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CN105120358A - Information pushing method and device used for television interactive system - Google Patents

Information pushing method and device used for television interactive system
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Publication number
CN105120358A
CN105120358ACN201510522913.4ACN201510522913ACN105120358ACN 105120358 ACN105120358 ACN 105120358ACN 201510522913 ACN201510522913 ACN 201510522913ACN 105120358 ACN105120358 ACN 105120358A
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CN
China
Prior art keywords
information
interactive
user
interface
television
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Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
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CN201510522913.4A
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Chinese (zh)
Inventor
呼伦夫
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
TVM Beijing Technology Co Ltd
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TVM Beijing Technology Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
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Publication date
Application filed by TVM Beijing Technology Co LtdfiledCriticalTVM Beijing Technology Co Ltd
Priority to CN201510522913.4ApriorityCriticalpatent/CN105120358A/en
Publication of CN105120358ApublicationCriticalpatent/CN105120358A/en
Pendinglegal-statusCriticalCurrent

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Abstract

The invention discloses an information pushing method and device used for a television interactive system, used for attracting users to participate in the interaction with television playing videos in a television video playing process. The method comprises: obtaining the user information of a mobile terminal; and sending the prompt information of the interactive information of a whole television program, and the interactive interface information to the terminal according to the user information. The method pushes the prompt information and interactive interface of an interactive activity, so as to allow the user watching television videos to utilize, such as a mobile terminal device, to obtain the interactive information of television videos, thereby timely obtaining access information in a television video playing process; through the access information, the method can activate the interactive interface, obtain user response information by employing the interface, and get feedback determination information specific to the response information. The method can attract users to actively participate in watching and interacting with television playing videos, increase the ratings of television programs, and improve user participation interactivity and visual experience.

Description

A kind of method for TV interaction systems pushed information and device
Technical field
The present invention relates to Internet technical field, particularly a kind of method for TV interaction systems pushed information and device.
Background technology
Existing radio data system, it is unidirectional that business provides, and user is merely able to passive acceptance, and from user's practical operation, live just support enters broadcasting, exits the simple operationss such as broadcasting, switching channels.The arrangement of time of TV programme is fixed, and user can only enjoy specific service in the time of specifying.
Along with the development of development of Mobile Internet technology, mobile terminal, such as, the popularity rate of mobile phone is very high, and user appreciates the content of multimedia on the Internet by mobile terminal, thus has influence on the rating of broadcast television service.
How to utilize the function of mobile terminal, in the process of televising video, interactive information is pushed to the mobile terminal of user, attract user in conjunction with the function of mobile terminal, the interactive event accessing video of televising is a problem demanding prompt solution in Polarizations for Target Discrimination in Clutter process.
Summary of the invention
The invention provides a kind of method for TV interaction systems pushed information and device, in order in the process of televising video, attract user to access the interaction of video of televising.
The invention provides a kind of method for TV interaction systems pushed information, comprising: the user profile obtaining terminal; According to described user profile, send information and the interactive interface information of the interactive information of whole TV programme to described terminal.
Wherein, the information of the interactive information of whole TV programme at least comprises the time started of each interactive event.
Wherein, institute, according to described user profile, after the information sending the interactive information of whole TV programme and interactive interface information, also comprises: described terminal, according to described information, obtains access information from television video picture to described terminal; Utilize described access information, activate the corresponding control of interactive interface; According to described control, obtain the response message of user for interactive information on television video.
Wherein, described according to described control, after obtaining the response message of user for interactive information on television video, also comprise: described according to described control, obtain the sub-interface corresponding with described control; Utilize described sub-interface, obtain the response message of user for interactive information on television video.
Wherein, described according to described control, after obtaining the response message of user for interactive information on television video, also comprise: according to predetermined rule and described response message, determine the interactive feedback information for described interactive information.
The present invention also provides a kind of device for TV interaction systems pushed information, comprising: data obtaining module, for obtaining the user profile of terminal; Pushing module, for according to described user profile, sends information and the interactive interface information of the interactive information of whole TV programme to described terminal.
Wherein, the information of the interactive information of whole TV programme at least comprises the time started of each interactive event.
Wherein, also comprise: interface active module, for according to described information, obtain access information from television video picture; Utilize described access information, activate the corresponding control of interactive interface; According to described control, obtain the response message of user for interactive information on television video.
Wherein, also comprise: sub-interface acquisition module, for described according to described control, obtain the sub-interface corresponding with described control; Response acquisition module, for utilizing described sub-interface, obtains the response message of user for interactive information on television video.
Wherein, also comprise: feedback determination module, for according to predetermined rule and described response message, determine the interactive feedback information for described interactive information.。
The present invention is by pushing information and the interactive interface of interactive event, thus the user of the video that makes to watch TV utilizes terminal, such as, the device of mobile terminal, obtains the interactive information of television video, to obtain access information in time in the process of video of televising, pass through access information, activate interactive interface, utilize this interface to obtain the response message of user, and feedback judge information is made to response message.Attract user to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience that user participates in.
Other features and advantages of the present invention will be set forth in the following description, and, partly become apparent from specification, or understand by implementing the present invention.Object of the present invention and other advantages realize by structure specifically noted in write specification, claims and accompanying drawing and obtain.
Below by drawings and Examples, technical scheme of the present invention is described in further detail.
Accompanying drawing explanation
Accompanying drawing is used to provide a further understanding of the present invention, and forms a part for specification, together with embodiments of the present invention for explaining the present invention, is not construed as limiting the invention.In the accompanying drawings:
The schematic flow sheet of a kind of method for TV interaction systems pushed information that Fig. 1 provides for the embodiment of the present invention;
Fig. 2 is the interactive interface schematic diagram of four interactive informations of TV programme in method shown in Fig. 1.
The theory structure schematic diagram of a kind of device for TV interaction systems pushed information that Fig. 3 provides for the embodiment of the present invention.
Embodiment
Below in conjunction with accompanying drawing, the preferred embodiments of the present invention are described, should be appreciated that preferred embodiment described herein is only for instruction and explanation of the present invention, is not intended to limit the present invention.
The embodiment of the present invention provides a kind of method for TV interaction systems pushed information, see Fig. 1, comprising:
S100 obtains the user profile of terminal;
In order to improve TV audience rating, when user's TV reception, the interactive information that video screen shows can be seen dynamically, while watching, participating in the interaction of TV programme.
User such as, by participating in the device of TV interaction systems, terminal, obtains and participates in interface, the platform that user terminal can utilize third party to provide, such as, and micro-letter, access TV interaction systems.
S200, according to described user profile, sends information and the interactive interface information of the interactive information of whole TV programme to described terminal.
According to described user profile, by the interactive information of television video program, such as, this program has the number of stir yourself, the time that each interaction starts, and each required interactive interface is sent to terminal.
Preferably, institute, according to described user profile, after the information sending the interactive information of whole TV programme and interactive interface information, also comprises: described terminal, according to described information, obtains access information from television video picture to described terminal; Utilize described access information, activate the corresponding control of interactive interface; According to described control, obtain the response message of user for interactive information on television video.
In watching video program process, obtain the access information of each interaction, utilize these access informations, activate the corresponding control of interactive interface.Participate in corresponding interactive project.
Preferably, described according to described control, after obtaining the response message of user for interactive information on television video, also comprise: described according to described control, obtain the sub-interface corresponding with described control; Utilize described sub-interface, obtain the response message of user for interactive information on television video.
Interactive interface provides sub-interface, makes interaction more convenient abundant.
Preferably, described according to described control, after obtaining the response message of user for interactive information on television video, also comprise: according to predetermined rule and described response message, determine the interactive feedback information for described interactive information, and interactive feedback information is sent to terminal.
If obtain the reply message of user, then according to predetermined Evaluation principle, judge rank, such as outstanding rank belonging to this response message, i.e. the rank of interactive feedback information to be user be outstanding answer.
The present invention is by pushing information and the interactive interface of interactive event, thus the user of the video that makes to watch TV utilizes terminal, such as, the device of mobile terminal, obtains the interactive information of television video, to obtain access information in time in the process of video of televising, pass through access information, activate interactive interface, utilize this interface to obtain the response message of user, and feedback judge information is made to response message.Attract user to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience that user participates in.
The embodiment of the present invention also provides a kind of device for TV interaction systems pushed information, see Fig. 3, comprising: data obtaining module 31, for obtaining the user profile of terminal; Pushing module 32, for according to described user profile, sends information and the interactive interface information of the interactive information of whole TV programme to described terminal.
Preferably, the information of the interactive information of whole TV programme at least comprises the time started of each interactive event.
Preferably, also comprise: interface active module, for according to described information, obtain access information from television video picture; Utilize described access information, activate the corresponding control of interactive interface; According to described control, obtain the response message of user for interactive information on television video.
Preferably, also comprise: sub-interface acquisition module, for described according to described control, obtain the sub-interface corresponding with described control; Response acquisition module, for utilizing described sub-interface, obtains the response message of user for interactive information on television video.
Preferably, also comprise: feedback determination module, for according to predetermined rule and described response message, determine the interactive feedback information for described interactive information.
The present embodiment is the device embodiment of corresponding said method, and the concrete description implementing to implement see said method, at this, repeats no more.
The present invention is by pushing information and the interactive interface of interactive event, thus the user of the video that makes to watch TV utilizes terminal, such as, the device of mobile terminal, obtains the interactive information of television video, to obtain access information in time in the process of video of televising, pass through access information, activate interactive interface, utilize this interface to obtain the response message of user, and feedback judge information is made to response message.Attract user to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience that user participates in.
Those skilled in the art should understand, embodiments of the invention can be provided as method, system or computer program.Therefore, the present invention can adopt the form of complete hardware embodiment, completely software implementation or the embodiment in conjunction with software and hardware aspect.And the present invention can adopt in one or more form wherein including the upper computer program implemented of computer-usable storage medium (including but not limited to magnetic disc store and optical memory etc.) of computer usable program code.
The present invention describes with reference to according to the flow chart of the method for the embodiment of the present invention, equipment (system) and computer program and/or block diagram.Should understand can by the combination of the flow process in each flow process in computer program instructions realization flow figure and/or block diagram and/or square frame and flow chart and/or block diagram and/or square frame.These computer program instructions can being provided to the processor of all-purpose computer, special-purpose computer, Embedded Processor or other programmable data processing device to produce a machine, making the instruction performed by the processor of computer or other programmable data processing device produce device for realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be stored in can in the computer-readable memory that works in a specific way of vectoring computer or other programmable data processing device, the instruction making to be stored in this computer-readable memory produces the manufacture comprising command device, and this command device realizes the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be loaded in computer or other programmable data processing device, make on computer or other programmable devices, to perform sequence of operations step to produce computer implemented process, thus the instruction performed on computer or other programmable devices is provided for the step realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
Obviously, those skilled in the art can carry out various change and modification to the present invention and not depart from the spirit and scope of the present invention.Like this, if these amendments of the present invention and modification belong within the scope of the claims in the present invention and equivalent technologies thereof, then the present invention is also intended to comprise these change and modification.

Claims (10)

CN201510522913.4A2015-08-242015-08-24Information pushing method and device used for television interactive systemPendingCN105120358A (en)

Priority Applications (1)

Application NumberPriority DateFiling DateTitle
CN201510522913.4ACN105120358A (en)2015-08-242015-08-24Information pushing method and device used for television interactive system

Applications Claiming Priority (1)

Application NumberPriority DateFiling DateTitle
CN201510522913.4ACN105120358A (en)2015-08-242015-08-24Information pushing method and device used for television interactive system

Publications (1)

Publication NumberPublication Date
CN105120358Atrue CN105120358A (en)2015-12-02

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Cited By (3)

* Cited by examiner, † Cited by third party
Publication numberPriority datePublication dateAssigneeTitle
CN105657517A (en)*2016-02-022016-06-08上海逗屋网络科技有限公司Method and equipment used for playing multi-user interactive video
CN105721947A (en)*2016-02-022016-06-29上海逗屋网络科技有限公司Method for providing target multi-user interaction video and server
CN111083504A (en)*2018-10-222020-04-28阿里巴巴集团控股有限公司Interaction method, device and equipment

Citations (4)

* Cited by examiner, † Cited by third party
Publication numberPriority datePublication dateAssigneeTitle
CN102647618A (en)*2012-04-282012-08-22深圳市华鼎视数字移动电视有限公司Method and system for interaction with television programs
CN103338406A (en)*2012-11-272013-10-02深圳同方蓝色数码有限公司Method for interacting with audiences in process of watching television programs and television system
CN103475943A (en)*2013-09-112013-12-25马清虎Interaction method and system of television program
CN103957324A (en)*2014-05-172014-07-30高伟Method and system for interaction with television programs through mobile communication terminal

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication numberPriority datePublication dateAssigneeTitle
CN102647618A (en)*2012-04-282012-08-22深圳市华鼎视数字移动电视有限公司Method and system for interaction with television programs
CN103338406A (en)*2012-11-272013-10-02深圳同方蓝色数码有限公司Method for interacting with audiences in process of watching television programs and television system
CN103475943A (en)*2013-09-112013-12-25马清虎Interaction method and system of television program
CN103957324A (en)*2014-05-172014-07-30高伟Method and system for interaction with television programs through mobile communication terminal

Cited By (4)

* Cited by examiner, † Cited by third party
Publication numberPriority datePublication dateAssigneeTitle
CN105657517A (en)*2016-02-022016-06-08上海逗屋网络科技有限公司Method and equipment used for playing multi-user interactive video
CN105721947A (en)*2016-02-022016-06-29上海逗屋网络科技有限公司Method for providing target multi-user interaction video and server
CN105721947B (en)*2016-02-022019-05-10上海逗屋网络科技有限公司The method and server of the more people's interactive videos of target are provided
CN111083504A (en)*2018-10-222020-04-28阿里巴巴集团控股有限公司Interaction method, device and equipment

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C06Publication
PB01Publication
C10Entry into substantive examination
SE01Entry into force of request for substantive examination
RJ01Rejection of invention patent application after publication
RJ01Rejection of invention patent application after publication

Application publication date:20151202


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