回的与该目标对象的直播类型匹配的流量分发计划，显示与该目标对象的直播类型匹配的流量分发计划；Receive the traffic distribution plan returned by the server that matches the live broadcast type of the target object, and display the traffic distribution plan that matches the live broadcast type of the target object;
接收该服务器所返回的与该目标对象的直播发展阶段匹配的流量分发计划，显示与该目标对象的直播发展阶段匹配的流量分发计划。Receive the traffic distribution plan returned by the server that matches the live broadcast development stage of the target object, and display the traffic distribution plan that matches the live broadcast development stage of the target object.
在一些实施例中，显示该流量分发计划包括：In some embodiments, displaying the traffic distribution plan includes:
显示该流量分发计划中至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量。Displays the traffic distribution conditions of at least one stage in the traffic distribution plan and the traffic distributed by the target object after the conditions are met.
在一些实施例中，显示该流量分发计划包括：In some embodiments, displaying the traffic distribution plan includes:
在该流量分发计划的显示页面中，显示该流量分发计划的状态提示信息，该状态提示信息用于提示该目标对象是否已参与该流量分发计划。On the display page of the traffic distribution plan, the status prompt information of the traffic distribution plan is displayed. The status prompt information is used to prompt whether the target object has participated in the traffic distribution plan.
在一些实施例中，该流量分发计划包括该目标对象正在参与的至少一个第一流量分发计划；In some embodiments, the traffic distribution plan includes at least a first traffic distribution plan in which the target object is participating;
显示该流量分发计划包括下述至少一项：Shows that the traffic distribution plan includes at least one of the following:
在该流量分发计划的显示页面中，显示该至少一个第一流量分发计划的累计效果信息，该累计效果信息表示该至少一个第一流量分发计划所带来的直播效果的总量；In the display page of the traffic distribution plan, cumulative effect information of the at least one first traffic distribution plan is displayed, where the cumulative effect information represents the total amount of live broadcast effects brought by the at least one first traffic distribution plan;
在该流量分发计划的显示页面中，显示该至少一个第一流量分发计划的近期效果信息，该近期效果信息表示该至少一个第一流量分发计划在过去第二时间段内所带来的直播效果的总量；In the display page of the traffic distribution plan, the recent performance information of the at least one first traffic distribution plan is displayed, and the recent performance information represents the live broadcast effect brought by the at least one first traffic distribution plan in the second time period in the past. the total amount;
在该流量分发计划的显示页面中，分别显示该至少一个第一流量分发计划的效果信息，该效果信息表示该第一流量分发计划所带来的直播效果；In the display page of the traffic distribution plan, the effect information of the at least one first traffic distribution plan is displayed respectively, and the effect information represents the live broadcast effect brought by the first traffic distribution plan;
在该流量分发计划的显示页面中，显示效果提示信息，该效果提示信息用于提示提升该直播效果应采取的方式。On the display page of the traffic distribution plan, performance prompt information is displayed, and the performance prompt information is used to prompt ways to improve the live broadcast effect.
在一些实施例中，该流量分发计划的显示页面还包括效果说明控件，该效果说明控件用于触发显示该直播效果的说明信息；In some embodiments, the display page of the traffic distribution plan also includes an effect description control, which is used to trigger the display of description information of the live broadcast effect;
该方法还包括：The method also includes:
响应于对该显示页面中效果说明控件的触发操作，显示效果说明页面，在该效果说明页面中显示该直播效果的说明信息。In response to the triggering operation of the effect description control in the display page, the effect description page is displayed, and the description information of the live broadcast effect is displayed in the effect description page.
在一些实施例中，该流量分发计划的显示页面还包括效果查看控件，该效果查看控件用于触发显示该目标对象的直播效果的详情信息；In some embodiments, the display page of the traffic distribution plan also includes an effect viewing control, which is used to trigger the display of detailed information about the live broadcast effect of the target object;
该方法还包括：The method also includes:
响应于对该显示页面中效果查看控件的触发操作，显示效果详情页面，在该效果详情页面中显示该目标对象的直播效果的详情信息。In response to the triggering operation of the effect viewing control on the display page, an effect details page is displayed, and detailed information of the live broadcast effect of the target object is displayed on the effect details page.
在一些实施例中，在该效果详情页面中显示该目标对象的直播效果的详情信息包括下述至少一项：In some embodiments, displaying the detailed information of the target object's live broadcast effect on the effect details page includes at least one of the following:
在该效果详情页面中，显示该目标对象在多个时间段内的直播效果的变化趋势；In the performance details page, the changing trend of the live broadcast performance of the target object in multiple time periods is displayed;
在该效果详情页面中，显示该目标对象与关联对象的直播效果的比对情况，该关联对象为与该目标对象同行业且同等级的对象；In the effect details page, the comparison of the live broadcast effect of the target object and the associated object is displayed. The associated object is an object in the same industry and level as the target object;
在该效果详情页面中，显示该目标对象的直播效果分布情况，该直播效果分布情况表示该至少一个第一流量分发计划所带来的直播效果占累计效果信息的比例；In the effect details page, the live broadcast effect distribution of the target object is displayed. The live broadcast effect distribution represents the proportion of the live broadcast effect brought by the at least one first traffic distribution plan to the cumulative effect information;
在该效果详情页面中，对于该目标对象的任一次直播事件，显示该直播事件中的直播效果明细，该直播效果明细表示该至少一个第一流量分发计划为该直播事件带来的直播效果。In the effect details page, for any live broadcast event of the target object, the live broadcast effect details in the live broadcast event are displayed. The live broadcast effect details represent the live broadcast effect brought by the at least one first traffic distribution plan for the live broadcast event.
在一些实施例中，该流量分发计划包括该目标对象待参与的至少一个第二流量分发计划；In some embodiments, the traffic distribution plan includes at least one second traffic distribution plan in which the target object is to participate;
显示该流量分发计划包括下述至少一项：Shows that the traffic distribution plan includes at least one of the following:
在该流量分发计划的显示页面中，分别显示该至少一个第二流量分发计划的条件提示信息，该条件提示信息用于提示参与该第二流量分发计划所需满足的参与条件；In the display page of the traffic distribution plan, the condition prompt information of the at least one second traffic distribution plan is displayed respectively, and the condition prompt information is used to prompt the participation conditions that need to be met to participate in the second traffic distribution plan;
在该流量分发计划的显示页面中，分别显示该至少一个第二流量分发计划的标签提示信息，该标签提示信息用于提示该目标对象是否满足该参与条件；In the display page of the traffic distribution plan, label prompt information of the at least one second traffic distribution plan is displayed respectively, and the label prompt information is used to prompt whether the target object meets the participation condition;
在该流量分发计划的显示页面中，分别显示该至少一个第二流量分发计划的建议提示信息，该建议提示信息用于提示满足该参与条件应采取的方式。On the display page of the traffic distribution plan, suggested prompt information of the at least one second traffic distribution plan is displayed respectively, and the suggested prompt information is used to prompt the method that should be adopted to meet the participation conditions.
在一些实施例中，响应于该目标对象对该流量分发计划的参与操作，向该服务器发送计划参与请求之后，该方法还包括：In some embodiments, in response to the target object's participation in the traffic distribution plan, after sending a plan participation request to the server, the method further includes:
在该目标对象具备该流量分发计划的参与权限的情况下，显示该目标对象已参与该流量分发计划。If the target object has the permission to participate in the traffic distribution plan, it is displayed that the target object has participated in the traffic distribution plan.
在一些实施例中，在该目标对象具备该流量分发计划的参与权限的情况下，显示该目标对象已参与该流量分发计划包括下述至少一项：In some embodiments, when the target object has the permission to participate in the traffic distribution plan, showing that the target object has participated in the traffic distribution plan includes at least one of the following:
在该目标对象的首次交易时间处于过去第一时间段内的情况下，显示该目标对象已参与该流量分发计划，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；If the first transaction time of the target object is within the first time period in the past, it is shown that the target object has participated in the traffic distribution plan, and the first transaction time represents the time when the item transaction event occurred for the first time for the target object;
在该目标对象的关注数量小于或等于目标数量的情况下，显示该目标对象已参与该流量分发计划，该关注数量表示已关注该目标对象的对象数量；When the number of followers of the target object is less than or equal to the target number, it is shown that the target object has participated in the traffic distribution plan, and the number of followers indicates the number of objects that have followed the target object;
在该目标对象的虚拟资源数量小于或等于目标资源数量的情况下，显示该目标对象已参与该流量分发计划，该虚拟资源数量表示该目标对象发生物品交易事件所获得的虚拟资源。When the number of virtual resources of the target object is less than or equal to the number of target resources, it is shown that the target object has participated in the traffic distribution plan, and the number of virtual resources represents the virtual resources obtained by the target object from the item transaction event.
上述图2至图3所示仅为本公开的基本流程，下面基于一种具体实施方式，来对本公开提供的方案进行进一步阐述，图4是根据一示例性实施例示出的一种直播数据处理方法的流程图，图4以终端与服务器之间的交互过程为例对方案进行说明，参见图4，该方法包括：The above-mentioned Figures 2 to 3 show only the basic process of the present disclosure. The solution provided by the present disclosure will be further elaborated below based on a specific implementation. Figure 4 shows a live broadcast data processing according to an exemplary embodiment. The flow chart of the method, Figure 4, takes the interaction process between the terminal and the server as an example to illustrate the solution. See Figure 4. The method includes:
在步骤401中，终端响应于目标对象对直播管理页面的访问操作，向服务器发送对该直播管理页面的访问请求，该直播管理页面用于对该目标对象的虚拟空间进行管理。In step 401, in response to the target object's access operation to the live broadcast management page, the terminal sends an access request to the live broadcast management page to the server. The live broadcast management page is used to manage the virtual space of the target object.
其中，终端为目标对象对应的终端，也即是登录有目标对象的账号的终端。目标对象是指目标用户，在一些实施例中，目标对象为主播用户或商家用户。在一些实施例中，目标对象采用对象标识来表示，例如，对象标识可以是对象名称、对象账号、对象ID(Identity，身份标识号码)等。Among them, the terminal is the terminal corresponding to the target object, that is, the terminal with the account of the target object logged in. The target object refers to the target user. In some embodiments, the target object is the anchor user or the merchant user. In some embodiments, the target object is represented by an object identifier. For example, the object identifier can be an object name, an object account number, an object ID (Identity, identification number), etc.
目标对象的虚拟空间是指目标对象的直播间。在一些实施例中，直播管理页面用于对虚拟空间内的至少一个物品对象进行管理，其中，物品对象是指待交易商品。在一些实施例中，终端上运行有具备直播管理功能的应用程序，该应用程序提供有直播管理页面的访问入口，若目标对象对该直播管理页面的访问入口实施触发操作，则终端响应于对该直播管理页面的访问入口的触发操作，向服务器发送对该直播管理页面的访问请求，以请求访问该直播管理页面。服务器为上述具备直播管理功能的应用程序的后台服务器，用于为该应用程序提供后台服务。The virtual space of the target object refers to the live broadcast room of the target object. In some embodiments, the live broadcast management page is used to manage at least one item object in the virtual space, where the item object refers to a commodity to be traded. In some embodiments, an application with a live broadcast management function runs on the terminal, and the application provides an access portal to the live broadcast management page. If the target object performs a triggering operation on the access portal to the live broadcast management page, the terminal responds to the The trigger operation of the access entrance of the live broadcast management page sends an access request to the live broadcast management page to the server to request access to the live broadcast management page. The server is the background server of the above-mentioned application with live broadcast management function, and is used to provide background services for the application.
在步骤402中，服务器响应于对该直播管理页面的访问请求，对该目标对象是否具备流量分发计划的查看入口的显示权限进行判断，若该目标对象具备该查看入口的显示权限，服务器向终端返回该直播管理页面的内容数据，该内容数据用于指示在该直播管理页面中显示该流量分发计划的查看入口。In step 402, in response to the access request to the live broadcast management page, the server determines whether the target object has the display permission for the viewing portal of the traffic distribution plan. If the target object has the display permission for the viewing portal, the server sends a request to the terminal Returns the content data of the live broadcast management page, which is used to indicate the viewing entrance of the traffic distribution plan in the live broadcast management page.
本公开实施例中，流量分发计划包括至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量。其中，流量分发计划是指为目标对象(如主播用户)分发流量的计划。在一些实施例中，流量分发计划的数量为至少一个。该至少一个阶段是流量分发计划的流量分发阶段，例如，以三个阶段为例，可以是初始流量分发阶段、中间流量分发阶段以及最后流量分发阶段。其中，针对每一个流量分发阶段，均设置有对应的流量分发条件以及满足条件后所分发的流量，流量分发条件用于判断目标对象是否达到该流量分发阶段，若该目标对象达到该流量分发阶段，则为该目标对象分发该流量分发阶段对应的流量。如此，通过在流量分发计划中设置至少一个阶段，以便基于各个阶段的流量分发条件来分发流量，能够发掘出更具潜力的对象，进而给予该对象更多的流量扶持，从而能够提升对象的成长速度。In the embodiment of the present disclosure, the traffic distribution plan includes at least one stage of traffic distribution conditions and the traffic distributed by the target object after meeting the conditions. Among them, the traffic distribution plan refers to the plan to distribute traffic to target objects (such as anchor users). In some embodiments, the number of traffic distribution plans is at least one. The at least one stage is a traffic distribution stage of the traffic distribution plan. For example, taking three stages as an example, they may be an initial traffic distribution stage, an intermediate traffic distribution stage and a final traffic distribution stage. Among them, for each traffic distribution stage, there are corresponding traffic distribution conditions and the traffic distributed after meeting the conditions. The traffic distribution conditions are used to determine whether the target object reaches the traffic distribution stage. If the target object reaches the traffic distribution stage, , then the traffic corresponding to the traffic distribution stage is distributed to the target object. In this way, by setting at least one stage in the traffic distribution plan to distribute traffic based on the traffic distribution conditions of each stage, objects with greater potential can be discovered, and then more traffic support can be given to the objects, thereby improving the growth of the objects. speed.
在本公开实施例中，在目标对象请求访问直播管理页面的情况下，触发服务器对目标对象是否具备该流量分发计划的查看入口的显示权限进行判断，以便在目标对象具备该流量分发计划的查看入口的显示权限的情况下，为该目标对象显示该流量分发计划的查看入口，在增加了直播管理页面所显示的信息量的同时，还确保了流量分发的安全性。In the embodiment of the present disclosure, when the target object requests access to the live broadcast management page, the trigger server determines whether the target object has the display permission for the viewing entrance of the traffic distribution plan, so that when the target object has the viewing permission for the traffic distribution plan If the display permission of the portal is set, the viewing portal of the traffic distribution plan is displayed for the target object, which not only increases the amount of information displayed on the live broadcast management page, but also ensures the security of traffic distribution.
在一些实施例中，服务器对该目标对象是否具备该查看入口的显示权限进行判断的过程包括下述至少一项：In some embodiments, the process of the server determining whether the target object has the display permission for the viewing portal includes at least one of the following:
在一些实施例中，服务器对该目标对象的首次交易时间是否处于过去第一时间段内进行判断，若该目标对象的首次交易时间处于过去第一时间段内，向该终端返回该直播管理页面的内容数据。In some embodiments, the server determines whether the first transaction time of the target object is within the first time period in the past. If the first transaction time of the target object is within the first time period in the past, the server returns the live broadcast management page to the terminal. content data.
其中，首次交易时间表示该目标对象第一次发生物品交易事件的时间，物品交易事件是指任一对象与该目标对象的物品对象进行交易的事件，如商品交易事件，相应地，首次交易时间也即是该目标对象的物品对象第一次被交易的时间，如商品开售时间(或称作商品动销时间)。在一些实施例中，目标对象对该直播管理页面的访问请求携带该目标对象的对象标识，进而，服务器在接收该目标对象对该直播管理页面的访问请求之后，获取该访问请求所携带的对象标识，基于该对象标识获取该目标对象的首次交易时间，以便基于所获取的首次交易时间进行后续的判断过程。第一时间段是预先设定的固定时间段，如90天。Among them, the first transaction time represents the time when the object transaction event occurs for the first time for the target object. The object transaction event refers to an event in which any object trades with the object object of the target object, such as a commodity transaction event. Correspondingly, the first transaction time That is, the time when the object object of the target object is traded for the first time, such as the product sales time (or called the product sales time). In some embodiments, the target object's access request to the live broadcast management page carries the object identifier of the target object. Furthermore, after receiving the target object's access request to the live broadcast management page, the server obtains the object carried in the access request. The identification is used to obtain the first transaction time of the target object based on the object identification, so that the subsequent judgment process can be performed based on the obtained first transaction time. The first time period is a preset fixed time period, such as 90 days.
上述实施例是允许显示该查看入口进而返回该直播管理页面的内容数据的过程，在另一些实施例中，若该目标对象的首次交易时间不处于过去第一时间段内，向该终端返回不包括该查看入口的内容数据。The above embodiment is a process that allows displaying the viewing portal and then returning the content data of the live broadcast management page. In other embodiments, if the first transaction time of the target object is not within the first time period in the past, no result is returned to the terminal. Includes content data for the viewing portal.
示例地，以主播用户的商品动销时间为例，以第一时间段为90天为例，上述判断过程也即是对该主播用户的商品动销时间是否处于过去90天内进行判断，若该主播用户的商品动销时间处于过去90天内，向该终端返回该直播管理页面的内容数据，若该主播用户的商品动销时间不处于过去90天内(也即是超过了90天)，向该终端返回不包括该查看入口的内容数据。For example, taking the anchor user's product sales time as an example, and taking the first time period as 90 days as an example, the above judgment process is to determine whether the anchor user's product sales time is within the past 90 days. If the anchor user If the product sales time is within the past 90 days, the content data of the live broadcast management page will be returned to the terminal. If the anchor user's product sales time is not within the past 90 days (that is, more than 90 days), the content data of the live broadcast management page will be returned to the terminal. View the content data of the portal.
在另一些实施例中，服务器对第一对象名单是否包括该目标对象进行判断，若第一对象名单包括该目标对象，向该终端返回该直播管理页面的内容数据。In other embodiments, the server determines whether the first object list includes the target object, and if the first object list includes the target object, returns the content data of the live broadcast management page to the terminal.
其中，第一对象名单包括具备该查看入口的显示权限的对象，例如白名单。在一些实施例中，目标对象对该直播管理页面的访问请求携带该目标对象的对象标识，进而，服务器在接收该目标对象对该直播管理页面的访问请求之后，获取该访问请求所携带的对象标识，基于该对象标识，在该第一对象名单内进行检索，以判断该第一对象名单内是否包括该目标对象。The first object list includes objects with the display permission of the viewing portal, such as a white list. In some embodiments, the target object's access request to the live broadcast management page carries the object identifier of the target object. Furthermore, after receiving the target object's access request to the live broadcast management page, the server obtains the object carried in the access request. Identification, based on the object identification, search in the first object list to determine whether the first object list includes the target object.
上述实施例是允许显示该查看入口进而返回该直播管理页面的内容数据的过程，在另一些实施例中，若该第一对象名单不包括该目标对象，向该终端返回不包括该查看入口的内容数据。The above embodiment is a process of allowing the viewing portal to be displayed and then returning the content data of the live broadcast management page. In other embodiments, if the first object list does not include the target object, return the content data not including the viewing portal to the terminal. Content data.
针对上述实施例所示出的两种显示权限的判断方式，在一些实施例中，服务器结合这两种显示权限的判断方式，来对该目标对象是否具备该查看入口的显示权限进行判断，例如，在一种可选的实施例中，服务器先对该目标对象的首次交易时间是否处于过去第一时间段内进行判断，若该目标对象的首次交易时间处于过去第一时间段内，向该终端返回该直播管理页面的内容数据；若该目标对象的首次交易时间不处于过去第一时间段内，则对第一对象名单是否包括该目标对象进行判断，若第一对象名单包括该目标对象，向该终端返回该直播管理页面的内容数据，若该第一对象名单不包括该目标对象，向该终端返回不包括该查看入口的内容数据。Regarding the two display permission determination methods shown in the above embodiments, in some embodiments, the server combines these two display permission determination methods to determine whether the target object has the display permission for the viewing portal, for example , in an optional embodiment, the server first determines whether the first transaction time of the target object is within the first time period in the past, and if the first transaction time of the target object is within the first time period in the past, the server sends a request to the target object. The terminal returns the content data of the live broadcast management page; if the first transaction time of the target object is not within the first time period in the past, it is judged whether the first object list includes the target object. If the first object list includes the target object , return the content data of the live broadcast management page to the terminal. If the first object list does not include the target object, return the content data excluding the viewing entrance to the terminal.
在上述实施例中，通过对该目标对象的首次交易时间是否处于过去第一时间段内进行判断，或者通过对第一对象名单是否包括该目标对象进行判断，均能够快速判断出该目标对象是否具备该查看入口的显示权限，如此，提供了两种显示权限的判断方式，提高了判断显示权限的灵活性。In the above embodiment, by judging whether the target object's first transaction time is within the first time period in the past, or by judging whether the first object list includes the target object, it can be quickly judged whether the target object is With the display authority of the viewing portal, two ways of judging the display authority are provided, which improves the flexibility of judging the display authority.
在步骤403中，终端接收该直播管理页面的内容数据，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口。In step 403, the terminal receives the content data of the live broadcast management page, and displays the viewing entrance of the traffic distribution plan in the live broadcast management page of the target object.
在一些实施例中，终端在该目标对象具备该查看入口的显示权限的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口。基于步骤402所示出的两种显示权限的判断方式，步骤403中显示该流量分发计划的查看入口的过程包括下述至少一项：In some embodiments, when the target object has the display permission for the viewing portal, the terminal displays the viewing portal of the traffic distribution plan on the live broadcast management page of the target object. Based on the two display permission determination methods shown in step 402, the process of displaying the viewing entrance of the traffic distribution plan in step 403 includes at least one of the following:
在一些实施例中，终端在该目标对象的首次交易时间处于过去第一时间段内的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口。In some embodiments, when the first transaction time of the target object is within the first time period in the past, the terminal displays the viewing entrance of the traffic distribution plan on the live broadcast management page of the target object.
在另一些实施例中，终端在第一对象名单包括该目标对象的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口。In some other embodiments, when the first object list includes the target object, the terminal displays the viewing entrance of the traffic distribution plan on the live broadcast management page of the target object.
如此，在目标对象具备该流量分发计划的查看入口的显示权限的情况下，为该目标对象显示该流量分发计划的查看入口，在增加了直播管理页面所显示的信息量的同时，还确保了流量分发的安全性。In this way, when the target object has the display permission of the viewing portal of the traffic distribution plan, displaying the viewing portal of the traffic distribution plan for the target object not only increases the amount of information displayed on the live broadcast management page, but also ensures that Traffic distribution security.
步骤402至步骤403是服务器先进行显示权限的判断过程，在目标对象具备该查看入口的显示权限的情况下，再指示终端显示该流量分发计划的查看入口的过程。需要说明的是，步骤402为可选步骤，在另一些实施例中，终端向服务器发送对该直播管理页面的访问请求之后，服务器无需执行显示权限的判断过程，执行向终端发送该直播管理页面的内容数据的过程即可。Steps 402 to 403 are a process in which the server first determines the display permission, and then instructs the terminal to display the viewing portal of the traffic distribution plan if the target object has the display permission of the viewing portal. It should be noted that step 402 is an optional step. In other embodiments, after the terminal sends an access request to the live broadcast management page to the server, the server does not need to perform a display permission determination process and sends the live broadcast management page to the terminal. The content data process can be.
下面对终端在直播管理页面中显示该流量分发计划的查看入口的过程进行说明，参见下述(1-1)至(1-4)中的至少一项：The following describes the process of the terminal displaying the viewing entrance of the traffic distribution plan on the live broadcast management page. Please refer to at least one of the following (1-1) to (1-4):
(1-1)在一些实施例中，终端在该直播管理页面的第一显示区域，显示该流量分发计划的计划提示信息，该计划提示信息关联有该流量分发计划的查看入口。(1-1) In some embodiments, the terminal displays the plan prompt information of the traffic distribution plan in the first display area of the live broadcast management page, and the plan prompt information is associated with the viewing entrance of the traffic distribution plan.
其中，第一显示区域是指用于显示该计划提示信息的显示区域，如上方区域或下方区域等。示例地，图5是根据一示例性实施例示出的一种直播管理页面的示意图，参见图5，第一显示区域为图5所示出的“流量扶持”区域501，在该“流量扶持”区域501中，显示有该流量分发计划的计划提示信息。在一些实施例中，该计划提示信息用于提示直播时长满足直播时长条件的情况下能够参与该流量分发计划，例如，该计划提示信息的内容可以是“本周直播时长再提升10小时，即可获得商家流量扶持”。The first display area refers to a display area used to display the plan prompt information, such as an upper area or a lower area. For example, Figure 5 is a schematic diagram of a live broadcast management page according to an exemplary embodiment. Referring to Figure 5, the first display area is the "traffic support" area 501 shown in Figure 5. In the "traffic support" In area 501, the plan prompt information of the traffic distribution plan is displayed. In some embodiments, the plan prompt information is used to prompt that the live broadcast duration meets the live broadcast duration conditions to participate in the traffic distribution plan. For example, the content of the plan prompt information may be "This week the live broadcast duration will be increased by another 10 hours, that is, Business traffic support can be obtained."
(1-2)在一些实施例中，终端在该直播管理页面的第二显示区域，显示该流量分发计划的计划卡片，该计划卡片包括该流量分发计划的查看入口。(1-2) In some embodiments, the terminal displays a plan card of the traffic distribution plan in the second display area of the live broadcast management page, and the plan card includes a viewing entrance of the traffic distribution plan.
其中，第二显示区域是指用于显示该计划卡片的显示区域，如中间区域。示例地，参见图5，第二显示区域为图5所示出的“商家福利”区域502，在该“商家福利”区域502中，显示有该流量分发计划的计划卡片，该计划卡片为图5所示出的“流量扶持计划”卡片，查看入口为图5所示出的“去查看”控件。The second display area refers to the display area used to display the plan card, such as the middle area. For example, referring to Figure 5, the second display area is the "Merchant Benefits" area 502 shown in Figure 5. In the "Merchant Benefits" area 502, a plan card of the traffic distribution plan is displayed, and the plan card is shown in Figure 5. The "Traffic Support Plan" card shown in Figure 5, the viewing entrance is the "Go View" control shown in Figure 5.
(1-3)在一些实施例中，终端响应于对该直播管理页面中等级查看控件的触发操作，显示该目标对象的等级页面，在该等级页面中显示该流量分发计划的查看入口，该等级页面用于显示该目标对象的等级信息。(1-3) In some embodiments, in response to the triggering operation of the level view control in the live broadcast management page, the terminal displays the level page of the target object, and displays the viewing entrance of the traffic distribution plan in the level page. The level page is used to display the level information of the target object.
其中，等级查看控件用于触发显示该目标对象的等级页面。示例地，参见图5，等级查看控件为图5所示出的“星级”控件503或“青铜”控件504。在一些实施例中，通过对直播管理页面中的“星级”控件503或“青铜”控件504实施触发操作，能够触发显示如图6所示出的等级页面，图6是根据一示例性实施例示出的一种等级页面的示意图，参见图6，在图6所示出的等级页面中，显示有该目标对象的等级信息，如商家等级、等级权益等等信息，并且，在图6所示出的等级页面中，显示有该流量分发计划的查看入口，该查看入口为图6所示出的“流量扶持计划”区域601中的“去参与”控件。Among them, the level viewing control is used to trigger the display of the level page of the target object. For example, referring to Figure 5, the level viewing control is the "star" control 503 or the "bronze" control 504 shown in Figure 5. In some embodiments, by performing a triggering operation on the "star" control 503 or the "bronze" control 504 in the live broadcast management page, the level page shown in Figure 6 can be triggered to display. Figure 6 is according to an exemplary implementation. See Figure 6 for a schematic diagram of a level page. In the level page shown in Figure 6, the level information of the target object is displayed, such as merchant level, level rights, etc., and in Figure 6 In the level page shown, a viewing entrance of the traffic distribution plan is displayed, and the viewing entrance is the "Departure" control in the "Traffic Support Plan" area 601 shown in FIG. 6 .
(1-4)在一些实施例中，终端响应于对该直播管理页面中反馈查看控件的触发操作，显示该目标对象的反馈页面，在该反馈页面中显示该流量分发计划的查看入口，该反馈页面用于显示针对该目标对象的物品交易事件的反馈信息。(1-4) In some embodiments, in response to the triggering operation of the feedback viewing control in the live broadcast management page, the terminal displays the feedback page of the target object, and displays the viewing entrance of the traffic distribution plan in the feedback page. The feedback page is used to display feedback information about item trading events for the target object.
其中，反馈查看控件用于触发显示该目标对象的反馈页面。示例地，参见图5，反馈查看控件为图5所示出的“回头客反馈”控件505。在一些实施例中，通过对直播管理页面中的“回头客反馈”控件505实施触发操作，能够触发显示如图7所示出的反馈页面，图7是根据一示例性实施例示出的一种反馈页面的示意图，参见图7，在图7所示出的反馈页面中，显示有该目标对象的反馈信息，如回头客推荐指数、回头客评论等等信息，并且，在图7所示出的反馈页面中，显示有该流量分发计划的查看入口，该查看入口为图7所示出的“查看流量扶持计划”控件701。Among them, the feedback viewing control is used to trigger the display of the feedback page of the target object. For example, referring to Figure 5, the feedback viewing control is the "repeat customer feedback" control 505 shown in Figure 5. In some embodiments, by performing a triggering operation on the "repeat customer feedback" control 505 in the live broadcast management page, the feedback page shown in Figure 7 can be triggered to display. Figure 7 is a feedback shown according to an exemplary embodiment. Refer to Figure 7 for a schematic diagram of the page. In the feedback page shown in Figure 7, the feedback information of the target object is displayed, such as repeat customer recommendation index, repeat customer comments, etc., and, in the feedback page shown in Figure 7 , a viewing portal for the traffic distribution plan is displayed, and the viewing portal is the "View Traffic Support Plan" control 701 shown in FIG. 7 .
在上述实施例中，通过将直播管理页面中的计划提示信息与流量分发计划的查看入口关联，或者通过在直播管理页面所显示的计划卡片中显示流量分发计划的查看入口，或者，通过在等级页面中显示流量分发计划的查看入口，或者，通过在反馈页面中显示流量分发计划的查看入口，提供了流量分发计划的查看入口的多种显示形式，增加了直播管理页面所显示的信息量，以便目标对象通过该流量分发计划的查看入口，就能够触发显示该流量分发计划，提高了人机交互效率。In the above embodiment, by associating the plan prompt information in the live broadcast management page with the view entry of the traffic distribution plan, or by displaying the view entry of the traffic distribution plan in the plan card displayed on the live broadcast management page, or by displaying the view entry of the traffic distribution plan in the level Displaying the viewing entrance of the traffic distribution plan on the page, or by displaying the viewing entrance of the traffic distribution plan on the feedback page, provides multiple display forms of the viewing entrance of the traffic distribution plan, and increases the amount of information displayed on the live broadcast management page. This allows the target object to trigger the display of the traffic distribution plan through the viewing entrance of the traffic distribution plan, thereby improving the efficiency of human-computer interaction.
应理解地，上述(1-1)与(1-2)所示出的流量分发计划的查看入口，为直播管理页面所提供的一级查看入口，上述(1-3)与(1-4)所示出的流量分发计划的查看入口，为直播管理页面所提供的二级查看入口。如此，通过在直播管理页面中显示该流量分发计划的查看入口，使得目标对象通过该流量分发计划的查看入口，就能够触发显示该流量分发计划，提高了人机交互效率。It should be understood that the viewing entrance of the traffic distribution plan shown in the above (1-1) and (1-2) is the first-level viewing entrance provided by the live broadcast management page, and the above (1-3) and (1-4) ) The viewing entrance of the traffic distribution plan shown is the secondary viewing entrance provided by the live broadcast management page. In this way, by displaying the viewing entrance of the traffic distribution plan in the live broadcast management page, the target object can trigger the display of the traffic distribution plan through the viewing entrance of the traffic distribution plan, which improves the efficiency of human-computer interaction.
在一些实施例中，终端在显示该流量分发计划的查看入口之前，还以弹窗的形式，显示该流量分发计划的参与提示信息，该参与提示信息用于提示参与该流量分发计划，响应于对该参与提示信息的触发操作，执行上述在该目标对象的直播管理页面中，显示该流量分发计划的查看入口的步骤。如此，通过显示该流量分发计划的参与提示信息，增加了所显示的信息量，且，基于该流量分发计划的参与提示信息，能够触发显示该流量分发计划的查看入口，提高了人机交互效率。In some embodiments, before displaying the viewing entrance of the traffic distribution plan, the terminal also displays the participation prompt information of the traffic distribution plan in the form of a pop-up window. The participation prompt information is used to prompt participation in the traffic distribution plan. In response to To trigger the participation prompt information, perform the above steps of displaying the viewing entrance of the traffic distribution plan on the live broadcast management page of the target object. In this way, by displaying the participation prompt information of the traffic distribution plan, the amount of displayed information is increased, and based on the participation prompt information of the traffic distribution plan, the viewing portal for displaying the traffic distribution plan can be triggered, which improves the efficiency of human-computer interaction. .
在步骤404中，终端响应于对该流量分发计划的查看入口的触发操作，向服务器发送对该流量分发计划的查看请求。In step 404, the terminal sends a view request for the traffic distribution plan to the server in response to the triggering operation of the view entry of the traffic distribution plan.
在上述实施例中，终端响应于目标对象对该流量分发计划的查看操作，向该服务器发送对该流量分发计划的查看请求，以请求显示该目标对象的流量分发计划。In the above embodiment, in response to the target object's viewing operation of the traffic distribution plan, the terminal sends a viewing request for the traffic distribution plan to the server to request that the target object's traffic distribution plan be displayed.
在步骤405中，服务器响应于该目标对象对该流量分发计划的查看请求，将该目标对象的流量分发计划发送至该目标对象对应的终端，以触发终端显示该流量分发计划。In step 405, in response to the target object's request to view the traffic distribution plan, the server sends the target object's traffic distribution plan to the terminal corresponding to the target object to trigger the terminal to display the traffic distribution plan.
在一些实施例中，服务器响应于该目标对象对该流量分发计划的查看请求，获取与该目标对象匹配的流量分发计划，将与该目标对象匹配的流量分发计划发送至该目标对象对应的终端，以触发终端显示与该目标对象匹配的流量分发计划。在该实施例中，通过获取与该目标对象匹配的流量分发计划，能够获取到与目标对象更加适配的流量分发计划，达到了针对性地获取流量分发计划的效果，提高了流量分发的灵活性，还提升了流量分发的精确性。In some embodiments, the server responds to the target object's request to view the traffic distribution plan, obtains the traffic distribution plan matching the target object, and sends the traffic distribution plan matching the target object to the terminal corresponding to the target object. , to trigger the terminal to display the traffic distribution plan matching the target object. In this embodiment, by obtaining a traffic distribution plan that matches the target object, a traffic distribution plan that is more suitable for the target object can be obtained, achieving the effect of obtaining the traffic distribution plan in a targeted manner and improving the flexibility of traffic distribution. It also improves the accuracy of traffic distribution.
在一些实施例中，上述服务器获取与该目标对象匹配的流量分发计划的过程包括下述至少一项：在一些实施例中，服务器基于该目标对象的直播类型，获取与该直播类型匹配的流量分发计划，其中，直播类型表示针对目标对象的物品对象的经营类型，例如，商家自播类型或者分销带货类型。在另一些实施例中，服务器基于该目标对象的直播发展阶段，获取与该直播发展阶段匹配的流量分发计划，其中，直播发展阶段表示针对目标对象的物品对象的经营阶段，例如，新手商家或者优质商家。在该实施例中，通过获取与该目标对象的直播类型匹配的流量分发计划，或者，获取与该目标对象的直播发展阶段匹配的流量分发计划，能够获取到与目标对象更加适配的流量分发计划，如此，针对不同经营类型、不同直播发展阶段的对象，分别创建了与其适配的流量分发计划，达到了针对性地获取流量分发计划的效果，提高了流量分发的灵活性，还提升了流量分发的精确性。In some embodiments, the process for the server to obtain the traffic distribution plan that matches the target object includes at least one of the following: In some embodiments, the server obtains the traffic that matches the live broadcast type based on the live broadcast type of the target object. Distribution plan, where the live broadcast type represents the business type of the item object for the target object, for example, the merchant's self-broadcast type or the distribution and delivery type. In other embodiments, the server obtains a traffic distribution plan that matches the live broadcast development stage based on the live broadcast development stage of the target object, where the live broadcast development stage represents the business stage of the item object for the target object, for example, a novice merchant or Quality business. In this embodiment, by obtaining a traffic distribution plan that matches the live broadcast type of the target object, or obtaining a traffic distribution plan that matches the live broadcast development stage of the target object, it is possible to obtain a traffic distribution plan that is more suitable for the target object. Plan, in this way, traffic distribution plans adapted to objects of different business types and different live broadcast development stages are created respectively, achieving the effect of obtaining traffic distribution plans in a targeted manner, improving the flexibility of traffic distribution, and also improving Accuracy of traffic distribution.
在步骤406中，终端接收服务器基于该查看请求所返回的流量分发计划，显示该流量分发计划。In step 406, the terminal receives the traffic distribution plan returned by the server based on the view request, and displays the traffic distribution plan.
基于步骤405所示出的获取与目标对象匹配的流量分发计划的两种方式，步骤406中显示该流量分发计划的过程包括下述至少一项：Based on the two ways of obtaining the traffic distribution plan matching the target object shown in step 405, the process of displaying the traffic distribution plan in step 406 includes at least one of the following:
在一些实施例中，终端接收该服务器所返回的与该目标对象的直播类型匹配的流量分发计划，显示与该目标对象的直播类型匹配的流量分发计划。In some embodiments, the terminal receives the traffic distribution plan that matches the live broadcast type of the target object returned by the server, and displays the traffic distribution plan that matches the live broadcast type of the target object.
在一些实施例中，终端接收该服务器所返回的与该目标对象的直播发展阶段匹配的流量分发计划，显示与该目标对象的直播发展阶段匹配的流量分发计划。In some embodiments, the terminal receives the traffic distribution plan returned by the server that matches the live broadcast development stage of the target object, and displays the traffic distribution plan that matches the live broadcast development stage of the target object.
在一些实施例中，该流量分发计划包括该目标对象正在参与的至少一个第一流量分发计划与该目标对象待参与的至少一个第二流量分发计划中的至少一项。示例地，图8是根据一示例性实施例示出的一种流量分发计划的显示页面的示意图，参见图8，在图8所示出的流量分发计划的显示页面中，显示该目标对象正在参与的至少一个第一流量分发计划与该目标对象待参与的至少一个第二流量分发计划，其中，图8以包括两个第一流量分发计划和一个第二流量分发计划为例，其中，该两个第一流量分发计划为图8所示出的“计划1”801和“计划2”802，该至少一个第二流量分发计划为图8所示出的“计划3”803。In some embodiments, the traffic distribution plan includes at least one of at least one first traffic distribution plan in which the target object is participating and at least one second traffic distribution plan in which the target object is to participate. For example, Figure 8 is a schematic diagram of a display page of a traffic distribution plan according to an exemplary embodiment. Referring to Figure 8, in the display page of the traffic distribution plan shown in Figure 8, it is displayed that the target object is participating at least one first traffic distribution plan and at least one second traffic distribution plan that the target object is to participate in, wherein Figure 8 takes as an example two first traffic distribution plans and one second traffic distribution plan, wherein the two The first traffic distribution plans are "Plan 1" 801 and "Plan 2" 802 shown in Figure 8, and the at least one second traffic distribution plan is "Plan 3" 803 shown in Figure 8.
下面基于图8所示出的流量分发计划的显示页面，对终端显示该流量分发计划的过程进行说明，参见下述(2-1)至(2-3)中的至少一项：Based on the traffic distribution plan display page shown in Figure 8, the following describes the process of the terminal displaying the traffic distribution plan. Refer to at least one of the following (2-1) to (2-3):
(2-1)在一些实施例中，终端在流量分发计划的显示页面中，显示该流量分发计划的计划标题。在一些实施例中，计划标题包括计划主标题与计划副标题。示例地，参见图8，以图8中的“计划1”801为例，计划主标题也即是图8所示出的“新商家成长计划”，计划副标题也即是图8所示出的“针对中小商家的流量扶持计划”。(2-1) In some embodiments, the terminal displays the plan title of the traffic distribution plan on the display page of the traffic distribution plan. In some embodiments, the plan title includes a main plan title and a plan subtitle. For example, referring to Figure 8, taking "Plan 1" 801 in Figure 8 as an example, the main title of the plan is also the "New Business Growth Plan" shown in Figure 8, and the subtitle of the plan is also as shown in Figure 8 "Traffic support plan for small and medium-sized businesses".
(2-2)在一些实施例中，终端显示该流量分发计划中至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量。在一种可选的实施例中，该流量分发计划的显示页面包括计划说明控件，该计划说明控件用于触发显示该流量分发计划中至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量，相应地，终端响应于对该计划说明控件的触发操作，显示计划说明页面，在该计划说明页面中，显示该流量分发计划中至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量。示例地，参见图8，以图8中的“计划1”801为例，计划说明控件为图8所示出的“问号”控件。如此，通过显示该流量分发计划中至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量，增加了所显示的信息量，以便目标对象及时获知流量分发计划的内容信息，有利于提升目标对象的参与积极性。(2-2) In some embodiments, the terminal displays the traffic distribution conditions of at least one stage in the traffic distribution plan and the traffic distributed by the target object after meeting the conditions. In an optional embodiment, the display page of the traffic distribution plan includes a plan description control. The plan description control is used to trigger the display of the traffic distribution conditions of at least one stage in the traffic distribution plan and the target object after the conditions are met. The distributed traffic, accordingly, the terminal displays a plan description page in response to the triggering operation of the plan description control. In the plan description page, the traffic distribution conditions of at least one stage in the traffic distribution plan and the target object are displayed. The traffic distributed after meeting the conditions. For example, referring to Figure 8, taking "Plan 1" 801 in Figure 8 as an example, the plan description control is the "question mark" control shown in Figure 8. In this way, by displaying the traffic distribution conditions of at least one stage in the traffic distribution plan and the traffic distributed by the target object after meeting the conditions, the amount of displayed information is increased, so that the target object can learn the content information of the traffic distribution plan in a timely manner. Conducive to increasing the target audience's enthusiasm for participation.
(2-3)在一些实施例中，终端在该流量分发计划的显示页面中，显示该流量分发计划的状态提示信息，该状态提示信息用于提示该目标对象是否已参与该流量分发计划。示例地，参见图8，以图8中的“计划1”801为例，该状态提示信息为图8所示出的“正在参与”。如此，通过显示该流量分发计划的状态提示信息，增加了所显示的信息量，以便目标对象及时获知流量分发计划的参与状态。(2-3) In some embodiments, the terminal displays status prompt information of the traffic distribution plan on the display page of the traffic distribution plan. The status prompt information is used to prompt whether the target object has participated in the traffic distribution plan. For example, referring to Figure 8 , taking "Plan 1" 801 in Figure 8 as an example, the status prompt information is "Participating" as shown in Figure 8 . In this way, by displaying the status prompt information of the traffic distribution plan, the amount of displayed information is increased, so that the target object can learn the participation status of the traffic distribution plan in a timely manner.
针对上述至少一个第一流量分发计划，终端显示流量分发计划的过程参见下述(3-1)至(3-6)中的至少一项：For the above at least one first traffic distribution plan, the process of the terminal displaying the traffic distribution plan refers to at least one of the following (3-1) to (3-6):
(3-1)在一些实施例中，终端在该流量分发计划的显示页面中，显示该至少一个第一流量分发计划的累计效果信息。(3-1) In some embodiments, the terminal displays cumulative effect information of the at least one first traffic distribution plan on the display page of the traffic distribution plan.
其中，累计效果信息表示该至少一个第一流量分发计划所带来的直播效果的总量。在一些实施例中，累计效果信息包括累计曝光次数、累计关注数量、累计资源数量中的至少一项，累计曝光次数表示该至少一个第一流量分发计划所带来的曝光总次数，累计关注数量表示该至少一个第一流量分发计划所带来的关注总数量，累计资源数量表示该至少一个第一流量分发计划所带来的虚拟资源的总数量。The cumulative effect information represents the total amount of live broadcast effect brought by the at least one first traffic distribution plan. In some embodiments, the cumulative effect information includes at least one of the cumulative number of exposures, the cumulative number of followings, and the cumulative number of resources. The cumulative number of exposures represents the total number of exposures brought by the at least one first traffic distribution plan. The cumulative number of followings It represents the total amount of attention brought by the at least one first traffic distribution plan, and the cumulative resource amount represents the total number of virtual resources brought by the at least one first traffic distribution plan.
示例地，参见图8，在图8所示出的流量分发计划的显示页面中，显示有累计曝光次数、累计关注数量与累计资源数量，其中，累计曝光次数为图8所示出的“曝光收益”，对应数值为“113,29万”，累计关注数量为图8所示出的“粉丝数收益”，对应数值为“13,329万”，累计资源数量为图8所示出的“销售额收益”，对应数值为“81,809万”。For example, referring to Figure 8, in the display page of the traffic distribution plan shown in Figure 8, the cumulative number of exposures, the cumulative number of followers and the cumulative number of resources are displayed, where the cumulative number of exposures is the "exposure" shown in Figure 8 Revenue", the corresponding value is "113.29 million", the cumulative number of followers is "Fan revenue" shown in Figure 8, the corresponding value is "133.29 million", the cumulative number of resources is "Sales" shown in Figure 8 Revenue", the corresponding value is "818.09 million".
在一些实施例中，终端在该流量分发计划的显示页面的汇总显示区域中，显示该至少一个第一流量分发计划的累计效果信息。其中，该汇总显示区域用于显示该至少一个第一流量分发计划的汇总信息。例如，该汇总显示区域为上方区域或下方区域。In some embodiments, the terminal displays the cumulative effect information of the at least one first traffic distribution plan in the summary display area of the display page of the traffic distribution plan. The summary display area is used to display summary information of the at least one first traffic distribution plan. For example, the summary display area is an upper area or a lower area.
(3-2)在一些实施例中，终端在该流量分发计划的显示页面中，显示该至少一个第一流量分发计划的近期效果信息。(3-2) In some embodiments, the terminal displays the recent effect information of the at least one first traffic distribution plan on the display page of the traffic distribution plan.
其中，该近期效果信息表示该至少一个第一流量分发计划在过去第二时间段内所带来的直播效果的总量。在一些实施例中，近期效果信息包括近期曝光次数、近期关注数量、近期资源数量中的至少一项，近期曝光次数表示该至少一个第一流量分发计划在过去第二时间段内所带来的曝光总次数，近期关注数量表示该至少一个第一流量分发计划在过去第二时间段内所带来的关注总数量，近期资源数量表示该至少一个第一流量分发计划在过去第二时间段内所带来的虚拟资源的总数量。第二时间段为预先设定的固定时间段，如当天。Wherein, the recent effect information represents the total amount of live broadcast effect brought by the at least one first traffic distribution plan in the past second time period. In some embodiments, the recent performance information includes at least one of the number of recent exposures, the number of recent followers, and the number of recent resources. The number of recent exposures represents the number of recent exposures brought by the at least one first traffic distribution plan in the past second time period. The total number of exposures, the recent number of attention represents the total number of attention brought by the at least one first traffic distribution plan in the past second time period, and the recent number of resources represents the at least one first traffic distribution plan in the past second time period. The total number of virtual resources brought. The second time period is a preset fixed time period, such as the same day.
示例地，参见图8，在图8所示出的流量分发计划的显示页面中，显示有近期曝光次数、近期关注数量与近期资源数量，其中，近期曝光次数为图8所示出的“今日新增1718”，近期关注数量为图8所示出的“今日新增541”，近期资源数量为图8所示出的“今日新增48”。For example, referring to Figure 8, in the display page of the traffic distribution plan shown in Figure 8, the number of recent exposures, the number of recent followers and the number of recent resources are displayed, where the number of recent exposures is "Today" as shown in Figure 8 Newly added 1718", the recent number of followers is "541 new today" shown in Figure 8, and the number of recent resources is "48 new today" shown in Figure 8.
在一些实施例中，终端在该流量分发计划的显示页面的汇总显示区域中，显示该至少一个第一流量分发计划的近期效果信息。In some embodiments, the terminal displays the recent effect information of the at least one first traffic distribution plan in the summary display area of the display page of the traffic distribution plan.
针对上述(3-1)与(3-2)中所涉及的累计效果信息与近期效果信息，在一些实施例中，在累计效果信息与近期效果信息的数值全部为零的情况下，不显示该至少一个第一流量分发计划的累计效果信息与近期效果信息，在累计效果信息与近期效果信息的任一数值不为零的情况下，显示该至少一个第一流量分发计划的累计效果信息与近期效果信息。进一步地，在累计效果信息与近期效果信息的数值未达到目标单位的情况下，显示该累计效果信息与该近期效果信息的全部数值，在累计效果信息与近期效果信息的数值达到目标单位的情况下，基于目标单位对应的数值分隔符，来显示该累计效果信息与该近期效果信息的数值，例如，目标单位为万，相应地，万对应的数值分隔符可以是千位分隔符。Regarding the cumulative effect information and recent effect information involved in (3-1) and (3-2) above, in some embodiments, when the values of the cumulative effect information and recent effect information are all zero, no display is performed. The cumulative effect information and the recent effect information of the at least one first traffic distribution plan, when any value of the cumulative effect information and the recent effect information is not zero, the cumulative effect information and the recent effect information of the at least one first traffic distribution plan are displayed. Recent performance information. Further, when the values of the cumulative effect information and the recent effect information do not reach the target unit, all values of the cumulative effect information and the recent effect information are displayed. When the values of the cumulative effect information and the recent effect information reach the target unit, Below, the values of the cumulative effect information and the recent effect information are displayed based on the numerical separator corresponding to the target unit. For example, if the target unit is ten thousand, correspondingly, the numerical separator corresponding to ten thousand can be a thousand separator.
(3-3)在一些实施例中，终端在该流量分发计划的显示页面中，分别显示该至少一个第一流量分发计划的效果信息。(3-3) In some embodiments, the terminal displays the effect information of the at least one first traffic distribution plan on the display page of the traffic distribution plan.
其中，该效果信息表示该第一流量分发计划所带来的直播效果。在一些实施例中，效果信息包括曝光次数、关注数量、资源数量中的至少一项，曝光次数表示该第一流量分发计划所带来的曝光次数，关注数量表示该第一流量分发计划所带来的关注数量，资源数量表示该第一流量分发计划所带来的虚拟资源的数量。Wherein, the effect information represents the live broadcast effect brought about by the first traffic distribution plan. In some embodiments, the effect information includes at least one of the number of exposures, the number of attentions, and the number of resources. The number of exposures represents the number of exposures brought by the first traffic distribution plan, and the number of attentions represents the number of exposures brought by the first traffic distribution plan. The number of incoming attention and the number of resources represent the number of virtual resources brought by the first traffic distribution plan.
示例地，参见图8，在图8所示出的流量分发计划的显示页面中，显示有“计划1”801、“计划2”802和“计划3”803，针对任一个流量分发计划，均显示有该流量分发计划的曝光次数、关注数量与资源数量，其中，以“计划1”801为例，曝光次数为图8所示出的“曝光收益718”，关注数量为图8所示出的“粉丝数收益675”，资源数量为图8所示出的“销售额收益896”。For example, referring to Figure 8, in the display page of the traffic distribution plan shown in Figure 8, "Plan 1" 801, "Plan 2" 802 and "Plan 3" 803 are displayed. For any traffic distribution plan, The number of exposures, number of followers and number of resources of the traffic distribution plan are displayed. Taking "Plan 1" 801 as an example, the number of exposures is "Exposure Revenue 718" as shown in Figure 8, and the number of followers is as shown in Figure 8 The "revenue from the number of fans is 675", and the number of resources is the "revenue from sales 896" as shown in Figure 8.
(3-4)在一些实施例中，终端在该流量分发计划的显示页面中，显示效果提示信息，该效果提示信息用于提示提升该直播效果应采取的方式。(3-4) In some embodiments, the terminal displays effect prompt information on the display page of the traffic distribution plan, and the effect prompt information is used to prompt ways to improve the live broadcast effect.
示例地，参见图8，该效果提示信息为图8所示出的“如何获得更多的奖励”。在一些实施例中，该效果提示信息的数量为至少一个，如图8所示，显示有两条效果提示信息，以提示主播用户采样何种方式来提升自身的直播效果。For example, referring to Figure 8, the effect prompt information is "How to get more rewards" shown in Figure 8. In some embodiments, the number of the effect prompt information is at least one. As shown in Figure 8, two effect prompt information are displayed to prompt the anchor user which method to sample to improve his own live broadcast effect.
在上述实施例中，通过在该流量分发计划的显示页面中，显示正在参与的至少一个第一流量分发计划的累计效果信息与近期效果信息，以及各个第一流量分发计划的效果信息与效果提示信息，增加了所显示的信息量，以便目标对象及时获知流量分发计划的效果信息以及如何提升直播效果的方式。In the above embodiment, the display page of the traffic distribution plan displays the cumulative effect information and recent effect information of at least one first traffic distribution plan that is being participated in, as well as the effect information and effect prompts of each first traffic distribution plan. information, increasing the amount of information displayed so that the target audience can promptly know the effect information of the traffic distribution plan and how to improve the live broadcast effect.
(3-5)在一些实施例中，该流量分发计划的显示页面还包括效果说明控件，该效果说明控件用于触发显示该直播效果的说明信息，相应地，终端响应于对该显示页面中效果说明控件的触发操作，显示效果说明页面，在该效果说明页面中显示该直播效果的说明信息。(3-5) In some embodiments, the display page of the traffic distribution plan also includes an effect description control. The effect description control is used to trigger the display of description information of the live broadcast effect. Correspondingly, the terminal responds to the display page. The trigger operation of the effect description control displays the effect description page, and the description information of the live broadcast effect is displayed on the effect description page.
示例地，参见图8，效果说明控件为图8所示出的“问号”控件804。在该实施例中，通过在流量分发计划的显示页面中显示效果说明控件，使得目标对象通过该效果说明控件，就能够触发显示该直播效果的说明信息，增加了所显示的信息量，以便目标对象及时获知该直播效果的说明信息。For example, referring to Figure 8, the effect description control is the "question mark" control 804 shown in Figure 8. In this embodiment, by displaying the effect description control in the display page of the traffic distribution plan, the target object can trigger the display of the description information of the live broadcast effect through the effect description control, thereby increasing the amount of information displayed so that the target The subject is informed of the explanation of the live broadcast effect in a timely manner.
(3-6)在一些实施例中，该流量分发计划的显示页面还包括效果查看控件，该效果查看控件用于触发显示该目标对象的直播效果的详情信息，相应地，终端响应于对该显示页面中效果查看控件的触发操作，显示效果详情页面，在该效果详情页面中显示该目标对象的直播效果的详情信息。(3-6) In some embodiments, the display page of the traffic distribution plan also includes an effect viewing control. The effect viewing control is used to trigger the display of detailed information about the live broadcast effect of the target object. Correspondingly, the terminal responds to the The trigger operation of the effect viewing control on the display page displays the effect details page, and the detailed information of the live broadcast effect of the target object is displayed on the effect details page.
示例地，参见图8，效果查看控件为图8所示出的“更多”控件805。在该实施例中，通过在流量分发计划的显示页面中显示效果查看控件，使得目标对象通过该效果查看控件，就能够触发显示该直播效果的详情信息，增加了所显示的信息量，以便目标对象及时获知该直播效果的详情信息。For example, referring to Figure 8, the effect viewing control is the "more" control 805 shown in Figure 8. In this embodiment, by displaying the effect viewing control in the display page of the traffic distribution plan, the target object can trigger the display of detailed information of the live broadcast effect through the effect viewing control, thereby increasing the amount of information displayed so that the target The subject is informed of the detailed information of the live broadcast effect in a timely manner.
示例地，图9是根据一示例性实施例示出的一种效果详情页面的示意图，参见图9，效果详情页面也即是图9中“奖励流量”一栏对应的页面，下面基于图9，对显示直播效果的详情信息的过程进行说明，参见下述(4-1)至(4-5)中的至少一项：For example, Figure 9 is a schematic diagram of an effect details page according to an exemplary embodiment. Referring to Figure 9, the effect details page is also the page corresponding to the "Reward Traffic" column in Figure 9. Based on Figure 9, To explain the process of displaying detailed information about live broadcast effects, refer to at least one of the following (4-1) to (4-5):
(4-1)在一些实施例中，终端在该效果详情页面中，显示该目标对象在至少一个维度上的直播效果。(4-1) In some embodiments, the terminal displays the live broadcast effect of the target object in at least one dimension on the effect details page.
在一些实施例中，终端在该效果详情页面中，显示该目标对象在曝光维度上的直播效果、该目标对象在访问维度上的直播效果、该目标对象在虚拟资源维度上的直播效果、该目标对象在电子订单维度上的直播效果以及该目标对象在关注维度上的直播效果中的至少一项。In some embodiments, the terminal displays the live broadcast effect of the target object in the exposure dimension, the live broadcast effect of the target object in the access dimension, the live broadcast effect of the target object in the virtual resource dimension, and the live broadcast effect of the target object in the effect details page. At least one of the target object's live broadcast effect on the electronic order dimension and the target object's live broadcast effect on the attention dimension.
其中，目标对象在曝光维度上的直播效果可以采用虚拟空间的曝光次数或虚拟空间内物品对象的曝光次数来表示，参见图9，虚拟空间的曝光次数为图9所示出的“直播间曝光次数”，虚拟空间内物品对象的曝光次数为图9所示出的“直播间商品曝光次数”。目标对象在访问维度上的直播效果可以采用虚拟空间的访问次数或虚拟空间内物品对象的访问次数来表示，参见图9，虚拟空间的访问次数为图9所示出的“直播间观看次数”，虚拟空间内物品对象的访问次数为图9所示出的“直播间商品访问次数”。目标对象在虚拟资源维度上的直播效果可以采用虚拟资源数量来表示，参见图9，虚拟资源数量为图9所示出的“直播间支付金额”。目标对象在电子订单维度上的直播效果可以采用电子订单数量来表示。目标对象在关注维度上的直播效果可以采用关注数量来表示。Among them, the live broadcast effect of the target object in the exposure dimension can be represented by the number of exposures in the virtual space or the number of exposures of items in the virtual space. See Figure 9. The number of exposures in the virtual space is the "live broadcast room exposure" shown in Figure 9. "Number of times", the number of exposures of items in the virtual space is the "number of exposures of products in the live broadcast room" shown in Figure 9. The live broadcast effect of the target object in the access dimension can be represented by the number of visits to the virtual space or the number of visits to the items in the virtual space. See Figure 9. The number of visits to the virtual space is the "number of live broadcast room views" shown in Figure 9. , the number of visits to item objects in the virtual space is the "number of visits to live broadcast room products" shown in Figure 9. The live broadcast effect of the target object in the virtual resource dimension can be represented by the number of virtual resources. See Figure 9. The number of virtual resources is the "live broadcast room payment amount" shown in Figure 9. The live broadcast effect of the target object in the electronic order dimension can be expressed by the number of electronic orders. The live broadcast effect of the target object in the attention dimension can be expressed by the number of attentions.
(4-2)在一些实施例中，终端在该效果详情页面中，显示该目标对象在多个时间段内的直播效果的变化趋势。(4-2) In some embodiments, the terminal displays the changing trend of the live broadcast effect of the target object in multiple time periods on the effect details page.
在一些实施例中，终端在该效果详情页面中，显示该目标对象的直播效果趋势图，该直播效果趋势图表示在多个时间段内的直播效果的变化趋势。如此，通过显示目标对象的直播效果趋势图，以便目标对象按照时间周期的维度来查看该直播效果，提高了人机交互效率。In some embodiments, the terminal displays the live broadcast effect trend graph of the target object on the effect details page, and the live broadcast effect trend graph represents the changing trend of the live broadcast effect in multiple time periods. In this way, by displaying the trend chart of the live broadcast effect of the target object, the target object can view the live broadcast effect according to the dimension of time period, which improves the efficiency of human-computer interaction.
在一些实施例中，针对上述(4-1)中任一维度的直播效果，提供有该维度的直播效果对应的趋势图查看控件，该趋势图查看控件用于触发显示该维度的直播效果趋势图，相应地，响应于对任一维度的趋势图查看控件的触发操作，显示该维度的直播效果趋势图。示例地，参见图9，在图9所示出的效果详情页面中，以“直播间曝光次数”这一维度的趋势图查看控件处于选中状态为例，显示有“直播间曝光次数”的趋势图901。In some embodiments, for the live broadcast effect of any dimension in (4-1) above, a trend chart viewing control corresponding to the live broadcast effect of that dimension is provided. The trend chart viewing control is used to trigger the display of the live broadcast effect trend of that dimension. Accordingly, in response to the triggering operation on the trend chart viewing control of any dimension, the live broadcast effect trend chart of that dimension is displayed. For example, see Figure 9. In the effect details page shown in Figure 9, taking the trend chart viewing control of the dimension "number of exposures in the live broadcast room" as an example, the trend of "number of exposures in the live broadcast room" is displayed. Figure 901.
(4-3)在一些实施例中，终端在该效果详情页面中，显示该目标对象与关联对象的直播效果的比对情况，该关联对象为与该目标对象同行业且同等级的对象。(4-3) In some embodiments, the terminal displays the comparison of the live broadcast effects of the target object and the associated object on the effect details page. The associated object is an object in the same industry and level as the target object.
示例地，参见图9，关联对象的直播效果为图9所示出的“同行业同等级商家均值”。For example, see Figure 9. The live broadcast effect of the associated object is the "average value of merchants of the same industry and level" shown in Figure 9.
(4-4)在一些实施例中，终端在该效果详情页面中，显示该目标对象的直播效果分布情况，该直播效果分布情况表示该至少一个第一流量分发计划所带来的直播效果占累计效果信息的比例。(4-4) In some embodiments, the terminal displays the live broadcast effect distribution of the target object on the effect details page. The live broadcast effect distribution represents the proportion of the live broadcast effect brought by the at least one first traffic distribution plan. The proportion of cumulative effect information.
在一些实施例中，终端在该效果详情页面中，显示该目标对象的直播效果分布图，该直播效果分布图表示该至少一个第一流量分发计划所带来的直播效果占该累计效果信息的比例。示例地，参见图9，直播效果分布图为图9所示出的“分布图”902。如此，通过显示目标对象的直播效果分布图，以便目标对象按照计划类型的维度来查看该直播效果，提高了人机交互效率。In some embodiments, the terminal displays the live broadcast effect distribution diagram of the target object on the effect details page, and the live broadcast effect distribution diagram represents the proportion of the live broadcast effect brought by the at least one first traffic distribution plan to the cumulative effect information. Proportion. For example, referring to Figure 9, the live broadcast effect distribution diagram is the "distribution diagram" 902 shown in Figure 9. In this way, by displaying the live broadcast effect distribution map of the target object, the target object can view the live broadcast effect according to the dimensions of the plan type, thereby improving the efficiency of human-computer interaction.
(4-5)在一些实施例中，终端在该效果详情页面中，对于该目标对象的任一次直播事件，显示该直播事件中的直播效果明细，该直播效果明细表示该至少一个第一流量分发计划为该直播事件带来的直播效果。(4-5) In some embodiments, the terminal displays the live broadcast effect details in the live broadcast event for any live broadcast event of the target object in the effect details page, and the live broadcast effect details represent the at least one first traffic Distributes the live effects planned for this live event.
在一些实施例中，终端在该效果详情页面中，以列表的形式，显示该目标对象的各个直播事件的直播效果明细。示例地，参见图9，在图9所示出的效果详情页面中，显示有“直播场次奖励明细”列表903，在该“直播场次奖励明细”列表903中，显示有各个直播事件的直播效果明细。In some embodiments, the terminal displays the live broadcast effect details of each live broadcast event of the target object in the form of a list on the effect details page. For example, referring to Figure 9, in the effect details page shown in Figure 9, a "live broadcast session reward details" list 903 is displayed, and in the "live broadcast session reward details" list 903, the live broadcast effects of each live broadcast event are displayed Details.
在上述实施例中，通过在效果详情页面中，显示目标对象的直播效果的变化趋势、目标对象与关联对象的直播效果的比对情况、目标对象的直播效果分布情况以及目标对象的直播事件中的直播效果明细，增加了效果详情页面所显示的信息量，以便目标对象及时获知直播效果的详情信息。In the above embodiment, the effect details page displays the changing trend of the live broadcast effect of the target object, the comparison of the live broadcast effects of the target object and the associated object, the distribution of the live broadcast effect of the target object, and the live broadcast events of the target object. The live broadcast effect details increase the amount of information displayed on the effect details page so that the target audience can know the detailed information of the live broadcast effect in a timely manner.
针对上述至少一个第二流量分发计划，终端显示该流量分发计划的过程参见下述(5-1)至(5-3)中的至少一项：For the above-mentioned at least one second traffic distribution plan, the process of the terminal displaying the traffic distribution plan refers to at least one of the following (5-1) to (5-3):
(5-1)在一些实施例中，终端在该流量分发计划的显示页面中，分别显示该至少一个第二流量分发计划的条件提示信息，该条件提示信息用于提示参与该第二流量分发计划所需满足的参与条件。(5-1) In some embodiments, the terminal displays conditional prompt information of the at least one second traffic distribution plan on the display page of the traffic distribution plan, and the conditional prompt information is used to prompt participation in the second traffic distribution. Conditions for participation in the program.
在一些实施例中，条件提示信息的数量为至少一个。示例地，参见图8，以图8中的“计划3”803为例，条件提示信息为图8所示出的“××指数超过50％的同行”，或者“××指数需要超过4.5分，当前仅差0.5分”。In some embodiments, the number of condition prompt information is at least one. For example, see Figure 8. Taking "Plan 3" 803 in Figure 8 as an example, the conditional prompt information is "×× index exceeds 50% of peers" shown in Figure 8, or "×× index needs to exceed 4.5 points" , the current difference is only 0.5 points.”
(5-2)在一些实施例中，终端在该流量分发计划的显示页面中，分别显示该至少一个第二流量分发计划的标签提示信息，该标签提示信息用于提示该目标对象是否满足该参与条件。(5-2) In some embodiments, the terminal displays label prompt information of the at least one second traffic distribution plan on the display page of the traffic distribution plan. The label prompt information is used to prompt whether the target object satisfies the requirement. Conditions of participation.
示例地，参见图8，针对图8所示出的“××指数超过50％的同行”，显示有对应的标签提示信息，如“符合”，表示目标对象已满足此条参与条件，针对图8所示出的“××指数分需要超过4.5分，当前仅差0.5分”，显示有对应的标签提示信息，如“不符合”，表示目标对象不满足此条参与条件。For example, see Figure 8. For the "peers with ×× index exceeding 50%" shown in Figure 8, corresponding label prompt information is displayed, such as "Meets", indicating that the target object has met this participation condition. For Figure 8 As shown in 8, "×× index score needs to exceed 4.5 points, and the current difference is only 0.5 points", and the corresponding label prompt information is displayed, such as "Does not meet", indicating that the target object does not meet this participation condition.
(5-3)在一些实施例中，终端在该流量分发计划的显示页面中，分别显示该至少一个第二流量分发计划的建议提示信息，该建议提示信息用于提示满足该参与条件应采取的方式。(5-3) In some embodiments, the terminal displays the suggested prompt information of the at least one second traffic distribution plan on the display page of the traffic distribution plan. The suggested prompt information is used to prompt the actions that should be taken to meet the participation conditions. The way.
在一些实施例中，建议提示信息的数量为至少一个。示例地，参见图8，以图8中的“计划3”803为例，建议提示信息为图8所示出的“使用××工具，提升直播间开播转化率”，或者“提供××以获得更多奖励”。In some embodiments, the number of suggestion prompt information is at least one. For example, see Figure 8. Taking "Plan 3" 803 in Figure 8 as an example, the suggested prompt information is "Use XX tool to improve the conversion rate of live broadcast room" as shown in Figure 8, or "Provide XX to Get more rewards”.
在上述实施例中，通过在该流量分发计划的显示页面中，显示待参与的至少一个第二流量分发计划的条件提示信息、标签提示信息以及建议提示信息，增加了所显示的信息量，以便目标对象及时获知流量分发计划的参与条件以及如何满足参与条件的方式。In the above embodiment, by displaying the condition prompt information, label prompt information and suggestion prompt information of at least one second traffic distribution plan to be participated in the display page of the traffic distribution plan, the amount of information displayed is increased, so that The target audience is informed of the participation conditions of the traffic distribution plan in a timely manner and how to meet the participation conditions.
在步骤407中，终端响应于该目标对象对该流量分发计划的参与操作，向服务器发送计划参与请求，该计划参与请求用于请求参与该流量分发计划。In step 407, in response to the target object's participation in the traffic distribution plan, the terminal sends a plan participation request to the server, where the plan participation request is used to request participation in the traffic distribution plan.
在一些实施例中，流量分发计划的显示页面提供有流量分发计划的参与控件，终端响应于目标对象对该流量分发计划的参与控件的触发操作，向服务器发送计划参与请求，以请求参与该流量分发计划。In some embodiments, the display page of the traffic distribution plan provides a participation control of the traffic distribution plan. In response to the target object triggering the participation control of the traffic distribution plan, the terminal sends a plan participation request to the server to request participation in the traffic. Distribution plan.
在步骤408中，服务器接收该目标对象的计划参与请求，对该目标对象是否具备该流量分发计划的参与权限进行判断，若该目标对象具备该流量分发计划的参与权限，为该目标对象添加该流量分发计划。In step 408, the server receives the plan participation request of the target object, determines whether the target object has the participation permission of the traffic distribution plan, and if the target object has the participation permission of the traffic distribution plan, adds the target object to the plan participation request. Traffic distribution plan.
在本公开实施例中，在目标对象请求参与流量分发计划的情况下，触发服务器对目标对象是否具备该流量分发计划的参与权限进行判断，以便在目标对象具备该流量分发计划的参与权限的情况下，为该目标对象添加该流量分发计划，确保了流量分发的安全性。In the embodiment of the present disclosure, when the target object requests to participate in the traffic distribution plan, the trigger server determines whether the target object has the permission to participate in the traffic distribution plan, so that when the target object has the permission to participate in the traffic distribution plan, Next, add the traffic distribution plan for the target object to ensure the security of traffic distribution.
在一些实施例中，服务器对该目标对象是否具备该流量分发计划的参与权限进行判断的过程包括下述至少一项：In some embodiments, the process by which the server determines whether the target object has the permission to participate in the traffic distribution plan includes at least one of the following:
在一些实施例中，服务器对该目标对象的首次交易时间是否处于过去第一时间段内进行判断，若该目标对象的首次交易时间处于过去第一时间段内，为该目标对象添加该流量分发计划。In some embodiments, the server determines whether the first transaction time of the target object is within the first time period in the past. If the first transaction time of the target object is within the first time period in the past, the traffic distribution is added to the target object. plan.
在一种可选的实施例中，目标对象的计划参与请求携带该目标对象的对象标识，进而，服务器在接收该目标对象的计划参与请求之后，获取该目标对象的计划参与请求所携带的对象标识，基于该对象标识获取该目标对象的首次交易时间，以便基于所获取的首次交易时间进行后续的判断过程。In an optional embodiment, the target object's plan participation request carries the object identification of the target object. Furthermore, after receiving the target object's plan participation request, the server obtains the object carried in the target object's plan participation request. The identification is used to obtain the first transaction time of the target object based on the object identification, so that the subsequent judgment process can be performed based on the obtained first transaction time.
上述实施例是目标对象具备参与权限的过程，在另一些实施例中，若该目标对象的首次交易时间不处于过去第一时间段内，向该终端返回拒绝参与指示信息，该拒绝参与指示信息用于指示目标对象不具备该流量分发计划的参与权限。The above embodiment is a process in which the target object has the permission to participate. In other embodiments, if the first transaction time of the target object is not within the first time period in the past, the refusal to participate instruction information is returned to the terminal. The refusal to participate instruction information is returned to the terminal. Used to indicate that the target object does not have the permission to participate in the traffic distribution plan.
在又一些实施例中，服务器对该目标对象的关注数量是否小于或等于目标数量进行判断，若该目标对象的关注数量小于或等于目标数量，为该目标对象添加该流量分发计划。In some embodiments, the server determines whether the number of followers of the target object is less than or equal to the target number. If the number of followers of the target object is less than or equal to the target number, the server adds the traffic distribution plan for the target object.
其中，该关注数量表示已关注该目标对象的对象数量。目标数量为预先设定的固定数量，如100万。在一种可选的实施例中，目标对象的计划参与请求携带该目标对象的对象标识，进而，服务器在接收该目标对象的计划参与请求之后，获取该目标对象的计划参与请求所携带的对象标识，基于该对象标识获取该目标对象的关注数量，以便基于所获取的观众数量进行后续的判断过程。Wherein, the following number represents the number of objects that have followed the target object. The target quantity is a preset fixed quantity, such as 1 million. In an optional embodiment, the target object's plan participation request carries the object identification of the target object. Furthermore, after receiving the target object's plan participation request, the server obtains the object carried in the target object's plan participation request. The identification is used to obtain the number of followers of the target object based on the object identification, so that the subsequent judgment process can be performed based on the obtained number of viewers.
上述实施例是目标对象具备参与权限的过程，在另一些实施例中，若该目标对象的关注数量大于目标数量，向该终端返回拒绝参与指示信息，该拒绝参与指示信息用于指示目标对象不具备该流量分发计划的参与权限。The above embodiment is a process in which the target object has the permission to participate. In other embodiments, if the number of followers of the target object is greater than the target number, participation refusal indication information is returned to the terminal. The participation refusal indication information is used to indicate that the target object does not want to participate. Have permission to participate in this traffic distribution plan.
在另一些实施例中，服务器对该目标对象的虚拟资源数量是否小于或等于目标资源数量进行判断，若该目标对象的虚拟资源数量小于或等于目标资源数量，为该目标对象添加该流量分发计划。In other embodiments, the server determines whether the number of virtual resources of the target object is less than or equal to the target number of resources. If the number of virtual resources of the target object is less than or equal to the target number of resources, the server adds the traffic distribution plan for the target object. .
其中，该虚拟资源数量表示该目标对象发生物品交易事件所获得的虚拟资源。目标资源数量为预先设定的固定资源数量，如50万。进一步地，在一些实施例中，该虚拟资源数量表示该目标对象在过去第三时间段内发送物品交易事件所获得的虚拟资源，第三时间段为预先设定的固定时间段，如30天。Wherein, the number of virtual resources represents the virtual resources obtained by the target object from the item transaction event. The target number of resources is a preset fixed number of resources, such as 500,000. Further, in some embodiments, the number of virtual resources represents the virtual resources obtained by the target object from sending item transaction events in the past third time period, and the third time period is a preset fixed time period, such as 30 days. .
在一种可选的实施例中，目标对象的计划参与请求携带该目标对象的对象标识，进而，服务器在接收该目标对象的计划参与请求之后，获取该目标对象的计划参与请求所携带的对象标识，基于该对象标识获取该目标对象的虚拟资源数量，以便基于所获取的虚拟资源数量进行后续的判断过程。In an optional embodiment, the target object's plan participation request carries the object identification of the target object. Furthermore, after receiving the target object's plan participation request, the server obtains the object carried in the target object's plan participation request. identification, and obtain the number of virtual resources of the target object based on the object identification, so that the subsequent judgment process can be performed based on the obtained number of virtual resources.
上述实施例是目标对象具备参与权限的过程，在另一些实施例中，若该目标对象的虚拟资源数量大于目标资源数量，向该终端返回拒绝参与指示信息，该拒绝参与指示信息用于指示目标对象不具备该流量分发计划的参与权限。The above embodiment is a process in which the target object has participation permission. In other embodiments, if the number of virtual resources of the target object is greater than the number of target resources, participation refusal indication information is returned to the terminal. The participation refusal indication information is used to instruct the target. The subject does not have the permission to participate in this traffic distribution plan.
在上述实施例中，通过对该目标对象的首次交易时间是否处于过去第一时间段内进行判断，或者通过对目标对象的关注数量是否小于或等于目标数量进行判断，或者通过对目标对象的虚拟资源数量是否小于或等于目标资源数量，均能够快速判断出该目标对象是否具备该流量分发计划的参与权限，如此，提供了三种参与权限的判断方式，提高了判断参与权限的灵活性。In the above embodiment, the judgment is made by whether the first transaction time of the target object is within the first time period in the past, or by whether the number of attentions on the target object is less than or equal to the target number, or by whether the virtual number of the target object is Whether the number of resources is less than or equal to the target resource number can quickly determine whether the target object has the permission to participate in the traffic distribution plan. In this way, three ways to determine participation permissions are provided, which improves the flexibility of determining participation permissions.
相应地，在上述步骤408的基础上，在一些实施例中，终端在该目标对象具备该流量分发计划的参与权限的情况下，显示该目标对象已参与该流量分发计划。在一些实施例中，终端在该目标对象的首次交易时间处于过去第一时间段内的情况下，显示该目标对象已参与该流量分发计划；在又一些实施例中，终端在该目标对象的关注数量小于或等于目标数量的情况下，显示该目标对象已参与该流量分发计划；在另一些实施例中，终端在该目标对象的虚拟资源数量小于或等于目标资源数量的情况下，显示该目标对象已参与该流量分发计划。如此，在目标对象具备该流量分发计划的参与权限的情况下，为该目标对象添加该流量分发计划，确保了流量分发的安全性。Correspondingly, based on the above step 408, in some embodiments, the terminal displays that the target object has participated in the traffic distribution plan when the target object has the right to participate in the traffic distribution plan. In some embodiments, the terminal displays that the target object has participated in the traffic distribution plan when the first transaction time of the target object is within the first time period in the past; When the number of attention is less than or equal to the target number, it is displayed that the target object has participated in the traffic distribution plan; in other embodiments, when the number of virtual resources of the target object is less than or equal to the target resource number, the terminal displays that the target object has participated in the traffic distribution plan. The target audience is already participating in this traffic distribution plan. In this way, when the target object has the permission to participate in the traffic distribution plan, the traffic distribution plan is added to the target object, thereby ensuring the security of traffic distribution.
步骤408是服务器先进行参与权限的判断过程，在目标对象具备该参与权限的情况下，再为该目标对象添加该流量分发计划的过程。需要说明的是，步骤408为可选步骤，在另一些实施例中，服务器无需执行参与权限的判断过程，执行为该目标对象添加该流量分发计划的过程即可。Step 408 is a process in which the server first determines the participation permission, and then adds the traffic distribution plan to the target object if the target object has the participation permission. It should be noted that step 408 is an optional step. In other embodiments, the server does not need to perform the participation permission determination process and can just perform the process of adding the traffic distribution plan for the target object.
在步骤409中，服务器在该目标对象参与该流量分发计划的情况下，获取该目标对象在直播过程中的直播效果数据。In step 409, when the target object participates in the traffic distribution plan, the server obtains the live broadcast effect data of the target object during the live broadcast.
本公开实施例中，该直播效果数据包括至少一类直播效果参数，在一些实施例中，该至少一类直播效果参数包括第一效果参数、第二效果参数以及第三效果参数中的至少一项。其中，该第一效果参数表示该目标对象在虚拟资源维度上的直播效果，例如，该第一效果参数可以为GPM(Global Product Marketing，千次曝光销售额)，表示在目标对象的曝光次数达到一千时所获得的销售金额，用于衡量目标对象的虚拟空间的销售能力；该第二效果参数表示该目标对象在电子订单维度上的直播效果，例如，该第二效果参数可以为OPM(Order Product Marketing，千次曝光订单数)，表示在目标对象的曝光次数达到一千时所获得的订单数量，用于衡量目标对象的虚拟空间的销售能力；该第三效果参数表示该目标对象在关注维度上的直播效果，例如，该第三效果参数可以为FPM(Fans ProductMarketing，千次曝光粉丝数)，表示在目标对象的曝光次数达到一千时所获得的关注数量，用于衡量目标对象的虚拟空间的转化能力。In the embodiment of the present disclosure, the live broadcast effect data includes at least one type of live broadcast effect parameter. In some embodiments, the at least one type of live broadcast effect parameter includes at least one of a first effect parameter, a second effect parameter, and a third effect parameter. item. Among them, the first effect parameter represents the live broadcast effect of the target object in the virtual resource dimension. For example, the first effect parameter can be GPM (Global Product Marketing, sales per thousand exposures), which means that when the number of exposures of the target object reaches The sales amount obtained in one thousand hours is used to measure the sales ability of the target object's virtual space; the second effect parameter represents the live broadcast effect of the target object in the electronic order dimension. For example, the second effect parameter can be OPM ( Order Product Marketing (thousand exposure orders), represents the number of orders obtained when the number of exposures of the target object reaches one thousand, and is used to measure the sales ability of the target object's virtual space; the third effect parameter indicates that the target object has The live broadcast effect in the attention dimension. For example, the third effect parameter can be FPM (Fans ProductMarketing, fans per thousand exposures), which represents the number of attention obtained when the number of exposures of the target object reaches one thousand, and is used to measure the target object. The transformation ability of virtual space.
在一些实施例中，在该目标对象参与该流量分发计划的情况下，服务器响应于达到该流量分发计划的启动条件，获取该目标对象在直播过程中的直播效果数据。其中，启动条件是指启动流量分发计划的触发条件。例如，启动条件为当前时间达到流量分发计划的启动时间，或者，启动条件为目标对象开始直播，或者，启动条件为目标对象的直播效果达到目标直播效果等等。在一些实施例中，启动条件为目标对象自行设置的条件，例如，终端提供有针对流量分发计划的启动条件的设置功能，终端响应于对该流量分发计划的启动条件的设置操作，将所设置的启动条件发送至服务器，以便服务器后续基于该启动条件来执行步骤409；在又一些实施例中，流量分发计划还包括启动条件，进而服务器基于该流量分发计划所包括的启动条件来执行步骤409。In some embodiments, when the target object participates in the traffic distribution plan, the server obtains the live broadcast effect data of the target object during the live broadcast in response to reaching the start condition of the traffic distribution plan. Among them, the starting condition refers to the triggering condition for starting the traffic distribution plan. For example, the start condition is that the current time reaches the start time of the traffic distribution plan, or the start condition is that the target object starts live broadcast, or the start condition is that the target object's live broadcast effect reaches the target live broadcast effect, etc. In some embodiments, the startup condition is a condition set by the target object itself. For example, the terminal provides a setting function for the startup condition of the traffic distribution plan. In response to the setting operation of the startup condition of the traffic distribution plan, the terminal sets the set The startup condition is sent to the server, so that the server subsequently executes step 409 based on the startup condition; in some embodiments, the traffic distribution plan also includes a startup condition, and the server executes step 409 based on the startup condition included in the traffic distribution plan. .
在一些实施例中，服务器关联有直播效果数据库，该直播效果数据库用于维护多个对象在直播过程中的直播效果数据。在一种可选的实施例中，服务器基于该目标对象的对象标识，从该直播效果数据库中获取该对象标识对应的直播效果数据，也即获得了该目标对象的直播效果数据。In some embodiments, the server is associated with a live broadcast effect database, and the live broadcast effect database is used to maintain live broadcast effect data of multiple objects during the live broadcast process. In an optional embodiment, the server obtains the live broadcast effect data corresponding to the object identifier from the live broadcast effect database based on the object identifier of the target object, that is, the live broadcast effect data of the target object is obtained.
进一步地，在一些实施例中，服务器还实时监控该多个对象在直播过程中的直播效果数据，在该直播效果数据库中，对该多个对象的直播效果数据进行实时更新。在一些实施例中，服务器响应于任一对象的直播效果数据发生异常，为该对象删除该流量分发计划。例如，服务器响应于任一对象的直播效果数据激增，或者，服务器响应于任一对象的直播效果数据存在目标情况，为该对象删除该流量分发计划，其中，目标情况可以是同一账号的曝光次数达到曝光次数阈值，或同一账号的下单次数达到下单次数阈值等，以避免非正常手段获取流量的情况。Further, in some embodiments, the server also monitors the live broadcast effect data of the multiple objects during the live broadcast process in real time, and updates the live broadcast effect data of the multiple objects in real time in the live broadcast effect database. In some embodiments, in response to an abnormality in the live broadcast effect data of any object, the server deletes the traffic distribution plan for the object. For example, the server responds to a surge in the live broadcast effect data of any object, or the server responds to the presence of a target situation in the live broadcast effect data of any object, and deletes the traffic distribution plan for the object, where the target situation can be the number of exposures of the same account. Reaching the exposure threshold, or the number of orders placed by the same account reaching the order threshold, etc., to avoid obtaining traffic through abnormal means.
在步骤410中，服务器响应于该直播效果数据满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。In step 410, in response to the live broadcast effect data satisfying the traffic distribution conditions at any stage, the server distributes corresponding traffic to the virtual space of the target object.
在一些实施例中，终端基于该至少一类直播效果参数以及该至少一类直播效果参数对应的权重系数，进行加权求和，得到加权求和后的直播效果参数，响应于该加权求和后的直播效果参数满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。在该实施例中，通过设置至少一类直播效果参数以及该至少一类直播效果参数对应的权重系数，不仅参考了该至少一类直播效果参数，还参考了该至少一类直播效果参数对应的权重系数，增加了流量分发所参考的信息量，提升了流量分发的精确性。In some embodiments, the terminal performs a weighted sum based on the at least one type of live broadcast effect parameter and the weight coefficient corresponding to the at least one type of live broadcast effect parameter to obtain the weighted summed live broadcast effect parameter, and responds to the weighted summation of the live broadcast effect parameter. The live broadcast effect parameters meet the traffic distribution conditions at any stage, and the corresponding traffic is distributed to the virtual space of the target object. In this embodiment, by setting at least one type of live broadcast effect parameter and the weight coefficient corresponding to the at least one type of live broadcast effect parameter, not only the at least one type of live broadcast effect parameter is referred to, but also the corresponding weight coefficient of the at least one type of live broadcast effect parameter is referred to. The weight coefficient increases the amount of information referenced by traffic distribution and improves the accuracy of traffic distribution.
在一些实施例中，流量分发条件为直播效果参数达到直播效果阈值，相应地，响应于该直播效果参数达到任一阶段的直播效果阈值，为该目标对象的虚拟空间分发对应的流量。In some embodiments, the traffic distribution condition is that the live broadcast effect parameter reaches the live broadcast effect threshold. Accordingly, in response to the live broadcast effect parameter reaching the live broadcast effect threshold at any stage, the corresponding traffic is distributed to the virtual space of the target object.
在一些实施例中，以该至少一类直播效果参数包括第一效果参数、第二效果参数以及第三效果参数为例，步骤410可替换为：终端基于该第一效果参数、第二效果参数、第三效果参数以及该第一效果参数、第二效果参数、第三效果参数对应的权重系数，进行加权求和，得到加权求和后的直播效果参数，响应于该加权求和后的直播效果参数满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。在该实施例中，基于目标对象在虚拟资源维度上的直播效果，或目标对象在电子订单维度上的直播效果，或目标对象在关注维度上的直播效果，来为目标对象分发流量，参考了目标对象在直播过程中的直播效果，增加了流量分发所参考的信息量，提升了流量分发的精确性。In some embodiments, taking the at least one type of live broadcast effect parameter including a first effect parameter, a second effect parameter and a third effect parameter as an example, step 410 can be replaced with: the terminal performs the following steps based on the first effect parameter, the second effect parameter , the third effect parameter and the weight coefficient corresponding to the first effect parameter, the second effect parameter and the third effect parameter are weighted and summed to obtain the live broadcast effect parameter after the weighted sum. In response to the live broadcast after the weighted sum If the effect parameters meet the traffic distribution conditions at any stage, the corresponding traffic will be distributed to the virtual space of the target object. In this embodiment, traffic is distributed to the target object based on the live broadcast effect of the target object in the virtual resource dimension, or the live broadcast effect of the target object in the electronic order dimension, or the live broadcast effect of the target object in the attention dimension, with reference to The live broadcast effect of the target object during the live broadcast process increases the amount of information referenced for traffic distribution and improves the accuracy of traffic distribution.
在一些实施例中，服务器为该目标对象的虚拟空间分发对应的流量的过程为：服务器对该目标对象的虚拟空间进行推送；或者，服务器对该目标对象的视频作品进行推送；或者，服务器对该目标对象的物品对象进行推送；等等。In some embodiments, the process of the server distributing corresponding traffic to the virtual space of the target object is: the server pushes the virtual space of the target object; or the server pushes the video works of the target object; or the server The item object of the target object is pushed; and so on.
示例地，图10是根据一示例性实施例示出的一种流量分发的业务流程示意图，参见图10，在实施本方案之前，在业务侧，将对象(主播用户或商家用户)的发展阶段划分为三个阶段，分别是“初阶基础阶段”、“中阶提升阶段”、“高阶扩大阶段”；进而，针对所划分得到的三个发展阶段，创建该三个发展阶段对应的流量分发计划，分别是“直播冷启计划”、“直播提升计划”、“直播激励计划”；针对所创建的任一个流量分发计划，为对象显示该流量分发计划的查看入口、该流量分发计划的显示页面以及该流量分发计划的效果详情页面，为对象提供丰富的信息，达到了数据白盒化的效果；进而，在对象参与流量分发计划的情况下，由服务器的策略下发模块将流量分发策略与该对象的直播效果数据发送至流量分发模块，以供该流量分发模块基于流量分发策略与该对象的直播效果数据，来为对象分发流量。For example, Figure 10 is a schematic business process diagram of traffic distribution according to an exemplary embodiment. Referring to Figure 10, before implementing this solution, on the business side, the development stages of the objects (anchor users or merchant users) are divided There are three stages, namely "initial basic stage", "intermediate promotion stage" and "high-level expansion stage"; then, for the three divided development stages, create traffic distribution corresponding to the three development stages. The plans are "Live Broadcast Cold Start Plan", "Live Broadcast Improvement Plan", and "Live Broadcast Incentive Plan"; for any traffic distribution plan created, the viewing entrance of the traffic distribution plan and the display of the traffic distribution plan are displayed for the object The page and the effect details page of the traffic distribution plan provide the object with rich information, achieving the effect of data white-boxing; furthermore, when the object participates in the traffic distribution plan, the policy delivery module of the server sends the traffic distribution policy The live broadcast effect data of the object is sent to the traffic distribution module, so that the traffic distribution module distributes traffic to the object based on the traffic distribution strategy and the live broadcast effect data of the object.
本公开实施例提供的技术方案，在目标对象的流量分发计划中，设置了至少一个阶段的流量分发条件和目标对象满足条件后所分发的流量，进而，在为目标对象的虚拟空间分发流量时，通过判断目标对象的直播效果是否满足该至少一个阶段的流量分发条件，来确定该目标对象的直播效果所对应的阶段，再为该目标对象的虚拟空间分发该阶段对应的流量，如此，提供了一种基于目标对象的直播效果来为目标对象分发流量的方法，参考了目标对象在直播过程中的直播效果，增加了流量分发所参考的信息量，提升了流量分发的精确性。The technical solution provided by the embodiment of the present disclosure sets at least one stage of traffic distribution conditions and the traffic to be distributed after the target object meets the conditions in the traffic distribution plan of the target object. Furthermore, when distributing traffic to the virtual space of the target object, , determine the stage corresponding to the live broadcast effect of the target object by judging whether the live broadcast effect of the target object meets the traffic distribution conditions of at least one stage, and then distribute the traffic corresponding to the stage to the virtual space of the target object, thus providing A method of distributing traffic to the target object based on the live broadcast effect of the target object is proposed. It refers to the live broadcast effect of the target object during the live broadcast process, increases the amount of information referenced for traffic distribution, and improves the accuracy of traffic distribution.
图11是根据一示例性实施例示出的一种直播数据处理装置的框图。参见图11，该装置包括发送单元1101，获取单元1102和分发单元1103。Figure 11 is a block diagram of a live data processing device according to an exemplary embodiment. Referring to Figure 11, the device includes a sending unit 1101, an acquisition unit 1102 and a distribution unit 1103.
发送单元1101，被配置为执行响应于目标对象对流量分发计划的查看请求，将该目标对象的流量分发计划发送至该目标对象对应的终端，以触发该终端显示该流量分发计划，该流量分发计划包括至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量；The sending unit 1101 is configured to respond to the target object's viewing request for the traffic distribution plan and send the traffic distribution plan of the target object to the terminal corresponding to the target object to trigger the terminal to display the traffic distribution plan. The plan includes at least one stage of traffic distribution conditions and the traffic distributed by the target object after the conditions are met;
获取单元1102，被配置为执行在该目标对象参与该流量分发计划的情况下，获取该目标对象在直播过程中的直播效果数据；The acquisition unit 1102 is configured to obtain the live broadcast effect data of the target object during the live broadcast process when the target object participates in the traffic distribution plan;
分发单元1103，被配置为执行响应于该直播效果数据满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。The distribution unit 1103 is configured to distribute the corresponding traffic to the virtual space of the target object in response to the live broadcast effect data satisfying the traffic distribution conditions of any stage.
本公开实施例提供的技术方案，在目标对象的流量分发计划中，设置了至少一个阶段的流量分发条件和目标对象满足条件后所分发的流量，进而，在为目标对象的虚拟空间分发流量时，通过判断目标对象的直播效果是否满足该至少一个阶段的流量分发条件，来确定该目标对象的直播效果所对应的阶段，再为该目标对象的虚拟空间分发该阶段对应的流量，如此，提供了一种基于目标对象的直播效果来为目标对象分发流量的方法，参考了目标对象在直播过程中的直播效果，增加了流量分发所参考的信息量，提升了流量分发的精确性。The technical solution provided by the embodiment of the present disclosure sets at least one stage of traffic distribution conditions and the traffic to be distributed after the target object meets the conditions in the traffic distribution plan of the target object. Furthermore, when distributing traffic to the virtual space of the target object, , determine the stage corresponding to the live broadcast effect of the target object by judging whether the live broadcast effect of the target object meets the traffic distribution conditions of at least one stage, and then distribute the traffic corresponding to the stage to the virtual space of the target object, thus providing A method of distributing traffic to the target object based on the live broadcast effect of the target object is proposed. It refers to the live broadcast effect of the target object during the live broadcast process, increases the amount of information referenced for traffic distribution, and improves the accuracy of traffic distribution.
在一些实施例中，该直播效果数据包括至少一类直播效果参数；In some embodiments, the live broadcast effect data includes at least one type of live broadcast effect parameter;
该分发单元1103，被配置为执行：The distribution unit 1103 is configured to execute:
基于该至少一类直播效果参数以及该至少一类直播效果参数对应的权重系数，进行加权求和，得到加权求和后的直播效果参数；Based on the at least one type of live broadcast effect parameter and the weight coefficient corresponding to the at least one type of live broadcast effect parameter, perform a weighted sum to obtain the weighted summed live broadcast effect parameter;
响应于该加权求和后的直播效果参数满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。In response to the weighted summation of the live broadcast effect parameters meeting the traffic distribution conditions at any stage, the corresponding traffic is distributed to the virtual space of the target object.
在一些实施例中，该至少一类直播效果参数包括第一效果参数、第二效果参数以及第三效果参数中的至少一项，该第一效果参数表示该目标对象在虚拟资源维度上的直播效果，该第二效果参数表示该目标对象在电子订单维度上的直播效果，该第三效果参数表示该目标对象在关注维度上的直播效果。In some embodiments, the at least one type of live broadcast effect parameter includes at least one of a first effect parameter, a second effect parameter and a third effect parameter. The first effect parameter represents the live broadcast of the target object in the virtual resource dimension. The second effect parameter represents the live broadcast effect of the target object in the electronic order dimension, and the third effect parameter represents the live broadcast effect of the target object in the attention dimension.
在一些实施例中，该获取单元1102，还被配置为执行：In some embodiments, the acquisition unit 1102 is also configured to perform:
获取与该目标对象匹配的流量分发计划，基于与该目标对象匹配的流量分发计划，执行该将该目标对象的流量分发计划发送至该目标对象对应的终端的步骤。Obtain the traffic distribution plan matching the target object, and based on the traffic distribution plan matching the target object, execute the step of sending the traffic distribution plan of the target object to the terminal corresponding to the target object.
在一些实施例中，该获取单元1102，还被配置为执行下述至少一项：In some embodiments, the acquisition unit 1102 is further configured to perform at least one of the following:
基于该目标对象的直播类型，获取与该直播类型匹配的流量分发计划；Based on the live broadcast type of the target object, obtain the traffic distribution plan that matches the live broadcast type;
基于该目标对象的直播发展阶段，获取与该直播发展阶段匹配的流量分发计划。Based on the live broadcast development stage of the target object, obtain a traffic distribution plan that matches the live broadcast development stage.
在一些实施例中，该装置还包括：In some embodiments, the device further includes:
第一接收单元，被配置为执行接收目标对象对直播管理页面的访问请求，该访问请求用于请求访问该直播管理页面，该直播管理页面用于对该目标对象的虚拟空间进行管理；The first receiving unit is configured to receive an access request from a target object to the live broadcast management page. The access request is used to request access to the live broadcast management page. The live broadcast management page is used to manage the virtual space of the target object;
返回单元，被配置为执行若该目标对象具备该流量分发计划的查看入口的显示权限，向该终端返回该直播管理页面的内容数据，该内容数据用于指示在该直播管理页面中显示该流量分发计划的查看入口。The return unit is configured to return the content data of the live broadcast management page to the terminal if the target object has the display permission of the viewing portal of the traffic distribution plan. The content data is used to instruct the display of the traffic in the live broadcast management page. View entrance to the distribution plan.
在一些实施例中，该返回单元，被配置为执行下述至少一项：In some embodiments, the return unit is configured to perform at least one of the following:
若该目标对象的首次交易时间处于过去第一时间段内，向该终端返回所述直播管理页面的内容数据，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；If the first transaction time of the target object is within the first time period in the past, the content data of the live broadcast management page is returned to the terminal, and the first transaction time represents the time when the object transaction event occurred for the first time;
若第一对象名单包括该目标对象，向该终端返回所述直播管理页面的内容数据，该第一对象名单包括具备该查看入口的显示权限的对象。If the first object list includes the target object, the content data of the live broadcast management page is returned to the terminal, and the first object list includes objects with the display permission of the viewing portal.
在一些实施例中，该装置还包括：In some embodiments, the device further includes:
第二接收单元，被配置为执行接收该目标对象的计划参与请求，该计划参与请求用于请求参与该流量分发计划；The second receiving unit is configured to receive a plan participation request of the target object, where the plan participation request is used to request participation in the traffic distribution plan;
添加单元，被配置为执行若该目标对象具备该流量分发计划的参与权限，为该目标对象添加该流量分发计划。The add unit is configured to execute the traffic distribution plan for the target object if the target object has the permission to participate in the traffic distribution plan.
在一些实施例中，该添加单元，被配置为执行下述至少一项：In some embodiments, the adding unit is configured to perform at least one of the following:
若该目标对象的首次交易时间处于过去第一时间段内，为该目标对象添加该流量分发计划，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；If the first transaction time of the target object is within the first time period in the past, add the traffic distribution plan for the target object, and the first transaction time represents the time when the item transaction event occurred for the first time for the target object;
若该目标对象的关注数量小于或等于目标数量，为该目标对象添加该流量分发计划，该关注数量表示已关注该目标对象的对象数量；If the target object's following number is less than or equal to the target number, add the traffic distribution plan for the target object. The following number represents the number of objects that have followed the target object;
若该目标对象的虚拟资源数量小于或等于目标资源数量，为该目标对象添加该流量分发计划，该虚拟资源数量表示该目标对象发生物品交易事件所获得的虚拟资源。If the number of virtual resources of the target object is less than or equal to the number of target resources, add the traffic distribution plan for the target object. The number of virtual resources represents the virtual resources obtained by the object transaction event for the target object.
图12是根据一示例性实施例示出的一种直播数据处理装置的框图。参见图12，该装置包括发送单元1201和显示单元1202。Figure 12 is a block diagram of a live data processing device according to an exemplary embodiment. Referring to FIG. 12, the device includes a sending unit 1201 and a display unit 1202.
发送单元1201，被配置为执行响应于目标对象对流量分发计划的查看操作，向服务器发送对该流量分发计划的查看请求，该流量分发计划包括至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量；The sending unit 1201 is configured to perform a viewing operation on the traffic distribution plan in response to the target object, and send a viewing request to the traffic distribution plan to the server. The traffic distribution plan includes at least one stage of traffic distribution conditions and the target object is satisfied when the traffic distribution plan is satisfied. Traffic distributed after conditions;
显示单元1202，被配置为执行接收该服务器基于该查看请求所返回的流量分发计划，显示该流量分发计划；The display unit 1202 is configured to receive the traffic distribution plan returned by the server based on the view request, and display the traffic distribution plan;
该发送单元1201，还被配置为执行响应于该目标对象对该流量分发计划的参与操作，向该服务器发送计划参与请求，以触发该服务器在该目标对象参与该流量分发计划的情况下，获取该目标对象在直播过程中的直播效果数据，响应于该直播效果数据满足任一阶段的流量分发条件，为该目标对象的虚拟空间分发对应的流量。The sending unit 1201 is also configured to perform a plan participation operation in response to the target object's participation in the traffic distribution plan, and send a plan participation request to the server to trigger the server to obtain the The live broadcast effect data of the target object during the live broadcast process, in response to the live broadcast effect data meeting the traffic distribution conditions at any stage, the corresponding traffic is distributed to the virtual space of the target object.
本公开实施例提供的技术方案，在目标对象的流量分发计划中，设置了至少一个阶段的流量分发条件和目标对象满足条件后所分发的流量，进而，在为目标对象的虚拟空间分发流量时，通过判断目标对象的直播效果是否满足该至少一个阶段的流量分发条件，来确定该目标对象的直播效果所对应的阶段，再为该目标对象的虚拟空间分发该阶段对应的流量，如此，提供了一种基于目标对象的直播效果来为目标对象分发流量的方法，参考了目标对象在直播过程中的直播效果，增加了流量分发所参考的信息量，提升了流量分发的精确性。The technical solution provided by the embodiment of the present disclosure sets at least one stage of traffic distribution conditions and the traffic to be distributed after the target object meets the conditions in the traffic distribution plan of the target object. Furthermore, when distributing traffic to the virtual space of the target object, , determine the stage corresponding to the live broadcast effect of the target object by judging whether the live broadcast effect of the target object meets the traffic distribution conditions of at least one stage, and then distribute the traffic corresponding to the stage to the virtual space of the target object, thus providing A method of distributing traffic to the target object based on the live broadcast effect of the target object is proposed. It refers to the live broadcast effect of the target object during the live broadcast process, increases the amount of information referenced for traffic distribution, and improves the accuracy of traffic distribution.
在一些实施例中，该发送单元1201，包括：In some embodiments, the sending unit 1201 includes:
显示子单元，被配置为执行在目标对象的直播管理页面中，显示流量分发计划的查看入口，该直播管理页面用于对该目标对象的虚拟空间进行管理；The display subunit is configured to be executed in the live broadcast management page of the target object and display the viewing entrance of the traffic distribution plan. The live broadcast management page is used to manage the virtual space of the target object;
发送子单元，被配置为执行响应于对该流量分发计划的查看入口的触发操作，向该服务器发送对该流量分发计划的查看请求。The sending subunit is configured to perform a trigger operation in response to the viewing entry of the traffic distribution plan, and send a viewing request for the traffic distribution plan to the server.
在一些实施例中，该显示子单元，被配置为执行下述至少一项：In some embodiments, the display subunit is configured to perform at least one of the following:
在该直播管理页面的第一显示区域，显示该流量分发计划的计划提示信息，该计划提示信息关联有该流量分发计划的查看入口；In the first display area of the live broadcast management page, the plan prompt information of the traffic distribution plan is displayed, and the plan prompt information is associated with the viewing entrance of the traffic distribution plan;
在该直播管理页面的第二显示区域，显示该流量分发计划的计划卡片，该计划卡片包括该流量分发计划的查看入口；In the second display area of the live broadcast management page, a plan card for the traffic distribution plan is displayed, and the plan card includes a viewing entrance for the traffic distribution plan;
响应于对该直播管理页面中等级查看控件的触发操作，显示该目标对象的等级页面，在该等级页面中显示该流量分发计划的查看入口，该等级页面用于显示该目标对象的等级信息；In response to the triggering operation of the level view control in the live broadcast management page, the level page of the target object is displayed, and the viewing entrance of the traffic distribution plan is displayed on the level page. The level page is used to display the level information of the target object;
响应于对该直播管理页面中反馈查看控件的触发操作，显示该目标对象的反馈页面，在该反馈页面中显示该流量分发计划的查看入口，该反馈页面用于显示针对该目标对象的物品交易事件的反馈信息。In response to the triggering operation of the feedback viewing control in the live broadcast management page, the feedback page of the target object is displayed, and the viewing entrance of the traffic distribution plan is displayed on the feedback page. The feedback page is used to display item transactions for the target object. Feedback information about the event.
在一些实施例中，该显示子单元，被配置为执行：In some embodiments, the display subunit is configured to perform:
在该目标对象具备该查看入口的显示权限的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口。When the target object has the display permission for the viewing portal, the viewing portal for the traffic distribution plan is displayed on the live broadcast management page of the target object.
在一些实施例中，该显示子单元，被配置为执行下述至少一项：In some embodiments, the display subunit is configured to perform at least one of the following:
在该目标对象的首次交易时间处于过去第一时间段内的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；When the first transaction time of the target object is within the first time period in the past, the viewing entrance of the traffic distribution plan is displayed on the live broadcast management page of the target object. The first transaction time represents the first time that the target object occurs. The time of the item transaction event;
在第一对象名单包括该目标对象的情况下，在该目标对象的直播管理页面中，显示该流量分发计划的查看入口，该第一对象名单包括具备该查看入口的显示权限的对象。When the first object list includes the target object, the viewing portal of the traffic distribution plan is displayed on the live broadcast management page of the target object, and the first object list includes objects with the display permission of the viewing portal.
在一些实施例中，该显示子单元，还被配置为执行：In some embodiments, the display subunit is also configured to perform:
以弹窗的形式，显示流量分发计划的参与提示信息，该参与提示信息用于提示参与该流量分发计划；Display the participation prompt information of the traffic distribution plan in the form of a pop-up window, which is used to prompt participation in the traffic distribution plan;
响应于对该参与提示信息的触发操作，执行该在目标对象的直播管理页面中，显示流量分发计划的查看入口的步骤。In response to the triggering operation of the participation prompt information, perform the step of displaying the viewing entrance of the traffic distribution plan on the live broadcast management page of the target object.
在一些实施例中，该显示单元1202，被配置为执行下述至少一项：In some embodiments, the display unit 1202 is configured to perform at least one of the following:
接收该服务器所返回的与该目标对象的直播类型匹配的流量分发计划，显示与该目标对象的直播类型匹配的流量分发计划；Receive the traffic distribution plan returned by the server that matches the live broadcast type of the target object, and display the traffic distribution plan that matches the live broadcast type of the target object;
接收该服务器所返回的与该目标对象的直播发展阶段匹配的流量分发计划，显示与该目标对象的直播发展阶段匹配的流量分发计划。Receive the traffic distribution plan returned by the server that matches the live broadcast development stage of the target object, and display the traffic distribution plan that matches the live broadcast development stage of the target object.
在一些实施例中，该显示单元1202，被配置为执行：In some embodiments, the display unit 1202 is configured to perform:
显示该流量分发计划中至少一个阶段的流量分发条件和该目标对象在满足条件后所分发的流量。Displays the traffic distribution conditions of at least one stage in the traffic distribution plan and the traffic distributed by the target object after the conditions are met.
在一些实施例中，该显示单元1202，被配置为执行：In some embodiments, the display unit 1202 is configured to perform:
在该流量分发计划的显示页面中，显示该流量分发计划的状态提示信息，该状态提示信息用于提示该目标对象是否已参与该流量分发计划。On the display page of the traffic distribution plan, the status prompt information of the traffic distribution plan is displayed. The status prompt information is used to prompt whether the target object has participated in the traffic distribution plan.
在一些实施例中，该流量分发计划包括该目标对象正在参与的至少一个第一流量分发计划；In some embodiments, the traffic distribution plan includes at least a first traffic distribution plan in which the target object is participating;
该显示单元，被配置为执行下述至少一项：The display unit is configured to perform at least one of the following:
在该流量分发计划的显示页面中，显示该至少一个第一流量分发计划的累计效果信息，该累计效果信息表示该至少一个第一流量分发计划所带来的直播效果的总量；In the display page of the traffic distribution plan, cumulative effect information of the at least one first traffic distribution plan is displayed, where the cumulative effect information represents the total amount of live broadcast effects brought by the at least one first traffic distribution plan;
在该流量分发计划的显示页面中，显示该至少一个第一流量分发计划的近期效果信息，该近期效果信息表示该至少一个第一流量分发计划在过去第二时间段内所带来的直播效果的总量；In the display page of the traffic distribution plan, the recent performance information of the at least one first traffic distribution plan is displayed, and the recent performance information represents the live broadcast effect brought by the at least one first traffic distribution plan in the second time period in the past. the total amount;
在该流量分发计划的显示页面中，分别显示该至少一个第一流量分发计划的效果信息，该效果信息表示该第一流量分发计划所带来的直播效果；In the display page of the traffic distribution plan, the effect information of the at least one first traffic distribution plan is displayed respectively, and the effect information represents the live broadcast effect brought by the first traffic distribution plan;
在该流量分发计划的显示页面中，显示效果提示信息，该效果提示信息用于提示提升该直播效果应采取的方式。On the display page of the traffic distribution plan, performance prompt information is displayed, and the performance prompt information is used to prompt ways to improve the live broadcast effect.
在一些实施例中，该流量分发计划的显示页面还包括效果说明控件，该效果说明控件用于触发显示该直播效果的说明信息；In some embodiments, the display page of the traffic distribution plan also includes an effect description control, which is used to trigger the display of description information of the live broadcast effect;
该显示单元1202，还被配置为执行：The display unit 1202 is also configured to perform:
响应于对该显示页面中效果说明控件的触发操作，显示效果说明页面，在该效果说明页面中显示该直播效果的说明信息。In response to the triggering operation of the effect description control in the display page, the effect description page is displayed, and the description information of the live broadcast effect is displayed in the effect description page.
在一些实施例中，该流量分发计划的显示页面还包括效果查看控件，该效果查看控件用于触发显示该目标对象的直播效果的详情信息；In some embodiments, the display page of the traffic distribution plan also includes an effect viewing control, which is used to trigger the display of detailed information about the live broadcast effect of the target object;
该显示单元1202，还被配置为执行：The display unit 1202 is also configured to perform:
响应于对该显示页面中效果查看控件的触发操作，显示效果详情页面，在该效果详情页面中显示该目标对象的直播效果的详情信息。In response to the triggering operation of the effect viewing control in the display page, the effect details page is displayed, and the detailed information of the live broadcast effect of the target object is displayed in the effect details page.
在一些实施例中，该显示单元1202，还被配置为执行下述至少一项：In some embodiments, the display unit 1202 is further configured to perform at least one of the following:
在该效果详情页面中，显示该目标对象在多个时间段内的直播效果的变化趋势；In the performance details page, the changing trend of the live broadcast performance of the target object in multiple time periods is displayed;
在该效果详情页面中，显示该目标对象与关联对象的直播效果的比对情况，该关联对象为与该目标对象同行业且同等级的对象；In the effect details page, the comparison of the live broadcast effect of the target object and the associated object is displayed. The associated object is an object in the same industry and level as the target object;
在该效果详情页面中，显示该目标对象的直播效果分布情况，该直播效果分布情况表示该至少一个第一流量分发计划所带来的直播效果占累计效果信息的比例；In the effect details page, the live broadcast effect distribution of the target object is displayed. The live broadcast effect distribution represents the proportion of the live broadcast effect brought by the at least one first traffic distribution plan to the cumulative effect information;
在该效果详情页面中，对于该目标对象的任一次直播事件，显示该直播事件中的直播效果明细，该直播效果明细表示该至少一个第一流量分发计划为该直播事件带来的直播效果。In the effect details page, for any live broadcast event of the target object, the live broadcast effect details in the live broadcast event are displayed. The live broadcast effect details represent the live broadcast effect brought by the at least one first traffic distribution plan for the live broadcast event.
在一些实施例中，该流量分发计划包括该目标对象待参与的至少一个第二流量分发计划；In some embodiments, the traffic distribution plan includes at least one second traffic distribution plan in which the target object is to participate;
该显示单元，被配置为执行下述至少一项：The display unit is configured to perform at least one of the following:
在该流量分发计划的显示页面中，分别显示该至少一个第二流量分发计划的条件提示信息，该条件提示信息用于提示参与该第二流量分发计划所需满足的参与条件；In the display page of the traffic distribution plan, the condition prompt information of the at least one second traffic distribution plan is displayed respectively, and the condition prompt information is used to prompt the participation conditions that need to be met to participate in the second traffic distribution plan;
在该流量分发计划的显示页面中，分别显示该至少一个第二流量分发计划的标签提示信息，该标签提示信息用于提示该目标对象是否满足该参与条件；In the display page of the traffic distribution plan, label prompt information of the at least one second traffic distribution plan is displayed respectively, and the label prompt information is used to prompt whether the target object meets the participation condition;
在该流量分发计划的显示页面中，分别显示该至少一个第二流量分发计划的建议提示信息，该建议提示信息用于提示满足该参与条件应采取的方式。On the display page of the traffic distribution plan, suggested prompt information of the at least one second traffic distribution plan is displayed respectively, and the suggested prompt information is used to prompt the method that should be adopted to meet the participation conditions.
在一些实施例中，该显示单元1202，还被配置为执行：In some embodiments, the display unit 1202 is further configured to perform:
在该目标对象具备该流量分发计划的参与权限的情况下，显示该目标对象已参与该流量分发计划。If the target object has the permission to participate in the traffic distribution plan, it is displayed that the target object has participated in the traffic distribution plan.
在一些实施例中，该显示单元1202，还被配置为执行下述至少一项：In some embodiments, the display unit 1202 is further configured to perform at least one of the following:
在该目标对象的首次交易时间处于过去第一时间段内的情况下，显示该目标对象已参与该流量分发计划，该首次交易时间表示该目标对象第一次发生物品交易事件的时间；If the first transaction time of the target object is within the first time period in the past, it is shown that the target object has participated in the traffic distribution plan, and the first transaction time represents the time when the item transaction event occurred for the first time for the target object;
在该目标对象的关注数量小于或等于目标数量的情况下，显示该目标对象已参与该流量分发计划，该关注数量表示已关注该目标对象的对象数量；When the number of followers of the target object is less than or equal to the target number, it is shown that the target object has participated in the traffic distribution plan, and the number of followers indicates the number of objects that have followed the target object;
在该目标对象的虚拟资源数量小于或等于目标资源数量的情况下，显示该目标对象已参与该流量分发计划，该虚拟资源数量表示该目标对象发生物品交易事件所获得的虚拟资源。When the number of virtual resources of the target object is less than or equal to the number of target resources, it is shown that the target object has participated in the traffic distribution plan, and the number of virtual resources represents the virtual resources obtained by the target object from the item transaction event.
需要说明的是：上述实施例提供的直播数据处理装置在直播数据处理时，仅以上述各功能模块的划分进行举例说明，实际应用中，可以根据需要而将上述功能分配由不同的功能模块完成，即将设备的内部结构划分成不同的功能模块，以完成以上描述的全部或者部分功能。另外，上述实施例提供的直播数据处理装置与直播数据处理方法实施例属于同一构思，其具体实现过程详见方法实施例，这里不再赘述。It should be noted that when the live data processing device provided in the above embodiments processes live data, only the division of the above functional modules is used as an example. In actual applications, the above function allocation can be completed by different functional modules as needed. , that is, dividing the internal structure of the device into different functional modules to complete all or part of the functions described above. In addition, the live data processing device provided by the above embodiments and the live data processing method embodiments belong to the same concept. Please refer to the method embodiments for the specific implementation process, which will not be described again here.
本公开实施例所提到的计算机设备可提供为一种终端。图13示出了本公开一个示例性实施例提供的终端1300的结构框图。该终端1300可以是：智能手机、平板电脑、MP3播放器(Moving Picture Experts Group Audio Layer III，动态影像专家压缩标准音频层面3)、MP4(Moving Picture Experts Group Audio Layer IV，动态影像专家压缩标准音频层面4)播放器、笔记本电脑或台式电脑。终端1300还可能被称为用户设备、便携式终端、膝上型终端、台式终端等其他名称。The computer device mentioned in the embodiment of the present disclosure may be provided as a terminal. Figure 13 shows a structural block diagram of a terminal 1300 provided by an exemplary embodiment of the present disclosure. The terminal 1300 can be: a smart phone, a tablet computer, an MP3 player (Moving Picture Experts Group Audio Layer III, moving picture experts group audio layer 3), MP4 (Moving Picture Experts Group Audio Layer IV, moving picture experts group audio layer IV, moving picture experts group audio layer IV) Level 4) player, laptop or desktop computer. The terminal 1300 may also be called a user equipment, a portable terminal, a laptop terminal, a desktop terminal, and other names.
通常，终端1300包括有：处理器1301和存储器1302。Generally, the terminal 1300 includes: a processor 1301 and a memory 1302.
处理器1301可以包括一个或多个处理核心，比如4核心处理器、8核心处理器等。处理器1301可以采用DSP(Digital Signal Processing，数字信号处理)、FPGA(Field－Programmable Gate Array，现场可编程门阵列)、PLA(Programmable Logic Array，可编程逻辑阵列)中的至少一种硬件形式来实现。处理器1301也可以包括主处理器和协处理器，主处理器是用于对在唤醒状态下的数据进行处理的处理器，也称CPU(Central ProcessingUnit，中央处理器)；协处理器是用于对在待机状态下的数据进行处理的低功耗处理器。在一些实施例中，处理器1301可以集成有GPU(Graphics Processing Unit，图像处理器)，GPU用于负责显示屏所需要显示的内容的渲染和绘制。一些实施例中，处理器1301还可以包括AI(Artificial Intelligence，人工智能)处理器，该AI处理器用于处理有关机器学习的计算操作。The processor 1301 may include one or more processing cores, such as a 4-core processor, an 8-core processor, etc. The processor 1301 can adopt at least one hardware form among DSP (Digital Signal Processing, digital signal processing), FPGA (Field-Programmable Gate Array, field programmable gate array), and PLA (Programmable Logic Array, programmable logic array). accomplish. The processor 1301 may also include a main processor and a co-processor. The main processor is a processor used to process data in the wake-up state, also called CPU (Central Processing Unit, central processing unit); the co-processor is A low-power processor used to process data in standby mode. In some embodiments, the processor 1301 may be integrated with a GPU (Graphics Processing Unit, image processor), and the GPU is responsible for rendering and drawing content to be displayed on the display screen. In some embodiments, the processor 1301 may also include an AI (Artificial Intelligence, artificial intelligence) processor, which is used to process computing operations related to machine learning.
存储器1302可以包括一个或多个计算机可读存储介质，该计算机可读存储介质可以是非暂态的。存储器1302还可包括高速随机存取存储器，以及非易失性存储器，比如一个或多个磁盘存储设备、闪存存储设备。在一些实施例中，存储器1302中的非暂态的计算机可读存储介质用于存储至少一个程序代码，该至少一个程序代码用于被处理器1301所执行以实现本公开中方法实施例提供的直播数据处理方法中终端执行的过程。Memory 1302 may include one or more computer-readable storage media, which may be non-transitory. Memory 1302 may also include high-speed random access memory, and non-volatile memory, such as one or more disk storage devices, flash memory storage devices. In some embodiments, the non-transitory computer-readable storage medium in the memory 1302 is used to store at least one program code, and the at least one program code is used to be executed by the processor 1301 to implement the method embodiments provided in the present disclosure. The process executed by the terminal in the live broadcast data processing method.
在一些实施例中，终端1300还可选包括有：外围设备接口1303和至少一个外围设备。处理器1301、存储器1302和外围设备接口1303之间可以通过总线或信号线相连。各个外围设备可以通过总线、信号线或电路板与外围设备接口1303相连。具体地，外围设备包括：射频电路1304、显示屏1305、摄像头组件1306、音频电路1307、定位组件1308和电源1309中的至少一种。In some embodiments, the terminal 1300 optionally further includes: a peripheral device interface 1303 and at least one peripheral device. The processor 1301, the memory 1302 and the peripheral device interface 1303 may be connected through a bus or a signal line. Each peripheral device can be connected to the peripheral device interface 1303 through a bus, a signal line, or a circuit board. Specifically, the peripheral device includes: at least one of a radio frequency circuit 1304, a display screen 1305, a camera component 1306, an audio circuit 1307, a positioning component 1308 and a power supply 1309.
外围设备接口1303可被用于将I/O(Input/Output，输入/输出)相关的至少一个外围设备连接到处理器1301和存储器1302。在一些实施例中，处理器1301、存储器1302和外围设备接口1303被集成在同一芯片或电路板上；在一些其他实施例中，处理器1301、存储器1302和外围设备接口1303中的任意一个或两个可以在单独的芯片或电路板上实现，本实施例对此不加以限定。The peripheral device interface 1303 may be used to connect at least one I/O (Input/Output) related peripheral device to the processor 1301 and the memory 1302 . In some embodiments, the processor 1301, the memory 1302, and the peripheral device interface 1303 are integrated on the same chip or circuit board; in some other embodiments, any one of the processor 1301, the memory 1302, and the peripheral device interface 1303 or Both of them can be implemented on separate chips or circuit boards, which is not limited in this embodiment.
射频电路1304用于接收和发射RF(Radio Frequency，射频)信号，也称电磁信号。射频电路1304通过电磁信号与通信网络以及其他通信设备进行通信。射频电路1304将电信号转换为电磁信号进行发送，或者，将接收到的电磁信号转换为电信号。可选地，射频电路1304包括：天线系统、RF收发器、一个或多个放大器、调谐器、振荡器、数字信号处理器、编解码芯片组、用户身份模块卡等等。射频电路1304可以通过至少一种无线通信协议来与其它终端进行通信。该无线通信协议包括但不限于：城域网、各代移动通信网络(2G、3G、4G及5G)、无线局域网和/或WiFi(Wireless Fidelity，无线保真)网络。在一些实施例中，射频电路1304还可以包括NFC(Near Field Communication，近距离无线通信)有关的电路，本公开对此不加以限定。The radio frequency circuit 1304 is used to receive and transmit RF (Radio Frequency, radio frequency) signals, also called electromagnetic signals. Radio frequency circuit 1304 communicates with communication networks and other communication devices through electromagnetic signals. The radio frequency circuit 1304 converts electrical signals into electromagnetic signals for transmission, or converts received electromagnetic signals into electrical signals. Optionally, the radio frequency circuit 1304 includes: an antenna system, an RF transceiver, one or more amplifiers, a tuner, an oscillator, a digital signal processor, a codec chipset, a user identity module card, and the like. Radio frequency circuitry 1304 can communicate with other terminals through at least one wireless communication protocol. The wireless communication protocol includes but is not limited to: metropolitan area network, various generations of mobile communication networks (2G, 3G, 4G and 5G), wireless local area network and/or WiFi (Wireless Fidelity, wireless fidelity) network. In some embodiments, the radio frequency circuit 1304 may also include NFC (Near Field Communication) related circuits, which is not limited by this disclosure.
显示屏1305用于显示UI(User Interface，用户界面)。该UI可以包括图形、文本、图标、视频及其它们的任意组合。当显示屏1305是触摸显示屏时，显示屏1305还具有采集在显示屏1305的表面或表面上方的触摸信号的能力。该触摸信号可以作为控制信号输入至处理器1301进行处理。此时，显示屏1305还可以用于提供虚拟按钮和/或虚拟键盘，也称软按钮和/或软键盘。在一些实施例中，显示屏1305可以为一个，设置在终端1300的前面板；在另一些实施例中，显示屏1305可以为至少两个，分别设置在终端1300的不同表面或呈折叠设计；在另一些实施例中，显示屏1305可以是柔性显示屏，设置在终端1300的弯曲表面上或折叠面上。甚至，显示屏1305还可以设置成非矩形的不规则图形，也即异形屏。显示屏1305可以采用LCD(Liquid Crystal Display，液晶显示屏)、OLED(Organic Lig ht-EmittingDiode，有机发光二极管)等材质制备。The display screen 1305 is used to display UI (User Interface, user interface). The UI can include graphics, text, icons, videos, and any combination thereof. When display screen 1305 is a touch display screen, display screen 1305 also has the ability to collect touch signals on or above the surface of display screen 1305 . The touch signal can be input to the processor 1301 as a control signal for processing. At this time, the display screen 1305 can also be used to provide virtual buttons and/or virtual keyboards, also called soft buttons and/or soft keyboards. In some embodiments, there may be one display screen 1305, which is provided on the front panel of the terminal 1300; in other embodiments, there may be at least two display screens 1305, which are respectively provided on different surfaces of the terminal 1300 or have a folding design; In other embodiments, the display screen 1305 may be a flexible display screen disposed on a curved surface or a folding surface of the terminal 1300. Even, the display screen 1305 can also be set in a non-rectangular irregular shape, that is, a special-shaped screen. The display screen 1305 can be made of materials such as LCD (Liquid Crystal Display) and OLED (Organic Light-Emitting Diode).
摄像头组件1306用于采集图像或视频。可选地，摄像头组件1306包括前置摄像头和后置摄像头。通常，前置摄像头设置在终端的前面板，后置摄像头设置在终端的背面。在一些实施例中，后置摄像头为至少两个，分别为主摄像头、景深摄像头、广角摄像头、长焦摄像头中的任意一种，以实现主摄像头和景深摄像头融合实现背景虚化功能、主摄像头和广角摄像头融合实现全景拍摄以及VR(Virtual Reality，虚拟现实)拍摄功能或者其它融合拍摄功能。在一些实施例中，摄像头组件1306还可以包括闪光灯。闪光灯可以是单色温闪光灯，也可以是双色温闪光灯。双色温闪光灯是指暖光闪光灯和冷光闪光灯的组合，可以用于不同色温下的光线补偿。The camera component 1306 is used to capture images or videos. Optionally, the camera assembly 1306 includes a front camera and a rear camera. Usually, the front camera is set on the front panel of the terminal, and the rear camera is set on the back of the terminal. In some embodiments, there are at least two rear cameras, one of which is a main camera, a depth-of-field camera, a wide-angle camera, and a telephoto camera, so as to realize the integration of the main camera and the depth-of-field camera to realize the background blur function. Integrated with a wide-angle camera to achieve panoramic shooting and VR (Virtual Reality, virtual reality) shooting functions or other fusion shooting functions. In some embodiments, camera assembly 1306 may also include a flash. The flash can be a single color temperature flash or a dual color temperature flash. Dual color temperature flash refers to a combination of warm light flash and cold light flash, which can be used for light compensation under different color temperatures.
音频电路1307可以包括麦克风和扬声器。麦克风用于采集用户及环境的声波，并将声波转换为电信号输入至处理器1301进行处理，或者输入至射频电路1304以实现语音通信。出于立体声采集或降噪的目的，麦克风可以为多个，分别设置在终端1300的不同部位。麦克风还可以是阵列麦克风或全向采集型麦克风。扬声器则用于将来自处理器1301或射频电路1304的电信号转换为声波。扬声器可以是传统的薄膜扬声器，也可以是压电陶瓷扬声器。当扬声器是压电陶瓷扬声器时，不仅可以将电信号转换为人类可听见的声波，也可以将电信号转换为人类听不见的声波以进行测距等用途。在一些实施例中，音频电路1307还可以包括耳机插孔。Audio circuitry 1307 may include a microphone and speakers. The microphone is used to collect sound waves from the user and the environment, and convert the sound waves into electrical signals that are input to the processor 1301 for processing, or to the radio frequency circuit 1304 to implement voice communication. For the purpose of stereo collection or noise reduction, there may be multiple microphones, which are respectively arranged at different parts of the terminal 1300. The microphone can also be an array microphone or an omnidirectional collection microphone. The speaker is used to convert electrical signals from the processor 1301 or the radio frequency circuit 1304 into sound waves. The loudspeaker can be a traditional membrane loudspeaker or a piezoelectric ceramic loudspeaker. When the speaker is a piezoelectric ceramic speaker, it can not only convert electrical signals into sound waves that are audible to humans, but also convert electrical signals into sound waves that are inaudible to humans for purposes such as ranging. In some embodiments, audio circuitry 1307 may also include a headphone jack.
定位组件1308用于定位终端1300的当前地理位置，以实现导航或LBS(LocationBas ed Service，基于位置的服务)。The positioning component 1308 is used to locate the current geographical location of the terminal 1300 to implement navigation or LBS (LocationBased Service, location-based service).
电源1309用于为终端1300中的各个组件进行供电。电源1309可以是交流电、直流电、一次性电池或可充电电池。当电源1309包括可充电电池时，该可充电电池可以支持有线充电或无线充电。该可充电电池还可以用于支持快充技术。The power supply 1309 is used to power various components in the terminal 1300. Power source 1309 may be AC, DC, disposable batteries, or rechargeable batteries. When the power source 1309 includes a rechargeable battery, the rechargeable battery may support wired charging or wireless charging. The rechargeable battery can also be used to support fast charging technology.
在一些实施例中，终端1300还包括有一个或多个传感器1310。该一个或多个传感器1310包括但不限于：加速度传感器1311、陀螺仪传感器1312、压力传感器1313、光学传感器1314以及接近传感器1315。In some embodiments, terminal 1300 also includes one or more sensors 1310. The one or more sensors 1310 include, but are not limited to: an acceleration sensor 1311, a gyroscope sensor 1312, a pressure sensor 1313, an optical sensor 1314, and a proximity sensor 1315.
加速度传感器1311可以检测以终端1300建立的坐标系的三个坐标轴上的加速度大小。比如，加速度传感器1311可以用于检测重力加速度在三个坐标轴上的分量。处理器1301可以根据加速度传感器1311采集的重力加速度信号，控制显示屏1305以横向视图或纵向视图进行用户界面的显示。加速度传感器1311还可以用于游戏或者用户的运动数据的采集。The acceleration sensor 1311 can detect the acceleration on the three coordinate axes of the coordinate system established by the terminal 1300 . For example, the acceleration sensor 1311 can be used to detect the components of gravity acceleration on three coordinate axes. The processor 1301 can control the display screen 1305 to display the user interface in a horizontal view or a vertical view according to the gravity acceleration signal collected by the acceleration sensor 1311. The acceleration sensor 1311 can also be used to collect game or user motion data.
陀螺仪传感器1312可以检测终端1300的机体方向及转动角度，陀螺仪传感器1312可以与加速度传感器1311协同采集用户对终端1300的3D动作。处理器1301根据陀螺仪传感器1312采集的数据，可以实现如下功能：动作感应(比如根据用户的倾斜操作来改变UI)、拍摄时的图像稳定、游戏控制以及惯性导航。The gyro sensor 1312 can detect the body direction and rotation angle of the terminal 1300, and the gyro sensor 1312 can cooperate with the acceleration sensor 1311 to collect the user's 3D movements on the terminal 1300. Based on the data collected by the gyro sensor 1312, the processor 1301 can implement the following functions: motion sensing (such as changing the UI according to the user's tilt operation), image stabilization during shooting, game control, and inertial navigation.
压力传感器1313可以设置在终端1300的侧边框和/或显示屏1305的下层。当压力传感器1313设置在终端1300的侧边框时，可以检测用户对终端1300的握持信号，由处理器1301根据压力传感器1313采集的握持信号进行左右手识别或快捷操作。当压力传感器1313设置在显示屏1305的下层时，由处理器1301根据用户对显示屏1305的压力操作，实现对UI界面上的可操作性控件进行控制。可操作性控件包括按钮控件、滚动条控件、图标控件、菜单控件中的至少一种。The pressure sensor 1313 may be provided on the side frame of the terminal 1300 and/or on the lower layer of the display screen 1305 . When the pressure sensor 1313 is disposed on the side frame of the terminal 1300, it can detect the user's grip signal on the terminal 1300, and the processor 1301 performs left and right hand recognition or quick operation based on the grip signal collected by the pressure sensor 1313. When the pressure sensor 1313 is provided on the lower layer of the display screen 1305, the processor 1301 controls the operability controls on the UI interface according to the user's pressure operation on the display screen 1305. The operability control includes at least one of a button control, a scroll bar control, an icon control, and a menu control.
光学传感器1314用于采集环境光强度。在一个实施例中，处理器1301可以根据光学传感器1314采集的环境光强度，控制显示屏1305的显示亮度。具体地，当环境光强度较高时，调高显示屏1305的显示亮度；当环境光强度较低时，调低显示屏1305的显示亮度。在另一个实施例中，处理器1301还可以根据光学传感器1314采集的环境光强度，动态调整摄像头组件1306的拍摄参数。The optical sensor 1314 is used to collect ambient light intensity. In one embodiment, the processor 1301 can control the display brightness of the display screen 1305 according to the ambient light intensity collected by the optical sensor 1314. Specifically, when the ambient light intensity is high, the display brightness of the display screen 1305 is increased; when the ambient light intensity is low, the display brightness of the display screen 1305 is decreased. In another embodiment, the processor 1301 can also dynamically adjust the shooting parameters of the camera assembly 1306 according to the ambient light intensity collected by the optical sensor 1314.
接近传感器1315，也称距离传感器，通常设置在终端1300的前面板。接近传感器1315用于采集用户与终端1300的正面之间的距离。在一个实施例中，当接近传感器1315检测到用户与终端1300的正面之间的距离逐渐变小时，由处理器1301控制显示屏1305从亮屏状态切换为息屏状态；当接近传感器1315检测到用户与终端1300的正面之间的距离逐渐变大时，由处理器1301控制显示屏1305从息屏状态切换为亮屏状态。The proximity sensor 1315, also called a distance sensor, is usually provided on the front panel of the terminal 1300. The proximity sensor 1315 is used to collect the distance between the user and the front of the terminal 1300 . In one embodiment, when the proximity sensor 1315 detects that the distance between the user and the front of the terminal 1300 gradually becomes smaller, the processor 1301 controls the display screen 1305 to switch from the bright screen state to the closed screen state; when the proximity sensor 1315 detects When the distance between the user and the front of the terminal 1300 gradually increases, the processor 1301 controls the display screen 1305 to switch from the screen off state to the screen on state.
本领域技术人员可以理解，图13中示出的结构并不构成对终端1300的限定，可以包括比图示更多或更少的组件，或者组合某些组件，或者采用不同的组件布置。Those skilled in the art can understand that the structure shown in FIG. 13 does not constitute a limitation on the terminal 1300, and may include more or fewer components than shown, or combine certain components, or adopt different component arrangements.
本公开实施例所提到的计算机设备可提供为一种服务器。图14是根据一示例性实施例示出的一种服务器的框图，该服务器1400可因配置或性能不同而产生比较大的差异，可以包括一个或多个处理器(Central Processing Units，CPU)1401和一个或多个的存储器1402，其中，该一个或多个存储器1402中存储有至少一条程序代码，该至少一条程序代码由该一个或多个处理器1401加载并执行以实现上述各个方法实施例提供的直播数据处理方法中服务器执行的过程。当然，该服务器1400还可以具有有线或无线网络接口、键盘以及输入输出接口等部件，以便进行输入输出，该服务器1400还可以包括其他用于实现设备功能的部件，在此不做赘述。The computer device mentioned in the embodiment of the present disclosure may be provided as a server. Figure 14 is a block diagram of a server according to an exemplary embodiment. The server 1400 may vary greatly due to different configurations or performance, and may include one or more processors (Central Processing Units, CPUs) 1401 and One or more memories 1402, wherein at least one program code is stored in the one or more memories 1402, and the at least one program code is loaded and executed by the one or more processors 1401 to implement the above methods provided by the embodiments. The process executed by the server in the live broadcast data processing method. Of course, the server 1400 may also have components such as wired or wireless network interfaces, keyboards, and input and output interfaces for input and output. The server 1400 may also include other components for implementing device functions, which will not be described again here.
在示例性实施例中，还提供了一种包括程序代码的计算机可读存储介质，例如包括程序代码的存储器1402，上述程序代码可由服务器1400的处理器1401执行以完成上述直播数据处理方法。可选地，计算机可读存储介质可以是ROM(Read-Only Memory，只读内存)、RAM(Random Access Memory，随机存取存储器)、CD-ROM(Compact-Disc Read-OnlyMemory，只读光盘)、磁带、软盘和光数据存储设备等。In an exemplary embodiment, a computer-readable storage medium including program code is also provided, such as a memory 1402 including program code. The program code can be executed by the processor 1401 of the server 1400 to complete the above live data processing method. Optionally, the computer-readable storage medium may be ROM (Read-Only Memory), RAM (Random Access Memory), CD-ROM (Compact-Disc Read-Only Memory). , tapes, floppy disks and optical data storage devices, etc.
在示例性实施例中，还提供了一种计算机程序产品，包括计算机程序，该计算机程序被处理器执行时实现上述的直播数据处理方法。In an exemplary embodiment, a computer program product is also provided, including a computer program that implements the above live broadcast data processing method when executed by a processor.
在一些实施例中，本公开实施例所涉及的计算机程序可被部署在一个计算机设备上执行，或者在位于一个地点的多个计算机设备上执行，又或者，在分布在多个地点且通过通信网络互连的多个计算机设备上执行，分布在多个地点且通过通信网络互连的多个计算机设备可以组成区块链系统。In some embodiments, the computer program involved in the embodiments of the present disclosure may be deployed and executed on one computer device, or executed on multiple computer devices located in one location, or distributed in multiple locations and communicated through Executed on multiple computer devices interconnected by a network, multiple computer devices distributed in multiple locations and interconnected through a communication network can form a blockchain system.
本领域技术人员在考虑说明书及实践这里公开的发明后，将容易想到本公开的其它实施方案。本公开旨在涵盖本公开的任何变型、用途或者适应性变化，这些变型、用途或者适应性变化遵循本公开的一般性原理并包括本公开未公开的本技术领域中的公知常识或惯用技术手段。说明书和实施例仅被视为示例性的，本公开的真正范围和精神由下面的权利要求指出。Other embodiments of the disclosure will be readily apparent to those skilled in the art from consideration of the specification and practice of the invention disclosed herein. The present disclosure is intended to cover any variations, uses, or adaptations of the disclosure that follow the general principles of the disclosure and include common common sense or customary technical means in the technical field that are not disclosed in the disclosure. . It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the disclosure being indicated by the following claims.
应当理解的是，本公开并不局限于上面已经描述并在附图中示出的精确结构，并且可以在不脱离其范围进行各种修改和改变。本公开的范围仅由所附的权利要求来限制。It is to be understood that the present disclosure is not limited to the precise structures described above and illustrated in the accompanying drawings, and various modifications and changes may be made without departing from the scope thereof. The scope of the disclosure is limited only by the appended claims.
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| CN202210349439.XAActiveCN114786025B (en) | 2022-04-01 | 2022-04-01 | Live broadcast data processing method, device, computer equipment and medium |
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