Mobile terminal bootstrap message receive-transmit system and receiving/transmission methodTechnical field
The present invention relates to a kind of mobile terminal bootstrap message receive-transmit system, can mobile intelligent terminal be used, self-servicely to release news, and mobile terminal bootstrap message receive-transmit system and the receiving/transmission method of information interaction can be carried out with system, belong to bootstrap message platform field.
Background technology
Traditional information issuing system, normally individual event broadcast type, user only can passively accept, and can not produce interaction.Especially current outdoor display screen ad system, maintenance cost is high, Information issued price, and content sources is single, play repetition rate high, audient crowd is unintelligible, cannot with user interaction, therefore from income than angle consider be very undesirable.Therefore, how the content issued of extend information and source, how clear and definite audient and advertising results, how to allow the direct contributing content of user realize information interaction and highly study.
Summary of the invention
Purpose of design: avoid the weak point in background technology, provides a kind of by intelligent movable equipment, especially smart mobile phone, self-service content distributed and can produce mobile terminal bootstrap message receive-transmit system and the receiving/transmission method of interaction with information easily.
In order to realize above-mentioned purpose of design.Mobile terminal bootstrap message receive-transmit system of the present invention is made up of mobile intelligent terminal, system data center, Subscriber Management System and display device, communication modes between mobile intelligent terminal and Subscriber Management System is Internet internet or mobile communication network, and display device is connected with system data center by Internet internet or mobile communication network; Wherein mobile intelligent terminal can be any one in the equipment such as smart mobile phone, PDA, panel computer, notebook computer; Described Subscriber Management System both can be web site form, also can be the built-in application software of intelligent movable equipment, as the application A PP of the smart mobile phones such as iPhone, Android.The attribute information such as position, numbering, size of each display device is stored in the heart in system data; Wherein positional information can be inputted and updating maintenance by artificial, also by increasing satellite positioning module or mobile network's locating module acquisition locating information at display device; Described display device can be public advertising display screen, also can be mobile phone display screen or other any display devices of personal user.For the mobile phone display screen of personal user, need the supporting mobile phone client software of native system is installed, namely carry out transmission and the displaying of information by native system.For other display equipment, only this display device need be connected to system data center.
In order to realize above-mentioned purpose of design.One of mobile terminal bootstrap message receiving/transmission method of the present invention, user self-servicely can release news and be demonstrated out.Concrete grammar is as follows: user uses mobile intelligent terminal login user management system, and the content (word, picture, audio frequency, video etc.) issued is wanted in input, and selects the display screen that releases news and play the period.Subscriber Management System obtains this terminal position information by the locating module of mobile intelligent terminal, and the information such as the content that this positional information is inputted together with user and the identity of this user, selected display screen and period, send to system data center simultaneously, after examination & verification, be sent to given display device and display according to the form of setting.Be personal user's mobile phone display screen for display device, whether this user can be received by Operation system setting and when receive Information issued, also can arrange the information only receiving particular locality or classification in systems in which.
In order to realize above-mentioned purpose of design.Mobile terminal bootstrap message receiving/transmission method two of the present invention, mobile terminal bootstrap message receive-transmit system can by obtaining user position, and the interaction in the radiation scope realizing and be in display screen between user, improves communicating information efficiency.After user uses mobile intelligent terminal login user management system, system obtains customer position information by the satellite positioning module of mobile intelligent terminal, this positional information is uploaded to system data center, and the screen position of the positional information received and record is compared by data center.When both distances are in particular range, when namely showing that user can see screen content, namely system shows the content relevant to the information play in this display device by management system.Interaction is carried out in position according to user, can ensure that user is in the coverage of display device, directly can see the information of displaying, ensure that the validity of communicating information.Interactive in order to the information of user and displaying can be allowed to produce, the information content of displaying is divided into two parts process by native system: a part is the content of showing in the display device, can be that word, picture, Voice & Video etc. are multi-form; Another part is then interactive information associated with it, as interacting Question-Answer, survey, Quick Response Code, electronic coupons, commodity purchasing link, contact method etc.User enters in the overlay area of display device, and system activates interaction immediately, now the content seen in Subscriber Management System of user, the identical content not play with display device, but contains the interactive information be associated with this content.User passes through mobile terminal device, can check, download these information, the product in link purchase play content is bought as opened, scanning Quick Response Code obtains businessman's network address of institute's exhibiting product and contact method etc. in the content play, also the interacting Question-Answer can participated, survey etc., result can be sent to system data center by user, and feeds back to display device and directly show, and realizes the real-time interactive of user and display information.
In order to realize above-mentioned purpose of design.Mobile terminal bootstrap message receiving/transmission method three of the present invention, for the information that each is play in the display device, which this information can be arranged wish by specific user to be received, the mobile phone brand and screen size etc. of the sex of such as user, age, use, all can be arranged by system.Only meet the user of this condition, just can receive this information on mobile intelligent terminal equipment.So just can realize accurate information to throw in.
In order to realize above-mentioned purpose of design.Mobile terminal bootstrap message receiving/transmission method four of the present invention, user, can display device arbitrarily in direct selection system in Subscriber Management System (3), and watches its content play and the interactive information be associated.
In order to realize above-mentioned purpose of design.Mobile terminal bootstrap message receiving/transmission method five of the present invention, mobile terminal bootstrap message receive-transmit system judges whether user arrives the method in the overlay area of display screen, except the above obtains except customer location according to customer mobile terminal GPS, following methods can also be had: in the display device NFC induction installation is installed, for the mobile intelligent terminal supporting NFC function, the distance of reaction of NFC is set, just can be responded to by NFC and judge that user has been in the scope that display device can cover.If sense the mobile intelligent terminal of user, then illustrate that user has entered in the region of display device covering.
In order to realize above-mentioned purpose of design.Mobile terminal bootstrap message receiving/transmission method six of the present invention, the method of display device play content comprises: a, to be connected directly required play content is transferred to display device by system data center by internet or mobile communication network, realizes real-time update and the broadcasting of content; B, display device connect a local hard drive, and the content of hard-disc storage connects from the acquisition of system data center by internet or mobile communication network, the regular or irregular update content by data center, and the broadcasting of content sends instruction by data center and controls; C, display screen connect a local hard drive, the content of hard-disc storage is obtained from system data center by internet or mobile communication network connection, regular or the irregular update content by data center, the playlist set by this locality controls to play the content in hard disk, this playlist is synchronized to system data center, ensures that the content of any time display device broadcasting can be grasped in system data center.
In order to realize above-mentioned purpose of design.Mobile terminal bootstrap message receiving/transmission method seven of the present invention, the Information issued described in this method can be charged according to the period, and automatically can adjust expenses standard.Specifically, record position and the play content of each display device in system data in the heart, user releases news when the display device of specifying is shown, fixes a price according to the time span of the information content and residing period.Due to the display device of diverse location, it covers the radianting capacity difference to some extent of crowd, and therefore the charge of each display device is not quite similar.On the basis of artificial price, system will collect price and the content input ratio of each display device, and reduce price for throwing in the low display device of ratio, then can suitably improve price for the display device throwing in ratio very high, by the automatic adjustment of system, progressively can realize the rationalization of fixing a price, improve constantly the utilization ratio of each display device.
The present invention is compared with background technology, one is by mobile intelligent terminal, and user directly can provide the information content, have greatly expanded information source, especially for the normal client outside big customer, provide one more convenient, more rationally, information promulgating platform that effect is outstanding; Two is that user and information can carry out interaction by system, avoids the mode of intelligence transmission of One-to-All Broadcast formula; Three is that system can obtain user identity, thus can improve the accuracy of receiver crowd; Four is communication effects of the information of learning that system can be clearer and more definite; Five is that system can carry out floating pricing for each display screen, improve go and offer one's services than and income.
accompanying drawing illustrates:
Fig. 1 is the structural representation of mobile terminal bootstrap message receive-transmit system.
Fig. 2 is the schematic diagram of content interaction in user mobile phone and display screen
Fig. 3 is the system logic and process flow diagram that use mobile phone login system to release news.
Fig. 4 is the system logic and the process flow diagram that use mobile phone and the interaction of display screen play content.
Embodiment
Embodiment 1: with reference to accompanying drawing 1.A kind of embodiment provided by the invention, comprise mobile intelligent terminal 1, system data center 2, Subscriber Management System 3 and multiple display screen 4, communication modes between mobile intelligent terminal 1 and Subscriber Management System 2 is Internet internet or GSM or GPRS or WCDMA or 3G mobile communication 5, and display screen 4 is connected with system data center 2 by Internet internet.Wherein mobile intelligent terminal comprises the computer equipments such as smart mobile phone, PDA, panel computer, notebook computer, in the present embodiment for smart mobile phone.Described Subscriber Management System 3 both can be web site form, also can be the built-in application software of intelligent movable equipment, as the application A PP of the smart mobile phones such as iPhone, Android.The positional information of each display screen 4 is stored in system data center 2.This positional information by manually inputting and upgrading, also can obtain satellite positioning information by increasing GPS module at display device and is uploaded to data center 2 by Internet connection.
Embodiment 2: with reference to accompanying drawing 2-4.On the basis of embodiment 1, native system at least comprises following process:
1, user self-servicely can release news and be demonstrated out.User uses smart mobile phone login user management system 3, after account is proved to be successful, enter the content (word, picture, audio frequency, video etc.) that system input is wanted to issue, now Subscriber Management System obtains this terminal position information by the GPS module of mobile intelligent terminal, and the identity of the content that this positional information is inputted together with user and this user, send to system data center 2 simultaneously, after examination & verification, be sent to display screen and play back according to the form displaying of setting.
2, system can by obtaining user position, and the interaction in the radiation scope realizing and be in display screen between user, improves communicating information efficiency.After user uses smart mobile phone login user management system 3, system obtains customer position information by the GPS module of smart mobile phone, this positional information is uploaded to system data center 2, and the screen position of the positional information received and record is compared by data center.When both distances are in particular range, when namely showing that user can observe screen content, the content synchronization play in this display screen shows by system to Subscriber Management System 3, and can carry out interaction with it.In order to realize the interaction with user, the information content of displaying is divided into two parts by native system: a part is the content of showing in display screen, can be the form such as word, Voice & Video; Another part is then interactive information associated with it, and as interacting Question-Answer, survey, Quick Response Code, electronic coupons, commodity purchasing link, contact method etc., this part content can not show broadcasting in display screen.User enters in the overlay area of display screen 4, and system activates interaction immediately, now the content seen in Subscriber Management System 3 of user, and the identical content that non-fully and display screen are being play, but contain the interactive information be associated with this content.User can be checked by smart mobile phone, download these information, the product in link purchase play content is bought as opened, scanning Quick Response Code obtains businessman's network address of institute's exhibiting product and contact method etc. in the content play, also the interacting Question-Answer can participated, survey etc., result can be sent to system data center 2 by user, and feed back to display screen and directly show, realize the real-time interactive of user and display information.
3, the method for display screen play content comprises: a, by system data center 2 by network connect directly required play content is transferred to display screen, realize real-time update and the broadcasting of content; B, display screen connect a local hard drive, and the content of hard-disc storage is obtained from system data center 2 by network connection, the regular or irregular update content by data center, and the broadcasting of content sends instruction by data center and controls; C, display screen connect a local hard drive, the content of hard-disc storage is obtained from system data center 2 by network connection, regular or the irregular update content by data center, content in the playlist fixed time airplay hard disk set by this locality, this playlist is synchronized to system data center 2, ensures that the content of any time display screen broadcasting can be grasped in system data center 2.
4, the Information issued described in this method is charged according to the duration of Information issued and the diverse location of residing period and display screen, and automatically can adjust expenses standard.Record position and the play content of each display screen in system data center 2, due to the display screen of diverse location, it covers the radianting capacity difference to some extent of crowd, and therefore the charge of each display screen is not quite similar.On the basis of artificial price, system will collect the unit time price of each display screen and content throws in ratio, calculates the income ratio of going and offering one's services of this display screen, and every month periodically Macro or mass analysis.For input income than low display screen, illustrate and cannot attract enough contents under current price, therefore system can reduce price automatically, improves the utilization factor of this display screen.On the contrary, for throwing in benefit than very high display screen, illustrate that the price of this display screen still has rising space, system can be improved price automatically.By such algorithm, system can adjust the price of each display screen automatically, progressively realizes the rationalization of fixing a price, improves constantly the utilization ratio of each display screen.
It is to be understood that: although above-described embodiment to be contrasted detailed text description to mentality of designing of the present invention; but these text descriptions; just the simple text of mentality of designing of the present invention is described; instead of the restriction to mentality of designing of the present invention; any do not exceed mentality of designing of the present invention combination, increase or amendment, all fall within the scope of protection of the present invention.