

Bring together audience insights from digital campaigns, TV advertising, loyalty programs, and in-store orders to create a unified view of your guests. Reveal right-timed personalized offers that increase visit frequency, boost average check size, and delight new and loyal guests every time.

Serve up the perfect targeted message for each customer’s craving – from a new coffee offer for breakfast lovers to wings and fries for late-night snackers. Attract new audiences while driving app downloads, loyalty program sign-ups, and guest visits with tailored messages across social, programmatic, walled garden, and TV.

See if your seasonal salad promotion is driving lunchtime orders or how family meals affect weekend traffic. With cross-screen measurement across TV, social, and digital platforms, you can track campaign performance by region, franchise, and audience – unlocking insights to optimize media spend and drive the right guests to your restaurant again and again.
One of the biggest reasons we felt like LiveRamp was the best solution for us is the scale. They are one of the most robust identity solutions in the market and go above and beyond with consent, which aligns with our views on customer privacy.
Katie Bell Manager, US Marketing Customer Data Science, McDonald’s

McDonald's

Check out how McDonald’s – one of the world’s most iconic brands – teams up with LiveRamp to unlock a complete view of customers across every touchpoint. From in-app orders to drive-thru visits to in-person dining, McDonald’s has the rich insights to elevate media strategies, optimize ad spend, and personalize experiences for millions of happy customers.
Watch NowGlobal Mexican Franchise

A Mexican restaurant with more than 8,500 locations worldwide partnered with LiveRamp to capture deeper campaign performance insights across channels and publishers and reach new audiences. The result? A 5x increase in TV reach (and drastically reduced media waste).
Reach more customers that are hungry for your brand.Get started with LiveRamp.
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