Star Maa Gold is a Telugu movie channel from theStar network in India, complementingStar Maa Movies. It was originally launched asMaa Junior in 2011[1] (along with Maa Movies), then becameMaa Gold in 2012[2] to complement the then-Maa TV.
A few months after the renaming to Star Maa Gold in 2017 along with the other Maa-branded channels, it was repositioned as a movie channel in March 2018,[3] similar toStar Suvarna Plus and, later,Asianet Plus andVijay Super.
Maa Junior[]
2011–2012[]
Maa Gold[]
2012–2017[]
Star Maa Gold[]
2017–2019[]
Maa Gold rebranded on 25 June 2017 along withMaa Movies andMaa Music; Maa Movies also launched an HD feed. Later that day, Tamil sister channelStar Vijay introduced a new logo after 16 years.
All the Maa channels changed their logos to match that ofStar Maa, which had rebranded from Maa TV on 13 February 2017, and added the Star prefix to their names (though this was not reflected in the logos of the Maa channels, or Star Vijay for that matter, as it is forStar Suvarna,Star Jalsha andStar Pravah).
This is in contrast to Bangla sister channelJalsha Movies, which isnever referred to as Star Jalsha Movies.
2019–2020[]
Another new logo was introduced on 28 April 2019.[4] It is practically identical to that ofJalsha Movies.
Social media avatar
2020–present[]
On 6 September 2020, during the inauguration of the fourth season ofBigg BossTelugu (the Indian version ofBig Brother), another rebrand of the Star Maa channels took place, with new logos and graphics for all the channels. The Star wordmark has been added to the logos (set in the Foco font as it has been borrowed from that in theStar Plus logo), and the wordMaa is now written in Telugu, replacing the wordmark from 2008.
ForStar Maa, the star symbol has also been changed (similar to Star Plus), while theotherthree channels retain their existing symbols, but with the wordmarks modified.