Advertising
The Charles H. Sandage Department of Advertising goes beyond skills and theory. We teach students how to ask questions and solve problems to prepare for a thriving career and shape the field. As the first advertising program in the country, we continue to innovate the curriculum. Our students benefit from cross-disciplinary partnerships across campus.
Follow Your Interests
Our undergraduate curriculum is designed to prepare students with both a broad understanding of advertising in all of its forms and a specialization in a self-selected area of interest.
Curriculum Highlights
Why do people buy things? What makes them loyal to a brand? Take “Consumer Insight” to identify what motivates consumers and apply it to building a brand strategy.
The Sandage Department of Advertising is at the forefront of the field.Our faculty are active leaders in national organizations and they present and publish their research. They will teach you how to be a leader too. You can tailor your strengths and interests with courses in emerging advertising topics, which will prepare you to shape your career and even the industry.