CN111488537A - Page display method and device - Google Patents
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- CN111488537A CN111488537ACN201910087647.5ACN201910087647ACN111488537ACN 111488537 ACN111488537 ACN 111488537ACN 201910087647 ACN201910087647 ACN 201910087647ACN 111488537 ACN111488537 ACN 111488537A
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Abstract
Description
Technical Field
The invention relates to the technical field of computers, in particular to a page display method and device.
Background
With the development of computer technology, the types of products that can be purchased by online shopping malls are more and more, and online shopping is more and more favored by people.
When a user purchases a product through an online store, the user typically browses a plurality of pages, such as a product search page or a product detail page.
In the process of implementing the invention, the inventor finds that at least the following problems exist in the prior art:
When various products are displayed in an online shopping mall, the user atmosphere (including activity display or commodity recommendation) is only displayed on a shopping mall main page, but the user atmosphere is hardly reflected on a product search page or a product detail page, which results in poor user experience.
Disclosure of Invention
In view of this, embodiments of the present invention provide a method and an apparatus for page display, which can improve user experience and are beneficial to improving user stickiness.
To achieve the above object, according to a first aspect of the embodiments of the present invention, there is provided a page display method, including: receiving a first request; determining a product to be displayed according to the first request; determining the category of the product to be displayed; determining a display template corresponding to the category to which the product to be displayed belongs; and when the product to be displayed is displayed, displaying the display template corresponding to the category to which the product to be displayed belongs.
Optionally, the first request is a search request; the determining a product to be displayed according to the first request and determining a display template corresponding to the category to which the product to be displayed belongs comprise: determining at least one product to be displayed matched with the keyword according to the keyword carried in the search request; classifying the at least one product to be displayed, and determining a display template corresponding to the category of the product to be displayed; when the product to be displayed is displayed, the display template corresponding to the category to which the product to be displayed belongs is displayed, and the method comprises the following steps: and simultaneously displaying the products to be displayed and the display templates corresponding to the categories of the products to be displayed.
Optionally, the displaying the product to be displayed and the display template corresponding to the category to which the product to be displayed belongs simultaneously includes: and performing sequencing display on the categories of the products to be displayed according to one or more of the following steps: the historical purchase information of the user sending the first request, the characteristics of the user sending the first request and the number of the products to be displayed belonging to the same category.
Optionally, the displaying the product to be displayed and the display template corresponding to the category to which the product to be displayed belongs simultaneously includes: and displaying the products to be displayed belonging to different categories and the display templates corresponding to the categories to which the products to be displayed belong on different pages.
Optionally, the first request is a show product home page request; the determining a display template corresponding to the category to which the product to be displayed belongs, and displaying the display template corresponding to the category to which the product to be displayed belongs when the product to be displayed is displayed, include: determining one or more display templates corresponding to one or more categories to which the products to be displayed belong; and when the product to be displayed is displayed, displaying one or more display templates corresponding to one or more categories to which the product to be displayed belongs.
Optionally, the presentation template includes rendering effects and/or activity information related to the category.
According to a second aspect of the embodiments of the present invention, there is provided an apparatus for page display, including: the device comprises a request receiving module, a category determining module, a template determining module and a display module; the receiving module is used for receiving a first request; the category determining module is used for determining a product to be displayed according to the first request and determining the category of the product to be displayed; the template determining module is used for determining a display template corresponding to the category of the product to be displayed; and the display template is used for displaying the display template corresponding to the category of the product to be displayed when the product to be displayed is displayed.
Optionally, the first request is a search request; the category determining module is used for determining at least one product to be displayed matched with the keyword according to the keyword carried in the search request; the template determining module is used for classifying the at least one product to be displayed and determining a display template corresponding to the category of the product to be displayed; and the display module is used for simultaneously displaying the products to be displayed and the display templates corresponding to the categories to which the products to be displayed belong.
Optionally, the display module is configured to display the categories of the products to be displayed in a sorted manner according to one or more of the following: the historical purchase information of the user sending the first request, the characteristics of the user sending the first request and the number of the products to be displayed belonging to the same category.
Optionally, the display module is configured to display the products to be displayed belonging to different categories and the display templates corresponding to the categories to which the products to be displayed belong on different pages.
Optionally, the first request is a show product home page request; the template determining module is used for determining one or more display templates corresponding to one or more categories to which the products to be displayed belong; the display module is used for displaying one or more display templates corresponding to one or more categories to which the product to be displayed belongs when the product to be displayed is displayed.
Optionally, the presentation template includes rendering effects and/or activity information related to the category.
According to a third aspect of embodiments of the present invention, there is provided a server, including: one or more processors; storage means for storing one or more programs which, when executed by the one or more processors, cause the one or more processors to carry out the method as provided by the first aspect of an embodiment of the present invention.
According to a fourth aspect of embodiments of the present invention, there is provided a computer readable medium, on which a computer program is stored, which when executed by a processor, implements the method as provided by the first aspect of embodiments of the present invention.
One embodiment of the above invention has the following advantages or benefits: and determining a display template corresponding to the category according to the category to which the product to be displayed belongs, wherein the display template can contain rendering effect and/or activity information related to the category. And when the product to be displayed is displayed, displaying the display template corresponding to the category to which the product to be displayed belongs. When browsing the product to be displayed, the user can view the rendering effect and/or activity information corresponding to the category to which the product to be displayed belongs, so that the user experience is improved, and the user stickiness is favorably improved.
Further effects of the above-mentioned non-conventional alternatives will be described below in connection with the embodiments.
Drawings
The drawings are included to provide a better understanding of the invention and are not to be construed as unduly limiting the invention. Wherein:
Fig. 1 is a schematic flowchart of a page display method according to an embodiment of the present invention;
FIG. 2 is a flowchart illustrating another page displaying method according to an embodiment of the present invention;
FIG. 3 is a flowchart illustrating a page displaying method according to another embodiment of the present invention;
FIG. 4 is a schematic structural diagram of a page displaying apparatus according to an embodiment of the present invention;
FIG. 5 is an exemplary system architecture diagram in which embodiments of the present invention may be employed;
Fig. 6 is a schematic block diagram of a computer system suitable for use in implementing a terminal device or server of an embodiment of the invention.
Detailed Description
Exemplary embodiments of the present invention are described below with reference to the accompanying drawings, in which various details of embodiments of the invention are included to assist understanding, and which are to be considered as merely exemplary. Accordingly, those of ordinary skill in the art will recognize that various changes and modifications of the embodiments described herein can be made without departing from the scope and spirit of the invention. Also, descriptions of well-known functions and constructions are omitted in the following description for clarity and conciseness.
Generally, when various products are displayed in an online shopping mall, the user atmosphere, such as an activity display or a commodity recommendation, is only displayed on a homepage of the shopping mall, but the user atmosphere is only reflected in a very limited page, such as a product search page or a product detail page, which results in a poor user experience.
As shown in fig. 1, an embodiment of the present invention provides a method for displaying a page, where the method may include the following steps:
Step S101: a first request is received.
The first request may be a search request or a request to present a product home page sent by the user.
Step S102: and determining a product to be displayed according to the first request.
When the first request is a search request, at least one product to be displayed matched with the keyword can be determined according to the keyword carried in the search request. When the first request is a request for displaying the product homepage, the product to be displayed can be determined according to the product identification code carried in the request for displaying the product homepage.
Step S103: and determining the category of the product to be displayed.
The online shopping mall can divide the categories of a plurality of products in advance according to a self-defined rule, for example, the categories of a plurality of products are divided according to a self-defined sales strategy, and the categories can be divided according to brands of the products, for example, the products of brand A and brand B belong to two different categories; or may be classified according to the product category, such as clothing category and food category belonging to two different categories. After the product to be displayed is determined, the category to which the product to be displayed belongs can be determined according to the product information of the product to be displayed.
Step S104: determining a display template corresponding to the category to which the product to be displayed belongs;
Each category has a corresponding display template, for example, when the categories are divided according to the product categories, the clothing category and the food category have corresponding display templates respectively, and the corresponding display templates can be determined according to the category to which the product to be displayed belongs.
Step S105: and when the product to be displayed is displayed, displaying the display template corresponding to the category to which the product to be displayed belongs.
When the product to be displayed is displayed, the product information of the product to be displayed can be filled into the display template corresponding to the category of the product to be displayed to form a display page, and then the display page is displayed so as to simultaneously display the product to be displayed and the display template corresponding to the category of the product to be displayed. Or when the product to be displayed is displayed, the display template corresponding to the category of the product to be displayed is used as a frame or a floating window of the page for displaying. Because the display template comprises the rendering effect and/or the activity information related to the category, the corresponding display template is displayed while the product to be displayed is displayed, and the improvement of the user experience and the user viscosity are facilitated.
The page display method provided by the embodiment of the invention is described in detail below by taking the first request as a search request and a request for displaying a product homepage as examples.
Scene one: the first request is a search request
As shown in fig. 2, when the first request is a search request, the page display method provided in the embodiment of the present invention may include the following steps:
Step S201: and determining at least one product to be displayed matched with the keyword according to the keyword carried in the search request.
Step S202: and classifying the at least one product to be displayed, and determining a display template corresponding to the category to which the product to be displayed belongs.
When a plurality of products to be displayed are determined, the products to be displayed are classified according to the category to which each product to be displayed belongs, namely the products to be displayed belonging to the same category are classified into one category.
For example, when the product category is divided according to the product category, the keyword carried in the search request is the name of a brand a, and the brand a includes products of two categories, category a and category B. And determining the product to be displayed corresponding to the brand A according to the keywords carried in the search request, namely determining the product to be displayed comprising the product class A and the product class B. Then, the products to be displayed can be classified according to the categories of the products to be displayed, the products to be displayed belonging to the category A are classified into one category (category A), and the products to be displayed belonging to the category B are classified into another category (category B). Then, the corresponding display templates of the A type and the B type are respectively determined.
In addition, when the product is classified according to the brand in accordance with the product category, and the keyword carried in the search request is the product category or the product name, the product to be displayed of different brands corresponding to the product category or the product name can be determined, and then the determined product to be displayed can be classified according to the product brand.
It can be understood that when the determined products to be displayed all belong to the same category, the display template corresponding to the category can be directly determined.
Step S203: and simultaneously displaying the products to be displayed and the display templates corresponding to the categories of the products to be displayed.
And when each type of product to be displayed is displayed, the display template corresponding to the type of the product is displayed at the same time. In this example, when the type a products to be displayed are displayed, the display templates corresponding to the type a products to be displayed are displayed at the same time, and when the type B products to be displayed are displayed, the display templates corresponding to the type B products to be displayed are displayed at the same time.
Optionally, in order to further improve the user experience and the user stickiness, when the determined products to be displayed belong to a plurality of categories, the categories of the products to be displayed may be displayed in a sorted manner according to one or more of the following: the historical purchase information of the user sending the first request, the characteristics of the user sending the first request and the number of the products to be displayed belonging to the same category.
Specifically, the user characteristics can be identified according to the historical purchase information (purchase record, browsing record, user comment, user commodity consultation and the like) of the user, and the user characteristics can represent the categories of products frequently purchased by the user and the preference conditions of the user to the products of each category, so that the categories of the products possibly purchased by the user at this time can be determined according to the user characteristics. And then, according to the purchase record in the historical purchase information of the user and the number of the products to be displayed in each category in the search result, giving corresponding weights to the products to be displayed in each category according to the product category which the user may purchase, the purchase record of the user and the number of the products to be displayed in each category in the search result, and determining the display sequence of the products to be displayed in each category. For example, the display sequence value of each category of products to be displayed can be determined according to the following formula (1):
yi＝αx1i+βx2i+γx3i………………….…….(1)
Wherein, yiRepresenting the display order value, x, of the product to be displayed of the ith category1iWhether the ith product category is the product category which is possibly purchased by the user at this time is characterized, and when the ith product category is the product category which is possibly purchased by the user at this time, x1i1, otherwise, x1i0, α represents the weight value corresponding to the product category possibly purchased by the user at this time, x2ithe product quantity of the ith product category in the representation historical purchase record, beta represents the weight value corresponding to the historical purchase record, x3iAnd representing the number of the products to be displayed of the ith product category, and representing the weight value corresponding to the number of the products to be displayed by gamma.
After the display sequence values of the products to be displayed of all the categories are calculated, the products to be displayed of the category corresponding to the largest display sequence value are displayed firstly, and by analogy, the products to be displayed of the category corresponding to the smallest display sequence value are displayed finally.
It can be understood that, when the search result has only one product to be displayed and the product to be displayed belongs to a plurality of categories, the display templates respectively corresponding to the categories to which the product to be displayed belongs may be used as the borders or the floating windows of the search result page for displaying.
Since one category generally includes a plurality of products to be displayed, in order to facilitate display, the products to be displayed belonging to different categories and the display templates corresponding to the categories to which the products to be displayed belong may be displayed on different pages.
Certainly, a page can also be used for displaying products to be displayed in multiple categories, if one page has products to be displayed in two categories, the user is prompted to switch to the corresponding template to be displayed when the user slides down to the product to be displayed in the corresponding category, and when the user slides down to the switching position of the products to be displayed in the two categories, the corresponding template to be displayed is switched, so that the products to be displayed and the display templates corresponding to the categories to which the products to be displayed belong are displayed at the same time.
Scene two: the first request is a request for displaying a product homepage
As shown in fig. 3, when the first request is a request for displaying a product home page, the page display method according to an embodiment of the present invention may include the steps of:
Step S301: and determining the products to be displayed corresponding to the product identifications and the display homepage of the products to be displayed according to the product identifications carried in the request for displaying the homepage of the products.
Step S302: determining one or more display templates corresponding to one or more categories to which the products to be displayed belong.
According to different classification rules, the same product may belong to different classes. For example, if the product to be displayed is a garment N of a brand b, the product to be displayed belongs to both the category of the brand b and the category of the garment, and the display template corresponding to the product to be displayed has both a display template corresponding to the brand b and a display template corresponding to the category of the garment.
Step S303: and when the display homepage of the product to be displayed is displayed, displaying one or more display templates corresponding to one or more categories to which the product to be displayed belongs.
And displaying the product to be displayed through the display homepage because the first request is a request for displaying the homepage of the product. And when the display homepage is displayed, displaying the display template corresponding to the category to which the product to be displayed belongs.
If the product to be displayed only belongs to one category, the detail information of the product to be displayed can be filled into the display template corresponding to the category of the product to be displayed to form a display homepage, and then the display homepage is displayed. When the products to be displayed belong to a plurality of categories, the display templates corresponding to the categories to which the products to be displayed belong can be used as the frames or the page floating windows of the display homepage for displaying.
In summary, when the product is displayed, the display template corresponding to the category to which the product belongs is displayed, and the display template includes rendering effects in the corresponding category, such as user interface styles and typesetting, so that a user can experience different rendering effects when browsing different categories of products, which is beneficial to improving user experience. If a certain category of products has corresponding activities, the display template corresponding to the category may further include activity information under the corresponding category, such as preferential activity recommendation information or popularity product recommendation information, and when the user browses the products under the category, the user may be prompted to participate in the related activities, which is helpful for improving user stickiness.
As shown in fig. 4, an embodiment of the present invention provides anapparatus 400 for page display, including: arequest receiving module 401, acategory determining module 402, atemplate determining module 403 and apresentation module 404; wherein,
The receivingmodule 401 is configured to receive a first request;
Thecategory determining module 402 is configured to determine a product to be displayed according to the first request, and determine a category to which the product to be displayed belongs;
Thetemplate determining module 403 is configured to determine a display template corresponding to a category to which the product to be displayed belongs;
Thedisplay template 404 is configured to display a display template corresponding to a category to which the product to be displayed belongs when the product to be displayed is displayed.
Optionally, in an embodiment of the present invention, when the first request is a search request; thecategory determining module 402 is configured to determine, according to a keyword carried in the search request, at least one to-be-displayed product that matches the keyword;
Thetemplate determining module 403 is configured to classify the at least one product to be displayed, and determine a display template corresponding to a category to which the product to be displayed belongs;
Thedisplay module 404 is configured to simultaneously display the product to be displayed and the display template corresponding to the category to which the product to be displayed belongs.
Optionally, thedisplay module 404 is configured to display the categories of the products to be displayed in an ordered manner according to one or more of the following: the historical purchase information of the user sending the first request, the characteristics of the user sending the first request and the number of the products to be displayed belonging to the same category.
Optionally, thedisplay module 404 is configured to display the products to be displayed belonging to different categories and the display templates corresponding to the categories to which the products to be displayed belong on different pages.
Optionally, when the first request is a show product home page request; thetemplate determining module 403 is configured to determine one or more display templates corresponding to one or more categories to which the to-be-displayed product belongs;
Thedisplay module 404 is configured to display one or more display templates corresponding to one or more categories to which the product to be displayed belongs when the product to be displayed is displayed.
Optionally, the presentation template includes rendering effects and/or activity information related to the category.
An embodiment of the present invention further provides a server, including: one or more processors; storage means for storing one or more programs which, when executed by the one or more processors, cause the one or more processors to carry out the method as provided by the first aspect of an embodiment of the present invention.
Embodiments of the present invention also provide a computer-readable medium, on which a computer program is stored, which, when executed by a processor, implements the method as provided in the first aspect of the embodiments of the present invention.
Fig. 5 illustrates anexemplary system architecture 500 to which the page presentation method or the page presentation apparatus of the embodiments of the present invention may be applied.
As shown in fig. 5, thesystem architecture 500 may includeterminal devices network 504, and aserver 505. Thenetwork 504 serves to provide a medium for communication links between theterminal devices server 505.Network 504 may include various connection types, such as wired, wireless communication links, or fiber optic cables, to name a few.
The user may use theterminal devices server 505 over anetwork 504 to receive or send messages or the like. Theterminal devices
Theterminal devices
Theserver 505 may be a server that provides various services, such as a background management server that supports shopping websites browsed by users using theterminal devices
It should be noted that the page display method provided by the embodiment of the present invention is generally executed by theserver 505, and accordingly, the page display apparatus is generally disposed in theserver 505.
It should be understood that the number of terminal devices, networks, and servers in fig. 5 is merely illustrative. There may be any number of terminal devices, networks, and servers, as desired for implementation.
Referring now to FIG. 6, a block diagram of acomputer system 600 suitable for use with a terminal device implementing an embodiment of the invention is shown. The terminal device shown in fig. 6 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiments of the present invention.
As shown in fig. 6, thecomputer system 600 includes a Central Processing Unit (CPU)601 that can perform various appropriate actions and processes according to a program stored in a Read Only Memory (ROM)602 or a program loaded from astorage section 608 into a Random Access Memory (RAM) 603. In theRAM 603, various programs and data necessary for the operation of thesystem 600 are also stored. TheCPU 601,ROM 602, andRAM 603 are connected to each other via abus 604. An input/output (I/O)interface 605 is also connected tobus 604.
to the I/O interface 605, ANinput section 606 including a keyboard, a mouse, and the like, ANoutput section 607 including a network interface card such as a Cathode Ray Tube (CRT), a liquid crystal display (L CD), and the like, a speaker, and the like, astorage section 608 including a hard disk, and the like, and acommunication section 609 including a network interface card such as AN L AN card, a modem, and the like, thecommunication section 609 performs communication processing via a network such as the internet, adrive 610 is also connected to the I/O interface 605 as necessary, aremovable medium 611 such as a magnetic disk, AN optical disk, a magneto-optical disk, a semiconductor memory, and the like is mounted on thedrive 610 as necessary, so that a computer program read out therefrom is mounted into thestorage section 608 as necessary.
In particular, according to the embodiments of the present disclosure, the processes described above with reference to the flowcharts may be implemented as computer software programs. For example, embodiments of the present disclosure include a computer program product comprising a computer program embodied on a computer readable medium, the computer program comprising program code for performing the method illustrated in the flow chart. In such an embodiment, the computer program may be downloaded and installed from a network through thecommunication section 609, and/or installed from theremovable medium 611. The computer program performs the above-described functions defined in the system of the present invention when executed by the Central Processing Unit (CPU) 601.
It should be noted that the computer readable medium shown in the present invention can be a computer readable signal medium or a computer readable storage medium or any combination of the two. A computer readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples of the computer readable storage medium may include, but are not limited to: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In the present invention, a computer readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. In the present invention, however, a computer readable signal medium may include a propagated data signal with computer readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to: wireless, wire, fiber optic cable, RF, etc., or any suitable combination of the foregoing.
The flowchart and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of systems, methods and computer program products according to various embodiments of the present invention. In this regard, each block in the flowchart or block diagrams may represent a module, segment, or portion of code, which comprises one or more executable instructions for implementing the specified logical function(s). It should also be noted that, in some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams or flowchart illustration, and combinations of blocks in the block diagrams or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions.
The modules described in the embodiments of the present invention may be implemented by software or hardware. The described modules may also be provided in a processor, which may be described as: a processor includes a receiving module, a category determination module, a template determination module, and a presentation template. Where the names of these modules do not in some cases constitute a limitation of the module itself, for example, a receiving module may also be described as a "module receiving a first request".
As another aspect, the present invention also provides a computer-readable medium that may be contained in the apparatus described in the above embodiments; or may be separate and not incorporated into the device. The computer readable medium carries one or more programs which, when executed by a device, cause the device to comprise: receiving a first request; determining a product to be displayed according to the first request; determining the category of the product to be displayed; determining a display template corresponding to the category to which the product to be displayed belongs; and when the product to be displayed is displayed, displaying the display template corresponding to the category to which the product to be displayed belongs.
According to the technical scheme of the embodiment of the invention, the display template corresponding to the category can be determined according to the category to which the product to be displayed belongs, and the display template can contain rendering effect and/or activity information related to the category. And when the product to be displayed is displayed, displaying the display template corresponding to the category to which the product to be displayed belongs. When browsing the product to be displayed, the user can view the rendering effect and/or activity information corresponding to the category to which the product to be displayed belongs, so that the user experience is improved, and the user stickiness is favorably improved.
The above-described embodiments should not be construed as limiting the scope of the invention. Those skilled in the art will appreciate that various modifications, combinations, sub-combinations, and substitutions can occur, depending on design requirements and other factors. Any modification, equivalent replacement, and improvement made within the spirit and principle of the present invention should be included in the protection scope of the present invention.
Claims (14)
1. A method for displaying a page, comprising:
Receiving a first request;
Determining a product to be displayed according to the first request;
Determining the category of the product to be displayed;
Determining a display template corresponding to the category to which the product to be displayed belongs;
And when the product to be displayed is displayed, displaying the display template corresponding to the category to which the product to be displayed belongs.
2. The method of claim 1,
The first request is a search request;
The determining a product to be displayed according to the first request and determining a display template corresponding to the category to which the product to be displayed belongs comprise:
Determining at least one product to be displayed matched with the keyword according to the keyword carried in the search request;
Classifying the at least one product to be displayed, and determining a display template corresponding to the category of the product to be displayed;
When the product to be displayed is displayed, the display template corresponding to the category to which the product to be displayed belongs is displayed, and the method comprises the following steps:
And simultaneously displaying the products to be displayed and the display templates corresponding to the categories of the products to be displayed.
3. The method of claim 2,
The displaying of the products to be displayed and the display templates corresponding to the categories to which the products to be displayed belong simultaneously comprises:
And performing sequencing display on the categories of the products to be displayed according to one or more of the following steps: the historical purchase information of the user sending the first request, the characteristics of the user sending the first request and the number of the products to be displayed belonging to the same category.
4. The method of claim 2,
The displaying of the products to be displayed and the display templates corresponding to the categories to which the products to be displayed belong simultaneously comprises:
And displaying the products to be displayed belonging to different categories and the display templates corresponding to the categories to which the products to be displayed belong on different pages.
5. The method of claim 1,
The first request is a show product home page request;
The determining a display template corresponding to the category to which the product to be displayed belongs, and displaying the display template corresponding to the category to which the product to be displayed belongs when the product to be displayed is displayed, include:
Determining one or more display templates corresponding to one or more categories to which the products to be displayed belong;
And when the product to be displayed is displayed, displaying one or more display templates corresponding to one or more categories to which the product to be displayed belongs.
6. The method according to any one of claims 1 to 5,
The presentation template includes rendering effects and/or activity information associated with the category.
7. An apparatus for page display, comprising: the device comprises a request receiving module, a category determining module, a template determining module and a display module; wherein,
The receiving module is used for receiving a first request;
The category determining module is used for determining a product to be displayed according to the first request and determining the category of the product to be displayed;
The template determining module is used for determining a display template corresponding to the category of the product to be displayed;
And the display template is used for displaying the display template corresponding to the category of the product to be displayed when the product to be displayed is displayed.
8. The apparatus of claim 7,
The first request is a search request;
The category determining module is used for determining at least one product to be displayed matched with the keyword according to the keyword carried in the search request;
The template determining module is used for classifying the at least one product to be displayed and determining a display template corresponding to the category of the product to be displayed;
And the display module is used for simultaneously displaying the products to be displayed and the display templates corresponding to the categories to which the products to be displayed belong.
9. The apparatus of claim 8,
The display module is used for carrying out sequencing display on the categories of the products to be displayed according to one or more of the following items: the historical purchase information of the user sending the first request, the characteristics of the user sending the first request and the number of the products to be displayed belonging to the same category.
10. The apparatus of claim 8,
The display module is used for displaying the products to be displayed belonging to different categories and the display templates corresponding to the categories to which the products to be displayed belong on different pages.
11. The apparatus of claim 7,
The first request is a show product home page request;
The template determining module is used for determining one or more display templates corresponding to one or more categories to which the products to be displayed belong;
The display module is used for displaying one or more display templates corresponding to one or more categories to which the product to be displayed belongs when the product to be displayed is displayed.
12. The apparatus according to any one of claims 7 to 11,
The presentation template includes rendering effects and/or activity information associated with the category.
13. A server, comprising:
One or more processors;
A storage device for storing one or more programs,
When executed by the one or more processors, cause the one or more processors to implement the method of any one of claims 1-6.
14. A computer-readable medium, on which a computer program is stored, which, when being executed by a processor, carries out the method according to any one of claims 1-6.
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| CN201910087647.5ACN111488537A (en) | 2019-01-29 | 2019-01-29 | Page display method and device |
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| CN201910087647.5ACN111488537A (en) | 2019-01-29 | 2019-01-29 | Page display method and device |
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| CN114445177A (en)* | 2021-12-31 | 2022-05-06 | 阿里巴巴（中国）有限公司 | Product details page display method and electronic device |
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